Sunflour Baking Company

Name

Sunflour Baking Company

Legal name

Sunflour Baking Company

Website

https://sunflourbakingcompany.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Bakeries and Tortilla Manufacturing (3118), Commercial Bakeries (311812), Retail Bakeries (311811)

SIC

Bakery Products (2050), Cookies & Crackers (2052)

akta.pro primary industry

Dessert-First Bakeries (Cupcakes, Cookies, Brownies) (THAFAFAH)

akta.pro secondary industries

Cake Shops & Custom Celebration Cakes (THAFAFAC), Wholesale / Commercial Bakeries (B2B Supply) (THAFAFAF), Baking & Dessert Mixes (Brownie, Cookie Mixes, Frosting) (CRADABAN), Specialty Dietary Bakeries (Gluten-Free, Vegan, Allergen-Friendly) (THAFAFAI)

Keywords

• Artisan baked goods
• Scratch bakery products
• Corporate gifting services
• Custom wedding cakes
• Wholesale bakery supply

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Bakery Sales: In-store sales at five Charlotte-area locations including pastries, breads, sandwiches, coffee, cakes, cookies, and beverages. Walk-in customers and DoorDash local delivery.
2. Nationwide E-commerce Shipping: Online orders shipped to all 50 states including cake jars, cookies, gift boxes, English muffins, cinnamon rolls, DIY baking mixes, and pastries.
3. Wholesale B2B: Daily delivery of breads, croissants, cookies, muffins, and cake jars to cafés, restaurants, hotels, and offices. Standing weekly orders with volume discounts.
4. Corporate Gifting: Custom branded cookie boxes, pastry pouches, and cake jar sets for corporate clients. Volume pricing with custom branding options. Multi-address shipping capability.
5. Wedding Cakes and Desserts: Custom tiered wedding cakes, cake jar favors, and dessert tables with in-person tastings. Pricing per serving with dietary accommodations.
6. Event Catering: Breakfast, lunch, and dessert platters for corporate events, weddings, and private parties. Pickup or delivery from all five Charlotte locations.
7. DIY Baking Mixes: Pre-measured dry ingredient kits for home baking including cookie mixes, muffin mixes, and scone mixes. Ships nationwide.

Pricing tiers

Go-to-market motion5 records

Distribution channels6 records

Marketing channels8 records

Core offering

Sunflour Baking Company produces and sells from-scratch, small-batch baked goods including cake jars, sourdough English muffins, cookies, muffins, brownies, cinnamon rolls, biscotti, and DIY baking mixes, alongside specialty coffee. Products are distributed through five Charlotte-area retail bakeries, a nationwide e-commerce shipping channel, a regional B2B wholesale program, and dedicated corporate gifting, wedding cake, and event catering services.

Product overview

Sunflour Baking Company is a local, family-owned bakery with five Charlotte-area locations (Elizabeth, Dilworth, Ballantyne, Harrisburg, and NoDa) offering a comprehensive portfolio of scratch-made baked goods and related services. The core product portfolio centers on cake jars (their signature shipped item in 10+ flavors with VGF options), sourdough English muffins, assorted cookies (10+ varieties including VGF), muffins, pastry pouches (single cookie occasion gifts), and cookie gift boxes. Supporting offerings include DIY baking mixes (5 varieties), brownies and bars, cinnamon rolls, and specialty coffee via Pure Intentions Coffee partnership. The business extends into four service verticals: corporate gifting (custom branded boxes with multi-address shipping), wedding cakes and desserts (custom tiered cakes, cake jar favors, tastings), catering services (platters for 8-40+ guests), and a wholesale program supplying cafes, hotels, and restaurants across the Charlotte region. All products are made from scratch in small batches using all-natural ingredients with no artificial preservatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Cake Jars Single-serve layered cakes in glass mason jars made with house-made buttercream; signature shippable product available in Birthday Cake, Cookies and Cream, Red Velvet, Midnight Chocolate, Lemon Drop, Salted Caramel, and French Toast flavors, with select vegan/gluten-free options.
• Sourdough English Muffins Signature thick, chewy, tangy sourdough English muffins made from a maintained sourdough starter in small batches; sold in 6-packs and shipped nationwide.
• Muffins Fresh-baked jumbo muffins including Blueberry, Morning Glory, and Banana Chocolate varieties, available for in-store daily sales and nationwide shipping.
• Cookies Scratch-made cookies in multiple flavors: Double Chocolate, Midnight Chocolate, Peanut Butter, Oatmeal Golden Raisin, Earl Grey, Swiss Almond, Rainbow Sprinkle, and VGF Classic Chocolate Chip; full-sized bakery-quality cookies shipped nationwide.
• Pastry Pouches Single large scratch-made cookies packaged in occasion-themed gift pouches; available in Bee Well (get-well), Celebrate (birthdays), Thank You, and You Rock (recognition) themes; ships nationwide.
• Cookie Gift Boxes Curated assortments of scratch-made cookies and treats in gift packaging, including Thank You Gift Basket, Corporate Gift Box, Bakery Gift Basket, Dessert Gift Box, and Gourmet Cookie Gift Box configurations.
• DIY Baking Mixes Make-at-home baking kits with pre-measured dry ingredients and instructions, including Cheddar Biscuit Mix, Blueberry Muffin Mix, Banana Muffin Mix, Buttermilk Scone Mix, and Chocolate Chip Cookie Mix; ships nationwide.
• Brownies & Bars Fresh-baked brownies and pastry bars including Brawny Brownies and Chocolate-Dipped Pretzels (4-pack); available for nationwide shipping.
• Cinnamon Rolls Soft, pull-apart cinnamon rolls with cream cheese icing, made from scratch using enriched brioche dough; sold in sets and shipped nationwide.
• Biscotti Cookies Twice-baked traditional Italian biscotti, firm enough to dunk and crisp enough to snap; made from scratch in small batches.
• Pure Intentions Coffee Specialty coffee partnership with Pure Intentions Coffee, Charlotte's local specialty roaster; exclusive Sunflour House Blend, Espresso, and Cold Brew coffees sourced from Central and South American farms.
• Birthday Dessert Box Pre-built birthday gift box featuring a cake jar, chocolate-dipped pretzels, and rice crispy treats; ships nationwide for birthday celebrations.
• Breakfast Bakery Box Curated breakfast assortment box featuring pastries and baked goods; ships nationwide.
• Brownie Gift Box Assortment of chocolate chip brownies in a gift box; ships nationwide.
• Sympathy Gift Basket Assortment of baked goods in a sympathy-themed gift basket; ships nationwide.
• Gift Cards Digital gift cards redeemable online or at any of the five Charlotte bakery locations; available for purchase on the website.
• Wholesale Program B2B wholesale bakery supplying breads, croissants, danishes, cookies, muffins, scones, and cake jars to cafes, restaurants, hotels, offices, and event venues; daily delivery from the Harrisburg production facility across the Charlotte region with standing weekly orders and net-15 invoicing.
• Catering Services Event catering for corporate events, weddings, and private gatherings; includes breakfast platters, lunch platters, dessert platters, charcuterie, and snack platters serving 8-12 or 30-40 guests, with pickup or local delivery from five Charlotte locations and a 48-hour order minimum.
• Wedding Cakes & Desserts Custom tiered wedding cakes (buttercream and fondant/sculpted), cake-jar favors, and dessert tables; in-person tastings at Ballantyne and Harrisburg locations, with vegan and gluten-free accommodations and venue delivery and setup.
• Corporate Gifting Corporate gift box program offering cookie boxes, cake-jar sets, and pastry pouches with custom branding, multi-address shipping with spreadsheet upload, and volume discounts starting at 25 boxes (5% off) up to 100+ boxes (15% off plus free custom branding).

Quantifiable outcome

• Multiple positive customer reviews highlighting quality and service
• +1 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

One partnership is on record.

• Pure Intentions CoffeecoreStrategic or Co-development PartnerPartnership with Charlotte's most beloved specialty coffee roaster for exclusive Sunflour House Blend and other coffee products. Pure Intentions Coffee sources beans from Central and South American farms. They create custom blends for Sunflour including Sunflour Espresso and Cold Brew coffees.

Scale indicators3 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Cheryl's Cookies: Cheryl's Cookies (1-800-Flowers subsidiary) is a direct-to-consumer cookie and baked-goods gifting brand with nationwide shipping. Closely comparable to Sunflour's cookie gift boxes, pastry pouches, and corporate gifting product set.
• Baked by Melissa: Baked by Melissa is a New York-based bite-size cupcake and dessert brand with multiple NYC locations and nationwide gifting shipping. Comparable to Sunflour on small-format single-serve desserts (akin to cake jars), gifting, and corporate gifting channels.
• Insomnia Cookies: Insomnia Cookies is a late-night cookie delivery chain with both storefronts and nationwide shipping. Highly comparable to Sunflour on cookie product, gifting, multi-channel retail/delivery, and event catering.
• Tiff's Treats: Tiff's Treats is a cookie-delivery bakery chain with multiple locations across the South and a nationwide shipping program. Comparable model to Sunflour: scratch-baked cookies, retail + delivery + gifting, with a similar multi-city Southern footprint.

Broad incumbents

• Levain Bakery: Levain Bakery is a New York-based cookie and bakery chain with multiple retail locations and nationwide cookie shipping. Comparable product mix (signature cookies, baked goods) and similar multi-format retail-plus-e-commerce model to Sunflour, with national brand recognition.
• Magnolia Bakery: Magnolia Bakery is a multi-city bakery known for cupcakes and dessert bars, with wedding-cake and nationwide shipping offerings. Comparable to Sunflour on retail bakery footprint, wedding-cake service, and shipped dessert gifting.
• Milk Bar: Milk Bar is a Christina Tosi-founded dessert bakery chain with nationwide shipping of signature cakes, cookies, and cake truffles. Directly comparable to Sunflour's cake-jar and cookie gift-box gifting model, with stronger national brand awareness and multi-city retail footprint.
• Goldbelly: Goldbelly is a nationwide e-commerce marketplace aggregating artisanal and regional food brands (including bakeries) for direct-to-consumer shipping. Sunflour's cake-jar and cookie gift-box e-commerce competes in the same nationwide gifting-discovery channel that Goldbelly dominates.
• Crumbl Cookies: Crumbl is the largest specialty cookie retailer in the U.S., with thousands of franchise locations and nationwide shipping. Comparable on cookie product line and gifting, with substantially greater scale and brand reach than Sunflour.

Regional players

• Amy's Bread: Amy's Bread is a New York-based scratch bakery with retail locations, wholesale accounts to restaurants and cafés, and a catering operation. Comparable to Sunflour's Charlotte-area wholesale, retail, and catering model from a single-region artisanal bakery perspective.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sunflour-baking-company-114715992835
• Instagraminstagram.com/sunflourbakingcompany
• Pinterestpinterest.com/SunflourBaking
• Xx.com/sunflourbaking
• LinkedInlinkedin.com/company/sunflour-baking-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunflour Baking Company