Clipster
Clipster is a performance-based creator marketing marketplace connecting brands with 100,000+ creators across TikTok, YouTube, Instagram, and X, primarily serving iGaming, music, and sports verticals with verified-view billing and tiered campaign pricing.
- Company typePrivate
- Founded2025
- HeadquartersSheridan, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Clipster does
Clipster operates a performance-based creator marketing marketplace that connects brands with a network of 100,000+ registered creators across TikTok, YouTube, Instagram, and X. The platform enables brands — primarily in iGaming, music, and sports/entertainment verticals — to launch campaigns in which payouts to creators are tied to verified views rather than flat fees, addressing what the company describes as opacity and misaligned incentives in conventional influencer marketing. Brands access the platform through a sales-led enterprise motion with tiered pricing (Starter $3K-$10K, Growth $10K-$50K, Scale custom multi-year) and a self-serve web interface at clipster.gg, while creators join through opt-in matching, Discord and Skool communities, and the Clipster Connect mobile app on iOS and Android.
The platform is built on a Golang, Python, Node.js, and PostgreSQL stack hosted on Google Cloud Platform. Core proprietary components include an AI-plus-human content verification pipeline that screens every post for bot activity and policy violations before a view counts, a real-time campaign dashboard linking each verified post to its source URL, and a creator matching system that aligns opt-in creators to campaigns based on niche, audience, and content style. The company reports 125B+ total platform views, $6.5M+ in cumulative creator payouts, and 1,600+ campaigns processed across 120+ brand clients, all acquired organically.
Clipster monetizes via transaction fees on performance-based creator payouts, with reported blended effective CPM of approximately $0.03 — materially below traditional display benchmarks. The company is incorporated in Wyoming as Saikyo LLC, headquartered remotely with a 35-person team (12 in engineering), reports profitability, and has secured a single undisclosed first investor alongside a $500K funding event in April 2025. Strategic customers include Stake, Rainbet, 500 Casino, Gamdom, Universal Music Group, Sony Music, NFL, UFC, Telegram, Spotify, and Polymarket, alongside campaigns for artists such as Taylor Swift, Ed Sheeran, Kendrick Lamar, and Tyga.
Clipster firmographics
Firmographics- Name
- Clipster
- Legal name
- Saikyo LLC
- Website
- https://clipster.gg
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Clipster is a performance-based creator marketing marketplace connecting brands with 100,000+ creators across TikTok, YouTube, Instagram, and X, primarily serving iGaming, music, and sports verticals with verified-view billing and tiered campaign pricing.
- Ownership category
- akta.pro rank
Clipster industry classification
Industry- Product category
- Creator Marketing Platform
- NAICS
- Motion Picture and Video Industries (5121)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Affiliate & Performance Creator Programs (BPAFAHAG)
- akta.pro secondary industries
- Short-Form User-Generated Video Platforms (MPACABAB), Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)
Keywords
Where Clipster is headquartered
LocationHeadquarters
- HQ city
- Sheridan
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Clipster business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Performance-based Creator Marketing Fees: Brands pay only for verified views delivered. Fees structured around confirmed performance metrics. Larger spend commitments unlock lower fees. Campaign tiers: Starter ($3K-$10K), Growth ($10K-$50K), Scale (Custom).
- Creator Network Management: Platform enables creators to clip, remix, and post branded content on TikTok, YouTube, Instagram, X, earning money for every view they deliver. Clipster handles payouts and takes a fee from brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Pay-as-you-go | Starter: $3K–$10K spend for initial campaigns |
| Outcome Based/ Performance | Pay-as-you-go | Growth: $10K–$50K spend commitment for recurring campaigns |
| Outcome Based/ Performance | Multi-year contract | Scale: Custom commercial structure for serious volume |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Clipster product offering
Product offeringCore offering
Clipster is a performance-based creator marketing marketplace that connects brands with 100,000+ opted-in creators across TikTok, Instagram, YouTube, and X. Brands launch campaigns that creators opt into, and brands pay only for verified views delivered — verified through AI and human review with a real-time dashboard showing direct links to every approved post. Clipster handles end-to-end creator payouts (~$1M/month) and charges brands a fee on the spend.
Product overview
Clipster is a performance-based creator marketplace platform consisting of the core Clipster platform (web-based marketplace connecting brands with 100,000+ creators), three pricing tiers (Starter, Growth, and Scale) structured around spend commitment levels, the Clipster Connect mobile app (iOS and Android) for creator mobile access, and the Clipster Music Server on Discord as a community resource for music campaign coordination. The platform enables brands to run transparent, performance-based creator campaigns where payments are tied to confirmed performance metrics, with creators earning for every verified view delivered across TikTok, Instagram, YouTube, and X.
Differentiator
Problem solved
Functional benefit
Products and services
- Clipster Platform Performance-based creator marketing marketplace that connects brands with 100,000+ opted-in creators across TikTok, Instagram, YouTube, and X. Brands pay only for verified views delivered, with AI plus human content moderation, a real-time dashboard with direct links to every approved post, and end-to-end creator payouts.
- Clipster Connect (Mobile App) Mobile application available on iOS and Android that lets creators connect with brands, discover campaigns, and manage their Clipster activities on the go.
Quantifiable outcome
- $0.03 blended effective CPM vs $5.49 Meta and $2.59 Google Display
- +5 more outcomes
Companies that use Clipster
Customer profileNamed customers22 records
Segments3 records
Ideal customer profiles3 records
Clipster technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature4 records
Clipster partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and flagship.
- SpotifycorePartnership with Spotify for music discovery campaigns and artist promotion. Enables integration between Clipster's creator network and Spotify's music streaming platform.
- NFLcorePartnership with NFL for sports content distribution and creator campaigns featuring NFL content, highlights, and sports creator niches.
- Universal Music GroupcoreMajor music label partnership for sound promos, clipping campaigns, and artist promotion. Logo featured prominently on careers page and brand page as trusted partner.
- Sony MusiccoreMajor music label partnership for music campaign distribution. Logo featured on careers page and brand page as trusted partner.
- Taylor SwiftflagshipIndividual artist partnership for music campaign distribution through Clipster's creator network.
- Kendrick LamarflagshipIndividual artist partnership for music campaign distribution through Clipster's creator network.
- Ed SheeranflagshipIndividual artist partnership for music campaign distribution through Clipster's creator network.
- Joe RoganflagshipPodcast host partnership for content distribution and clip campaigns through the creator network.
- TelegramcoreMessaging platform client partnership. Clipster runs creator campaigns for Telegram brand promotion.
- UFCcoreMixed martial arts promotion partnership. Clipster runs creator campaigns featuring UFC content and athletes.
Scale indicators15 records
Recent moves6 records
Expansion highlights6 records
Clipster competitors and assessment
Company assessmentDirect peers
- CreatorIQ: CreatorIQ is an enterprise creator marketing platform serving brands and agencies with workflow, measurement, and analytics. Closest peer in terms of enterprise brand focus, customer roster, and category positioning, though with a broader relationship-driven model than Clipster's performance billing.
- Klear: Klear (now part of Meltwater) provides influencer discovery, campaign management, and analytics. Comparable to Clipster on creator discovery and campaign analytics, though Klear skews to relationship-managed enterprise campaigns rather than performance-per-view.
- Aspire (formerly AspireIQ): Aspire is a creator marketing platform connecting brands with vetted creators for managed and self-serve campaigns. Directly comparable on the brand-creator matchmaking and campaign execution layer that Clipster also operates.
- Grin: Grin is a creator marketing platform built for direct-to-consumer and enterprise brands to manage influencer relationships end-to-end. Overlaps with Clipster on the brand-side workflow for creator campaigns, though it is more relationship-managed and less performance-per-view than Clipster.
- Tagger Media: Tagger (Sprout Social) is a creator intelligence and campaign management platform. Comparable to Clipster on data-driven creator discovery and campaign analytics for enterprise brands, particularly in social listening and performance.
- Upfluence: Upfluence is a creator marketing platform with discovery, outreach, gifting, and affiliate capabilities. Comparable to Clipster in operating a two-sided creator-brand marketplace and offering performance/affiliate billing options.
Broad incumbents
- IZEA: IZEA is a publicly-traded influencer marketing platform operating managed services plus a creator marketplace. Broader incumbent with longer history, overlapping with Clipster on sponsored-content marketplace mechanics, but with a more agency-led model.
- LTK (formerly rewardStyle): LTK is a global creator commerce platform with deep roots in affiliate/performance-based creator compensation. Conceptually adjacent to Clipster's performance-billing approach, but LTK's vertical is retail/affiliate rather than iGaming or music.
- Emplifi: Emplifi is a customer experience and UGC platform with creator-marketing capabilities. Overlaps with Clipster on the brand-side creator workflow and UGC content activation, though Emplifi is broader and enterprise-focused.
- TikTok Creator Marketplace: TikTok's first-party creator marketplace connects brands with TikTok creators natively. Comparable to Clipster as an alternative discovery channel, and a key risk vector given Clipster's reliance on TikTok for distribution and measurement.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Clipster social profiles
Digital presenceClipster financial estimates
Financial estimateRevenue estimate
Valuation estimate
Clipster leadership team
Management profileNumber of profiles
Clipster funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Clipster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Clipster
What does Clipster do?
Clipster is a performance-based creator marketing marketplace that connects brands with 100,000+ opted-in creators across TikTok, Instagram, YouTube, and X. Brands launch campaigns that creators opt into, and brands pay only for verified views delivered — verified through AI and human review with a real-time dashboard showing direct links to every approved post. Clipster handles end-to-end creator payouts (~$1M/month) and charges brands a fee on the spend.
Is Clipster a public or private company?
Clipster is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Clipster founded?
Clipster was founded in 2025. It employs 11 to 50 people.
Where is Clipster based?
Clipster is headquartered in Sheridan, United States, in the North America region.
How does Clipster make money?
Two revenue lines are on record. Performance-based Creator Marketing Fees are the primary driver. The others are creator Network Management.
Who are Clipster's main competitors?
Direct peers on record are CreatorIQ, Klear, Aspire (formerly AspireIQ), Grin, Tagger Media and Upfluence. Broad incumbents are IZEA, LTK (formerly rewardStyle), Emplifi and TikTok Creator Marketplace.
Does Clipster have an API?
No public API is recorded for Clipster.
What industry is Clipster in?
Clipster's product category is Creator Marketing Platform. Its primary akta.pro industry code is BPAFAHAG, Affiliate & Performance Creator Programs, with a secondary code of MPACABAB, Short-Form User-Generated Video Platforms. Its NAICS code is 5121 and its SIC code is 7311.