EOI Digital

What EOI Digital does

EOI Digital is a Hong Kong-based fractional AI departments studio founded in 2018 by Roy Selbach, operating four AI-powered business functions on monthly retainers: AI Sales (end-to-end outbound SDR, 500 personalized touches per day, 4-5% warm reply rates), AI Content (brand-trained SEO, social, newsletters, and landing-page engine), AI Ops (live Stripe/HubSpot/Notion dashboards, document processing, internal copilot), and AI Support (24/7 KB-trained ticketing with churn-risk early warning). The company is run as a solo-operator model (no account managers or junior handoffs), with deployments typically live within 14 days and structured to replace 2-8 traditional hires per department at a retainer smaller than one loaded FTE salary.

The technology stack spans a proprietary local agent layer (OpenClaw agent runtime, Hermes orchestration layer) installed on customer hardware for regulated workloads, and an AI-native web build practice on Next.js 16, React 19, Tailwind v4, and TypeScript, deployed to Vercel with Lighthouse 95+ enforcement and 40-80 typed React components per build. The on-device stack supports 7B-405B parameter open-weight models (Llama 3, Mistral Large, Qwen 2.5, Phi-3, DeepSeek) and integrates with on-prem identity (Okta, Entra ID, Active Directory), data sources (Confluence, SharePoint, SQL, file shares, Git, on-prem Salesforce), and observability (Splunk, Datadog on-prem, ELK). Cloud-facing work is integrated with HubSpot, Salesforce, Attio, Apollo, LinkedIn Sales Navigator, Crunchbase, BuiltWith, RB2B, ZoomInfo WebSights, Stripe, Sentry, Sanity/Contentful/Payload, Supabase/Convex, and PostHog/Plausible.

Go-to-market is direct-to-founder via a 7-question website application reviewed within 24 hours, leading to a discovery call, a scoping call, and a 14-day kickoff sprint. The target customer is funded teams under 50 employees in SaaS, fintech, travel, hospitality, and real estate, supplemented by a Local Agent Setup funnel for regulated industries (fintech, healthcare, legal, government) and a Fractional CAIO retainer for executive-level AI leadership. EOI claims 100+ clients including TikTok, Tencent, KakaoTalk, Otter.ai, MakerDAO, Union Bank PH, Malaysia Airlines, Tele2, Wonderlic, Jinko Solar, and others; a 4.8/5 overall customer rating (5.0 on Google Business, 100+ reviews); and #1 rankings on Sortlist and Clutch.co. Revenue is not publicly disclosed.

Name

EOI Digital

Legal name

EOI Digital

Website

https://eoi.digital

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

EOI Digital is a Hong Kong-based fractional AI departments studio that operates four AI-powered business functions (Sales, Content, Ops, Support) on monthly retainers for funded startups under 50 employees across SaaS, fintech, travel, and real estate.

Ownership category

akta.pro rank

Product category

Fractional AI Department Services

NAICS

Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming Services (7371), Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

akta.pro secondary industries

AI & Automation in Customer Service (Chatbots, Agent Assist) (EDABACAO), End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)

Keywords

• Fractional AI departments
• AI sales automation
• AI workflow outsourcing
• Managed AI agents
• Digital transformation services

Headquarters

HQ city

Hong Kong

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Fractional AI Departments (retainer): Monthly retainer for each of four AI departments: AI Sales, AI Content, AI Ops, AI Support. Each department operates a full business function via AI agents on a monthly retainer, replacing 2–8 traditional hires. Retainer plus 14-day kickoff. Smaller than one loaded FTE salary. Optional 30-day notice after first 60 days.
2. Product & Website Development: Per-project fixed-price build for AI-native Next.js web and product development. 4 to 10 week delivery. Covers design system, typed component library, AI feature wiring, Lighthouse 95+ enforcement. Optional monthly retainer for ongoing dev, content, and AI feature evolution after launch.
3. Local AI Agent Setup: One-time install fee for on-device OpenClaw + Hermes deployment. Scope depends on hardware, model count, connector complexity. Optional monthly managed retainer covers security patches, model upgrades, prompt tuning, new connectors.
4. AI Strategy & Audit: Fixed-fee half-day workshop (4 hours) producing a 12–20 page written roadmap PDF within 5 business days. 100% of fee applied as credit toward any follow-on fractional department or build engagement within 90 days.
5. AI Consultancy (Fractional CAIO): Monthly retainer for fractional Chief AI Officer engagement. 32–48 hours per month. Covers weekly leadership meeting seat, hands-on prototyping, strategic memos, vendor evaluation, hiring panel. 60-day minimum. Cancel any time after first 60 days.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

EOI Digital operates four AI-powered fractional departments (AI Sales, AI Content, AI Ops, and AI Support) on monthly retainers for funded teams under 50 employees, replacing 2-8 traditional hires per department with AI agents that handle day-to-day execution under a single operator's supervision. Surrounding the department model, EOI delivers project-based services: on-premise Local Agent Setup using the proprietary OpenClaw runtime and Hermes orchestration layer, AI-native Next.js web and product development, fixed-fee AI Strategy & Audit workshops, and a Fractional CAIO monthly consultancy. Engagements kick off in 14 days, are scoped and quoted before any code is written, and can be exited on 30 days' notice after the first 60 days.

Product overview

EOI Digital offers a portfolio of four fractional AI Departments — AI Sales, AI Content, AI Ops, and AI Support — operated as AI-agent-powered business functions on monthly retainers, plus a suite of project-based services including Local Agent Setup, AI-native Web & Product Development, AI Strategy & Audit, and AI Consultancy (Fractional CAIO). The four departments share a common operating model: AI agents perform the day-to-day execution (sourcing, content generation, reporting, ticket handling) while EOI operators supervise, optimize, and manage the function. Departments embed in 14 days and run on retainer. Services layer around and beneath the department model — Local Agent Setup deploys the OpenClaw and Hermes stack on-premises for regulated industries; Web Development builds AI-native Next.js products; the Strategy Audit is a one-time workshop feeding into department engagements; and Consultancy provides fractional C-suite AI leadership. The company is headquartered in Hong Kong, was founded by Roy Selbach, and primarily serves funded SaaS, fintech, travel, and real estate teams under 50 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Sales Department A fractional SDR team powered by AI agents that handle end-to-end outbound: sourcing from ICP lists, per-lead enrichment, personalized cold email and LinkedIn sequencing, follow-up, deal scoring, CRM hygiene, and warm-reply handoff into the customer's CRM. Operates on a monthly retainer replacing 4-8 SDR hires with 500 personalized touches per day and 4-5% warm reply rates.
• AI Content Department A fractional content team that ships brand-trained SEO articles, social posts across LinkedIn/X/IG, newsletters, and landing pages. The engine handles content from keyword research through publication without a deploy cycle and includes programmatic SEO and email generation. Replaces 3-5 marketing hires on a monthly retainer.
• AI Ops Department A fractional back-office team that automates reporting, finance ops, KPI dashboards, document processing (PDF, contract, invoice parsing), and internal knowledge retrieval. Live dashboards pull from Stripe, HubSpot, and Notion; an internal copilot trained on wiki, Notion, and Drive answers tier-1 questions in seconds. Replaces 2-4 ops hires on a monthly retainer.
• AI Support Department

Quantifiable outcome

• 70% cost reduction vs traditional hiring
• +13 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration40 records

AI capability14 records

Feature7 records

Partnerships

Twelve partnerships are on record, tiered core and supporting.

• OpenClawcoreTechnology or IntegrationOpenClaw is the agent runtime used in EOI's local on-device AI deployment offering. Deployed inside customer networks on their own hardware. Zero telemetry calling home unless opted in. Forms the core of the local agent setup service for regulated industries.
• HermescoreTechnology or IntegrationHermes is the orchestration layer paired with OpenClaw for local AI agent deployments. Handles multi-step workflows, routing decisions, and identity integration with Okta/Entra ID/Active Directory. Runs on customer hardware inside their network.
• VercelcoreTechnology or IntegrationDeployment target for all web and product builds. Next.js apps deployed to Vercel from first commit with preview environments per branch. Edge caching and performance infrastructure. EOI enforces Core Web Vitals in CI via Lighthouse.
• SentrysupportingTechnology or IntegrationError tracking wired before launch on all web builds. Monitors production issues post-launch. Part of the standard operations and monitoring package EOI delivers with every build.
• Sanity / Contentful / Payload CMSsupportingTechnology or IntegrationCMS options offered as the content layer in web builds. Allows marketing teams to ship pages, posts, and copy without engineering tickets. Selected during discovery based on team size and content velocity. Incremental static regeneration on publish.
• Supabase / Postgres / ConvexsupportingTechnology or IntegrationDatabase options vary by use case. Supabase for most builds, Postgres direct for higher-control engagements, Convex for real-time product needs. Chosen during discovery based on stack requirements.
• AWS Outposts / Azure Stack HubsupportingTechnology or IntegrationPrivate cloud options for customers who want co-located GPU infrastructure instead of on-premise hardware. Part of hardware sizing discussion during local agent setup audit.
• Vanta / Drata / SecureframesupportingTechnology or IntegrationSOC 2 compliance platforms referenced in glossary content. EOI's AI Ops Department handles evidence collection and control monitoring for customers pursuing SOC 2 alongside their AI workflows.
• ApollosupportingTechnology or IntegrationProspect sourcing database used inside the AI Sales Department for outbound prospecting. Pulls company data, enrichment, and ICP filtering for 500-touch-per-day motion.
• LinkedIn Sales NavigatorsupportingTechnology or IntegrationUsed for outbound prospecting and lead enrichment inside the AI Sales Department. Behavioral signals, company activity, and leadership information pulled for personalized cold outreach.
• HubSpotsupportingTechnology or IntegrationCRM integrated with AI Sales Department for warm-reply handoff. Also used in AI Ops Department for live reporting dashboards. Full enrichment context attached to CRM records on handoff.
• StripesupportingTechnology or IntegrationIntegrated in AI Ops Department for live finance reporting and dashboards. AI Ops pulls Stripe transaction data for board update automation and real-time KPI dashboards.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Relay.app: Relay.app is an AI-powered workflow automation platform that lets teams build multi-step automations with AI agents. Comparable to EOI's AI Ops Department capabilities (reporting automation, document processing, internal copilots) and to the orchestration layer of OpenClaw + Hermes.
• Copy.ai: Copy.ai provides AI content generation for marketing and sales workflows, including workflow automation for GTM teams. Comparable to parts of EOI's AI Content and AI Sales Departments, particularly for SMB and mid-market customers.

Direct peers

• Cognism: Cognism provides B2B sales intelligence, contact data, and intent signals with AI-driven outreach. Comparable to the enrichment, sourcing, and signal layer of EOI's AI Sales Department, particularly for EMEA-focused funded sales teams.
• Jasper: Jasper is an AI content marketing platform for SEO articles, social posts, and brand voice content. Directly comparable to EOI's AI Content Department, particularly on the programmatic SEO and brand-trained writing use cases for B2B SaaS teams.
• Clay: Clay is an AI-driven outbound and enrichment platform used by growth teams for personalized prospecting. Directly comparable to the enrichment, sourcing, and personalization layer that powers EOI's AI Sales Department (and is named as a competitor in EOI's own blog).
• 11x.ai: 11x.ai offers 'Alice', an AI SDR that handles prospecting, outreach, and meeting booking autonomously. Comparable to EOI's AI Sales Department in replacing human SDR teams with AI agents operating on recurring engagement models.
• Lindy AI: Lindy AI offers customizable AI agents for sales, support, and operations workflows on a subscription model. Closely comparable to EOI's four fractional AI departments and multi-agent orchestration approach, particularly for funded teams wanting to replace headcount with AI agents.
• Artisan: Artisan builds AI sales agent 'Ava' that automates outbound prospecting end-to-end. Directly comparable to EOI's AI Sales Department in product positioning, target customer (funded startups replacing SDR headcount), and value proposition of replacing 4-8 human SDRs at lower cost.
• Regie.ai: Regie.ai provides AI-powered sales engagement and content generation for outbound teams. Comparable to EOI's combined AI Sales + AI Content Departments, particularly for B2B SaaS sales motions with personalized multi-channel sequences.

Broad incumbents

• Apollo.io: Apollo is a sales intelligence and engagement platform with native AI features. EOI uses Apollo as a data source inside its AI Sales Department; Apollo is also a competing end-to-end outbound solution for the same target buyer (funded sales teams).

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@RoyBuildsAI
• LinkedInlinkedin.com/company/eoi-digital
• Xx.com/DigitalEoi

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EOI Digital