ETG

What ETG does

ETG (The Executive Transportation Group) is a privately held, family-owned ground transportation company headquartered in Long Island City, New York, that operates the largest black car and executive sedan fleet in North America, with a fleet approximately three times the size of its nearest competitor. The company has been owned and operated by the Acierno family for over 90 years across four generations, tracing its origins to 19th-century stagecoach service in Europe and formally entering the New York taxi business in 1974 through Executive Charge, Inc., before pivoting in the 1970s and 1980s to acquire limousine operators and consolidate around the Black Car model. The company encompasses 16 affiliated entities and serves corporate clients primarily in the New York Tri-State area, with national coverage delivered through a vetted affiliate network.

ETG's service portfolio spans traditional black cars, premium executive sedans and SUVs (with optional child seats), 14-passenger Sprinter Vans, 24-42 passenger mini coaches, and 55-passenger full-size coach buses with on-board bathrooms, plus dedicated ground transportation event planning and corporate shuttle services. The technology layer is operational rather than AI-driven: a GPS-integrated fleet management system for rapid dispatch, inbound flight tracking for airport meet-and-greet, multi-platform booking accessible via desktop web, iOS, and Android applications, and integration with third-party booking platforms. The company also maintains PCI DSS compliance for handling consumer payment data and comprehensive insurance coverage marketed to enterprise clients.

Commercially, ETG runs a transaction-fee revenue model on point-to-point and hourly rides at fixed, non-surge rates, with corporate accounts receiving negotiated rates, dedicated account management, and consolidated weekly or monthly invoicing. Go-to-market is enterprise-led via direct field sales to corporate accounts, augmented by a self-serve guest booking channel and the mobile apps. Customer segments are diversified across Financial Firms and Corporate Clients, Hospitals and Healthcare Facilities, and Large-Scale Events and Conferences, with the corporate business traveler as the primary recurring persona. No external funding has been raised; ownership remains entirely with the Acierno family.

Name

ETG

Legal name

The Executive Transportation Group

Website

https://etgweb.com

Company type

Private

Founded year

1917

Operating status

Operating

Headcount range

101–250 employees

Short description

ETG (Executive Transportation Group) is a family-owned New York ground transportation company operating the largest black car and executive sedan fleet in North America, serving corporate clients, financial firms, healthcare facilities, and large-scale events with fixed-rate point-to-point, hourly, shuttle, and group coach services.

Ownership category

akta.pro rank

Product category

Ground Transportation Services

NAICS

Taxi and Ridesharing Services (485310), Other Transit and Ground Passenger Transportation (48599), Charter Bus Industry (48551)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700)

akta.pro primary industry

App-Based Ride-Hailing Platforms (TNCs) (THAIAGAB)

akta.pro secondary industry

Enterprise OBTs (Complex Policy, Multi-Entity, Global) (THACABAC)

Keywords

• Executive ground transportation
• Black car services
• Corporate sedan service
• Group shuttle transportation
• Airport car service

Headquarters

HQ city

Long Island City

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Corporate Black Car Services: Transportation services for corporate clients including traditional black car services with point-to-point and hourly rate options. Corporate accounts receive negotiated rates.
2. Premium Executive Sedan and SUV Services: Top-tier executive transportation with premium vehicles and top drivers. SUV services include child seats and booster seats when requested. Provides limousine-quality service at black car rates.
3. Group Transportation Services: Large group transportation including 14-passenger Sprinter Vans, 24-42 passenger Mini Coaches, and 55-passenger Full Coach Buses. Services for corporate events, conferences, weddings, and shuttle services.
4. Ground Transportation Event Planning: Event planning and logistics management for transportation at events, with experienced planners, on-site dispatchers, and specialty vehicles.
5. Shuttle Services: Scheduled shuttle transportation for corporate clients, including COVID-era essential worker transportation. Services range from Sprinter Vans to 55-passenger buses.
6. National Network Services: Dispatch and billing services for affiliated transportation providers across the nation through vetted affiliate network.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

ETG provides professional ground transportation services in the New York Tri-State area and nationwide through a vetted affiliate network. The company offers traditional black cars, executive sedans, luxury SUVs, Sprinter vans, mini coaches, and full-size coach buses for corporate accounts, individual travelers, and large-scale events. Services include airport meet-and-greet, point-to-point and hourly chauffeur service, corporate account management with negotiated rates, and event transportation logistics.

Product overview

ETG (Executive Transportation Group) operates as a ground transportation services provider offering a unified portfolio of complementary services centered around black car, executive sedan, and SUV transportation. The core offerings include Corporate Black Car Services (traditional sedan service), Premium Executive Sedan and SUV Services (luxury tier), National Services (nationwide coverage via partner network), Ground Transportation Event Planning, Shuttle Services, and One Stop Shopping (billing and account management). The company also maintains a diverse fleet including Traditional Black Cars, Executive Sedans, Luxury SUVs, Sprinter Vans (14-passenger), Mini Coaches (24-42 passenger), and Full Size Coach Buses (55-passenger with bathroom). A mobile app for iOS and Android enables booking from mobile devices. The company is family-owned and operated, having grown through acquisitions to encompass 16 affiliated companies, and serves industries including healthcare, financial services, and large-scale events.

Differentiator

Problem solved

Functional benefit

Brands

• Executive Charge, Inc. Billing company created in 1974 for the taxi business that evolved into the ETG brand.

Products and services

• Corporate Black Car Services Traditional black car service providing safe and reliable ground transportation in the New York Metro market for companies of all sizes, with point-to-point and hourly rate options and airport meet-and-greet services.
• Premium Executive Sedan and SUV Services Top-tier executive sedan and SUV services featuring the industry's best drivers and upscale vehicles, providing luxury amenities comparable to limousine service at more cost-effective rates, with child seat options available.
• National Services Nationwide ground transportation service utilizing a vetted and contracted network of affiliates to provide consistent black car service across state lines at competitive rates.
• Ground Transportation Event Planning Expert event transportation planning services for moving large groups of travelers, from thousands to small intimate gatherings, including experienced planners, on-site dispatchers, and specialty vehicles from Sprinters to 55-passenger buses.
• Shuttle Services Shuttle transportation services for corporate and institutional clients with specialty vehicles ranging from Sprinter Vans to large 55-passenger buses, previously used to transport essential workers during the COVID-19 pandemic.
• One Stop Shopping (Corporate Account Management) Comprehensive ground transportation management service providing reservations, billing, policy management, and cost control solutions for corporate accounts.
• 14 Passenger Sprinter Van Service Premium Sprinter Van service for group travel, corporate events, and occasions requiring comfort, style, and reliability.
• 24-42 Passenger Mini Coach Service Luxurious mini coach accommodating 24-40 passengers, suitable for corporate outings, weddings, and group events with spacious seating and modern amenities.
• 55 Passenger Full Coach Bus with Bathroom Full-size coach bus with private bathroom facilities, ideal for long-distance journeys, corporate retreats, and large group events.
• ETG Mobile App (iOS/Android) Mobile application available on iOS App Store and Google Play for booking trips from a phone, allowing registered users to manage their corporate accounts and make reservations on-the-go.

Quantifiable outcome

• 3x fleet size of nearest competitor
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• VIP Transportation, Inc.coreStrategic or Co-development Partner · 1 January 2021Partnership agreement with VIP Transportation, Inc. expanding ETG's network coverage and service capabilities.
• Admire TransportationcoreStrategic or Co-development Partner · 1 January 2020Partnership agreement with Admire Transportation for service expansion.
• Skyline Credit Ride, Inc.minorStrategic or Co-development Partner · 1 July 2019Agreement for ETG to provide dispatch and billing service to Skyline Credit Ride.
• Big Apple Car, Inc.coreStrategic or Co-development Partner · 30 January 2019Partnership agreement with Big Apple Car, Inc., which is certified by NYC as a Woman Owned Business since March 2009.
• GSL Limousine, Inc. (Gold Seal Limo)coreStrategic or Co-development Partner · 21 December 2018Partnership agreement with Gold Seal Limo. Operations integrated on February 1st, 2019.
• Charge and Ride, Inc.minorStrategic or Co-development Partner · 7 September 2018Partnership agreement with Charge and Ride, Inc.
• Prime Time Transportation, Inc.coreStrategic or Co-development Partner · 2 December 2015Partnership agreement with Prime Time Transportation, Inc.
• Vital Transportation, Inc.coreStrategic or Co-development Partner · 1 September 2015Partnership agreement with Vital Transportation, Inc.
• Tel-A-CarcoreStrategic or Co-development Partner · 1 April 2013Partnership with one of the preeminent Black Car companies in the New York Market, Tel-A-Car.
• All City Corporate Transportation, Inc.coreStrategic or Co-development Partner · 1 November 2011Joint venture agreement for ETG to provide core services to All City, which later received MBE certification from NYC.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• GroundLink: GroundLink (formerly LimoRes) is a national ground transportation booking platform serving corporate accounts and travel management companies. It competes with ETG's national affiliate network model by aggregating supply across multiple cities.
• Carey International: Carey International is a long-established executive chauffeured ground transportation company with global operations. It directly competes with ETG in the corporate black car and executive sedan segment, particularly for multi-city enterprise accounts.
• Boston Coach: Boston Coach is a corporate black car and executive sedan service historically focused on the Northeast US. It serves similar enterprise clients as ETG with comparable premium chauffeur-driven offerings and account management.
• MOHI Worldwide Limousine: MOHI is an established NYC-based chauffeured transportation company serving corporate, group, and event clients. Competes with ETG across the same Tri-State corporate accounts and event transportation verticals.
• Carmel Car & Limousine: Carmel is one of the largest NYC-based car and limousine services, directly competing with ETG in the Tri-State market for both corporate accounts and individual riders. Operates under NYC TLC oversight similarly to ETG.
• Dial 7 Car & Airport Service: Dial 7 is a major NYC car service offering point-to-point and airport transportation. Directly competes with ETG's black car offering in the NYC Metro market for both consumer and corporate demand.

Emerging players

• Limos.com: Limos.com is an online marketplace aggregating chauffeured transportation providers nationwide. It overlaps with ETG's positioning by serving corporate ground transport buyers through a multi-supplier booking platform model.
• Blacklane: Blacklane is a global professional chauffeur service operating across 50+ countries. It competes with ETG's national affiliate network for international and multi-city executive ground transportation accounts.

Broad incumbents

• Lyft Business: Lyft is a major US rideshare platform with a Lyft Business offering for corporate clients. It competes with ETG in the corporate ground transportation segment through a broader but less premium product portfolio.
• Uber for Business: Uber operates a global rideshare platform and Uber for Business serves corporate accounts with ground transportation. While not a traditional black car competitor, it competes directly with ETG on price-sensitive corporate demand and has displaced demand in the broader for-hire ground transport market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ETG