Digital Lab Agency

Name

Digital Lab Agency

Legal name

Digital Lab Agency

Website

https://digitallabagency.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital Workplace & Collaboration Consulting (BPAHAEAH)

Keywords

• Digital marketing services
• Search engine optimization
• Social media marketing
• Web design development
• Augmented reality marketing

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Professional Services and Consulting: Digital marketing agency offering professional services including marketing services (content marketing, SEO, social media, web design, PPC), technology services (AR, ML), and consulting services. Revenue is generated through consulting engagements and project-based work with 12-month project proposals.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels13 records

Core offering

Digital Lab Agency is a full-service digital marketing agency delivering marketing services (content marketing, SEO, social media marketing, web design and development, PPC advertising, and community management), technology services (augmented reality experiences and machine learning/AI applications), and consulting services (marketing and business consulting). The agency sells customized 12-month project engagements following a free initial consultation and strategy audit, targeting businesses seeking online revenue growth and digital transformation across multiple verticals.

Product overview

Digital Lab Agency offers a comprehensive digital marketing and technology services platform organized into three main categories: Marketing Services (Content Marketing, SEO, Social Media Marketing, Web Design/Development, PPC Advertising, and Community Management), Technology Services (Augmented Reality and Machine Learning/AI), and Consulting Services (Marketing and Business Consulting). The agency also provides specialized services including Chatbot Development, Lead Generation, Email Marketing, and Video Marketing. The core offering is a full-service digital marketing agency combining traditional digital strategies with emerging technologies like AR and AI to help businesses increase online revenue and achieve digital transformation.

Differentiator

Problem solved

Functional benefit

Products and services

• Content Marketing Creation of entertaining videos, storytelling, and topic-relevant posts designed for brand positioning and engagement increase. Intended for businesses seeking to build brand presence and audience engagement.
• SEO (Search Engine Optimization) Specialized SEO strategies to drive direct traffic to client websites, boost brand visibility in search rankings, and reach target audiences. Intended for businesses seeking improved organic search presence.
• Social Media Marketing Building presence on top social media platforms including Facebook, Instagram, and TikTok to showcase businesses and attract the right audience. Intended for businesses seeking social media visibility and audience growth.
• Web Design and Development Custom website design and development services to create an online presence for businesses, allowing potential customers to find and contact them. Designs are tailored to client preferences and business needs.
• Pay Per Click (PPC) Advertising Search engine advertising campaigns positioning client businesses as the first result for relevant searches to attract a wider audience. Intended for businesses seeking paid acquisition and lead generation.
• Community Management Building community around client businesses through webinars, events, promotions, and social media conversation. Intended for businesses seeking to develop engaged customer communities.
• Augmented Reality (AR) AR technology services providing immersive customer experiences and innovative business applications combining visual, spatial, and interactive elements. Intended for businesses seeking differentiated, technology-enabled customer engagement.
• Machine Learning / AI Artificial intelligence services to help manage business tasks and learn more about audiences and potential clients, with applications in predictive analytics, customer segmentation, and process automation. Intended for businesses seeking AI-driven marketing and operational improvements.
• Marketing Consulting Expert marketing strategy consulting to boost sales and reach business goals through various marketing channels. Intended for businesses seeking strategic marketing guidance.
• Business Consulting Advisory services guiding clients on the most optimal ways to manage their business creatively, technologically, and operationally within their industry. Intended for businesses seeking high-level management and strategy advisory.
• Chatbot Development Custom chatbot development and integration for Messenger platforms (Facebook) using tools like Manychat, Mobile Monkey, Motion.ai, or Api.ai, enabling automated customer service and engagement with natural language processing. Intended for businesses seeking conversational AI customer interaction.
• Lead Generation Lead generation marketing strategies including product trials, targeted ads, and creative content to spark customer interest and drive conversions. Intended for businesses seeking qualified lead acquisition.
• Email Marketing Email marketing campaigns for customer engagement, appointment reminders, promotions, and newsletter distribution using platforms like Mailchimp, including segmentation and personalization tactics. Intended for businesses seeking email-based customer retention and engagement.
• Video Marketing Video content creation and marketing including virtual tours for real estate, promotional videos, and event coverage. Intended for businesses seeking video-led marketing assets.

Quantifiable outcome

• Over $1M USD in sales generated through LinkedIn strategies in 6 months across multiple industries
• +2 more outcomes

Named customers3 records

Segments18 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature2 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• WebFX: WebFX is a full-service digital marketing agency offering SEO, PPC, social media, web design, and content marketing for SMB and mid-market clients. It directly mirrors Digital Lab Agency's core service stack and project-based engagement model.
• Ignite Visibility: Ignite Visibility is a San Diego-based digital marketing agency providing SEO, paid media, social media, email marketing, and CRO. It is a direct local competitor with a similar mid-market positioning and multi-vertical approach.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency focused on PPC, SEO, and lifecycle marketing, with a strong ROI-driven brand. Its performance-led positioning and agency service mix closely parallel Digital Lab Agency's emphasis on measurable ROI.
• KlientBoost: KlientBoost is a digital marketing agency specializing in PPC, paid social, and conversion rate optimization. It competes for the same performance-marketing-oriented SMB and mid-market buyers that Digital Lab Agency targets.
• LYFE Marketing: LYFE Marketing is a full-service social media and digital marketing agency serving SMBs across multiple industries. Its service breadth (social, SEO, PPC, content, web) and SMB focus are highly comparable to Digital Lab Agency's positioning.
• SmartSites: SmartSites is a digital marketing agency offering web design, SEO, PPC, and email marketing primarily to SMBs. Its service mix, pricing model, and target customer profile closely align with Digital Lab Agency's positioning.
• Coalition Technologies: Coalition Technologies is a full-service digital agency providing SEO, web design/development, PPC, and content marketing. It serves a similar SMB-to-mid-market client base with a comparable project-based delivery approach.
• Major Tom: Major Tom is a full-service digital marketing agency offering strategy, SEO, paid media, web development, and creative services to mid-market clients. Its combination of marketing strategy and technology execution parallels Digital Lab Agency's integrated offering.

Broad incumbents

• Thrive Agency: Thrive Agency is a larger full-service digital marketing agency offering web design, SEO, social media, PPC, and reputation management. It serves the same SMB and mid-market segments but at significantly greater scale and geographic reach.
• Power Digital Marketing: Power Digital Marketing is a tech-enabled digital marketing agency offering SEO, paid media, content, and analytics to mid-market and enterprise clients. It overlaps with Digital Lab Agency on service lines but operates at a larger scale with proprietary technology.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MarketingDigitalLabAgency
• LinkedInlinkedin.com/company/digitallabagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Lab Agency