Autoclick
- Company typePrivate
- Founded2003
- HeadquartersWichita, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Autoclick firmographics
Firmographics- Name
- Autoclick
- Legal name
- Symeron Software, Inc.
- Website
- https://autoclick.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Autoclick industry classification
Industry- Product category
- Automotive Dealer Software
- NAICS
- Motor Vehicle and Parts Dealers (441), Sales Financing (52222)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Auto / Vehicle Marketplace Lending (FSAKAHAF)
- akta.pro secondary industry
- Auto & Vehicle Loan Brokerage (FSAEAEAK)
Keywords
Where Autoclick is headquartered
LocationHeadquarters
- HQ city
- Wichita
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Autoclick business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription - Enterprise Package: Core subscription at $139/month (plus one-time setup fee) bundling CRM/Lead Manager, Premium Website, and Premium Credit Application. This is the primary revenue driver providing dealers an all-in-one web presence and lead management platform. Sold on a monthly recurring basis with 30-day auto-renewal terms.
- Individual Product Subscriptions: Individual products sold separately: Premium Credit Application at $59/month + $59 setup, Premium Website at $59/month + $59 setup, CRM/Lead Manager at $59/month (up to 5 users). Add-ons include SMS Text Package ($29/month), RouteOne Integration ($50/month), DealerTrack Integration ($60/month), Frazer Integration ($35/month), and Employee Landing Page ($25/month).
- Free Credit Application - Credit Acceptance Dealers: A free Special Edition credit application tool is provided at no cost to active Credit Acceptance dealers. This serves as a customer acquisition channel to bring dealers onto the platform with intent to upsell to paid packages.
- Free Landing Page Add-On: A free one-page website highlighting special financing and a free credit application is offered to active Credit Acceptance dealers. Not customizable. Functions as a lead generation entry point to the platform.
- Inventory Landing Page Add-On: Optional add-on at $19/month for inventory listing on the landing page, including automatic import from third parties and management via the included control panel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Enterprise Package - Full suite at $139/month |
| Subscription | Monthly | Premium Credit Application - $59/month standalone |
| Subscription | Monthly | Premium Website - $59/month standalone |
| Per seat | Monthly | CRM / Lead Manager - $59/month standalone |
| Freemium | Monthly | Special Edition Credit App - FREE for Credit Acceptance dealers |
| Subscription | Monthly | SMS Text Package - $29/month add-on |
| Subscription | Monthly | RouteOne Integration - $50/month add-on |
| Subscription | Monthly | DealerTrack Integration - $60/month add-on |
| Subscription | Monthly | Frazer Integration - $35/month add-on |
| Subscription | Monthly | Employee / Premium Landing Page - $25/month add-on |
| Freemium | Monthly | Free Landing Page - No charge |
| Subscription | Monthly | Inventory Landing Page Add-On - $19/month |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Autoclick product offering
Product offeringCore offering
Autoclick sells an integrated cloud-based SaaS suite for small US automotive dealerships that bundles professionally designed turnkey dealer websites, vehicle inventory management, a secure online credit application tool that posts directly into Credit Acceptance's CAPS system, and a CRM/Lead Manager for tracking and following up with car buyers. The suite is sold via monthly subscription at $139 for the Enterprise Package or as individual products at $59/month each, with add-ons for SMS, third-party credit platform integrations (RouteOne, DealerTrack, Frazer), and free Special Edition credit applications for Credit Acceptance dealers.
Product overview
Autoclick is a dealer software platform provided by Symeron Software, Inc. (a Kansas corporation) consisting of a modular suite of web-based tools for small automotive dealerships. The core offerings include Dealer Websites (with Standard and Premium tiers), Web Inventory management, Lead Manager/CRM, and Secure Credit Application tools. These products are designed to work together as an integrated system: dealer websites display inventory and credit application forms, inquiries and applications flow into the CRM and credit processing system, and dealers can add optional modules like the Craigslist Posting Tool, SMS Text Package, and third-party integrations (RouteOne, DealerTrack, Frazer). For Credit Acceptance dealers, a free Special Edition Credit Application is available that posts directly into CAPS. Pricing is modular, with base packages starting at $139/month for the Enterprise Package (CRM + Premium Website + Premium Credit Application), or individual products from $59-79/month plus setup fees.
Differentiator
Problem solved
Functional benefit
Brands
- Autoclick Dealer Software: Integrated dealer website and CRM software solution for automotive dealerships
- AutoClick Dealer Websites
- Autoclick Lead Management
- Autoclick DWI Credit App
- Autoclick Web Inventory
- Autoclick Posting Tool
- Autoclick Mobile Microsite
- MyCarCredit.com
Products and services
- Dealer Websites (Standard and Premium) Professionally designed, turnkey websites for small automotive dealerships featuring integrated vehicle inventory, mobile-friendly layouts, simple control panel for content management, automatic DMS inventory updates, and concierge support for changes. Sold as a standalone Premium Website at $59/month plus $59 setup, and bundled into the $139/month Enterprise Package.
- Web Inventory Vehicle inventory management module that displays up to 30 large images per vehicle, supports search by year/make/model, drag-and-drop image upload, and automatic SOLD status updates. Integrates directly with dealer websites and supports automatic inventory update from the dealer's DMS.
- Lead Manager / CRM CRM and lead management tool that accepts leads from virtually any source, parses leads from AutoTrader.com, Cars.com, Dealer.com, and other automotive lead providers, assigns/re-assigns leads to sales staff, monitors and tracks lead follow-up activity, schedules reminders, creates appointments, and runs email campaigns. Supports up to 5 users at $59/month, with additional seats sold separately. Includes a mobile microsite for managing clients from phone or tablet.
- Secure Credit Application Secure online credit application tool with 32-bit SSL encryption and three customer-friendly wizard navigation styles. Captures credit applications from websites, email, text, QR code, or showroom, with abandoned-app squeeze lead capture and SMS text notifications for fast dealer response. Applications post directly into Autoclick and into Credit Acceptance's CAPS system. Sold standalone at $59/month plus $59 setup, and bundled into the $139/month Enterprise Package.
- Special Edition Credit Application Free online credit application for active Credit Acceptance dealers. Includes direct posting to CAPS, single-page form with 30 fields (including down payment and trade info), control panel for viewing/printing/resubmitting applications, and email notifications. Functions as the freemium acquisition entry point into the broader paid Autoclick suite.
- Craigslist Posting Tool
- SMS Text Package
Quantifiable outcome
- Over 100,000 credit applications submitted into CAPS per year
- +1 more outcomes
Companies that use Autoclick
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Autoclick technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature10 records
Autoclick partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Credit Acceptance CorporationcoreAutoclick has been an approved vendor for Credit Acceptance since 2003, making it the only third-party tool that allows dealers to submit credit applications directly into Credit Acceptance's CAPS system. All Autoclick dealer websites feature Credit Acceptance-approved messaging. The company submits over 100,000 credit apps into CAPS annually. Autoclick offers a free Special Edition credit app to Credit Acceptance dealers as part of this partnership.
- MyCarCredit.comminorNational vehicles for sale listing site. Autoclick dealers can get free listings on MyCarCredit.com as part of their platform, providing additional lead generation and marketing exposure for dealer customers.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
Autoclick competitors and assessment
Company assessmentBroad incumbents
- Dealer.com: Dealer.com, a Cox Automotive company, provides dealer website platforms with integrated inventory, leads, and digital marketing. It directly overlaps with Autoclick's dealer website product but at much larger scale and dealer groups.
- CDK Global: CDK Global is the largest provider of dealer technology, including DMS, CRM, websites, and F&I solutions. While it targets larger franchised dealers, its bundled dealer suite competes broadly with Autoclick across website, CRM, and credit workflow.
- VinSolutions: VinSolutions, part of Cox Automotive, is a leading dealer CRM and digital retailing platform used by franchised dealers. It overlaps with Autoclick on CRM, lead management, and credit application functionality but at much larger dealer groups with broader feature sets.
- DealerSocket: DealerSocket (now part of Tekion) provides dealer CRM, desking, equity mining, and marketing tools. Comparable to Autoclick on CRM and lead management but serves a broader dealer base with deeper DMS integrations.
- Cox Automotive: Cox Automotive is the parent of VinSolutions, Dealer.com, Autotrader, and Kelley Blue Book, providing a comprehensive suite of dealer-facing technology and marketing services. As the dominant dealer tech incumbent, it competes with Autoclick across multiple product lines.
Others
- RouteOne: RouteOne is a credit application platform connecting dealers to a network of auto lenders. Autoclick integrates with RouteOne as a paid add-on, making it both a partner and an adjacent competitor in the dealer-to-lender credit workflow.
- DealerTrack: DealerTrack (Cox Automotive) provides credit application, lending, and DMS solutions for dealers. Autoclick integrates with DealerTrack as a paid add-on, and the platform competes in the dealer credit workflow ecosystem.
- Credit Acceptance Corporation: Credit Acceptance is the subprime auto lender at the center of Autoclick's business model. As a long-standing approved-vendor partner since 2003, it is both Autoclick's primary acquisition channel and the lender it has deepest integrations with via the CAPS system.
Direct peers
- DealerCenter: DealerCenter offers an integrated website, CRM, inventory, and credit application platform for small and independent auto dealers. It is the closest direct competitor to Autoclick, targeting the same SMB dealership segment with a similar bundled SaaS approach.
Emerging players
- Tekion: Tekion is a cloud-native dealer SaaS platform built on a single data model, offering CRM, desking, and digital retailing. It competes with Autoclick for digitally forward dealers but focuses on mid-to-large dealer groups with modern technology requirements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Autoclick social profiles
Digital presenceAutoclick compliance and trust
Trust signalCompliance5 records
Autoclick financial estimates
Financial estimateRevenue estimate
Valuation estimate
Autoclick leadership team
Management profileNumber of profiles
Autoclick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Autoclick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Autoclick
What does Autoclick do?
Autoclick sells an integrated cloud-based SaaS suite for small US automotive dealerships that bundles professionally designed turnkey dealer websites, vehicle inventory management, a secure online credit application tool that posts directly into Credit Acceptance's CAPS system, and a CRM/Lead Manager for tracking and following up with car buyers. The suite is sold via monthly subscription at $139 for the Enterprise Package or as individual products at $59/month each, with add-ons for SMS, third-party credit platform integrations (RouteOne, DealerTrack, Frazer), and free Special Edition credit applications for Credit Acceptance dealers.
Is Autoclick a public or private company?
Autoclick is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Autoclick founded?
Autoclick was founded in 2003. It employs 1 to 10 people.
Where is Autoclick based?
Autoclick is headquartered in Wichita, United States, in the North America region.
How does Autoclick make money?
Five revenue lines are on record. SaaS Subscription - Enterprise Package is the primary driver. The others are individual Product Subscriptions, free Credit Application - Credit Acceptance Dealers, free Landing Page Add-On and inventory Landing Page Add-On.
Who are Autoclick's main competitors?
Broad incumbents on record are Dealer.com, CDK Global, VinSolutions, DealerSocket and Cox Automotive. Others are RouteOne, DealerTrack and Credit Acceptance Corporation. DealerCenter is listed as a direct peer. Tekion is listed as an emerging player.
Does Autoclick have an API?
No public API is recorded for Autoclick.
What industry is Autoclick in?
Autoclick's product category is Automotive Dealer Software. Its primary akta.pro industry code is FSAKAHAF, Auto / Vehicle Marketplace Lending, with a secondary code of FSAEAEAK, Auto & Vehicle Loan Brokerage. Its NAICS code is 441 and its SIC code is 5500.