Picovico
Picovico is a Nepal-based cloud SaaS company that sells an integrated cinema management platform (ticketing, concessions, seat management, payments, parking, loyalty, analytics) to cinema operators across Nepal, India, and South Asia on a custom subscription basis.
- Company typePrivate
- Founded2011
- HeadquartersWalnut, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Picovico does
Picovico is a Nepal-based cloud cinema management software company that sells an integrated SaaS platform to cinema operators across Nepal, India, and South Asia. The platform unifies ten functional modules — advanced ticketing, concession management (POS and inventory), seat management with real-time locking, analytics dashboard, show scheduling, integrated payments, parking management, membership and loyalty, a consumer-facing mobile application, and reports/compliance — into a single dashboard that supports multi-branch operations. Technically, Picovico is a multi-tenant cloud platform with reseller APIs that synchronise seat inventory across box office, mobile, and third-party ticketing channels to prevent double-bookings, and it integrates with regionally common hardware (thermal printers, barcode scanners) and payment methods (cash, card, QR, digital wallets).
The company targets two primary customer segments within the cinema vertical: single-screen and multi-screen cinema operators, and multi-location cinema chains requiring centralised control. Its core value proposition is replacing fragmented, manually operated ticketing, concession, and parking workflows with an integrated system that provides real-time visibility into sales, occupancy, and inventory while producing audit-ready tax and compliance records. Quantified outcomes marketed to prospects include elimination of double bookings, faster concession queue throughput, higher online booking conversion, lower staff billing errors, and improved customer retention through loyalty programmes.
Picovico operates a subscription revenue model with custom enterprise pricing based on operation size, sold through a consultative direct sales motion (free demo, tailored proposal, hands-on onboarding, staff training) targeting cinema owners. A complementary self-serve mobile application channel drives consumer ticket bookings and reduces box-office dependency. The company is privately held with no disclosed institutional investors beyond a 2012 $40,000 Start-Up Chile seed and a 2019 investment from India-based The Morpheus, no public revenue figures, no disclosed management team beyond founder Manish Modi, and no acquisition or partnership history.
Picovico firmographics
Firmographics- Name
- Picovico
- Legal name
- Picovico
- Website
- https://picovico.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Picovico is a Nepal-based cloud SaaS company that sells an integrated cinema management platform (ticketing, concessions, seat management, payments, parking, loyalty, analytics) to cinema operators across Nepal, India, and South Asia on a custom subscription basis.
- Ownership category
- akta.pro rank
Picovico industry classification
Industry- Product category
- Cinema Management Software
- NAICS
- Motion Picture Theaters (except Drive-Ins) (512131)
- SIC
- Services-Motion Picture Theaters (7830)
- akta.pro primary industry
- Ticketing & Admissions Platforms (Cinema/Festival) (MPADAKAM)
- akta.pro secondary industry
- Cinema Concessions & On-site F&B Operations (MPADAKAN)
Keywords
Where Picovico is headquartered
LocationHeadquarters
- HQ city
- Walnut
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Picovico business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Cinema Management Software Subscription: Picovico operates on a subscription model, providing access to its all-in-one cinema management platform covering ticketing, concessions, seat management, parking, loyalty, and analytics. Pricing is based on operation size and requirements, with the company offering tailored proposals through a consultative sales process. The platform supports multi-branch management from a single login.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise pricing based on operation size and requirements |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Picovico product offering
Product offeringCore offering
Picovico is an all-in-one, cloud-based cinema management platform designed for cinema halls, multiplexes, and entertainment venues across Nepal, India, and South Asia. The platform unifies ticketing, concession POS, seat management, parking, show scheduling, integrated payments, membership/loyalty, and reporting into a single dashboard for cinema operators and chains.
Product overview
Picovico is an all-in-one cinema management platform designed for halls, multiplexes, and entertainment venues across Nepal and South Asia. The platform operates on a modular architecture combining a core Advanced Ticketing system with nine integrated modules: Concession Management (POS and inventory), Seat Management (visual seat maps with real-time locking), Analytics Dashboard (live sales and occupancy data), Show Scheduling, Integrated Payments, Parking Management, Membership & Loyalty, Mobile Application, and Reports & Compliance. All modules are managed from a single centralized dashboard, enabling multi-branch operations with real-time synchronization across box office, mobile, and reseller channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Advanced Ticketing Core cloud-based ticketing system with visual seat maps and real-time locking, designed as the foundation module of the Picovico cinema management platform for cinema operators.
- Concession Management Point-of-sale module for cinema snack bars that handles combo deals, inventory, and integrates with ticketing, designed for cinema concession operations.
- Seat Management Visual seat mapping and real-time seat locking module that allows cinema operators to define hall layouts, control pricing tiers, and prevent overbooking.
- Show Scheduling Scheduling module that lets cinema operators plan screenings, manage show timings, and publish schedules across halls and branches.
- Integrated Payments Payments module that processes card, mobile wallet, and online transactions tied directly to ticket and concession sales for cinema operators.
- Parking Management Parking module that ties vehicle entry to ticket bookings, enabling cinema operators to manage parking capacity linked to show schedules.
- Membership & Loyalty Loyalty and membership module that powers points, rewards, and repeat-visit programs for cinema audiences on behalf of cinema operators.
- Reports & Compliance Reporting and audit module that provides sales, occupancy, and compliance reports with a full audit trail for cinema operators and management.
- Analytics Dashboard Live analytics dashboard giving cinema operators real-time visibility into ticket sales, concession performance, and occupancy across halls and branches.
- Picovico Mobile Application Mobile companion app available to cinema operators for managing operations on the go and to end users for ticket booking and engagement.
Quantifiable outcome
- Reduced concession queue time through one-tap combo billing and pre-set order shortcuts
- +3 more outcomes
Companies that use Picovico
Customer profileSegments2 records
Ideal customer profiles2 records
Picovico technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature7 records
Picovico partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Picovico competitors and assessment
Company assessmentOthers
- Salesforce (vertical SaaS benchmark): Salesforce is a generalist cloud SaaS platform. It is not a direct cinema competitor but represents the kind of horizontal SaaS that could enter vertical cinema workflows, framing Picovico's broader competitive context.
- Muvico (legacy cinema POS vendors): Muvico and similar regional cinema operators often rely on legacy POS and ticketing systems. They represent the incumbent installed base that Picovico targets for replacement, and are ecosystem-adjacent rather than direct SaaS competitors.
- UrbanPiper / Zoho (regional SMB SaaS suite): Zoho provides broad SMB SaaS suites in South Asia, including POS and operations modules that could be repackaged for cinemas. They are adjacent SaaS vendors whose suite-based approach represents a long-tail competitive risk to vertical specialists like Picovico.
Direct peers
- Vista Group International: Vista Group (Vista Entertainment Solutions) is a global leader in cinema management software, offering ticketing, POS, scheduling and analytics for cinema chains worldwide. It is the most directly comparable competitor to Picovico in the vertical cinema SaaS category.
- Cegid (Veezi): Cegid's Veezi product is a cloud-based cinema management platform for independent and small-chain cinemas, covering ticketing, POS and reporting. It targets the same small-to-mid cinema operator segment that Picovico serves in South Asia.
- BookMyShow: BookMyShow is India's largest movie ticketing platform, offering online ticket booking, seat selection and digital payments. While consumer-facing rather than operator SaaS, it competes for the same digital cinema ticketing wallet share in the Indian market that Picovico's mobile app targets.
- Paytm Movies: Paytm Movies is a major Indian cinema ticketing channel integrated into the Paytm payments super-app, with online booking, seat selection and digital payments. It overlaps directly with the consumer ticketing component of Picovico's offering in India.
- Centrepoint Technologies: Centrepoint Technologies provides cinema point-of-sale and concession management software used by exhibitors in multiple regions. It is directly comparable to Picovico on the concession POS and back-of-house modules.
Broad incumbents
- Comscore (formerly Rentrak / Cinema Advertising): Comscore provides box office analytics, audience measurement and cinema advertising services to exhibitors and studios globally. It overlaps with Picovico's analytics dashboard and broader cinema intelligence value proposition as an incumbent data provider.
- Cinépolis (technology / internal platforms): Cinépolis is a large global cinema chain that has developed significant proprietary cinema technology, including its own ticketing and operations systems. It is relevant as a broad incumbent that could commercialise its internal platforms in the same vertical.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Picovico social profiles
Digital presencePicovico financial estimates
Financial estimateRevenue estimate
Valuation estimate
Picovico leadership team
Management profileNumber of profiles
Profiles1 record
Picovico funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Picovico M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Picovico
What does Picovico do?
Picovico is an all-in-one, cloud-based cinema management platform designed for cinema halls, multiplexes, and entertainment venues across Nepal, India, and South Asia. The platform unifies ticketing, concession POS, seat management, parking, show scheduling, integrated payments, membership/loyalty, and reporting into a single dashboard for cinema operators and chains.
Is Picovico a public or private company?
Picovico is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Picovico founded?
Picovico was founded in 2011. It employs 11 to 50 people.
Where is Picovico based?
Picovico is headquartered in Walnut, United States, in the North America region.
How does Picovico make money?
One revenue line is on record: cinema Management Software Subscription.
Who are Picovico's main competitors?
Others on record are Salesforce (vertical SaaS benchmark), Muvico (legacy cinema POS vendors) and UrbanPiper / Zoho (regional SMB SaaS suite). Direct peers are Vista Group International, Cegid (Veezi), BookMyShow, Paytm Movies and Centrepoint Technologies. Broad incumbents are Comscore (formerly Rentrak / Cinema Advertising) and Cinépolis (technology / internal platforms).
Does Picovico have an API?
Yes. Picovico offers reseller APIs for group bookings and online ticketing channels. The APIs enable real-time seat inventory synchronization across box office, mobile, and reseller channels to prevent booking conflicts.
What industry is Picovico in?
Picovico's product category is Cinema Management Software. Its primary akta.pro industry code is MPADAKAM, Ticketing & Admissions Platforms (Cinema/Festival), with a secondary code of MPADAKAN, Cinema Concessions & On-site F&B Operations. Its NAICS code is 512131 and its SIC code is 7830.