What eTennis does

eTennis SaaS GmbH is an Austrian private company founded in 2012 by CEO DI Andreas Munk and headquartered in Kapelln an der Perschling, Lower Austria. The company operates an all-in-one, modular SaaS platform that digitizes tennis clubs and sports facilities, with online court reservation as its core module. The platform is web-based and mobile-optimized, supports PC, tablet, and smartphone access, and bundles standard member management, online payments, and web-app delivery with optional add-ons for public relations, tournament management, challenge pyramids, accounting, kiosks, access control, and DIN-rail light/building automation. Hardware integrations include dormakaba Exivo, Comydo, and Nuki for access control, and Stripe, PayPal, Klarna (Sofortüberweisung), PaysafeCash, and SEPA direct debit for payments, alongside sms.at for SMS notifications and ready2order/helloCash for cash-register compliance. The company's own fully digitized indoor tennis hall in Gewerbepark Perschling functions as a live showroom demonstrating end-to-end automation.

eTennis serves more than 1,400 tennis clubs, commercial tennis halls, university sports groups, and multi-sport facilities across Austria, Germany, Switzerland, Luxembourg, South Tyrol, Norway, and Spain. Pricing is subscription-based, billed annually per court, per competition, or per facility, with published rates such as €89 per court per year for reservation, €149 per year for public-relations tools, and €49 per competition per year for tournaments, plus hardware sales for the Lichtsteuerung module. Customer onboarding is product-led via a free unlimited demo portal and direct online license booking, supplemented by a small direct-sales team covering Austria and Baden-Württemberg/Germany. The Partner Portal and Bespannbox racket-stringing drop-box extend the platform into a two-sided ecosystem connecting local retailers, stringers, and clubs for referrals and recurring local services.

The seven-person team is founder-led and bootstrapped, with no disclosed external funding, parent company, or M&A activity. The business model is asset-light SaaS with transactional payments and modest hardware revenue, generating measurable customer outcomes such as increased court utilization, member growth, and sponsor revenue at the club level. The company is privately held, active in operating status, and continues to extend its international footprint and hardware-automation capabilities rather than pursuing an aggressive fundraising or hiring trajectory.

Name

eTennis

Legal name

eTennis SaaS GmbH

Website

https://etennis.at

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

eTennis SaaS GmbH, founded 2012 in Austria, provides a modular SaaS platform for online court reservation, member management, payments, and access/light automation to 1,400+ tennis clubs, commercial halls, and multi-sport facilities across seven European countries.

Ownership category

akta.pro rank

Product category

Sports Facility Management Software

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industry

Tennis & Racquet Sports Facilities (MPAKAEAE)

Keywords

• Tennis club management software
• Court reservation system
• Sports facility SaaS
• Club administration platform
• Tournament management software

Headquarters

HQ city

Kapelln

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Online Reservierung Module: Annual license fee of €89 per court per year for the reservation system, including calendar, pricing zones, booking rules, court blocking, subscription planner, billing, online payment, and statistics
2. Öffentlichkeitsarbeit Module: Annual license fee of €149 per year for homepage, news, individual pages, SMS/email newsletter, event calendar, camps/course registration, and widgets
3. Forderung/Turnier Module: Annual license fee of €49 per competition per year for ladder/pyramid or tournament systems with various match formats
4. Standard Functions (included): Member management, online payment processing, web app, and access control included with any license booking
5. Buchhaltung Module: Accounting module for cash book, income/expenditure accounting, booking accounts, and year-end reports (bundled or additional pricing)
6. Kiosk Module: Self-service kiosk for clubhouse sales with inventory management (bundled or additional pricing)
7. Lichtsteuerung (Light Control): 72mm DIN rail control module for automated floodlight/heating control based on reservations (price on request)

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

eTennis provides an all-in-one modular SaaS portal for tennis clubs and sports facilities, anchored by an online court reservation system and extended with modules for member management, public relations, tournament and challenge-ladder systems, accounting, self-service kiosk, access control, and automated lighting/heating. The platform integrates online payments, SMS notifications, and partner services to digitize and automate day-to-day club operations for both amateur tennis clubs and commercial tennis hall operators.

Product overview

eTennis is an All-In-One SaaS portal for digitizing tennis clubs and sports facilities, founded in 2012 and operated by eTennis SaaS GmbH in Kapelln, Austria. The platform uses a modular architecture built around the Online Reservierung (court booking) as its core product, supplemented by purchasable add-on modules including Öffentlichkeitsarbeit (website/communications), Turniersystem (tournament management), Forderungspyramide (challenge ladder), Buchhaltung (accounting), Kiosk (point-of-sale), Steuerungsmodul (light/building automation), and Zutrittssteuerung (access control). Standard included features span Mitgliederverwaltung (member management), Online Zahlung & Abrechnung (payments), Web-App, and integrations with payment providers (Stripe, PayPal, Klarna, PaysafeCash, SEPA), SMS (sms.at), cash registers (ready2order, helloCash), access hardware (dormakaba Exivo, Comydo, Nuki), and analytics (Google Analytics, Google Ads, Facebook Pixel). A dedicated Partner Portal and Bespannbox (restringing drop-box) extend the ecosystem to regional retailers and service providers.

Differentiator

Problem solved

Functional benefit

Brands

• eTennis Partner Portal: Platform connecting shops, dealers, and stringers with eTennis clubs and facilities.
• eTennis Bespannbox

Products and services

• Online Reservierung (Online Court Reservation) Online tennis court reservation system with configurable booking rules, pricing zones, court categories, subscription planning, automatic court-closure notifications, statistics, and access/light-control integration; sold to tennis clubs and sports facilities as an annual subscription priced at €89 per court per year.
• Öffentlichkeitsarbeit (Public Relations & Website Module) Club website, news feed, event calendar, SMS/email newsletter, sponsor advertising placements, and volunteer/work-shift management; sold as an annual subscription at €149 per year to tennis clubs seeking a digital presence and member communication tools.
• Turniersystem (Tournament Management) Tournament management with configurable formats (KO, double-KO, round-robin/group tables), match-result entry, automated bracket updates, and player self-registration; sold as an annual subscription at €49 per competition per year to tennis clubs running club championships or hobby tournaments.
• Forderungspyramide (Challenge Ladder System) Challenge ladder/pyramid system for singles or doubles supporting classic or points-based scoring, automatic ranking updates, and email/SMS match notifications; sold as an annual subscription at €49 per competition per year to tennis clubs seeking to organize internal competitive play.
• Mitgliederverwaltung (Member Management) Member database with custom data fields, group-based permissions, automatic membership-fee billing, SEPA direct debit, and online payment for memberships; included as a standard function with any eTennis license for tennis clubs and sports facilities.
• Buchhaltung (Accounting Module) Accounting module providing income/expense tracking, cash book, payment accounts, booking accounts, one-click annual reporting, and invoice generation for sponsors and other club charges; sold as a bundled or additional subscription to tennis clubs and sports facilities.
• Kiosk (Self-Service Point-of-Sale) Tablet-optimized self-service kiosk and reception interface for selling drinks, snacks, balls and other items, including inventory management, bulk invoicing, multiple payment methods, and optional cash-register integration (helloCash, ready2order); sold as a bundled or additional subscription to tennis clubs and commercial sports facilities.
• Steuerungsmodul / Lichtsteuerung (Light & Heating Control Hardware Module) 72mm DIN-rail relay module that automatically activates floodlights, heating, or other devices only when a court reservation exists, configured per court via the admin panel with overrun-time settings; sold as hardware (price on request) to commercial tennis halls and clubs.
• Zutrittssteuerung (Access Control System) Access control system using chip cards (dormakaba Exivo), QR codes (Comydo), or PIN codes (Exivo & Comydo) to grant or revoke court access based on reservation windows and membership group assignments; sold as an add-on module to tennis clubs and sports facilities.
• Event-, Kurs- & Campverwaltung (Event, Course & Camp Management) Event, training-camp, and course creation with registration forms, configurable user-group access, attendance lists, and display on the homepage and event calendar; sold as an add-on module to tennis clubs and sports facilities running courses and camps.
• Mannschaftsverwaltung (Team Management & Scheduling) Team management with player profiles and photos, match-schedule coordination, automated availability polling, and one-click home-match transfer into the reservation calendar; sold as an add-on module to tennis clubs managing competitive teams.
• Partner Portal Portal for regional retailers, racket-stringing services, and sports shops to connect with eTennis clubs, manage Bespannbox orders, and publish news and promotions to partner clubs; sold as a platform subscription to tennis service partners.
• eTennis Bespannbox (Racket Restringing Drop-Box) Physical drop-box (80x80x35 cm, 5 compartments) for depositing and collecting restringed rackets at tennis clubs; managed via the Partner Portal; requires neither electricity nor Wi-Fi; uses programmable mechanical locks; sold as a hardware product to tennis clubs and stringing service partners.
• Online Zahlung & Abrechnung (Online Payment & Settlement) Payment and settlement overview for guest fees, subscriptions, and membership charges, supporting multiple online payment providers (Sofort, credit card, PayPal, Klarna, PaysafeCash, SEPA direct debit) with real-time status tracking and invoice printing; included as a standard function with any eTennis license for tennis clubs and sports facilities.

Quantifiable outcome

• TC Blindenmarkt generates 4-digit annual sponsor revenue, fully financing eTennis costs within first year
• +5 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature14 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• dormakabacoreTechnology or Integrationdormakaba provides the Exivo access control system integrated with eTennis for club card and PIN code access. Their hardware (electronic locks, door openers, motor locks) connects to eTennis for real-time access management based on reservations and user groups.
• ready2order GmbHcoreTechnology or Integrationready2order provides the Hello Cash cash register system integrated with eTennis for generating official receipts when the Kiosk module is used. Synced with eTennis reservation and billing data.
• StripecoreTechnology or IntegrationStripe provides credit card payment processing integrated into eTennis for online payments. Handles transaction processing for court bookings, membership fees, and play credit purchases.
• PayPal (Europe) S.à r.l. et Cie, S.C.A.coreTechnology or IntegrationPayPal provides payment processing integrated into eTennis for online payments. Allows players to pay for court bookings, membership fees, and play credits via PayPal.
• SEVENIT GmbHcoreImplementation/ SI/ Consulting PartnerSEVENIT provides accounting and invoice management services for eTennis customers. Handles bookkeeping and financial reporting for eTennis operations.
• LBG Niederösterreich Steuerberatung GmbHcoreImplementation/ SI/ Consulting PartnerLBG provides tax advisory services for eTennis. Supports tax consulting and compliance for eTennis and its customers.
• BabolatminorOthersBabolat provides photography for eTennis marketing materials. Photos are provided through Babolat Österreich's generous support.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CourtReservation: Established tennis and racquet court reservation SaaS in North America offering online booking, member management, and payment processing for clubs and facilities. Direct functional overlap with eTennis's core reservation and club management modules.
• Playbypoint: Tennis and pickleball facility management platform providing court booking, membership, payments, and POS for clubs and commercial courts. Highly comparable vertical SaaS approach to eTennis, with growing focus on racquet sports facilities.
• PlayYourCourt: Tennis-focused court booking and league management platform serving clubs and recreational players with online reservations and program management. Direct overlap on tennis court booking and member experience.

Broad incumbents

• Mindbody: Large horizontal SaaS platform for fitness, wellness, and boutique studios with bookings, memberships, payments, and marketing tools. Operates broadly across sports and wellness, providing a potential competitive threat if it deepens tennis-specific functionality.
• Daxko: Major US-based SaaS provider for YMCA, community recreation, and youth sports organizations offering member management, programming, and facility scheduling. A broad incumbent that could expand into tennis clubs with greater R&D resources than eTennis.
• Jonas Software: Vertical SaaS acquirer and operator with a portfolio spanning clubs, recreation, and sports facilities. Comparable business model (specialized SaaS for member-based organizations) and a credible strategic acquirer profile for eTennis.
• ClubReady: Fitness club management SaaS platform with member management, billing, scheduling, and marketing for gyms and studios. Larger-scale incumbent operating across club-based fitness with potential overlap on club membership and payment infrastructure.

Regional players

• BookMySports: German sports booking platform for tennis, badminton, squash, and fitness facilities with online reservation and payment capabilities. Competes in the same DACH market as eTennis with a similar target customer profile.
• Resamania: French sports facility management SaaS offering online booking, member management, and payments for tennis, padel, fitness, and other sport facilities. Closely comparable product scope, serving a different primary geography than eTennis.

Emerging players

• TeamSnap: Team and sports management platform used by clubs, coaches, and parents for scheduling, communication, registration, and payments. Comparable in serving amateur sports organizations, though more focused on team logistics than facility booking.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/eTennis

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eTennis