Ed-Era.com
EdEra is a Ukrainian online education studio that creates courses, custom training portals, and a proprietary LMS (ederaLMS) for teachers, students, government institutions, and corporate clients across Ukraine and international markets.
- Company typePrivate
- Founded2014
- HeadquartersKyiv, Ukraine
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Ed-Era.com does
EdEra is a Ukrainian online education studio founded in 2014 and headquartered in Kyiv, operating as a private limited company (TOV "Educational Era"). It creates educational solutions for government, business, and civil society, with a primary audience of teachers, students, civil servants, and corporate teams. Since inception the company has produced more than 200 educational products — online courses, national learning platforms, and interactive games — and reports over 2 million learners on its platform and 700,000 social media subscribers across Instagram, Facebook, TikTok, YouTube, LinkedIn, Viber, and Telegram.
The core technology stack is a proprietary learning management system called ederaLMS, complemented by EdEra Library (a monthly video-lecture subscription for teacher professional development), EdEra Premium (short paid micro-courses for professionals), OKRs Dashboard (a team goal-tracking tool), and EdComms (an in-house communications agency). Content is delivered through a self-serve platform at study.ed-era.com with additional distribution on Coursera and Udemy. The instructional design methodology emphasizes science-based research, video engagement analytics, and adaptive onboarding, supported by an internal R&D unit.
The business model is a hybrid of freemium and professional services. The vast majority of courses are offered free of charge, generating brand authority and traffic that converts into B2B engagements and EdEra Premium enrollments priced between 399 and 1,299 UAH per course. Higher-value revenue comes from custom course development and corporate training solutions delivered to government institutions (ЦВК, NABU, NAZK, Ministry of Digital Transformation) and enterprises (Coca-Cola Ukraine, Scatec, Genesis, Ubisoft, Google Ukraine), with international development partners including the Council of Europe, USAID, and IREX. Pricing for corporate training is quote-based and project-scoped.
Ed-Era.com firmographics
Firmographics- Name
- Ed-Era.com
- Legal name
- TOV «Едюкейшнал Ера» (Educational Era LLC)
- Website
- https://ed-era.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EdEra is a Ukrainian online education studio that creates courses, custom training portals, and a proprietary LMS (ederaLMS) for teachers, students, government institutions, and corporate clients across Ukraine and international markets.
- Ownership category
- akta.pro rank
Ed-Era.com industry classification
Industry- Product category
- Online Education Services
- NAICS
- Educational Services (611), Educational Support Services (611710), Professional and Management Development Training (61143), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC)
- akta.pro secondary industries
- Interactive Presentation & Lesson Delivery Engagement Tools (EDAFAGAJ), Curriculum & Instruction Effectiveness Analytics (Content Efficacy, A/B Testing) (EDAFAFAH), Digital Learning, EdTech Enablement & Connectivity for Education (BPADAKAH), Universal Design for Learning (UDL) & Inclusive Classroom Support Platforms (EDAFAKAI)
Keywords
Where Ed-Era.com is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
Ed-Era.com business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Free Educational Courses: Majority of courses offered free of charge to individual learners; platform monetizes through traffic, brand authority, and B2B conversions
- Premium Courses (EdEra Premium): Short, focused mini-courses for professional development priced at 399-1299 UAH; includes management, communications, AI, leadership, marketing topics
- Corporate Training Solutions: Custom course development and training solutions for government agencies, businesses, and civil society organizations; examples include projects for ЦВК, Coca-Cola Ukraine, Genesis, NAZK, NABU
- Team Training: Custom training adaptation for corporate teams addressing specific challenges and industries
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free courses covering all subjects including education for teachers, civil education, finances, inclusivity, NMT preparation, psychology, media literacy, history, culture, anti-corruption, technology, and ecology |
| Subscription | Pay-as-you-go | ChatGPT for Educators - AI training for teachers |
| Subscription | Pay-as-you-go | Master ChatGPT - Beginner to Specialist |
| Subscription | Pay-as-you-go | How to Build an Effective Communications Department |
| Subscription | Pay-as-you-go | Effective Learning Strategies course |
| Subscription | Pay-as-you-go | PRO POWER POINT presentation course |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Ed-Era.com product offering
Product offeringCore offering
EdEra is a Ukrainian online education studio that creates educational solutions for government, business, and civil society sectors. The studio develops online courses, national learning platforms, and educational games, delivered through its proprietary ederaLMS platform. It serves individual learners with free and paid courses and offers custom corporate training, anti-corruption education, civic programs, and teacher professional development.
Product overview
EdEra is a Ukrainian online education studio that creates educational solutions for government, business, and civil society. The core platform is ederaLMS, a learning management system complemented by EdEra Library (a monthly video lecture subscription for teacher professional development), EdEra Premium (short micro-courses on professional skills such as project management, AI, and communications), OKRs Dashboard (a team goal-tracking tool), and EdComms (a communications agency). The ecosystem is supported by an internal R&D unit and EdEra Solutions for business process optimization. Since 2014, EdEra has created over 200 educational products (from online courses to national learning platforms and games), serving over 2,000,000 users.
Differentiator
Problem solved
Functional benefit
Brands
- ederaLMS: Learning management system developed by education online experts.
- EdComms
- EdEra Premium
- EdEra Solutions
Products and services
- ederaLMS Learning management system developed by online education experts; a customizable platform for creating, managing, and delivering educational courses, sold to government, business, and civil society clients.
- EdEra Library (Teacher Subscription) Monthly-updated video lecture subscription platform providing professional development content with lectures, presentations, and materials from top Ukrainian educators for teachers and educators.
- OKRs Dashboard Ready-made software solution for teams to track goal achievement and key results execution, offered as part of the EdEra ecosystem.
- EdEra Premium Short, substantive micro-courses for professionals covering project management, product management, communications, AI, research, strategy, marketing, L&D, and leadership, priced at 399-1299 UAH per course.
- Free Online Courses Free online courses spanning teacher education, civil education, finances, inclusivity, NMT preparation, psychology, media literacy, history, culture, anti-corruption, technology, and ecology, available to individual learners on study.ed-era.com.
- Corporate Training Solutions Custom course development and training solutions for government agencies, businesses, and civil society organizations; includes team training adaptation addressing specific challenges and industries. Notable clients include ЦВК, Coca-Cola Ukraine, Genesis, NAZK, NABU, and Backstage.
- EdComms Communications Agency Communications agency with a science-based, cross-sectoral approach focused on efficient use of time and resources for client messaging and communications.
Quantifiable outcome
- 2,000,000+ users trained on the platform
- +3 more outcomes
Companies that use Ed-Era.com
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles4 records
Ed-Era.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability8 records
Feature4 records
Ed-Era.com partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, major and minor.
- Ukrainian InstitutecoreThree English-language online courses about Ukraine (first English-language online courses about Ukraine) with original content oriented to international audience knowledge level and needs
- Council of EuropemajorCollaborated on educational initiatives including civic education and democratic participation programs in Ukraine
- USAIDmajorPartnership on educational development projects in Ukraine
- IREXmajorInternational organization partnership for educational programs in Ukraine
- Embassy of the Netherlands in UkrainecoreSupport for educational initiatives and projects in Ukraine
- Scatec UkrainecorePower Women program - comprehensive training for women in solar energy sector including 60-hour curriculum, Q&A sessions, leadership coaching, career counseling, and practical site visits. Scatec covers all travel and accommodation costs.
- Central Election Commission of Ukraine (ЦВК)coreFull-cycle development of custom educational platform for different audiences covering election processes with ~100 training videos, quests, and gamified modules - completed in 4 months
- Coca-Cola UkraineminorSpecial course development for HoReCa entrepreneurs covering business creation and modern challenges in entrepreneurship with multiple content formats
- Backstage (Beauty Salon Chain)minorAutomated employee onboarding system allowing self-paced learning for new staff to quickly master professional skills and customer communication
- National Anti-Corruption Bureau (NABU)coreAnti-corruption investigation game 'Слідство веде НАБУ 2' and previous version for students, journalists, and beginners
- GenesisminorInternship-style course development for company employees
- Google UkrainecoreAI for Business course helping small and medium businesses integrate AI into all processes from marketing to management
- Ubisoftcore'Learn. Play. Work' course about game development careers including Kyiv office tour, additional materials, and 5 main directions of game development: game design, programming, testing, art, management
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Ed-Era.com competitors and assessment
Company assessmentBroad incumbents
- Udemy: Global online course marketplace where EdEra distributes its Ukraine-related content. Comparable in freemium/paid self-paced course distribution model and target audience of individual professional learners.
- Coursera: Global MOOC platform where EdEra already distributes its English-language Ukraine courses. Comparable as a destination for self-paced online courses and a marketplace for institutional training, though at vastly larger scale.
- Docebo: Enterprise LMS and learning suite vendor serving corporate and government training. Comparable as a B2B learning platform competing for the same corporate and government training budgets that ederaLMS targets.
- Khan Academy: Global non-profit offering free, high-quality educational content across subjects to millions of learners. Comparable in free-to-learner model, science-based pedagogy, and mission-driven approach to civic and academic education.
- Moodle: Open-source LMS widely adopted by universities, governments, and enterprises worldwide. Comparable as a customizable LMS alternative to ederaLMS, with strong footprint in European educational institutions.
Regional players
- Preply: Online tutoring and language-learning marketplace founded in Ukraine with global reach. Comparable as a Ukrainian-founded EdTech that scaled internationally, and as a regional peer competing for the same Ukrainian professional-learning wallet share.
- Skillbox: Major Russian/CIS online education platform offering professional courses in IT, design, marketing, and management. Comparable in B2C paid micro-course model and regional professional-development positioning, though primarily Russian-market focused.
- EdMarket: Eastern European EdTech consulting and content production firm working with universities and corporations on online courses. Comparable in custom course development services and corporate training delivery model.
- iSpring: Russian-developed eLearning authoring and LMS platform widely used across CIS enterprises. Comparable as a regional LMS/authoring tool competitor to ederaLMS in Eastern European corporate and education markets.
Direct peers
- Prometheus: Ukrainian non-profit online education platform offering free MOOCs to large audiences, including partnerships with Ukrainian universities and government. Most directly comparable peer given shared Ukrainian-language MOOC focus and civic-education mission.
Market position
Competitive moat5 records
Key highlights6 records
Customer concentration
Ed-Era.com social profiles
Digital presenceEd-Era.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ed-Era.com leadership team
Management profileNumber of profiles
Ed-Era.com subsidiaries and ownership
Company hierarchySubsidiaries2 records
Ed-Era.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ed-Era.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ed-Era.com
What does Ed-Era.com do?
EdEra is a Ukrainian online education studio that creates educational solutions for government, business, and civil society sectors. The studio develops online courses, national learning platforms, and educational games, delivered through its proprietary ederaLMS platform. It serves individual learners with free and paid courses and offers custom corporate training, anti-corruption education, civic programs, and teacher professional development.
Is Ed-Era.com a public or private company?
Ed-Era.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ed-Era.com founded?
Ed-Era.com was founded in 2014. It employs 1 to 10 people.
Where is Ed-Era.com based?
Ed-Era.com is headquartered in Kyiv, Ukraine, in the Europe region.
How does Ed-Era.com make money?
Four revenue lines are on record. Free Educational Courses are the primary driver. The others are premium Courses (EdEra Premium), corporate Training Solutions and team Training.
Who are Ed-Era.com's main competitors?
Broad incumbents on record are Udemy, Coursera, Docebo, Khan Academy and Moodle. Regional players are Preply, Skillbox, EdMarket and iSpring. Prometheus is listed as a direct peer.
Does Ed-Era.com have an API?
No public API is recorded for Ed-Era.com.
What industry is Ed-Era.com in?
Ed-Era.com's product category is Online Education Services. Its primary akta.pro industry code is EDAFACAC, Interactive Practice & Skill-Building (Drills, Games, Mastery Practice), with a secondary code of EDAFAGAJ, Interactive Presentation & Lesson Delivery Engagement Tools. Its NAICS code is 611 and its SIC code is 8200.