Simul Digital

What Simul Digital does

Simul Digital Ltd is a UK-registered private limited digital marketing agency headquartered in Wakefield, West Yorkshire. Founded in 2021 and operating with a team of 1-10 employees, the company delivers three core service lines: Paid Media (PPC advertising), SEO, and Web Development, with adjacent offerings in CGI/product visualisation, brand creation, and landing page optimisation. Its technology stack is composed of standard third-party digital marketing tools (Google Analytics, Meta Business Suite, Google Ads) alongside SSL certificates from Let's Encrypt and Comodo, with a notable proprietary capability being the integration of Morf's 3D furniture configurator into client e-commerce websites.

The agency serves a mix of SMB and mid-market clients across the United Kingdom, with named customers spanning furniture and bedding retail (Aspire Store, Sloomy, Next Divan, Meego, Furl), online beauty (My Hair and Beauty), hospitality (Blue Pavilion), and brand creation engagements (Connections, Iraq Heritage). Its go-to-market is sales-led and consultative, anchored by case studies demonstrating quantified outcomes — most prominently an 8x revenue increase and 3.5x conversion rate lift for Aspire Store, and an 80.71% landing page engagement rate against a 50% baseline.

Revenue is generated through three models: fixed-fee project engagements billed on a 50/25/25 milestone schedule, monthly retainer arrangements for ongoing SEO/PPC/web maintenance with annual price escalators, and time-and-materials engagements at £85/hour for out-of-hours work, with payments processed via GoCardless direct debit. The company is independently owned with no disclosed parent, investors, or funding rounds, and recognises itself as a Google Partner and Wakefield Chamber of Commerce member, with multiple industry awards including the UK Agency Awards 2023 Winner and Northern Digital Awards accolades in 2023 and 2024.

Name

Simul Digital

Legal name

Simul Digital Ltd

Website

https://simuldigital.co.uk

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Simul Digital is a Wakefield-based UK digital marketing agency offering web development, SEO, and PPC services to SMB and mid-market clients across retail, beauty, and hospitality verticals, delivering projects, retainers, and time-and-materials engagements as an independently owned firm.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Digital marketing services
• Paid media management
• Search engine optimization
• Web development services
• Brand creation services

Headquarters

HQ city

Wakefield

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services (Project): Fixed-fee project engagements for one-off pieces of work such as website development, brand creation, and campaign launches. Pricing based on scope defined in proposals.
2. Digital Marketing Services (Retainer): Ongoing retainer arrangements for continuous digital marketing services including PPC, SEO, and web development maintenance. Retainers are billed monthly in advance and are subject to annual price increases.
3. Time and Materials Engagements: Hourly billing at £85 per hour for work outside standard business hours (9am-5pm on Business Days), plus reimbursement of reasonable expenses including travel, accommodation, and third-party services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Simul Digital is an independent digital marketing agency that delivers Paid Media (PPC), Search Engine Optimisation (SEO), and Web Development services to businesses seeking online growth. Engagements are delivered as fixed-fee projects, monthly retainer arrangements, or time-and-materials work, with outcomes supported by documented case-study results such as an 8x revenue increase and 3.5x conversion rate uplift for the Aspire Store furniture retailer.

Product overview

Simul Digital is an independent digital transformation partner offering three core service lines: Paid Media (PPC advertising), SEO (Search Engine Optimisation), and Web Development. These services are delivered as strategic, integrated digital marketing solutions for ambitious brands seeking growth. The company also provides related services including CGI/product visualization, brand creation, and landing page optimization as part of their client work.

Differentiator

Problem solved

Functional benefit

Products and services

• Paid Media (PPC) Award-winning Pay-Per-Click advertising service delivering visibility, leads and growth through data-driven paid search campaigns, including strategic planning, budget management, and conversion optimisation for ambitious UK brands.
• SEO (Search Engine Optimisation) Search Engine Optimisation service focused on increasing online presence and traffic through technical improvements, content strategy, and authority building, delivered on a project or retainer basis to mid-market brands.
• Web Development Website design and development service covering front-end design and back-end development, creating scalable and automated websites for clients and integrating e-commerce functionality such as the Morf 3D furniture configurator.

Quantifiable outcome

• 8x revenue increase for Aspire Store client
• +4 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• MorfcoreTechnology or Integration · 1 January 2025Simul Digital has partnered with Morf to integrate Morf's 3D furniture configurator into client e-commerce websites. This integration enables customers to configure product options such as size, colour, fabric, storage, and headboard design, and go directly to cart with a tailored product. The partnership was recognised through a joint shortlisting at the Northern Digital Awards 2025.
• SloomyflagshipStrategic or Co-development Partner · 1 March 2023Simul Digital partnered with Sloomy (West Yorkshire bed and furniture retailer) to deliver a full e-commerce website and marketing launch in under 6 weeks. The partnership included brand building, digital design, web development, and marketing launch, with Morf furniture configurator integration.
• My Hair and BeautyflagshipStrategic or Co-development Partner · 1 January 2023Long-standing partnership with online beauty retailer My Hair and Beauty on PPC campaigns. The collaboration produced a Silver award-winning campaign at the Northern Digital Awards 2023, recognised for strategic expertise that led to client strategy reprioritisation.
• Aspire StoreflagshipStrategic or Co-development PartnerSimul Digital worked with Aspire Store (furniture and bedding retailer) on a comprehensive digital transformation including web design, CGI, SEO, and PPC. The engagement delivered 8x revenue increase and 3.5x conversion rate improvement, showcasing a deep collaborative working relationship.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Hallam: UK-based multi-award-winning digital marketing agency offering PPC, SEO, and web development to mid-market and enterprise clients. Closely comparable in service mix, geography, and target 'ambitious brand' segment that Simul Digital targets.
• Climb Online: UK-based digital marketing agency offering PPC, SEO, and web solutions to growth-focused businesses. Comparable in service mix and SME/mid-market targeting.
• Builtvisible: UK digital marketing agency focused on SEO, content, and digital PR with paid media extensions. Comparable in serving ambitious brands through integrated organic and paid channels.
• Croud: UK-headquartered full-service digital marketing agency spanning paid media, SEO, content, and digital transformation. Comparable across service lines and mid-market to enterprise GTM motion.
• Evolutive: UK digital transformation and growth agency covering web development, SEO, and paid media. Comparable positioning as a 'transformation partner' for ambitious brands.
• Brainlabs: Data-driven digital marketing agency with strong PPC and SEO capabilities serving enterprise and growth-stage clients. Comparable in core paid-media and SEO delivery, though at materially larger scale.
• The SEO Works: UK-based agency specialising in SEO, PPC, and web development with strong regional client base. Comparable in geographic focus and integrated service offering.
• Impression Digital: UK digital agency offering paid media, SEO, and web development as integrated services to growth-focused brands. Comparable in service scope and target customer profile.

Others

• Morf: 3D furniture configurator provider that Simul Digital integrates into client websites. Relevant as a strategic technology partner rather than a direct competitor — illustrative of vertical specialisation in the furniture e-commerce niche.

Broad incumbents

• The&Partnership: Larger WPP-affiliated UK agency network offering integrated digital, creative, and media services. Comparable in serving ambitious brands but at significantly greater scale and with broader portfolio capabilities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/simuldigital
• LinkedInlinkedin.com/company/simuldigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simul Digital