Maple
UK-based IBM Business Partner delivering IBM Power infrastructure, managed services, cloud migration, and an AI-driven email security product (Sentinel) to mid-to-large enterprise clients in banking, insurance, retail, and engineering.
- Company typePrivate
- Founded2011
- HeadquartersHersham, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Maple does
Maple Computing Limited is a UK-based IT solutions provider operating as an IBM Business Partner, specializing in IBM Power systems (IBM i, AIX, and storage) alongside complementary cybersecurity, cloud, and managed services. The company serves mid-to-large enterprise clients — including organisations in banking, insurance, engineering, and retail (e.g., Waterstones) — with a particular focus on those running legacy IBM infrastructure who require modernization, high availability, or cloud migration. Its portfolio is structured as a five-pillar 'Blueprint' covering Infrastructure, Cyber, Cognitive, Data, and Managed services, with a flagship AI-driven product called Sentinel that integrates with Microsoft Office 365 APIs to detect phishing and business email compromise in real time. Customers cite OS/400 expertise and commercial knowledge as differentiators versus larger generalist IT providers.
The business model combines one-time IBM Power hardware sales with recurring managed services contracts (remote monitoring, storage management, IaaS/PaaS, managed SOC, and Sentinel subscriptions), billed annually under SLAs. Go-to-market is sales-led via direct enterprise engagement and the IBM Business Partner channel, with no publicly disclosed pricing. Maple was acquired by BDR Group and now operates as a fully integrated subsidiary, extending its footprint into telecommunications, secure hosting, and data centre management while retaining the Maple brand. The firm is small (1–10 employees), privately held, and headquartered in Hersham, Surrey, with additional offices in Aylesford and Leatherhead.
Maple firmographics
Firmographics- Name
- Maple
- Legal name
- Maple Computing Limited
- Website
- https://maplecom.co.uk
- Company type
- Private
- Founded year
- 2011
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Short description
- UK-based IBM Business Partner delivering IBM Power infrastructure, managed services, cloud migration, and an AI-driven email security product (Sentinel) to mid-to-large enterprise clients in banking, insurance, retail, and engineering.
- Ownership category
- akta.pro rank
Maple industry classification
Industry- Product category
- Enterprise IT Infrastructure & Managed Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Security Systems Services (except Locksmiths) (561621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Computer & Office Equipment (3570)
- akta.pro primary industry
- Cybersecurity Operations Outsourcing (SOC / SecOps) (BPAEAMAG)
- akta.pro secondary industries
- Network Security Managed Services (Firewall/IDS/IPS/SASE) (BPAEADAG), IT Knowledge Management & Service Desk Platforms (HDAEALAH)
Keywords
Where Maple is headquartered
LocationHeadquarters
- HQ city
- Hersham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Maple business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- IT Infrastructure Services: Revenue from IBM Power hardware sales, maintenance services, and infrastructure consulting. Includes after-warranty maintenance and software licensing optimisation for IBM and HP/Lenovo compute and storage systems.
- Managed Services: Recurring managed service contracts including iSeries remote management, storage management, systems management, and IAAS/PAAS offerings with SLA-backed service delivery.
- Cybersecurity Services: Network security and AI-driven threat protection services including Sentinel platform deployment and managed SOC services.
- IBM Power Solutions: Sale and implementation of IBM Power systems with associated cloud infrastructure capabilities, positioning clients for cloud readiness.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise solutions with tailored pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Maple product offering
Product offeringCore offering
Maple Computing is a UK-based IBM Business Partner that sells and implements IBM Power server and storage infrastructure, delivers managed IT services (remote monitoring, systems management, IaaS/PaaS), and provides cybersecurity services built around its proprietary Sentinel AI email threat protection platform. The company serves mid-to-large enterprises needing infrastructure modernization, cloud migration planning, and SLA-backed managed services.
Product overview
Maple Computing is an IT solutions provider offering a portfolio of managed services organized into five service pillars: Infrastructure (IBM Power solutions), Cyber (network security and AI-driven threat protection), Cognitive (enterprise AI and analytics), Data (cloud, backup and disaster recovery), and Managed (remote systems management). Their flagship AI product is Sentinel, an email security solution that uses artificial intelligence to detect threats. The company operates as an IBM Business Partner providing both on-premise hardware solutions and cloud-based services.
Differentiator
Problem solved
Functional benefit
Products and services
- Sentinel AI-driven email security solution that integrates directly with Microsoft Office 365 to detect threats inside mail systems that traditional email security cannot identify, using artificial intelligence to detect malicious intent and fraud in real-time.
- IBM Power Solutions Server and storage solutions based on IBM Power systems including IBM i, IBM AIX, and storage offerings, available as physical hardware or IaaS/cloud deployment. Targets enterprises seeking infrastructure modernization and cloud readiness.
- Remote Monitoring and Management
- Cloud Services
- Disaster Recovery and High Availability
- Managed Security Services
- Infrastructure Services and Maintenance
Quantifiable outcome
- Significant maintenance cost savings through Power system upgrades
- +2 more outcomes
Companies that use Maple
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Maple technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature3 records
Maple partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- IBMcoreIBM Business Partner specializing in IBM Power systems (IBM i, Storage, IBM AIX Physical & IAAS/cloud). The partnership enables Maple to resell and deploy IBM technology solutions, access IBM technical resources, and deliver IBM-backed infrastructure services to enterprise clients.
- BDR GroupcoreMaple was acquired by and fully integrated into the BDR Group, combining Maple's IT infrastructure expertise with BDR's telecommunications, mobile telephony, smart building security, and secure hosting/data centre capabilities. The acquisition expands service offerings while maintaining Maple's operational identity.
- WaterstonesminorWaterstones is featured as a case study customer for enterprise infrastructure modernization, demonstrating Maple's ability to serve large retail organizations with complex IT requirements.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
Maple competitors and assessment
Company assessmentDirect peers
- ANS Group: UK managed services and cloud provider focused on enterprise and public sector. Comparable in delivering managed infrastructure, cloud, and security services to mid-to-large UK organizations with a similar consultative sales motion.
- Softcat: UK-based IT infrastructure reseller and managed services provider serving mid-to-large enterprises. Comparable as a UK enterprise IT partner with broad infrastructure, cloud, and managed services across multiple vendor ecosystems.
- Trustmarque: UK IT solutions and managed services provider to enterprise and public sector. Comparable as a UK-based infrastructure partner combining hardware resale, managed services, and software licensing optimization.
Emerging players
- Bytes Technology: UK-listed IT software and security specialist with growing managed services. Comparable as a UK-focused mid-market IT partner with overlap in software licensing, security, and managed services to enterprise customers.
Broad incumbents
- SCC: Large European IT services and solutions provider with deep managed services, cloud, and security offerings. Comparable in serving enterprise clients across UK and Europe with a broad infrastructure-and-services portfolio.
- Computacenter: Major UK/European IT infrastructure provider with enterprise managed services, hardware resale, and security practices. Comparable in serving large enterprise IT infrastructure needs at significantly greater scale.
- Kyndryl: IBM-managed infrastructure services spinoff with extensive IBM Power, IBM i, and AS/400 expertise. Comparable as the most direct competitor in IBM i / OS/400 managed services at global scale.
- Insight Enterprises: Global IT solutions and managed services provider with strong UK presence. Comparable in offering enterprise hardware resale, managed services, and cloud solutions with a consultative sales motion.
Regional players
- Bechtle: European IT systems house with strong DACH/UK presence in hardware resale and managed services. Comparable as an established IT partner with overlapping enterprise infrastructure, cloud, and managed services offerings.
- Daisy Group: UK IT and telecommunications services provider serving SMEs and mid-market. Comparable as a UK-focused combined IT-and-telco services player, similar to BDR Group's positioning as Maple's parent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Maple social profiles
Digital presenceMaple financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maple leadership team
Management profileNumber of profiles
Profiles2 records
Maple funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maple M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maple
What does Maple do?
Maple Computing is a UK-based IBM Business Partner that sells and implements IBM Power server and storage infrastructure, delivers managed IT services (remote monitoring, systems management, IaaS/PaaS), and provides cybersecurity services built around its proprietary Sentinel AI email threat protection platform. The company serves mid-to-large enterprises needing infrastructure modernization, cloud migration planning, and SLA-backed managed services.
Is Maple a public or private company?
Maple is a private company. It is classified as corporate owned and is currently acquired.
When was Maple founded?
Maple was founded in 2011. It employs 1 to 10 people.
Where is Maple based?
Maple is headquartered in Hersham, United Kingdom, in the Europe region.
How does Maple make money?
Four revenue lines are on record. IT Infrastructure Services are the primary driver. The others are managed Services, cybersecurity Services and IBM Power Solutions.
Who are Maple's main competitors?
Direct peers on record are ANS Group, Softcat and Trustmarque. Bytes Technology is listed as an emerging player. Broad incumbents are SCC, Computacenter, Kyndryl and Insight Enterprises. Regional players are Bechtle and Daisy Group.
Does Maple have an API?
No public API is recorded for Maple.
What industry is Maple in?
Maple's product category is Enterprise IT Infrastructure & Managed Services. Its primary akta.pro industry code is BPAEAMAG, Cybersecurity Operations Outsourcing (SOC / SecOps), with a secondary code of BPAEADAG, Network Security Managed Services (Firewall/IDS/IPS/SASE). Its NAICS code is 5182 and its SIC code is 7370.