What Uncubed - technology solutions business does

Uncubed is a full-service creative agency specializing in employer branding content production for enterprise clients. The firm delivers a portfolio of services centered on employer brand films and video, EVP (Employer Value Proposition) campaign activation, career site redesign, measurement and optimization, digital experiences, content strategy and design, and dynamic website creation. Its work pairs directly with HR and People teams at large organizations to produce recruitment videos, culture films, employee story content, and supporting digital assets used across the talent attraction funnel. The client roster includes Condé Nast, IBM, Webflow, Peloton, NBCUniversal, Amazon Web Services, Microsoft, Noble House Hotels & Resorts, Affirm, and NYC Footy, spanning publishing, enterprise technology, software, connected fitness, media, cloud, hospitality, sports, and financial technology verticals. The company's content marketing arm, the Reel Talk Blog, publishes thought leadership on employer branding topics, and the firm supports sales cycles with case studies, a Calendly booking flow, LinkedIn and YouTube distribution, and a Squarespace-hosted website.

The business operates as Taylor Jade Studios BV, a Dutch private limited company, with operational headquarters in New York. Uncubed's go-to-market is sales-led and project-based: enterprise clients engage the firm for bespoke creative deliverables rather than recurring software subscriptions, and pricing is not publicly disclosed. The company originated as NYC Uncubed, a job fair organizer, in 2014, and pivoted in 2016 into an in-house video department that grew into a comprehensive creative agency. There is no disclosed headcount, no funding history, no proprietary software platform, no API, and no AI/ML features in the product surface — the offering is fundamentally a professional services business built around creative talent, not a technology platform.

Name

Uncubed - technology solutions business

Legal name

Taylor Jade Studios BV

Website

https://www.uncubed.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Uncubed is a creative agency that produces employer branding video, editorial content, and digital experiences for enterprise HR teams. Founded in 2016, the firm serves clients including IBM, AWS, Microsoft, Condé Nast, and Peloton through project-based engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Creative Agency Services: Project-based employer branding services including video production, employer brand films, career site redesign, EVP campaign activation, digital experiences, content strategy and design, and dynamic website creation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Uncubed is a full-service creative agency that produces employer brand video content, designs career sites, and activates EVP campaigns for enterprise HR and People teams. Core deliverables include employer brand films, recruitment and employee story videos, virtual event video bundles, animated content with custom SFX, dynamic career websites, digital experiences, and content strategy services delivered through project-based engagements.

Product overview

Uncubed is a full-service creative agency specializing in employer branding solutions. The company offers a comprehensive suite of services centered around video production, editorial content creation, and website development. Their core offerings include Employer Brand Films & Video, EVP Campaign Activation, Career Site Redesign, Measurement & Optimization, and Digital Experiences. The company also provides Video & Audio Services, Content Strategy & Design, and Dynamic Website Creation. Through their Reel Talk Blog, they publish thought leadership content on employer branding, recruitment marketing, and talent acquisition best practices. The portfolio is delivered as a unified agency offering rather than discrete software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Employer Brand Films & Video Video production services for employer branding content including recruitment videos, employee story videos, company culture films, multi-episode series, and social media video content for enterprise HR and People teams.
• EVP Campaign Activation Employer Value Proposition campaign activation services that help organizations articulate and communicate their unique employer brand across channels to attract, inspire, and retain talent.
• Career Site Redesign Website development and redesign services for employer career pages, creating dynamic and engaging career site experiences for enterprise talent acquisition teams.
• Digital Experiences Interactive digital experience creation including virtual events, digital campaigns, and immersive employer brand activations such as custom virtual event video bundles and in-game content.
• Video & Audio Services Professional video and audio production services including filming, editing, motion graphics, animation, custom sound effects (SFX), and music composition for employer brand content.
• Content Strategy & Design Strategic content planning and design services for employer branding initiatives, including editorial content development and visual design.
• Dynamic Website Creation Custom website development for employer branding purposes, creating interactive and engaging career pages and employer brand microsites.
• Measurement & Optimization Analytics and optimization services to measure the effectiveness of employer branding campaigns and content for enterprise HR teams.

Quantifiable outcome

• IBM hired 25 additional cryptographers, cyber security experts, data analysts, and programmers through The Vault campaign
• +1 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Monigle: Denver-based brand experience agency with a dedicated employer brand and employee experience practice, producing employer brand videos, EVP development, and career content for enterprise clients — a close match in service mix and buyer.
• Universum: Global employer branding research and creative agency that combines talent data, employer brand strategy, and content production for enterprise clients — directly comparable to Uncubed's EVP, employer brand video, and career site offerings.
• HireClix: Recruitment marketing agency combining programmatic media, employer brand content, and candidate attraction services for mid-market and enterprise clients — comparable client base and overlap on employer brand creative.
• Yello: Talent acquisition marketing platform and employer brand services provider offering career site development, events, and candidate relationship tools — comparable in going after enterprise People teams with digital experience and content services.

Regional players

• Link Humans: UK-based employer branding agency providing EVP strategy, recruitment marketing, and content production for European enterprises — comparable service stack with limited geographic overlap with Uncubed's New York base.

Broad incumbents

• Appcast: Programmatic recruitment marketing platform increasingly expanding into employer brand content and talent marketing services — broader incumbent competing for the same enterprise recruitment marketing budgets.
• Radancy: Talent marketing platform combining software (programmatic, CRM, analytics) with employer brand creative services — a broader incumbent that competes with Uncubed on the creative side and increasingly on the optimization layer.
• Great Place to Work: Global employer branding research and certification organization producing employer brand content, awards, and insights for thousands of employers — competes for employer brand attention and budget as a more established incumbent.
• TMP Worldwide: Long-established global employer branding and recruitment marketing agency under Adecco Group, serving large enterprises with EVP, career sites, and talent marketing — operates at considerably larger scale and competes for the same enterprise RFPs.
• Cielo: Global RPO and talent acquisition partner with an integrated employer brand and EVP practice, serving enterprise clients on multi-year engagements — a broader incumbent that increasingly bundles employer brand creative with RPO wins.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Uncubed - technology solutions business