Colorado Nonprofit Association

What Colorado Nonprofit Association does

Colorado Nonprofit Association (CNA) is a Denver-based 501(c)(3) membership association founded in 1986 that serves as the statewide champion for Colorado's nonprofit sector. The organization provides advocacy, education, and connection services to roughly 986+ member nonprofit organizations across the state's nine regions, addressing challenges including funding uncertainty, workforce pressures, and regulatory compliance. Its core products and services span four functional pillars: membership tiers (501(c)(3) nonprofit, government/other 501(c), individual/student, and business tiers priced $50-$2,650 annually), workforce and data tools (a Colorado-specific job board with ~100,000 monthly views, a searchable member directory, and an interactive Salaries & Benefits Survey covering 440 organizations and 80+ positions), professional development programs (AI Confluence Program, Executive Leadership Retreat, Nonprofit Bootcamps, Roundtable Cohorts, and the Connecting Colorado regional conference series drawing 1,000+ attendees), and sector support resources (legal services via Colorado Lawyers Committee partnership, advocacy tools with a published 2026 Legislative Agenda, a members-only Resource Library, and a Business Affinity Program with 15+ partner discounts).

The organization's underlying technology is conventional association infrastructure rather than proprietary technology: a web-based membership portal, a job board platform, an interactive survey dashboard built with Corona Insights, and virtual event tooling supporting regional and statewide programming. CNA does not develop or commercialize technology products; its competitive position rests on a 40-year institutional brand, an aggregated statewide dataset on nonprofit compensation, and a dense network of member organizations, business affinity partners, and national advocacy affiliations including the National Council of Nonprofits.

CNA's business model is diversified across five revenue streams: recurring membership dues (sliding-scale subscription), transactional fees from job board postings and program tickets (AI Confluence at $5,000/org, retreat tickets at $1,500-$1,950), one-time publication sales (salary survey), affiliate referral fees from 15+ business affinity partners, and partnership/foundation support (e.g., The Denver Foundation sponsorship of legal programs). Go-to-market is direct membership sales with mid-market and enterprise buyers, complemented by self-serve sign-up for individual/student tiers. The customer base spans all 501(c)(3) nonprofits operating in Colorado (TAM of ~20,000-34,000 organizations, 262,000 employees, $62 billion annual economic impact), with secondary segments including government agencies, individual nonprofit professionals, students, and for-profit businesses serving the nonprofit sector.

Name

Colorado Nonprofit Association

Legal name

Colorado Nonprofit Association

Website

https://coloradononprofits.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Colorado Nonprofit Association is a Denver-based 501(c)(3) membership association founded in 1986 that advocates for, educates, and connects Colorado's 986+ member nonprofit organizations through tiered memberships, workforce tools, professional development programs, and state-level advocacy.

Ownership category

akta.pro rank

Product category

Trade Association Services

NAICS

Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Education Policy, Research & Advocacy Organizations (Nonprofit) (BPAGADAN)

akta.pro secondary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

Keywords

• Nonprofit membership services
• Advocacy representation
• Professional development training
• Salary survey research
• Nonprofit job board

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Dues: Annual membership fees from four categories: Nonprofit 501(c)(3) organizations (sliding scale $150-$2,650 based on annual expenses), Government/Other 501(c) ($500/year), Individual ($125/year), Student ($50/year), Business (Bronze $500, Silver $850, Gold $1,500/year)
2. Job Board Postings: 501(c)(3) nonprofit members receive 50 free job postings per year; Government members receive 25 free postings; Non-members pay $150 per listing; Premium and Boost upgrades available for additional fees
3. Publications & Surveys: Sale of Colorado Nonprofit Salaries & Benefits Survey (interactive digital dashboard) - members receive discounted pricing
4. Program Fees: AI Confluence Program at $5,000 per organization per cohort; Executive Leadership Retreat at $1,500-$1,950 per participant; Connecting Colorado conferences with ticketed admission; various workshops and bootcamps with member pricing
5. Business Affinity Partnerships: Partnerships with solution providers (Office Depot, Pinnacol Assurance, GrantStation, etc.) offering member discounts - potential referral or partnership fees

Pricing tiers

Distribution channels8 records

Marketing channels8 records

Core offering

Colorado Nonprofit Association is a 501(c)(3) statewide membership association that equips, connects, and advocates for Colorado's 34,000+ nonprofit organizations through tiered memberships, professional development programs, regional conferences, advocacy at the state legislature, a nonprofit job board, and a resource library. The association also offers specialized products such as the Colorado Nonprofit Salaries & Benefits Survey, the AI Confluence Program, the Executive Leadership Retreat, and a Business Affinity Program with member discounts.

Product overview

Colorado Nonprofit Association operates as a membership-based nonprofit support organization offering a platform of interconnected services designed to strengthen Colorado's nonprofit sector. The portfolio includes core offerings like the Job Board (Colorado's premier nonprofit employment marketplace with 50 free postings for member nonprofits), the Nonprofit Member Directory (986+ members searchable), the Colorado Nonprofit Salaries & Benefits Survey (interactive digital dashboard with data from 440+ organizations), and the members-only Resource Library. Additional services include Legal Resources (Legal Audit Clinic, Pro Bono Match Program, Legal Office Hours), Programs & Events (AI Confluence Program, Executive Leadership Retreat, Nonprofit Bootcamps, Roundtable Cohorts, Connecting Colorado regional conferences), Advocacy Tools, the Business Affinity Program (15+ partner discounts), and the SLICE benefits partnership for health/retirement plans. The organization also offers tiered memberships for nonprofits (501(c)(3)), government/other nonprofits, individual/students, and businesses at annual price points ranging from $50-$2,650.

Differentiator

Problem solved

Functional benefit

Products and services

• Nonprofit 501(c)(3) Membership Annual membership tier for 501(c)(3) nonprofit organizations in Colorado, with sliding-scale dues ranging from $150 to $2,650 based on annual expenses. Benefits include 50 free job board postings per year, advocacy representation, access to the Resource Library, member pricing on events and publications, and discounts through the Business Affinity Program.
• Government/Other Nonprofit Membership Annual membership tier for government agencies and nonprofits with non-501(c)(3) tax-exempt status at $500/year. Includes 25 free job postings, access to programs and roundtables, Resource Library access, member pricing on events and publications, and Business Affinity Program discounts.
• Individual/Student Membership Annual membership for individuals interested in nonprofit careers ($125/year) and students ($50/year with enrollment proof). Includes free professional development programs, Resource Library access, newsletter subscription, and member pricing on events and publications.
• Business Membership Tiered business membership connecting companies with Colorado's 34,000+ nonprofit organizations. Three tiers: Bronze ($500/year), Silver ($850/year), and Gold ($1,500/year). Benefits include Professional Services Directory listing, event discounts, Resource Library access, networking opportunities, LinkedIn recognition, and conference exhibit opportunities.
• Job Board

Quantifiable outcome

• 34,000+ nonprofits represented at state level
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core, major and minor.

• SLICE BenefitscoreStrategic or Co-development PartnerSLICE provides flexible, affordable employee benefit solutions (health, dental, vision, retirement) for nonprofits. Through the partnership, CNA members receive access to customizable benefits packages, expert support, and competitive pricing designed specifically for nonprofit teams of any size.
• Colorado Lawyers CommitteecoreStrategic or Co-development PartnerCollaboration offering two legal programs: Nonprofit Legal Audit Clinic (twice yearly comprehensive legal check-up) and Pro Bono Legal Match Program (ongoing transactional legal support). Both programs provide free legal assistance to nonprofits with budgets under $750,000. Weekly Nonprofit Legal Office Hours also available.
• The Denver FoundationcoreStrategic or Co-development PartnerThe Denver Foundation supports the legal resources program as a funding partner, specifically supporting the Nonprofit Legal Audit Clinic and Pro Bono Legal Match Program. Serves as a key philanthropic partner in the Colorado nonprofit ecosystem.
• Unemployment Services Trust (UST)majorGTM or Marketing PartnerAlternative unemployment insurance solution for nonprofits. Allows 501(c)(3) organizations to pay only for actual unemployment benefits claimed by former employees rather than state unemployment taxes.
• Office DepotmajorGTM or Marketing PartnerExclusive member discounts of up to 80% on office supplies for CNA nonprofit members. One of the flagship member savings benefits.
• Pinnacol Assurance & HUB InternationalmajorGTM or Marketing PartnerSafety Group Program offering 4% discount on workers' compensation premiums. Partnership between Pinnacol Assurance and HUB International promoting workplace safety and claims management.
• GrantStationminorGTM or Marketing PartnerOnline grant research resource providing access to thousands of private, government, and international funding opportunities. Available to CNA members for $139/year (preferred rate).
• Colorado Grants GuideminorGTM or Marketing PartnerSearch 1,000+ funder and grant profiles including foundations, corporate sponsorships, government loans and grants. Members receive preferred discounts on yearly subscriptions.
• MindEdge LearningminorGTM or Marketing PartnerOn-demand online courses in nonprofit management including volunteer development, grant writing, fundraising, and budgeting. Members save 10% on courses.
• Mutual of AmericaminorGTM or Marketing PartnerRetirement benefits specialist for nonprofits, offering 403(b) and 401(k) plans. Members receive waiver of hard dollar administrative fees.
• COPAC Payroll ServicesminorGTM or Marketing PartnerPayroll and tax reporting services for small to mid-size nonprofits. Members receive waiver of payroll set-up fees.
• Vida HRminorGTM or Marketing PartnerService-based HR, payroll, and benefits outsourcing. Members receive discounts on all Vida HR services.
• Nonprofit Leadership Academy at Aims Community CollegeminorGTM or Marketing PartnerLeadership development program for executive leaders and experienced nonprofit professionals. Members receive 10% off registration.
• Affinity Fundraising RegistrationminorGTM or Marketing PartnerState registration services for charitable solicitation. Cloud-based portal with three levels of service at nonprofit prices.
• Corona InsightscoreTechnology or IntegrationExpertly designed and analyzed the 2025 Colorado Nonprofit Salaries & Benefits Survey, transforming it from static PDF to interactive digital dashboard with filtering by region, budget size, service focus, race, and gender.
• Community Resource CentermajorStrategic or Co-development PartnerCo-partner in producing the 2024 Colorado Nonprofit Economic Impact Report alongside CNA and Philanthropy Colorado. Provides research and analysis on nonprofit sector economic contributions.
• Philanthropy ColoradomajorStrategic or Co-development PartnerCo-partner in producing the 2024 Colorado Nonprofit Economic Impact Report alongside CNA and Community Resource Center. Represents Colorado's philanthropic community.
• The Denver FoundationcoreStrategic or Co-development PartnerLegacy Sponsor for Connecting Colorado regional conferences. Major philanthropic partner supporting CNA's events and programs for Colorado nonprofits.
• Forvis MazarsminorGTM or Marketing PartnerPartner in Education sponsor for Connecting Colorado conferences. Professional services firm supporting nonprofit sector events.
• YPT (Your Part-Time Controller)minorGTM or Marketing PartnerPartner in Education sponsor for Connecting Colorado conferences. Accounting specialists for nonprofit organizations.
• NoCo FoundationminorGTM or Marketing PartnerPartner in Education sponsor for Connecting Colorado conferences. Community foundation serving Northern Colorado.
• National Council of NonprofitscoreStrategic or Co-development PartnerNational partner for federal policy advocacy and resources. Provides tracking tools for executive orders affecting nonprofits, federal grants FAQ, and advocacy guidance. CNA collaborates on national initiatives including the 'Colorado Nonprofits Get It Done' campaign.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Council of Nonprofits: National umbrella network of state and regional nonprofit associations that provides parallel federal advocacy, training, and capacity-building resources. CNA is a formal partner/member, making it the closest functional and structural analog operating at the national level.
• Minnesota Council of Nonprofits: Statewide nonprofit association in Minnesota offering an essentially identical product set - advocacy, training, salary surveys, job board, conferences, and affinity partnerships - to its state's nonprofit community. The most direct geographic-competitor analog to CNA.
• Nonprofits First (Florida): Florida-based nonprofit association serving statewide 501(c)(3) leaders with advocacy, training, capacity-building, and member benefit programming. Directly comparable mission and operating model to CNA in a different state.
• Massachusetts Nonprofit Network: Statewide nonprofit association in Massachusetts providing advocacy, professional development, resource library, salary data, and networking to the state's 501(c)(3) community. Closely comparable in scope, mission, and member services mix.
• Oregon Nonprofit Association: Statewide nonprofit association providing advocacy, education, conferences, and capacity-building resources to Oregon's nonprofit sector. Operates the same mission and member-benefit model as CNA in a different western state.
• Washington Nonprofits: Washington state's nonprofit association delivering advocacy, training, job board, and capacity-building services to the sector. Functionally and structurally aligned with CNA's operating model.
• Nonprofit New York: Statewide nonprofit association serving New York with advocacy, training, salary surveys, and member services. Comparable operating model and member-value proposition to CNA.
• Maryland Nonprofits: Maryland's statewide nonprofit association offering capacity building, advocacy, education, and member benefits to the state's 501(c)(3) community. Close analog to CNA's service mix and member engagement model.
• Nonprofit Association of Wisconsin: Wisconsin's statewide nonprofit association delivering advocacy, training, consulting, and member resources to Wisconsin's nonprofit sector. Direct peer in scope, mission, and operating structure.

Broad incumbents

• BoardSource: National nonprofit focused on strengthening nonprofit governance and board leadership through training, certification, and resources. Overlaps with CNA's leadership-development offerings (Executive Leadership Retreat, Bootcamps) but does not duplicate the statewide advocacy and salary-survey functions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CONonprofits
• Facebookfacebook.com/ColoradoNonprofits
• LinkedInlinkedin.com/company/colorado-nonprofits

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Colorado Nonprofit Association