What Statlistics does

Statlistics LLC is a privately held list management and brokerage firm headquartered in Danbury, Connecticut (with a Fort Myers office also listed), founded in 1998 per company history (1983 per firmographic data, reflecting a discrepancy) and operating as part of the Alesco LLC group of companies. The company manages over 2,000 mailing lists and alternative media programs for B2B and B2C publishers, providing a platform-plus-services stack built around database development and hosting, list rental fulfillment, merge/purge, data enhancement, list response analysis, and predictive modeling. Core products include List Management, List Brokerage (delivered through sister company Response Solutions LLC), the StatLeadGen digital co-registration lead generation platform, and Insert Media services, supported by add-on modules for data hygiene, email validation, and phone appends.

The company monetizes primarily through per-thousand-name (M suffix) list rental fees — postal addresses priced at $125-$155/M and email addresses at $275-$300/M — plus brokerage commissions (typically 20% for brokers, 15% for agencies), cost-per-lead pricing on StatLeadGen, and transactional insert media placements. Customers include both B2B and B2C publishers (e.g., ALM Media, Tech Briefs, Government Executive Media, E.Republic) who use Statlistics to monetize their first-party data, and direct marketers who rent those lists for direct mail, email, display, and insert media campaigns. The company serves primarily the United States and Canada, employs 51-100 people, and maintains CCPA compliance effective January 1, 2020. The sister-company relationship with Response Solutions LLC provides integrated brokerage, omni-channel marketing data, and digital advertising services to the same client base.

Name

Statlistics

Legal name

Statlistics LLC

Website

https://statlistics.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Statlistics is a privately held list management and brokerage firm managing over 2,000 mailing lists for B2B and B2C publishers, serving direct marketers with rental, brokerage, lead generation, and insert media services across the U.S. and Canada.

Ownership category

akta.pro rank

Product category

Mailing List Management and Data Brokerage Services

NAICS

Directory and Mailing List Publishers (51314)

SIC

Services-Miscellaneous Business Services (7380), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF)

Keywords

• List management services
• Mailing list brokerage
• Data management services
• Direct marketing lists
• Lead generation platform

Headquarters

HQ city

Danbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. List Rental Revenue: Statlistics manages mailing lists for publishers and rents these lists to direct marketers. Pricing is typically per thousand records (M suffix), with postal addresses ranging from $125-$155/M and email addresses ranging from $275-$300/M depending on the list.
2. List Brokerage Commission: Sister company Response Solutions LLC provides brokerage services with products including Omni Channel Marketing Data, Machine Learning Analytics, Digital Advertising, Website Display Retargeting and Digital Listening. Brokers earn commissions on transactions.
3. StatLeadGen Lead Generation: Co-registration advertising platform delivering incremental revenue for publishers on a cost-per-lead basis and providing qualified leads for advertisers at fixed price per lead.
4. Insert Media Services: Insert media management including package inserts, billing statements, catalog blow-ins and product samples. Allows advertisers to cost-effectively market via targeted media without paying postage costs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Statlistics is a list management and brokerage firm that manages over 2,000 mailing lists and alternative media programs on behalf of publishers, renting these lists to direct marketers via postal, email, display, and insert media channels. The company offers four core service lines: list management (database development, hosting, merge/purge, predictive modeling), list brokerage (through sister company Response Solutions LLC), lead generation (via the StatLeadGen co-registration platform), and insert media programs (package inserts, billing statements, catalog blow-ins). Supporting services include data enhancement, data hygiene, email validation, and phone appends.

Product overview

Statlistics is a list management and brokerage firm specializing in data management and monetization. With over 2,000 lists under management, the company operates a platform-plus-services model comprising four core service areas: List Management (managing publisher data assets with service bureau capabilities including database development, hosting, fulfillment, merge/purge, and predictive modeling), List Brokerage (through sister company Response Solutions LLC offering omni-channel marketing data and digital advertising services), Lead Generation via the StatLeadGen co-registration platform, and Insert Media services. Supporting these core offerings are five data service modules: Data Enhancement Services, Data Hygiene (CASS, NCOALink, suppressions), Email Validation, Merge Purge, and Phone Appends. The company offers a searchable database of over 2,000 specialized mailing lists spanning industries including real estate, automotive, grocery, manufacturing, healthcare, finance, and professional services.

Differentiator

Problem solved

Functional benefit

Brands

• StatLeadGen: Automated digital co-registration advertising platform that helps publishers monetize existing website traffic for incremental revenue

Products and services

• List Management Comprehensive list management services for B2B and B2C publishers, including database development, hosting, list rental fulfillment, merge/purge, data enhancement, list response analysis, and predictive modeling designed to achieve sustainable growth and brand protection.
• List Brokerage (via Response Solutions LLC) Brokerage services offered through sister company Response Solutions LLC, providing Omni Channel Marketing Data, Machine Learning Analytics, Digital Advertising, Website Display Retargeting, and Digital Listening for clients seeking high-quality brokerage services.
• StatLeadGen (Lead Generation) Automated digital co-registration advertising platform that helps publishers monetize existing website traffic for incremental revenue, delivering qualified leads for advertisers on a cost-per-lead basis.
• Insert Media Insert media program services including package inserts, billing statements, catalog blow-ins, and product samples, allowing advertisers to cost-effectively market to qualified buyers without paying postage costs.
• Data Enhancement Services Enhancement services that add hundreds of variables to house files including consumer demographics, business firmographics, B2B contacts, life-event triggers, brand preferences, lifestyle segmentation, buyer propensities, property data, financial data, and social media handles.
• Data Hygiene Data quality services including CASS address standardization, DNC Suppression, Bankruptcy Suppression, Deceased Suppression, NCOALink move update, PCOA proprietary change of address, Prison Suppression, and Do Not Mail Suppression.
• Email Validation Email deliverability service that eliminates undeliverable emails, corrects hygiene errors, identifies spam complainers, spam traps, honey pots, stale data, and protects sender reputation.
• Merge Purge Service that identifies duplicate records within multiple mailing lists at individual, household, and business levels, consolidating details into single records while eliminating duplicates.
• Phone Appends Service to add landline or mobile phone numbers to consumer or business databases, compiled from public and proprietary sources for identity resolution and outreach programs.
• Real Estate Today Mailing List Mailing list targeting real estate professionals including agents, brokers, property managers, developers, and appraisers with 263,948 contacts; available at $145.00/M postal and $290.00/M email.
• Automotive Dealer Resources Mailing List Mailing list targeting automotive dealers engaged in retail sales of new and used vehicles, with 492,367 contacts; available at $130.00/M postal and $280.00/M email.
• Grocery Retailer Mailing List Mailing list targeting grocery retail establishments with 547,222 contacts; available at $130.00/M postal and $285.00/M email.

Quantifiable outcome

• Over 2,000 lists under management
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Response Solutions LLCcoreStrategic or Co-development PartnerStatlistics' sister company serving as the principal resource for clients looking for high-quality brokerage services and extraordinary media recommendations. With over a decade of experience each, their brokers offer experience and creativity that help clients thrive in highly competitive markets. Products include Omni Channel Marketing Data, Machine Learning Analytics, Digital Advertising, Website Display Retargeting and Digital Listening.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• MeritDirect: Direct competitor in B2B/B2C list management, brokerage, and data services for publishers and direct marketers — overlapping product set including list rental, merge/purge, and data enhancement.
• Lake Group Media: Direct-response media and list management firm offering list brokerage, insert media, and database marketing services — same customer base of publishers and direct marketers with a comparable service catalog.
• NextMark: List management platform and brokerage serving the same direct-marketing ecosystem with mailing list rental, count maintenance, and order fulfillment — overlapping product and distribution model.
• AccuData Integrated Marketing: Direct marketing data and list services provider offering compiled lists, brokerage, and database marketing solutions — same target customers (publishers and direct marketers) with similar service mix.
• Donnelley Marketing (Donnelley Marketing Solutions): Long-established list management and direct marketing services firm offering list rental, brokerage, and database services — direct competitor to Statlistics' core publisher-facing list management business.

Broad incumbents

• Epsilon (Publicis): Large incumbent data and direct-marketing services provider inside Publicis, offering list rental, data, identity, and omnichannel activation — overlaps with Statlistics in list rental and data services but at vastly greater scale.
• LiveRamp (Acxiom): Identity resolution and data collaboration platform built on Acxiom's heritage — competes with Statlistics' data enhancement, hygiene, and audience monetization services as part of a much broader marketing technology portfolio.
• Experian Marketing Services: Major data and audience-targeting provider offering consumer and business data, identity, and marketing services — directly comparable to Statlistics' data enhancement and list products as part of a global data franchise.
• Dun & Bradstreet: Incumbent B2B data provider whose business firmographics and contact data overlap directly with Statlistics' business mailing lists such as Real Estate Today and Automotive Dealer Resources.

Emerging players

• V12 Data: Data and analytics provider focused on people-based marketing data, automotive, and multichannel audience solutions — competes for some of Statlistics' automotive and consumer list customers with a more digital product set.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Statlistics
• Facebookfacebook.com/statlistics

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Statlistics