NeoFeed
NeoFeed is a privately held Brazilian digital business news platform founded in 2019 that publishes journalism across economy, finance, startups, wealth management, and innovation. It serves business executives, investors, entrepreneurs, and policymakers via its website, podcasts, video series, premium Insiders subscription, sponsored Brand Stories content, and the NeoConference / NeoSummit event franchise.
- Company typePrivate
- Founded2019
- HeadquartersBairro Marciana, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What NeoFeed does
NeoFeed is a Brazilian digital business news publication founded in 2019 by veteran journalists Carlos Sambrana (25+ years across IstoÉ Dinheiro, Dinheiro Rural, IstoÉ Platinum) and Ralphe Manzoni Jr. (a technology-and-business editor since 1992, formerly editor-in-chief of IDG Now! and responsible for launching Macworld.com Brazil). The platform organizes its editorial coverage into dedicated channels — Negócios, Economia, Poder, Wealth Management, Startups, Finde, Bravamente, Inovação, and Janela de Mercado — and extends into multimedia through the video series Números Falam and Revolução IA, podcasts Café com Investidor and Wealth Point, expert opinion columns (Experts), and a premium analysis tier (Insiders). A media partnership with CNN Brasil extends the brand into broadcast television via the "É Negócio" program.
The business operates a four-stream monetization model: programmatic and newsletter display advertising, a recurring premium subscription (Insiders), sponsored branded content ("Brand Stories" — with named enterprise partners including Itaú, Inter, Vibra, and QI Tech), and ticketed / sponsored events (NeoConference, and the NeoSummit series covering COP30, AI, and the Future of Retail). Distribution is multi-channel, combining the owned website (neofeed.com.br), YouTube, SoundCloud, LinkedIn, Facebook, Instagram, Twitter/X, and WhatsApp share. Sister and sub-brands include AGFeed (agribusiness, co-founded by Sambrana), NeoConference, NeoSummit, and É Negócio.
The company is privately held and independently owned, headquartered in São Paulo, Brazil, with a reported headcount of 1-10. There is no public revenue, no disclosed funding, and no institutional ownership on record, making this primarily a brand- and founder-driven editorial business rather than a venture-backed scaleup.
NeoFeed firmographics
Firmographics- Name
- NeoFeed
- Legal name
- NeoFeed
- Website
- https://neofeed.com.br
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NeoFeed is a privately held Brazilian digital business news platform founded in 2019 that publishes journalism across economy, finance, startups, wealth management, and innovation. It serves business executives, investors, entrepreneurs, and policymakers via its website, podcasts, video series, premium Insiders subscription, sponsored Brand Stories content, and the NeoConference / NeoSummit event franchise.
- Ownership category
- akta.pro rank
NeoFeed industry classification
Industry- Product category
- Business News and Financial Journalism
- NAICS
- Periodical Publishers (513120), Public Relations Agencies (541820)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Business, Financial & Trade News Publishers (MPAJADAC)
- akta.pro secondary industry
- News, Politics & Current Affairs Magazines (MPAJAEAO)
Keywords
Where NeoFeed is headquartered
LocationHeadquarters
- HQ city
- Bairro Marciana
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
NeoFeed business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Advertising: Display and sponsored content advertising on the website and newsletters
- Premium Subscription (Insiders): Paid subscription tier providing exclusive content and early access to analysis
- Brand Stories: Sponsored content and branded storytelling partnerships with major companies including Itaú, Inter, Vibra, and QI Tech
- Events (NeoConference, NeoSummit): Organized industry events including NeoConference, NeoSummit COP30, NeoSummit IA, NeoSummit Futuro do Varejo
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Insiders premium subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
NeoFeed product offering
Product offeringCore offering
NeoFeed is a Brazilian digital business news publication that produces and distributes editorial journalism across multiple sections (business, economics, politics, startups, wealth management, lifestyle, innovation). It monetizes the audience through display and newsletter advertising, a recurring premium subscription tier called Insiders, sponsored editorial partnerships (Brand Stories) with major companies such as Itaú, Inter, Vibra, and QI Tech, and proprietary industry events including NeoConference and the NeoSummit series (COP30, IA, Futuro do Varejo).
Product overview
NeoFeed is a Brazilian business news publication organized as a multi-section portal with editorial channels (Negócios, Economia, Poder, Startups, Wealth Management, Finde), premium content products (Brand Stories sponsored content, Experts opinion pieces, Insiders analysis), and multimedia offerings (videos, podcasts). The portfolio includes branded event conferences (NeoSummit series covering COP30, AI, and retail sectors; NeoConference) and podcast/video series such as Café com Investidor (investor interviews), Wealth Point (wealth management), Números Falam (executive interviews), and Revolução IA (AI coverage). The news platform serves professionals in finance, business, and entrepreneurship sectors across Brazil.
Differentiator
Problem solved
Functional benefit
Brands
- AGFeed: Agriculture-focused platform co-founded by Carlos Sambrana
- NeoConference
- NeoSummit
- É Negócio
Products and services
- NeoFeed News Portal Main Brazilian business news website covering business, finance, economics, startups, innovation, wealth management, politics, and lifestyle content with multiple editorial sections for professional readers.
- Insiders Premium subscription tier offering exclusive business analysis and financial insights with monthly billing for paying subscribers seeking deeper market intelligence.
- Brand Stories Sponsored content and branded storytelling section on the NeoFeed site offering native advertising placements for enterprise advertisers wanting to reach Brazilian business audiences.
- NeoSummit Industry event series covering themes such as COP30, artificial intelligence, and the future of retail, gathering executives and policymakers for networking and thought leadership.
- NeoConference Annual flagship business conference discussing Brazilian and global market trends, economics, and innovation, with paying delegate attendance and corporate sponsorship.
- Café com Investidor Audio podcast featuring interviews with venture capital investors and founders covering the startup ecosystem and investment opportunities in Brazil.
- Wealth Point Audio podcast focused on wealth management, family offices, and high-net-worth investment strategy content for finance professionals.
- Números Falam Video interview series featuring financial executives discussing company results, corporate strategy, and market performance.
Quantifiable outcome
- 5 consecutive years (2017-2021) recognized as Top 50 most admired business journalists in Brazil
Companies that use NeoFeed
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
NeoFeed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NeoFeed partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- CNN BrasilcoreMedia partnership with CNN Brasil for news content sharing and distribution. NeoFeed provides exclusive business journalism content while CNN Brasil provides broadcast reach and credibility. Carlos Sambrana is also presenter of É Negócio program, a partnership between NeoFeed and CNN Brasil.
- AGFeedminorAGFeed is the agricultural business platform also co-founded by Carlos Sambrana, focusing on agribusiness news. Related platform under same founder.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
NeoFeed competitors and assessment
Company assessmentDirect peers
- InfoMoney: Major Brazilian financial news portal covering markets, investments, business, and economy with a premium subscription tier. Directly competes with NeoFeed for the same executive, investor, and retail-investor audience in Brazil.
- Brazil Journal: Brazilian subscription-based business news platform covering markets, M&A, startups, and power. Closest direct peer to NeoFeed in audience (executives, investors), business model (paid subscription + events), and country focus.
- Valor Econômico: Brazil's flagship business newspaper (Globo group) covering economics, finance, and corporate news with a paid digital subscription. Direct competitor for executive readers and enterprise advertisers.
- The Information: US subscription-based tech and business news outlet with events and premium reporting. Closely comparable in subscription-first business model, premium pricing, exclusive executive interviews, and event business.
- Bloomberg Línea: Bloomberg's Spanish/Portuguese-language business news platform covering Latin America, including Brazil. Comparable in business journalism positioning, premium subscription model, and target audience.
- Axios: US digital business and policy news startup with newsletters, events, and sponsored content. Comparable in product-led growth, freemium-to-paid model, events franchise, and sponsored content monetization.
- Money Times: Brazilian digital business and markets news outlet with multimedia content. Competes with NeoFeed for Brazilian business readers and ad budgets across display and sponsored content.
- Semafor: Global digital business news startup with newsletter-first distribution, events, and a paid tier. Comparable in being an independent, founder-led, multi-format business news brand targeting executive readers.
Broad incumbents
- Estadão: Major Brazilian newspaper (O Estado de S. Paulo) with a substantial business and economics section. Establishd incumbent offering overlapping business coverage to a similar Brazilian audience.
- Exame: Long-running Brazilian business magazine and digital publication covering business, economics, and technology. Larger, established incumbent with a broader content portfolio and direct overlap with NeoFeed's business-news focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NeoFeed social profiles
Digital presenceNeoFeed financial estimates
Financial estimateRevenue estimate
Valuation estimate
NeoFeed leadership team
Management profileNumber of profiles
Profiles2 records
NeoFeed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NeoFeed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NeoFeed
What does NeoFeed do?
NeoFeed is a Brazilian digital business news publication that produces and distributes editorial journalism across multiple sections (business, economics, politics, startups, wealth management, lifestyle, innovation). It monetizes the audience through display and newsletter advertising, a recurring premium subscription tier called Insiders, sponsored editorial partnerships (Brand Stories) with major companies such as Itaú, Inter, Vibra, and QI Tech, and proprietary industry events including NeoConference and the NeoSummit series (COP30, IA, Futuro do Varejo).
Is NeoFeed a public or private company?
NeoFeed is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NeoFeed founded?
NeoFeed was founded in 2019. It employs 1 to 10 people.
Where is NeoFeed based?
NeoFeed is headquartered in Bairro Marciana, Brazil, in the Latin America region.
How does NeoFeed make money?
Four revenue lines are on record. Advertising is the primary driver. The others are premium Subscription (Insiders), brand Stories and events (NeoConference, NeoSummit).
Who are NeoFeed's main competitors?
Direct peers on record are InfoMoney, Brazil Journal, Valor Econômico, The Information, Bloomberg Línea, Axios, Money Times and Semafor. Broad incumbents are Estadão and Exame.
Does NeoFeed have an API?
No public API is recorded for NeoFeed.
What industry is NeoFeed in?
NeoFeed's product category is Business News and Financial Journalism. Its primary akta.pro industry code is MPAJADAC, Business, Financial & Trade News Publishers, with a secondary code of MPAJAEAO, News, Politics & Current Affairs Magazines. Its NAICS code is 513120 and its SIC code is 2721.