Develo Immobilien

What Develo Immobilien does

Develo Immobilien GmbH is a family-owned real estate brokerage headquartered in Bad Homburg vor der Höhe, Germany, operating across the Rhine-Main region with service locations in Oberursel, Kronberg im Taunus, Dietzenbach, and Offenbach am Main. The firm serves property owners, buyers, real estate investors, developers, and existing portfolio holders in the residential segment, handling end-to-end sales processes from valuation through notary appointment. Its core offering is commission-based brokerage (Immobilienvermittlung) supplemented by free property valuations (Immobilienbewertung), handcrafted exposés (Exposé-Erstellung), and consulting services (Immobilienberatung), with an additional Investmentprofil service targeting multi-family acquisitions in the €1-10M range. The business is in its third generation of Wagner family ownership and holds a 4.9/5 rating across 64 Google reviews.

The firm's technology stack is built primarily on third-party tools rather than proprietary platforms. Property marketing uses Matterport Pro 2 3D cameras for immersive virtual walkthroughs and dollhouse views, with floor plans generated from the resulting scans and certified by partner Grundriss Schmiede for bank-financing purposes. Distribution is concentrated on Immobilienscout24 (Gold Partner status), Immowelt, Immoverkauf24 (Premium Partner), and a proprietary pre-registered interested-parties network claimed to reach over 20,000 potential buyers. Property valuations combine the comparison, asset, and income methods with current-market analysis of portal offers and search requests; the firm does not disclose AI/ML-driven valuation models.

Revenue is generated primarily through transaction commissions on brokerage, plus referral fees of up to 2% of purchase price for property leads (Tippgeber) and partnership revenue from floor-plan and measurement services. Pricing is not publicly disclosed and the firm offers free, non-binding valuations as a lead-generation tool. The company holds a §34c GewO real estate broker license issued by Hochtaunuskreis, is GDPR-compliant, and operates with 1-10 employees from a single headquarters with no parent company, subsidiaries, external investors, or disclosed funding rounds.

Name

Develo Immobilien

Legal name

Develo Immobilien GmbH

Website

https://develo-immobilien.de

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Develo Immobilien GmbH is a family-owned German real estate brokerage, now in its third generation, serving property sellers, buyers, investors, and developers across the Rhine-Main region with commission-based brokerage, valuations, and 3D-tour-enabled property marketing.

Ownership category

akta.pro rank

Product category

Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth) (BPAJADAJ)

Keywords

• Real estate brokerage
• Property valuation
• Residential property sales
• Real estate investment advisory
• Property marketing services

Headquarters

HQ city

Bad Homburg Vor Der Höhe

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Brokerage Commission: Commission-based revenue from facilitating property sales and purchases. The company handles the complete sales process from initial valuation through notary appointment and key handover.
2. Referral Fees for Property Tips: Referrers (Tippgeber) receive a commission of up to 2% of the purchase price for introducing investment properties.
3. Floor Plan and Measurement Services: Partnership revenue from creating measured floor plans and living space calculations through partner Grundriss Schmiede, required for bank financing approvals.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Develo Immobilien is a family-owned real estate brokerage in its third generation operating in the Rhine-Main region of Germany. The firm provides end-to-end property transaction services including professional property valuation, handcrafted exposés, marketing across major German real estate portals, and complete sales process management from initial consultation through notary appointment. Supplementary offerings include immersive 3D property tours, certified floor plans, investment acquisition services targeting multi-family portfolios, and consulting for developers and property holders.

Product overview

Develo Immobilien operates as a full-service real estate brokerage offering an integrated suite of property transaction services. The core offering centers on property valuation (Immobilienbewertung), professional property listings (Exposé-Erstellung), and complete brokerage services (Immobilienvermittlung). These are supplemented by technology-enabled add-ons including 3D virtual walkthroughs (3D-Begehungen) using Matterport Pro 2 cameras, and certified floor plans with living space calculations (Bemaßte Grundrisse & Wohnflächenberechnung) through their partner Grundriss Schmiede. Advisory services (Immobilienberatung) cover investor and developer consulting, while the Investmentprofil service handles acquisition for their proprietary portfolio. A referral network for real estate financing (Immobilienfinanzierung) connects clients with independent financial advisors. The company also provides an online property valuation tool accessible directly from their website.

Differentiator

Problem solved

Functional benefit

Products and services

• Immobilienbewertung (Property Valuation)

Quantifiable outcome

• 4.9 out of 5 stars customer satisfaction rating
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Grundriss Schmiede (ImmoMates GmbH)coreStrategic or Co-development PartnerPartnership with Hamburg-based Grundriss Schmiede for creating architect-stamped and signed measured floor plans required for bank financing. Floor plans generated from Matterport scans are converted to official architect-certified documents, reducing processing time to approximately one week compared to 3-4 weeks with traditional on-site architects.
• MatterportcoreTechnology or IntegrationUsing Matterport Pro 2 camera system for professional 3D property scanning. The infrared depth sensor captures comprehensive spatial data, converting properties into virtual walkable 3D twins. Integration enables automatic floor plan generation and precise measurements.
• Immobilienscout24coreChannel Partner/ Reseller/ DistributorGold Partner status with Germany's largest real estate portal. Provides premium listing placement, enhanced visibility, and access to exclusive partner features. Gold Partner status indicates high volume and quality service provider relationship.
• Immoverkauf24minorChannel Partner/ Reseller/ DistributorPremium Partner in Immoverkauf24's service and premium partner network. Provides additional lead generation through their platform's customer referral system and credibility endorsement.
• ProvenExpert (Expert Systems AG)minorGTM or Marketing PartnerUsing ProvenExpert widget for displaying verified customer reviews and ratings. Technical data (browser, referrer, IP address) transmitted to ProvenExpert servers for rating display functionality.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Others

• ImmoScout24: Germany's largest real estate marketplace and listing platform. Functions as Develo's key distribution channel (Gold Partner) but also a potential competitor via its own consumer services and professional brokerage programs.

Broad incumbents

• RE/MAX Germany: International real estate franchise network with German operations. Directly comparable brokerage business model selling residential property through local agents across the Rhine-Main.
• Von Poll Immobilien: Premium German real estate franchise with strong presence in Rhine-Main including the Taunus region. Direct overlap with Develo in high-end residential brokerage and valuation services across Germany and Europe.
• Postbank Immobilien: Bank-affiliated German brokerage leveraging parent institution's customer base. Provides competing residential brokerage services including financing referral similar to Develo's KfW/BAFA referral motion.
• Engel & Völkers: Global German-headquartered brokerage franchise serving premium residential segments across multiple countries. Comparable to Develo as a property brokerage model serving sellers and buyers, but at vastly larger scale and with a franchise network.
• Century 21 Germany: Global real estate franchise operating in Germany. Competes with Develo in residential brokerage and offers an alternative affiliation option for local agents.

Regional players

• DAVM (Deutscher Anwaltverein) Maklerlisten-affiliated brokerages: Independent regional German brokers operating in Rhine-Main and Hesse. Direct structural comparables to Develo as small, owner-operated local brokerages competing for the same seller mandate pool.

Direct peers

• PlanetHome: Mid-size German real estate services firm offering brokerage, valuation, and developer consulting across multiple regions. Most comparable to Develo in service breadth including Bauträger consultation and investor advisory.

Emerging players

• McMakler: Digital-first German brokerage offering flat-fee and traditional brokerage services nationwide. Competes for the same residential sellers/buyers as Develo but via a tech-enabled, lower-touch model.
• Homeday: Online real estate brokerage providing transparent commission-based and flat-rate seller services in Germany. Competes with Develo for residential seller mandates through digital channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/develoimmobilien
• LinkedInlinkedin.com/company/develo-immobilien-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Develo Immobilien