Social Spice Media

What Social Spice Media does

Social Spice Media is a privately held, founder-led digital marketing and branding agency headquartered in Camarillo, California. Founded in 2012 by CEO Jonathan Boring, the firm operates with a team of approximately 15–25 staff organized around three service pillars: Design (custom WordPress/WooCommerce website development, branding and graphic design, custom software development, and video production/photography); Protect (web hosting, the proprietary Security Reinforcement Protocol subscription service, ADA remediation to WCAG 2.2 AA standards, and California Invasion of Privacy Act compliance); and Thrive (social media management, blogging, email marketing, paid advertising across Google, Facebook, Instagram and LinkedIn, SEO/SEM, and analytics with monthly reporting). The technology stack is built on WordPress and WooCommerce with PHP-based custom development, and the firm's most distinctive proprietary asset is its Security Reinforcement Protocol — a recurring monthly service bundling platform, plugin, and PHP updates with credential storage under a 12-month contract.

The agency serves a diversified mix of professional service clients in the United States, anchored by law firms (Foley Bezek, Landegger Verano & Davis, Jakle Alexander & Patton, Lowthorp Richards, Ingber Weinberg & Glavoglayan) and extending into HR/staffing (Jinji HR, Quest Staffing), accounting (Reader CPA), insurance (Valenzano Insurance), hospitality (Riviera Bronze, Bear Valley Mountain, Travelstore), debt solutions (New Era Debt Solutions), healthcare nonprofits (Sheila Kar Health Foundation), education (Pleasant Valley School District), and HOAs (Ventura Keys HOA). Customer type spans enterprise, mid-market, SMB, nonprofit, and government segments.

Revenue is generated through a hybrid model combining project-based Design engagements with custom quotes and recurring subscription retainers across Protect and Thrive services. The Protect subscription carries a 12-month initial term with a 75% early-cancellation fee on remaining balance, providing revenue stickiness. Go-to-market is sales-led and direct, leveraging CEO Jonathan Boring's membership in the ProVisors professional network for warm referrals, supplemented by the firm's owned content library of 50+ articles on SEO, ADA compliance, web security, and digital marketing. The firm operates from a single Camarillo office at 2360 E. Ventura Blvd. Suite D, with no disclosed subsidiaries, institutional investors, or acquisitions.

Name

Social Spice Media

Legal name

Social Spice Media, Inc.

Website

https://socialspicemedia.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Social Spice Media is a privately held, Camarillo-based digital marketing and branding agency that delivers WordPress website design, security/maintenance subscriptions, ADA compliance, and digital marketing services primarily to US professional service firms including law practices, HR companies, CPAs, and small businesses.

Ownership category

akta.pro rank

Product category

Digital Marketing Agency Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Social Media Creative Agencies (Content & Community) (MPAAAAAE)

akta.pro secondary industries

Social Media & Community Management (BPAFAAAE), Paid Social Advertising (BPAFACAB)

Keywords

• Digital marketing agency
• Web design services
• Branding and identity
• SEO and SEM services
• Website security maintenance

Headquarters

HQ city

Camarillo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Design Services: Project-based revenue from website development, branding, graphic design, software development, and video production services. Custom solutions tailored to client needs with one-time project fees.
2. Protect Services: Recurring subscription revenue from web hosting, security maintenance (SRP Program), and ADA compliance services. Monthly or annual subscription with 12-month initial term and automatic annual renewal.
3. Thrive Services: Ongoing digital marketing services including social media management, blogging, email marketing, advertising management, SEO/SEM, and analytics. May be project-based or recurring retainers.
4. Website Maintenance and Support: Ongoing website updates, content changes, and technical support provided as part of service packages or standalone agreements

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Social Spice Media is a full-service digital marketing and branding agency that designs, builds, secures, and promotes websites for professional service brands. Its offerings span three categories — Design (web design, branding, software, video), Protect (hosting, proprietary Security Reinforcement Protocol, ADA and CIPA compliance), and Thrive (social media, content, email, advertising, SEO/SEM, analytics) — delivered as custom project engagements and recurring subscriptions.

Product overview

Social Spice Media is a digital marketing and branding agency, not a software product company. The company operates as a services business organized into three main categories: Design (website/content development, branding/graphic design, software development, video production), Protect (web hosting, Security Reinforcement Protocol, ADA remediation, CIPA compliance), and Thrive (social media/blogging/email marketing, advertising, SEO/SEM, analytics). The portfolio is entirely service-based, with no proprietary software products. WooCommerce powers any e-commerce functionality. All services are delivered as consulting and implementation engagements rather than self-service software.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services Full-service creative design practice covering website and content development, branding and graphic design, custom software development, and video production and photography for professional service brands.
• Protect Services Bundle of digital protection services including web hosting, the Security Reinforcement Protocol monthly maintenance program, California Invasion of Privacy Act compliance, and ADA accessibility remediation.
• Security Reinforcement Protocol (SRP) Proprietary monthly website maintenance and security subscription that performs platform, plugin, and PHP updates, security monitoring, and secure credential storage for client websites.
• Web Hosting Managed web hosting service providing reliable website stability and performance backed by personal support from the Social Spice Media team.
• ADA Remediation Website accessibility compliance service ensuring sites meet ADA standards (WCAG 2.2 AA) and remain usable for people with disabilities, with ongoing monitoring and updates.
• California Invasion of Privacy Act (CIPA) Compliance Compliance advisory and implementation service addressing California Invasion of Privacy Act requirements, including guidance on session replay tools and wiretapping risk mitigation on client websites.
• Thrive Services Ongoing digital growth service bundle covering social media management, blogging, email marketing, paid advertising, SEO/SEM, and analytics to drive measurable business results.
• Social Media, Blogging, and Email Marketing Strategic social media management, blog content creation, and email marketing campaigns designed to build audience engagement and drive conversions for client brands.
• Advertising Management of digital and print advertising campaigns across social media ads, search engine ads, display ads, and retargeting strategies, including Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
• SEO/SEM Search engine optimization and search engine marketing services including keyword research, competitor analysis, content optimization, and PPC campaign management with data-driven strategies and real-time optimization.
• Analytics Comprehensive analytics service providing actionable monthly insights across SEO performance, website visitor behavior, social media engagement, email marketing effectiveness, and video content performance.
• Website and Content Development Custom website design and content development service that creates visually compelling, strategically driven digital experiences for client brands.
• Branding and Graphic Design Brand identity development and graphic design service that establishes a unified visual and verbal language for businesses across all platforms.
• Software Development Custom in-house software development service building web applications, CRM systems, and other digital tools for client businesses.
• Video Production and Photography Professional video production and photography service that creates compelling visual content for client brands.
• WooCommerce E-commerce Implementation WooCommerce e-commerce implementation on WordPress, enabling online store capabilities for client businesses.

Quantifiable outcome

• Client achieved 10,000+ Facebook fans and 5,000+ Twitter followers in 8 months
• +1 more outcomes

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Brafton: Brafton is a content marketing agency offering content strategy, SEO, social media, and design services. It is a direct peer in the Thrive pillar (content, social, SEO) and partially overlaps with Social Spice Media's blog writing and social media management offerings.
• HigherVisibility: HigherVisibility is a full-service digital marketing agency offering SEO, paid media, social media, and web design. It is a direct peer to Social Spice Media with a similar recurring-retainer model and SMB-to-mid-market focus.
• Ignite Visibility: Ignite Visibility is a San Diego-based full-service digital marketing agency providing SEO, PPC, social media, email marketing, and web design. Directly comparable to Social Spice Media in its bundled approach and focus on SMB and mid-market clients, particularly in professional services.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency focused on paid media, SEO, social media, and web design. It is a direct peer to Social Spice Media, sharing a focus on performance-driven campaigns and recurring retainer engagements.
• SmartSites: SmartSites is a full-service digital agency offering web design, SEO, PPC, and social media services. It is a direct peer to Social Spice Media, operating with similar bundled service model targeting SMB and mid-market clients across the U.S.
• Coalition Technologies: Coalition Technologies is a Los Angeles-based digital marketing and web design agency offering SEO, PPC, web design, and branding. It is a direct peer to Social Spice Media with a similar SoCal base and full-service offering to professional services and e-commerce clients.
• LYFE Marketing: LYFE Marketing is a digital marketing agency specializing in social media management, SEO, PPC, and email marketing. It is a direct peer to Social Spice Media, particularly in the Thrive pillar, targeting SMBs and professional service firms.
• KlientBoost: KlientBoost is a digital marketing agency specializing in PPC, CRO, and SEO with adjacent web design offerings. It is comparable to Social Spice Media in the Thrive pillar (paid media and analytics) and competes for similar mid-market and enterprise clients.
• WebiMax: WebiMax is a digital marketing agency offering SEO, PPC, social media, and web design services. It directly competes with Social Spice Media for SMB and mid-market clients with a similar service bundle (Design, Thrive, Protect equivalents).
• Thrive Agency: Thrive Agency is a full-service digital marketing agency offering web design, SEO, social media, PPC, and content marketing. It is a direct peer to Social Spice Media, competing for the same SMB and mid-market clients with overlapping service lines (Design, Thrive, Protect equivalents).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SocialSpiceRack
• Facebookfacebook.com/socialspicemedia
• LinkedInlinkedin.com/company/social-spice-media
• Instagraminstagram.com/socialspicemedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Social Spice Media