What Trackjack Europe does

TrackJack Europe B.V. is a privately held Dutch company founded in 2009 and headquartered in Bergschenhoek, Netherlands, that builds GPS-based vehicle and asset tracking hardware paired with a cloud software platform and iOS/Android applications. The system uses GPS satellites for positioning and GPRS/4G mobile networks (with provider-independent roaming SIMs via Deutsche Telekom) for data transmission, and supports features including automatic trip registration, private/business trip distinction, hours registration, geofencing, theft and sabotage alerts, RFID-based driver identification, and a rule-based Green Driving driver-score index. The product portfolio comprises five hardware SKUs — TrackJack PRO Fiscaal (Keurmerk RRS-certified for Dutch tax compliance), OTM (multi-purpose tracker across 40 European countries), GO! (€99 plug-and-play OBD unit), Camper Tracker, and Marine — sold through an e-commerce webshop for SMB and self-service buyers, with quote-based sales and partner-installed service for enterprise fleets.

The company monetizes via one-time hardware sales (€99–€195), recurring annual service subscriptions (€22–€90 per vehicle per year), professional installation services delivered through partner Mobi-Install, and usage-based credits for SMS and live-tracking features. TrackJack primarily serves Dutch self-employed professionals (ZZP), small and medium businesses with 2–50 vehicles, and large enterprise fleets, with secondary use cases in camper, boat, and equipment tracking; named customers include PostNL, Deloitte, Rabobank, Arkin, and Laurens. Distribution combines direct e-commerce, inside sales for fleet quotes, professional installation, an API and pre-built integrations into Dutch accounting and fleet software (Rompslomp, Informer, Autoflex, Carsys, Salesforce), and referral partnerships with SMB associations (ZZP Nederland, NOA, OnderhoudNL, Schoonmakend Nederland) and ANWB.

Name

Trackjack Europe

Legal name

TrackJack Europe B.V.

Website

https://trackjackeurope.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

TrackJack Europe is a Dutch GPS fleet-tracking and tax-compliant trip-registration platform, serving Dutch self-employed professionals, SMBs, and enterprise fleets with certified hardware (PRO Fiscaal, OTM, GO!, Camper, Marine), cloud software, and integrations into accounting and fleet systems.

Ownership category

akta.pro rank

Product category

GPS Vehicle and Asset Tracking

NAICS

Support Activities for Transportation (488)

SIC

Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)

akta.pro primary industry

Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)

akta.pro secondary industries

Driver Behavior, Safety & Video Telematics (Dashcams/AI) (TLABAJAG), Geofencing, Security & Theft Recovery (TLABAJAJ), Driver Behavior Scoring & Coaching Platforms (TLAEANAB)

Keywords

• GPS vehicle tracking
• Trip registration systems
• Fleet management software
• Mileage logging
• Asset tracking

Headquarters

HQ city

Bergschenhoek

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain

Revenue model

1. GPS Hardware Sales: One-time purchase of GPS tracking devices (TrackJack GO!, PRO Fiscaal, OTM, Camper Tracker, Marine) with prices ranging from €99 to €195 per unit. Hardware is sold through the e-commerce webshop.
2. Annual Service Subscriptions: Recurring annual service fees for data connectivity and platform access. Service levels range from €22/year (basic) to €90/year (full fleet management features). Billing is annual with flexible terms starting from 6 months. No multi-year lock-in contracts required.
3. Professional Installation Services: On-site installation services provided by professional monteurs at customer locations across the Netherlands for a fixed low rate per installation.
4. Optional SMS/Credit Features: Optional paid features including SMS notifications, on-demand location queries, and activation of live tracking mode through a credit-based system.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

TrackJack Europe designs, sells, and supports GPS-based vehicle and asset tracking hardware (TrackJack PRO Fiscaal, OTM, GO!, Camper Tracker, Marine) combined with a cloud-based software platform for automatic trip registration, fleet management, mileage logging, and hours registration. The PRO Fiscaal product is certified with the Keurmerk Ritregistratiesystemen quality mark recognized by the Dutch Tax Authority (Belastingdienst). The platform serves self-employed entrepreneurs, SMBs, enterprises, and recreational vehicle/boat owners across 40 European countries.

Product overview

TrackJack Europe offers a GPS-based vehicle and asset tracking platform with multiple product tiers. The core portfolio consists of five main GPS tracker products: TrackJack PRO Fiscaal (fiscally certified trip registration with Keurmerk RRS), TrackJack OTM (multi-purpose tracker for vehicles, vessels, and equipment with flexible service levels), TrackJack GO! (entry-level OBD plug-and-play tracker), TrackJack Camper Tracker (specialized camper tracking), and TrackJack Marine (watercraft-specific GPS tracking). These hardware products are supported by cloud-based fleet management software accessible via online portal and mobile app, enabling real-time GPS tracking, automated trip/mileage registration, time tracking, driver behavior monitoring (Green Driving), CO2 footprint reporting, and geofencing capabilities across Europe.

Differentiator

Problem solved

Functional benefit

Brands

• TrackJack PRO Fiscaal: Certified trip registration system for Dutch Tax Authority compliance with quality mark (Keurmerk Ritregistratiesystemen)
• TrackJack OTM
• TrackJack GO!
• TrackJack Camper Tracker
• TrackJack Marine

Products and services

• TrackJack PRO Fiscaal Certified trip registration GPS system with the official Keurmerk Ritregistratiesystemen (RRS) quality mark, meeting all Dutch Tax Authority (Belastingdienst) requirements for fiscal mileage logging. Priced at €165 excl. BTW with professional on-site installation included. Features GPS track & trace, kilometer/trip/hour overviews, 7-year data retention, and theft/sabotage alerts. Targeted at self-employed entrepreneurs (ZZP) and businesses needing fully compliant fiscal trip administration.
• TrackJack OTM Versatile 4G GPS tracker for vehicles, vessels, and equipment with coverage in 40 European countries. Offers five configurable service levels (LIGHT, BASIC, PLUS, ULTIMATE, ULTIMATELIVE) ranging from basic location tracking every 12 hours to full trip registration with real-time updates every minute. Service subscriptions from €22 to €90 per vehicle per year. Targeted at SMB and enterprise fleets needing flexible fleet management.
• TrackJack GO! Plug & play 4G OBD GPS tracker that self-installs via the OBD2 port in minutes, priced at €99 excl. BTW. Provides complete automatic trip registration, real-time GPS tracking, sabotage alerts, and export to Excel/PDF. Targeted at individuals and small businesses seeking an entry-level, no-installation GPS tracker.
• TrackJack Camper Tracker GPS tracker developed specifically for camper vehicles. Device priced at €199 incl. BTW (action price; normally €235) with annual service packages from €54.99 (theft protection only) to €120 (theft protection plus trip registration). Features live tracking, theft and sabotage alerts, safety zones, speed notifications, and European coverage for long-term use.
• TrackJack Marine GPS tracker designed for vessels including boats, sloops, yachts, speedboats, and motorboats, priced at €195 excl. BTW. Features 4G GPS track & trace, sabotage alerts, configurable safety zones around moorings, route playback via online account and app, and IP67 waterproofing with European coverage. Targeted at private boat owners, marinas, and rental companies.
• Professional Installation Services On-site GPS tracker installation services provided by professional monteurs via installation partner Mobi-Install at customer-specified locations across the Netherlands and Belgium for a fixed low rate per installation. Customers can schedule installation appointments after hardware purchase via phone (Option 3). Included with TrackJack PRO Fiscaal purchases; also available for self-install products.

Quantifiable outcome

• 14% fuel savings achieved by Vastgoed Service using Green Driving feature
• +2 more outcomes

Named customers16 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature8 records

Partnerships

15 partnerships are on record, tiered core and minor.

• RompslompcoreTechnology or IntegrationRompslomp is an accounting software specifically designed for self-employed entrepreneurs. The integration automatically transfers trip data from TrackJack into Rompslomp for streamlined invoicing of kilometers, eliminating manual data entry.
• InformercoreTechnology or IntegrationInformer is a bookkeeping package. The integration allows linking kilometer registration to accounting, enabling accountants to view all driven trips and kilometers directly in the bookkeeping system—ideal for income tax purposes.
• Stichting Keurmerk RitregistratiesystemencoreStrategic or Co-development PartnerThe Keurmerk RRS is the only independent industry standard for trip registration systems that produces a complete mileage administration for fiscal applications. TrackJack holds this certification and is represented in the participants council.
• BelastingdienstcoreStrategic or Co-development PartnerThe Dutch Tax Authority (Belastingdienst) and TrackJack collaborate on questions regarding company cars and tax-compliant trip registration systems.
• ZZP NederlandcoreGTM or Marketing PartnerZZP Nederland is the largest independent entrepreneurs' organization for self-employed professionals in the Netherlands. Partnership provides referral channels and credibility within the ZZP segment.
• Vereniging Zakelijke Rijders (VZR)minorGTM or Marketing PartnerVZR advocates for the interests of business drivers, whether entrepreneurs or employees. TrackJack is a proud partner of VZR.
• Vereniging Elektrische Rijders (VER)minorGTM or Marketing PartnerVER is the voice of the electric driver towards The Hague and the go-to information source for electric driving. Partnership provides cross-marketing opportunities.
• NOAminorGTM or Marketing PartnerNOA, the Dutch Entrepreneurs' Association for Construction Finishing Companies, represents stucco, flooring, terrazzo, natural stone, ceiling and wall installation, and finishing companies. Partnership provides member access to TrackJack services.
• Schoonmakend NederlandminorGTM or Marketing PartnerSchoonmakend Nederland has been the leading industry organization for professional cleaning and glass cleaning companies for over 40 years. Partnership provides member access to TrackJack services.
• OnderhoudNLminorGTM or Marketing PartnerOnderhoudNL is the entrepreneurs' association for painters and maintenance specialists. Partnership provides member access to TrackJack fleet management and tracking solutions.
• H4 LeaseminorGTM or Marketing PartnerH4 Lease enables lease contracts based on kilometer leasing—pay less if you drive less. Kilometers are tracked in a verifiable manner with TrackJack.
• IntermaxcoreTechnology or IntegrationIntermax is one of the most certified cloud hosting companies in the Netherlands, having grown to this position over nearly 25 years. Data is stored by Intermax and set up according to ISO27001 standards.
• Deutsche TelekomcoreTechnology or IntegrationDeutsche Telekom provides optimal network coverage and accessibility through secured roaming SIM cards that can switch between providers for the best reception. TrackJack products use Deutsche Telekom infrastructure.
• Mobi-InstallcoreImplementation/ SI/ Consulting PartnerMobi-Install is the installation partner for TrackJack, providing professional monteurs who install TrackJack systems at customer locations. Option 3 on the phone line connects to Mobi-Install for installation planning.
• ANWBminorGTM or Marketing PartnerANWB (Royal Dutch Touring Club) is shown as a partner in TrackJack's partner logo section on the website, indicating a marketing or referral partnership.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fleet Complete: Fleet Complete provides telematics, asset tracking, and fleet management solutions across North America and Europe with both consumer and commercial offerings. Overlaps with TrackJack's vehicle, asset, and equipment tracking, including driver behavior and geofencing features.
• Quartix: UK-based Quartix offers GPS vehicle tracking and fleet management solutions targeted at SMBs and self-employed drivers across Europe. Strong functional and segment overlap with TrackJack, including tax-compliant mileage logging, with similar hardware-plus-subscription economics.
• Geotab: Geotab is a global leader in fleet telematics with a strong European presence, providing GPS tracking, driver behavior analytics, and fleet optimization via hardware + SaaS. Closely aligned with TrackJack on technology (GPS + cloud platform) and customer base, but at far greater scale and with deeper enterprise features.
• Rietveld: Rietveld is a Dutch provider of GPS tracking and fleet management solutions for SMB and self-employed drivers in the Netherlands. Closely overlaps TrackJack on Dutch trip-registration use case, geography, and customer profile.
• Webfleet (Bridgestone): Webfleet (formerly TomTom Telematics, owned by Bridgestone) is one of Europe's largest fleet telematics platforms, offering GPS tracking, trip registration, driver behavior scoring, and fleet management to SMB and enterprise customers. Directly comparable to TrackJack in product scope and target segments, with significantly larger scale.
• Cartrack: Cartrack (previously Cartrack Holdings) is a South Africa-headquartered telematics provider with European operations, offering GPS vehicle tracking, fleet management, and stolen-vehicle recovery. Comparable to TrackJack in core GPS/fleet product and customer profile (SMB and consumer).

Broad incumbents

• Trimble Transportation: Trimble's transportation segment provides fleet management, telematics, and mobility solutions globally to enterprise customers. Competes with TrackJack's fleet-management tier but at significantly larger scale and with deeper TMS/logistics integrations.
• Verizon Connect: Verizon Connect is a global fleet telematics platform offering GPS tracking, fleet management, video telematics, and integrated connectivity under the Verizon enterprise umbrella. Overlaps with TrackJack's fleet and SMB offerings but operates as a broad incumbent with a much wider product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCz8QaiRxKr9Wj5Z4xjSH1_g
• LinkedInlinkedin.com/company/trackjackeurope
• Xx.com/trackjackeurope
• Facebookfacebook.com/TrackJackEurope

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trackjack Europe