SOS Exterminating

What SOS Exterminating does

SOS Exterminating is a pest management company founded in 1937 and headquartered in Gilbert, Arizona. The company delivers residential and commercial pest control, termite treatment and pre-construction termite pretreatment, mosquito control, rodent and bird exclusion, weed control, attic insulation, and specialty services for scorpions, spiders, ants, cockroaches, bed bugs, gophers, and Africanized bees across five Arizona counties and 100+ communities. Its technology stack centers on an Integrated Pest Management (IPM) methodology combined with proprietary offerings including the Bait Barrier System termite colony elimination technology, the Attractive Targeted Sugar Bait (ATSB) mosquito solution, and ENERGY STAR qualified T.A.P. attic insulation that doubles as a pest control medium.

The business operates a direct-to-consumer and direct-to-business model, with field technicians providing in-person services, an inside sales and customer support function, and dedicated commercial sales professionals. Revenue is generated through subscription-based residential pest plans, bi-monthly and quarterly commercial service contracts, one-time pre-construction termite treatments sold to homebuilders and contractors, and project-based installations such as T.A.P. insulation and exclusion work. Pricing is quote-based, initiated via free inspections and estimates, and supported by promotional coupons and a 100% satisfaction guarantee.

SOS Exterminating operates as a subsidiary member of the Rentokil family of companies in North America, giving it access to global pest control resources while maintaining its local Arizona brand. The company has built an extensive channel network of pre-construction partnerships with major national homebuilders including Taylor Morrison, Lennar, Pulte, KB Homes, Toll Brothers, Shea Homes, Meritage, Beazer, and Richmond American, alongside active adult developer Robson Communities. A full-time trained entomologist, technician tenure exceeding 15 years, and ongoing service area expansion underscore a long-tenured, expertise-driven operating posture.

Name

SOS Exterminating

Legal name

SOS Exterminating

Website

https://sostermites.com

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

11–50 employees

Short description

SOS Exterminating is an Arizona pest management company founded in 1937 that delivers termite, pest, mosquito, rodent, weed, and insulation services to residential and commercial customers across 5 counties, operating as a Rentokil subsidiary.

Ownership category

akta.pro rank

Product category

Pest Control Services

NAICS

Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171), Landscaping Services (56173)

SIC

Services-Facilities Support Management Services (8744), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Sanitation, Monitoring & Trap/Station Programs (General) (HSAMAAAH)

akta.pro secondary industries

Indoor Ant & Roach Baiting/Gel Treatment Programs (HSAMAFAF), Sanitation, Habitat Modification & Prevention Consulting (HSAMAFAJ), Pest Management Services (IMAIAAAH), Lawn & Ornamental Insect Control (Grubs, Chinch Bugs, Aphids) (HSAIANAH)

Keywords

• Pest control services
• Termite control
• Mosquito control
• Weed control
• Attic insulation

Headquarters

HQ city

Gilbert

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Residential Pest Control Services: One-time and recurring pest control services for homeowners including termite control, scorpion control, spider control, ant control, cockroach control, mosquito treatment, and general pest management. Services include free inspection and estimates.
2. Commercial Exterminating Services: Professional pest control services for businesses including restaurants, warehouses, offices, and retail establishments. Includes bi-monthly and quarterly commercial pest control plans as well as one-time treatments.
3. Pre-Construction Termite Treatment: Soil treatment services for new construction before concrete pours and stem wall final grade. Required by FHA, VA, HUD regulations for many residential properties. Offered to homebuilders and commercial contractors with same-day service availability.
4. T.A.P. Attic Insulation Installation: Energy-efficient attic insulation installation service using T.A.P. insulation product. Includes evaluation and 10% discount for scheduling.
5. Weed Control Services: Pre-emergent and post-emergent herbicide applications for residential and commercial properties including lawn care, landscaping, parking lots, driveways, and industrial sites.
6. Rodent and Bird Exclusion Services: Exclusion services to prevent rodents and birds from entering properties, including installation of wire mesh blockers and other exclusion measures.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

SOS Exterminating provides residential and commercial pest management services across more than 100 Arizona communities in five counties. Its core services include general pest control, termite control (including pre-construction treatment and Bait Barrier Systems), mosquito control using ATSB technology, weed control, and attic insulation. The company delivers recurring and one-time treatments through licensed field technicians.

Product overview

SOS Exterminating is a pest management company offering a comprehensive portfolio of pest control services for residential and commercial customers in Arizona since 1937. The core offerings include General Pest Control services (covering ants, cockroaches, spiders, scorpions, mice), Termite Control (with both Bait Barrier System and Pre-Construction Treatment), Mosquito Control (using ATSB technology), Rodent and Bird Exclusion, Attic Insulation (T.A.P.), and Weed Control. Services are delivered through an Integrated Pest Management approach with a 100% satisfaction guarantee. The company also provides specialty services for gophers, bed bugs, and Africanized bees.

Differentiator

Problem solved

Functional benefit

Brands

• SOS Bait Barrier System: Termite Bait Barrier System colony elimination technology that has protected over 2 million structures including national treasures like the Statue of Liberty and the White House.
• T.A.P. Insulation
• ATSB (Attractive Targeted Sugar Bait)

Products and services

• Residential Pest Control

Quantifiable outcome

• T.A.P. insulation reduces heating and cooling costs by up to 30%
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Rentokil (North America)coreStrategic or Co-development PartnerSOS Exterminating is a member of the Rentokil family of companies in North America. Rentokil is a global pest control business operating worldwide, providing high levels of service to residential and commercial customers. With Rentokil's support, SOS is able to offer efficient and effective treatment to properties in Arizona. The parent company is on track to have net zero carbon emissions by 2040 and strives to be globally responsible and sustainable.
• Alliance ResidentialminorStrategic or Co-development PartnerHomebuilder partner for pre-construction termite treatment services on residential developments.
• Taylor Morrison HomesminorStrategic or Co-development PartnerMajor national homebuilder partner for termite pretreatment services on new construction homes.
• Beazer HomesminorStrategic or Co-development PartnerNational homebuilder partner for pre-construction termite treatment.
• Toll BrothersminorStrategic or Co-development PartnerLuxury homebuilder partner for termite pretreatment services.
• Lennar HomesminorStrategic or Co-development PartnerMajor national homebuilder partner for pre-construction termite treatment.
• KB HomesminorStrategic or Co-development PartnerNational homebuilder partner for termite pretreatment services.
• Meritage HomesminorStrategic or Co-development PartnerEnergy-efficient homebuilder partner for pre-construction termite treatment.
• PulteminorStrategic or Co-development PartnerMajor national homebuilder partner for termite pretreatment.
• Shea HomesminorStrategic or Co-development PartnerHomebuilder partner for pre-construction termite treatment services.
• Richmond AmericanminorStrategic or Co-development PartnerNational homebuilder partner for termite pretreatment.
• Standard PacificminorStrategic or Co-development PartnerHomebuilder partner for pre-construction termite treatment services.
• Robson CommunitiesminorStrategic or Co-development PartnerActive adult community developer partner including Robson Ranch, SaddleBrooke, Quail Creek, Sunbird, Sun Lakes, and PebbleCreek communities.

Scale indicators5 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Rentokil North America: SOS's parent company and global pest control leader. Operates a broad residential and commercial pest, termite, and wildlife control portfolio across North America. Directly comparable in service categories and customer base, though vastly larger in scale and geographic reach.
• Ecolab Pest Elimination: Diversified global hygiene and pest elimination services business targeting primarily commercial and foodservice customers. Comparable on commercial pest management and exclusion, though Ecolab's broader portfolio extends well beyond pest.

Direct peers

• Terminix: One of the largest U.S. pest control companies offering residential and commercial pest, termite, and mosquito services. Directly competes with SOS on general pest, termite pretreatment, and subscription plans across overlapping customer segments.
• Orkin: National pest control operator with strong termite, general pest, and commercial offerings. Comparable to SOS in service breadth, customer segmentation (residential + commercial), and integrated pest management approach.
• Truly Nolen: Family-owned national pest control company with strong Southwest presence, including Arizona. Directly comparable service portfolio (termite, scorpion, general pest) and similar direct-to-consumer commercial/residential model.
• Arrow Exterminators: Large regional pest control operator in the southern U.S. offering termite pretreatment, general pest, and mosquito services. Comparable in recurring subscription model and homebuilder-channel exposure.
• Bulwark Exterminating: Regional pest control company serving the Southwest with scorpion, termite, and general pest services. Comparable customer base and Arizona desert-pest specialization.
• Massey Services: Privately held pest, termite, and lawn care provider with integrated service offerings. Comparable in combining pest control with adjacent services (lawn/weed) and recurring subscription revenue model.
• Western Exterminator: Western U.S. pest control operator offering residential and commercial pest, termite, and exclusion services. Comparable service categories and Western regional customer overlap.

Regional players

• Blue Sky Pest Control: Local Arizona pest control operator offering scorpion, termite, and general pest services to Phoenix-area homeowners. Comparable service mix and Arizona-specific pest specialization, though smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sosexterminating
• LinkedInlinkedin.com/company/sos-exterminating

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SOS Exterminating