Sercaman
Sercaman is a Spanish IT solutions provider serving SMEs, educational institutions, and public administrations. It delivers managed IT services, hardware sales, the DocShare document platform, and the AI-powered HADA educational ecosystem via direct enterprise sales and regional partnerships.
- Company typePrivate
- Founded1990
- HeadquartersToledo, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Sercaman does
Sercaman, S.L. is a Spanish information-technology solutions provider headquartered in Toledo, with additional facilities in Talavera de la Reina (the TalaSpace innovation hub) and Madrid. Operating for over 30 years under the brand "Sercaman" (with "Sercaman-Serprosa" referenced as an internal division), the company delivers integrated technology services to SMEs, educational institutions, and public administrations. Its stated focus areas span IT equipment distribution, managed IT infrastructure, printing and document management, cybersecurity, and audiovisual solutions. The firm holds ISO 9001 and ISO 14001 certifications, a Madrid Excelente seal, Red Hat Advanced Business Partner status, and an ENS (Spanish National Security Framework) declaration of conformity.
The product portfolio is structured around two layers: a horizontal managed-IT stack branded "TAIS" (Technology All Included by Sercaman) that bundles hardware, networking, servers, security, printing, and the proprietary DocShare document-management platform (offered as SaaS or on-premise with AEAT-certified digitalization and GDPR-compliant EU hosting); and a vertical education suite called Proyecto HADA that integrates the Monk adaptive competency-assessment platform, the Mi Huella Digital emotional/digital-protection system (aligned with Spain's LOPIVI law), the distributed Logobrain phonetic method, Aula Multisensorial sensory classrooms, and Aulas ADA advanced digital classrooms. TalaSpace functions simultaneously as a customer demo venue, an in-house training facility for staff and channel partners (Red Hat, Fortinet, LaiaTech, Corac), and a podcast studio used for the company's educational podcast initiative.
Sercaman generates revenue through five streams: hardware sales (computers, multifunction devices, interactive displays, audiovisual equipment), managed IT services (including the TAIS all-included contract model), printing services anchored by PaperCut MF, subscription-based document management (DocShare) and educational platforms (HADA components), and project-based professional services for digital transformation. Pricing is not publicly disclosed and is customized per project, typically under multi-year contracts. Distribution is executed via direct enterprise field sales with dedicated account management, public procurement participation, a self-serve customer portal, and channel/reseller arrangements (notably the Logobrain distribution agreement). The company participates in industry events such as ForumEduca and operates an active content/blog/social channel mix to drive demand.
Sercaman firmographics
Firmographics- Name
- Sercaman
- Legal name
- Sercaman, S.L.
- Website
- https://sercaman.es
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sercaman is a Spanish IT solutions provider serving SMEs, educational institutions, and public administrations. It delivers managed IT services, hardware sales, the DocShare document platform, and the AI-powered HADA educational ecosystem via direct enterprise sales and regional partnerships.
- Ownership category
- akta.pro rank
Sercaman industry classification
Industry- Product category
- Managed IT Services and Educational Technology Solutions
- NAICS
- Computer Systems Design and Related Services (54151), Educational Support Services (611710), Professional and Management Development Training (61143)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Special Education & Accessibility-Optimized Media (UDL, AAC, Captioning) (EDAGALAH)
Keywords
Where Sercaman is headquartered
LocationHeadquarters
- HQ city
- Toledo
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Sercaman business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- IT Equipment Sales: Sale of computers, laptops, tablets, mobile devices, printers, multifunction devices, professional monitors, interactive displays, LED screens, and audiovisual equipment.
- Managed IT Services: Complete IT infrastructure management including servers, networks, cloud services, security, maintenance and technical support. Includes TAIS (Technology All Included by Sercaman) ecosystem.
- Printing Services: Printing equipment, digitization, faxes, print control solutions (Papercut MF), and cloud printing services with user identification via personal cards.
- Document Management Solutions: DocShare platform for document acquisition, indexing, storage, retrieval, certified digitalization, electronic signatures, and case management. Offered as SaaS or on-premise.
- Educational Technology Solutions: HADA project components including MONK evaluation platform, Mi Huella Digital protection system, and educational platforms. Includes teacher training via FUNDAE funds.
- Professional Services: Consulting, implementation, maintenance, support, and training services for digital transformation projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise and educational solutions |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Sercaman product offering
Product offeringCore offering
Sercaman is an IT solutions provider delivering end-to-end technology services to businesses, educational institutions, and public administrations in Spain. The company sells and integrates computer and audiovisual equipment, provides managed IT services (servers, networks, cloud, cybersecurity, printing), and operates its own document management platform (DocShare). On top of this IT base, Sercaman has built a vertical education offering anchored by the HADA ecosystem, which combines AI-driven adaptive assessment (Monk), emotional protection (Mi Huella Digital), the Logobrain phonetic method, sensory and advanced digital classrooms, and teacher training programs.
Product overview
Sercaman is a technology solutions provider with over 30 years of experience serving businesses, public administrations, and educational centers across Spain. The portfolio consists of a unified platform-plus-services model combining managed IT services with specialized vertical solutions. Core offerings span digitalization services (printing, document management, networking), cybersecurity, and the HADA ecosystem — an AI- and neuroscience-powered educational transformation initiative that unifies the Monk adaptive assessment platform, Mi Huella Digital emotional protection platform, Logobrain phonetic method, sensory classrooms, and ADA advanced digital classrooms. Supporting these is DocShare (document management with certified digitization and e-signature) and TalaSpace, a technology hub used for training and as a collaborative venue. Services are complemented by TAIS, a comprehensive all-included IT management ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- DocShare Document management solution for SMEs offering automatic document recognition, AEAT-certified digitization, electronic signature, personnel file management, workflow integration, and GDPR-compliant cloud hosting in European data centers (Germany and Sweden). Available as SaaS or on-premise.
- Monk Adaptive evaluation platform providing real-time competency profiles of each student through adaptive assessments. Generates objective data reports to support personalized teaching, with reading comprehension included as a key indicator.
- Mi Huella Digital Emotional and digital protection platform for educational communities that detects early signs of bullying, cyberbullying, anxiety, stress, and vulnerability. Helps schools comply with Spain's LOPIVI (Ley Orgánica 8/2021) through 24/7 monitoring, automated protocols, and inspection-ready reporting.
- Logobrain Method Complete phonetic and articulatory working system combining manipulative materials with digital applications for educators and families. Trains phonological awareness, improves articulation, and supports effective communication from early ages. Distributed by Sercaman in the educational sector as part of Proyecto HADA, aligned with LOMLOE curriculum and Universal Design for Learning principles.
- Proyecto HADA (Herramienta de Análisis y Diagnóstico Avanzado) Comprehensive educational transformation initiative integrating cognitive assessment, emotional intelligence development, active learning methodologies, and AI-powered tools to personalize learning, detect educational needs early, and redesign school environments for inclusive, evidence-based education.
- Aulas ADA (Aulas Digitales Avanzadas) Advanced digital classrooms providing flexible, digital, and motivating learning environments where students learn at their own pace and with purpose. Incorporates active methodologies, multiple intelligences approaches, and Universal Design for Learning (UDL) principles, including educational radio studios and chroma setups.
- Aula Multisensorial Sensory classroom designed for early childhood education that stimulates the senses, supports emotional and cognitive development from the earliest years, and fosters well-being, self-regulation, and inclusion — especially in special educational needs settings.
- IA Educativa (AI in Education) Artificial intelligence applied to education services within Proyecto HADA, covering AI-driven personalized learning adaptation, automated report generation, adaptive content creation, early detection of educational needs, and data-driven pedagogical coordination.
- Equipamiento Informático Integral (Comprehensive IT Equipment) Supply of computers, laptops, tablets, mobile devices, printers, multifunction devices, professional monitors, interactive displays, LED screens, and audiovisual equipment for businesses and educational institutions.
- Managed IT Services (Mantenimiento y Soporte) Complete IT infrastructure management including servers, networks, cloud services, security, maintenance and technical support. Includes the TAIS (Technology All Included by Sercaman) ecosystem as a single umbrella solution.
- Printing Services (Servicios de Impresión) Printing equipment, digitization, faxes, print control solutions (Papercut MF), and cloud printing services with user identification via personal cards.
- Cybersecurity Services (Seguridad Informática) Cybersecurity services including next-generation FortiGate firewalls with SSL inspection and intrusion prevention, FortiClient endpoint security, FortiAnalyzer and FortiManager centralized security management, and Zero Trust / SASE architectures.
- Connectivity and Networks (Conectividad y Redes) Installation of network cabling, connectivity systems, and structured networks for businesses and educational institutions.
- Managed Servers (Servidores Gestionados) Provision and management of physical and virtualized servers, including Red Hat Linux enterprise infrastructure, for SMEs, educational institutions, and public administrations.
- Audiovisual Equipment (Equipamiento Audiovisual) Supply and integration of audiovisual equipment including interactive displays, LED screens, FullHD/4K professional cameras, adaptive audio systems, and AI-powered autonomous videoconferencing equipment from partners such as LaiaTech.
- Digital Dictation (Dictado Digital) Digital dictation solution for SMEs and professional services firms, packaged within Sercaman's software and packaged solutions portfolio.
- Business Digitalization (Digitalización de Empresas)
Quantifiable outcome
- 820+ projects successfully completed
- +2 more outcomes
Companies that use Sercaman
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Sercaman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability8 records
Feature6 records
Sercaman partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, minor and strategic.
- LogobraincoreStrategic distribution agreement for the Logobrain Method in educational sector. The method combines manipulative materials with digital applications for phonetic training and articulatory intervention, aligned with LOMLOE curriculum and Universal Design for Learning. Sercaman distributes within Proyecto HADA framework.
- UNICEFminorCorporate social responsibility partnership. Sercaman participates in UNICEF's Schools for Africa program, focusing on orphans, children with disabilities, those in extreme poverty, and girls denied education. Schools supported by UNICEF provide equal treatment, quality educational materials, and protection from threats.
- Red HatcoreRed Hat Advanced Business Partner certification. Sercaman provides infrastructure solutions using Red Hat Linux enterprise solutions, certified for cloud environments and thousands of providers. The partnership recognizes Sercaman's technical professionalism and capability to deliver stable, future-ready infrastructure.
- FortinetstrategicCybersecurity training partnership at TalaSpace. Sercaman commercial team trained on Fortinet solutions including FortiGate firewalls, FortiClient endpoint security, FortiAnalyzer and FortiManager for centralized security management, and Zero Trust/SASE models.
- CoracstrategicAI training partner for commercial team development. Corac provides practical technology training for business, healthcare, and educational environments, covering machine learning, big data, AI algorithms, and real applications.
- LaiaTechstrategicAudiovisual solutions partnership. LaiaTech provides FullHD and 4K professional cameras, adaptive audio systems, autonomous videoconferencing equipment, and AI-powered software. Training delivered at TalaSpace by Iberia Business Manager.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Sercaman competitors and assessment
Company assessmentDirect peers
- Seidor: Spanish-headquartered IT services and SAP consultancy with a strong education vertical and managed services portfolio. Directly comparable to Sercaman in serving SMEs, education and public administration customers with end-to-end IT solutions across Spain.
- Vass: Spanish digital services and IT consulting firm with comparable business model spanning enterprise IT transformation and platform services. Similar mid-market and enterprise GTM approach to Sercaman.
- Corenet: Spanish IT managed services and integration company focused on infrastructure, cloud and cybersecurity for SMEs and mid-market clients. Closely mirrors Sercaman's TAIS ecosystem and Fortinet-based security stack.
- Nunsys: Spanish IT solutions provider covering cloud, cybersecurity, audiovisual, and managed services for SMEs and public bodies. Highly comparable regional-and-mid-market footprint to Sercaman.
- Smartick: Spanish EdTech platform offering AI-driven adaptive learning for K-12, comparable in adaptive assessment methodology to Sercaman's Monk platform. Direct competitor in the same education vertical.
- Smile and Learn: Spanish EdTech platform delivering interactive educational content to schools and families. Competes with Sercaman's HADA ecosystem and Aulas ADA in the K-12 digital classroom market.
Broad incumbents
- Indra: Largest Spanish IT services group with broad public sector, defense, education and enterprise portfolio. Overlaps with Sercaman in public procurement and digital transformation but operates at much larger national scale.
- Telefónica Tech: IT services arm of Spain's telecom incumbent, offering managed IT, cloud, cybersecurity and digital workplace to enterprises and public sector. Competes in adjacent segments of Sercaman's portfolio.
- NTT Data Spain: Major global IT services firm with substantial Spanish presence (formerly Everis), serving public administration, education and enterprise. Competes with Sercaman for large-scale digital transformation contracts.
Others
- HP Spain: Major hardware OEM whose devices (laptops, multifunction printers, professional monitors) underpin Sercaman's IT equipment sales and managed print services. Ecosystem partner and indirect competitor through direct enterprise channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Sercaman social profiles
Digital presenceSercaman compliance and trust
Trust signalCompliance2 records
Sercaman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sercaman leadership team
Management profileNumber of profiles
Profiles3 records
Sercaman subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sercaman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sercaman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sercaman
What does Sercaman do?
Sercaman is an IT solutions provider delivering end-to-end technology services to businesses, educational institutions, and public administrations in Spain. The company sells and integrates computer and audiovisual equipment, provides managed IT services (servers, networks, cloud, cybersecurity, printing), and operates its own document management platform (DocShare). On top of this IT base, Sercaman has built a vertical education offering anchored by the HADA ecosystem, which combines AI-driven adaptive assessment (Monk), emotional protection (Mi Huella Digital), the Logobrain phonetic method, sensory and advanced digital classrooms, and teacher training programs.
Is Sercaman a public or private company?
Sercaman is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sercaman founded?
Sercaman was founded in 1990. It employs 11 to 50 people.
Where is Sercaman based?
Sercaman is headquartered in Toledo, Spain, in the Europe region.
How does Sercaman make money?
Six revenue lines are on record. IT Equipment Sales are the primary driver. The others are managed IT Services, printing Services, document Management Solutions, educational Technology Solutions and professional Services.
Who are Sercaman's main competitors?
Direct peers on record are Seidor, Vass, Corenet, Nunsys, Smartick and Smile and Learn. Broad incumbents are Indra, Telefónica Tech and NTT Data Spain. HP Spain is listed as an others.
Does Sercaman have an API?
No public API is recorded for Sercaman.
What industry is Sercaman in?
Sercaman's product category is Managed IT Services and Educational Technology Solutions. Its primary akta.pro industry code is EDAGALAH, Special Education & Accessibility-Optimized Media (UDL, AAC, Captioning). Its NAICS code is 54151 and its SIC code is 7373.