Ace Limited
Ace Limited, operating as Chubb (NYSE: CB), is a global multiline property and casualty insurer underwriting more than 200 personal and commercial insurance products across 54 countries, distributed via agents, brokers, direct sales, and the Chubb Studio embedded insurance platform.
- Company typePublic
- Founded1985
- HeadquartersZürich, Switzerland
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Ace Limited does
Ace Limited operates the global Chubb insurance franchise, one of the world's largest multiline property and casualty insurers, providing personal and commercial coverage across 54 countries with $200B+ in global assets and $21B in claims paid in 2023. The company underwrites more than 200 distinct insurance products spanning personal lines (property, auto, valuables, boats, yachts, pet, travel) and commercial lines (accident & health, commercial package, cyber, management liability, marine, professional liability, workers' compensation), with industry-specific solutions across construction, financial institutions, healthcare, life sciences, manufacturing, real estate, technology, and climate-risk verticals.
Chubb's technology stack is anchored by Chubb Studio, an in-house API-first embedded insurance platform that integrates coverage directly into partner customer experiences at digital platforms, financial institutions, retailers, telecom providers, and travel companies. Supporting assets include Worldview (broker/client portal), the Chubb Mobile App for individual policyholders, StreamLabs IoT for connected-device loss prevention, and wholly-owned ESIS for risk consulting. Named embedded distribution partnerships include Nubank (life insurance) and Yettel Bulgaria (travel insurance).
The company generates revenue primarily through insurance premiums on annual and multi-year policies with recurring renewal cycles, distributed via a global network of agents and brokers (with Agent Portal and Worldview as exclusive tools), direct field sales for enterprise accounts, embedded partnerships through Chubb Studio, and self-service digital channels for individuals and SMBs. Ace Limited is a publicly traded holding company listed on the New York Stock Exchange under ticker CB, originally founded in 1985 and domiciled in Switzerland (Zürich) with primary US headquarters in New York; the franchise was substantially transformed by the 2015 acquisition of legacy Chubb Corporation for $28.3 billion, after which the ACE Group was rebranded to the Chubb master brand.
Ace Limited firmographics
Firmographics- Name
- Ace Limited
- Legal name
- Ace Limited
- Website
- https://acegroup.com
- Company type
- Public
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Ace Limited, operating as Chubb (NYSE: CB), is a global multiline property and casualty insurer underwriting more than 200 personal and commercial insurance products across 54 countries, distributed via agents, brokers, direct sales, and the Chubb Studio embedded insurance platform.
- Ownership category
- akta.pro rank
Ace Limited industry classification
Industry- Product category
- Property and Casualty Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126), Insurance Carriers and Related Activities (524)
- SIC
- Fire, Marine & Casualty Insurance (6331), Insurance Carriers, Nec (6399), Life Insurance (6311)
- akta.pro primary industry
- Mid-Market Commercial Package (Package Policies) (FSAJAFAB)
- akta.pro secondary industries
- Small Business BOP (Main Street) (FSAJAFAA), Real Estate / Lessors Risk BOP (FSAJAFAI), Healthcare Offices BOP (Medical/Dental/Vet Clinics) (FSAJAFAL), Technology / IT Services BOP (FSAJAFAK)
Keywords
Where Ace Limited is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Ace Limited business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Premiums: Chubb generates revenue through insurance premiums collected from policyholders. Premiums are typically annual or multi-year contracts with recurring renewal cycles. The company offers both personal insurance (property, auto, valuables, boats, pets, travel) and commercial insurance (accident & health, cyber, management liability, marine, professional liability, workers' compensation) products.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Ace Limited product offering
Product offeringCore offering
Ace Limited, operating as Chubb, is a global multiline property and casualty insurer providing personal insurance (property, auto, valuables, boats/yachts, pet, and travel coverage) and commercial insurance (accident & health, cyber, management liability, marine, professional liability, workers' compensation). It distributes through agents and brokers, embedded insurance partnerships via Chubb Studio, and direct channels, supported by risk consulting services (ESIS, Chubb Risk Consulting) and IoT loss-prevention technology (StreamLabs).
Product overview
Chubb operates as a global insurance provider offering a comprehensive portfolio of personal and commercial insurance products through multiple distribution channels. The company provides property, auto, valuables, boats, pet, and travel insurance for individuals, alongside extensive business coverage including cyber, professional liability, workers' compensation, and management liability insurance. The product ecosystem includes a proprietary mobile app for policy management, the Worldview agent/broker portal for real-time system access, and Chubb Studio, an embedded insurance platform enabling partners to integrate Chubb products into their digital experiences. The company also offers risk consulting services through ESIS and serves multiple industry verticals including technology, healthcare, financial institutions, construction, manufacturing, and real estate.
Differentiator
Problem solved
Functional benefit
Brands
- Chubb Studio: Chubb's in-house technology platform for integrating insurance into customer experiences, enabling embedded insurance solutions for partners.
- Worldview
Products and services
- Chubb Mobile App Mobile application enabling personal insurance clients to manage policies, pay bills, and access ID cards anytime, anywhere.
- Worldview Real-time access portal providing Chubb clients and brokers with transparent access to Chubb systems and expertise.
- Chubb Studio In-house embedded insurance technology platform enabling digital platforms, financial institutions, retailers, telecom, and travel partners to integrate Chubb insurance products into their customer experiences.
- ESIS Risk Management Services Risk management and consulting services offered to commercial clients to help prevent losses and manage operational exposures.
- Property Insurance Personal property coverage for homeowners, condos and co-ops, renters, and home appliances and equipment.
- Auto Insurance Vehicle coverage for personal car insurance and classic cars.
- Valuables Insurance Coverage for jewelry, arts, wines and spirits, and personal collections.
- Boats & Yachts Insurance Insurance products for boat and yacht owners.
- Pet Insurance Pet insurance coverage offered through Chubb in partnership with Healthy Paws.
- Travel Insurance Insurance protection for travel-related risks and contingencies.
- Business Insurance Comprehensive commercial coverage including Accident & Health, Commercial Package, Cyber, Management Liability, Marine, Professional Liability, Workers' Compensation, and Workplace Solutions.
- Embedded Insurance Products Insurance products (Cyber, Health & Wellness, Personal Belongings & Lifestyle, Life, Small Business, Travel) designed for integration into third-party digital platforms and services via Chubb Studio.
Quantifiable outcome
- $21B in claims paid globally in 2023
- +2 more outcomes
Companies that use Ace Limited
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Ace Limited technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Ace Limited partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship and core.
- NubankflagshipNubank, a leading fintech company, partners with Chubb for embedded life insurance solutions. The partnership makes life insurance accessible and easy for Nubank's customers through seamless integration into the digital banking experience.
- Yettel BulgariaflagshipYettel Bulgaria partners with Chubb to embed travel insurance into their telecommunications service offerings, providing customers with convenient access to travel protection coverage.
- Healthy PawscoreHealthy Paws provides pet insurance coverage offered through Chubb, leveraging their top-rated coverage for pets which are considered family members by Chubb's individual customers.
- StreamLabs, Inc.coreStreamLabs provides IoT solutions that integrate with Chubb's risk management services to prevent losses to homes and businesses through connected device monitoring and early detection.
- ESIScoreESIS provides risk management services as part of Chubb's business insurance services, offering specialized expertise in identifying and managing operational risks.
- Digital Platforms (Embedded Insurance)coreChubb partners with digital platforms to embed insurance products (cyber, health, personal belongings, life, small business, travel) into their customer experiences through Chubb Studio technology.
- Financial Institutions (Embedded Insurance)coreFinancial institutions embed Chubb insurance products into their banking and financial services offerings, providing customers with integrated protection products.
- Retail Partners (Embedded Insurance)coreRetail partners integrate Chubb insurance coverage (personal belongings, home, travel) into their shopping experiences and customer journeys.
- Telecommunication Partners (Embedded Insurance)coreTelecommunications companies embed Chubb insurance products (travel, device protection, life) into their service offerings and customer portals.
- Travel Partners (Embedded Insurance)coreTravel industry partners integrate Chubb travel insurance into their booking platforms, airline apps, and travel services for customer protection.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Ace Limited competitors and assessment
Company assessmentDirect peers
- The Hartford: The Hartford is a major US P&C carrier with comparable commercial package, workers' compensation, and small business offerings. Closely overlapping product set with Chubb's mid-market commercial portfolio.
- Munich Re: Munich Re is a leading global reinsurer and primary insurer with comparable multiline P&C exposure. Competes with Chubb for large commercial and specialty risks and provides reinsurance capacity in overlapping markets.
- The Travelers Companies: Travelers is a major US commercial P&C carrier with strong small business and mid-market commercial package offerings plus specialty lines. Directly comparable to Chubb's US commercial portfolio.
- AXA SA: AXA is a French-headquartered global multiline P&C and health insurer with comparable commercial, personal, and embedded insurance offerings. Competes directly with Chubb in European and global accounts.
- Liberty Mutual Insurance: Liberty Mutual is a global multiline P&C insurer with strong commercial and personal lines plus specialty capabilities. Directly competes with Chubb in commercial package and global specialty lines.
- Allianz SE: Allianz is one of the world's largest multiline property-casualty and life insurers operating globally with comparable commercial and personal product portfolios. It is a like-for-like global P&C competitor to Chubb.
- Zurich Insurance Group: Zurich is a Swiss-domiciled global multiline insurer with overlapping product mix (commercial P&C, personal lines, embedded partnerships) and multinational distribution. Shares Chubb's Zurich headquarters location and comparable global enterprise focus.
- Beazley plc: Beazley is a London-based specialty insurer with strong cyber, professional liability, and marine lines that directly overlap with Chubb's specialty commercial offerings. Particularly competitive in cyber insurance.
- Tokio Marine Holdings: Tokio Marine is a Japanese-headquartered global multiline P&C insurer with significant US and international commercial operations. Competes with Chubb in specialty and multinational commercial segments.
- American International Group (AIG): AIG is a global multiline P&C and life insurer with comparable personal, commercial, and specialty product breadth across multiple continents. It directly competes with Chubb in commercial package, professional liability, and global multinational accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Ace Limited social profiles
Digital presenceAce Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ace Limited leadership team
Management profileNumber of profiles
Profiles2 records
Ace Limited subsidiaries and ownership
Company hierarchySubsidiaries2 records
Ace Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ace Limited M&A and investment
M&A and investmentM&A2 records
Investments3 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ace Limited
What does Ace Limited do?
Ace Limited, operating as Chubb, is a global multiline property and casualty insurer providing personal insurance (property, auto, valuables, boats/yachts, pet, and travel coverage) and commercial insurance (accident & health, cyber, management liability, marine, professional liability, workers' compensation). It distributes through agents and brokers, embedded insurance partnerships via Chubb Studio, and direct channels, supported by risk consulting services (ESIS, Chubb Risk Consulting) and IoT loss-prevention technology (StreamLabs).
Is Ace Limited a public or private company?
Ace Limited is a public company. It is classified as public and is currently operating.
When was Ace Limited founded?
Ace Limited was founded in 1985. It employs 5,001 to 10,000 people.
Where is Ace Limited based?
Ace Limited is headquartered in Zürich, Switzerland, in the Europe region.
How does Ace Limited make money?
One revenue line is on record: insurance Premiums.
Who are Ace Limited's main competitors?
Direct peers on record are The Hartford, Munich Re, The Travelers Companies, AXA SA, Liberty Mutual Insurance, Allianz SE, Zurich Insurance Group, Beazley plc, Tokio Marine Holdings and American International Group (AIG).
Does Ace Limited have an API?
No public API is recorded for Ace Limited.
What industry is Ace Limited in?
Ace Limited's product category is Property and Casualty Insurance. Its primary akta.pro industry code is FSAJAFAB, Mid-Market Commercial Package (Package Policies), with a secondary code of FSAJAFAA, Small Business BOP (Main Street). Its NAICS code is 524126 and its SIC code is 6331.