Dive
- Company typePrivate
- Founded-
- HeadquartersDetroit, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Dive firmographics
Firmographics- Name
- Dive
- Legal name
- Dive Media, LLC
- Website
- https://dive.fyi
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Dive is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Dive business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales
Revenue model
- Hydrin Web Builder: Free web builder platform positioned as the flagship product; company mentions intention to make products 'actually profitable' before investing in new ventures; currently no monetization but may introduce revenue methods in the future
- Dive Tap Physical Card: Physical card product for sharing digital content via NFC/tap technology; sold starting at $5 per card; uses Square for ordering and inventory system
- Kickstarter/Crowdfunding Support: Early backers (Kickstarters) provided financial support for the company's founding project; company acknowledges these supporters as enabling Dive's existence
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free web builder for all users |
| Unit Pricing | Pay-as-you-go | Physical digital sharing card starting price |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Dive product offering
Product offeringCore offering
Dive builds and sells ethical, privacy-first software products for digital creators. Its flagship product, Hydrin, is a 100% free web builder that lets users create and customize personal profile pages with link connections, color themes, and integrations with platforms like X, Threads, and Patreon. The company also sells Dive Tap, a physical NFC card starting at $5 that allows users to share their digital profile by tapping. Supporting offerings include free downloadable wallpapers and a community Discord server that grants perks to account holders.
Product overview
Dive is a suite of ethical software products for digital creators, consisting of Hydrin (a free web builder for creating customizable profile pages), Dive Tap (a physical NFC card starting at $5 for sharing digital content), Dive Support (help center resources), and free Wallpapers. The company focuses on privacy-first, ad-less experiences with a mission to revolutionize how people connect online.
Differentiator
Problem solved
Functional benefit
Brands
- Hydrin: 100% free web builder platform for creating profiles and sharing digital content
- Dive Tap
- Dive Support
- Dive Originals
Products and services
- Hydrin 100% free web builder platform that allows individual users to create and customize personal profile pages with link connections, color themes, profile images, and integrations with platforms including X (Twitter), Threads, and Patreon. Designed for digital creators, influencers, and young adult users who want an ad-free, privacy-respecting personal landing page.
- Dive Tap Physical NFC-enabled card product that lets users share their digital world (links, profiles, social content) by tapping the card against a compatible device. Sold starting at $5, with Square powering ordering and inventory. Designed for individuals, creators, and event attendees who want a physical, tactile, privacy-respecting way to share their digital presence in person.
Quantifiable outcome
- 100% free web builder with no advertising
- +1 more outcomes
Companies that use Dive
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Dive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Dive partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SquarecoreSquare is used to power the ordering and inventory system for Dive Tap physical card products. This integration handles payment processing and order management for Dive's only paid product at this time.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Dive competitors and assessment
Company assessmentDirect peers
- Popl: Digital business card company whose NFC-enabled physical cards and accompanying app let users share contact info and social profiles by tapping. Popl is the closest direct competitor to Dive Tap on the physical NFC digital-sharing-card product.
- Beacons: Creator profile and storefront platform that bundles link-in-bio with monetization, audience tools, and an AI creator suite. It targets the same creators and digital-first users as Hydrin, with an overlapping value proposition around free profile pages.
- Taplink: Mobile-first landing-page and link-in-bio platform popular with creators and small businesses. Taplink competes in the same 'creator link/profile' category as Hydrin, with paid tiers for advanced features.
- Linktree: Link-in-bio and profile-page platform aimed at creators and individuals who want a single hub for all their links. Hydrin competes head-to-head with Linktree on the core 'free profile page builder' use case that Dive's flagship product serves.
- HiHello: Digital business card and contact-sharing platform offering NFC tap cards, a mobile app, and a profile backend. HiHello competes directly with Dive Tap for users who want a physical card linked to a digital profile.
- Blinq: Digital business card platform with NFC tap-to-share cards and a profile/landing-page component. Blinq is directly comparable to Dive Tap on the physical-card-to-digital-profile sharing workflow.
- Bento: Bento offers free, customizable 'link in bio' mini-sites for creators and professionals with themes, blocks, and analytics. It is a near-direct competitor to Hydrin for the same privacy-conscious, design-led creator persona.
- Bio.site: Free link-in-bio and mini-website builder for creators and small businesses. Bio.site competes directly with Hydrin on free profile-page creation with link aggregation and customization.
Broad incumbents
- Carrd: Simple one-page website builder for personal sites, portfolios, and landing pages. Carrd is a broader incumbent in the lightweight personal-web space that overlaps with Hydrin's free profile-builder use case for individuals.
- About.me: Long-standing personal landing-page service that lets individuals consolidate their online identity and links. About.me operates in the same personal-profile/link-aggregation category as Hydrin but at a much larger, more established scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Dive social profiles
Digital presenceDive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dive leadership team
Management profileNumber of profiles
Profiles4 records
Dive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dive
What does Dive do?
Dive builds and sells ethical, privacy-first software products for digital creators. Its flagship product, Hydrin, is a 100% free web builder that lets users create and customize personal profile pages with link connections, color themes, and integrations with platforms like X, Threads, and Patreon. The company also sells Dive Tap, a physical NFC card starting at $5 that allows users to share their digital profile by tapping. Supporting offerings include free downloadable wallpapers and a community Discord server that grants perks to account holders.
Is Dive a public or private company?
Dive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dive founded?
Dive was founded in -1. It employs 1 to 10 people.
Where is Dive based?
Dive is headquartered in Detroit, United States, in the North America region.
How does Dive make money?
Three revenue lines are on record. Hydrin Web Builder is the primary driver. The others are dive Tap Physical Card and kickstarter/Crowdfunding Support.
Who are Dive's main competitors?
Direct peers on record are Popl, Beacons, Taplink, Linktree, HiHello, Blinq, Bento and Bio.site. Broad incumbents are Carrd and About.me.
Does Dive have an API?
No public API is recorded for Dive.