Gabba

What Gabba does

Gabba is a full-service digital studio and product design and development consultancy headquartered in São Paulo, Brazil, founded in 2005 by Danilo Almeida. The firm operates with a small team of 1-10 employees and delivers work structured around four interconnected service pillars: Strategy & Planning, Branding & Design, Web & App Development, and Content Production. Technical capabilities span frontend and backend development, native iOS and Android apps, hybrid and web applications, SaaS products, APIs, e-commerce integrations, SEO/SEM, 3D production (modeling, texturing, lighting, animation), motion graphics, and Virtual Reality development using Unity3D with Oculus Rift support.

Gabba serves two primary customer segments. The first is innovative startups seeking end-to-end support to launch and grow their products, a focus the company adopted around 2015. The second is enterprise brands requiring digital production services for brand campaigns, interactive experiences, and content production; this client roster has historically included Puma, Nestlé, Fanta, Marc Jacobs, Clinique, Natura, Porto Seguro, the Motion Pictures Association, and others, often accessed via agency partnerships with firms such as Syrup NYC, McCann London, Agência Casa, F.biz, and Unit9. The startup portfolio includes Ether_City, TechBalance, Polaris (VR phobia treatment), and a pro-bono engagement with Foundation Rwanda.

Revenue is generated through professional services on a project or retainer basis. Client acquisition relies primarily on portfolio showcase via the company website and direct inquiry through website contact forms and email, supplemented by referrals from long-standing agency partners. Pricing is not publicly disclosed. The company is privately held with no external investment, no parent company, and no documented M&A or funding activity across its nearly 20-year operating history.

Name

Gabba

Website

https://gabba.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Gabba is a São Paulo-based full-service digital studio offering product design and development consultancy across strategy, branding, web/app development, and content production, primarily serving innovative startups and select global enterprise brands.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Product Design & Development Consultancy: Professional services revenue model providing strategy, branding, web/app development, and content production services to startups and brands on a project or retainer basis

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Gabba is a full-service digital studio providing product design and development consultancy. It delivers four interconnected service pillars—Strategy & Planning (market research, brand positioning, marketing strategy), Branding & Design (visual identity, UX/UI), Web & App Development (frontend/backend, native iOS/Android, SaaS, APIs), and Content Production (illustration, animation, motion graphics, video)—to help startups launch and grow their digital products.

Product overview

Gabba is a full-service digital studio and product design and development consultancy based in São Paulo, Brazil, with nearly 20 years of experience creating digital products and experiences. For the last 5 years, they have focused on partnering with innovative startups to help them launch their products, thrive and grow. Their offering is structured as four interconnected service pillars: Strategy & Planning (market research, brand positioning, marketing strategy), Branding & Design (visual identity, UI/UX design), Web & App Development (frontend/backend development, iOS/Android apps, SaaS, APIs, e-commerce), and Content Production (illustration, animation, motion graphics, video, copywriting). Their approach combines these services to deliver end-to-end product design and development consultancy for startups.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy & Planning Digital strategy consultancy including market research, brand positioning, marketing strategy, content strategy, CX research, pitch and sales decks, and elevator pitch development to help startups position and grow their products.
• Branding & Design Comprehensive branding and design services covering brand story development, logo design, brand identity, product and service design, information architecture, user experience design, user interface design, customer experience, A/B testing, and user testing.
• Web & App Development Full-stack development services including frontend and backend development, websites, native Android and iOS applications, hybrid and web apps, SaaS products, API development and integration, CMS and WordPress development, e-commerce development, data science and analytics, business intelligence, and SEO/SEM.
• Content Production Creative content production services including copywriting, branded content screenwriting, illustration, photography, 2D and 3D animation, motion graphics, video production, voice over, and music and sound effects.

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Syrup NYCcoreStrategic or Co-development PartnerAgency partner for multiple projects including Greenpeace Weather, Marc Jacobs Lola's Apartment, Puma Lightest Boot, Puma Love Cup, Clinique Even Better, and Foundation Rwanda. Collaborative relationship on creative direction and production.
• LovminorStrategic or Co-development PartnerClient for Nestlé Criadores de Passatempo advergame project involving character and scenario creation.
• Agência CasacoreStrategic or Co-development PartnerAgency partner for multiple projects including Fanta Avatars, Sprite La verdad refresca, and Nestlé Quicky Mix. Partnered on Flash development and interactive campaign production.
• McCann LondoncoreStrategic or Co-development PartnerAgency partner for Nestlé Quicky Mix app development. Collaboration on creative direction and backend/frontend development.
• Unit9minorStrategic or Co-development PartnerAgency partner for Skol Sensation campaign, collaborating on 3D character production.
• F.bizcoreStrategic or Co-development PartnerAgency partner for Omo Turma das Manchas and Toddynho 3D character projects. Long-standing collaboration on multiple branded content initiatives.
• Babel AzzaminorStrategic or Co-development PartnerProduction partner for Porto Seguro Blue Note animation project, collaborating on sound production and promotional video creation.
• PolariscoreStrategic or Co-development PartnerDevelopment partner for Aviophobia VR phobia treatment project. Gabba handled 3D production, Unity3D development, and technical project management for the VR simulator.
• FamithemesminorStrategic or Co-development PartnerPartner for Polaris Aviophobia virtual reality project.
• Foundation RwandaminorStrategic or Co-development PartnerPro-bono partnership for motion graphics project to raise awareness for genocide victims. Syrup NYC coordinated the collaboration.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• IDEO: IDEO is a global design and innovation consultancy offering strategy, product design, and branding services. Comparable in strategy and design capabilities but at much broader scale with an established consulting reputation.
• Huge: Huge is a large digital agency providing strategy, design, marketing, and technology services to global brands. Operates in the same space as Gabba but at significantly larger scale with broader geographic reach.
• Pentagram: Pentagram is a global design firm offering branding, identity, and design services across multiple partners. Overlaps with Gabba's branding and design pillar but at much larger scale and without the development or content production depth.
• R/GA: R/GA is a global digital agency offering brand design, product innovation, and marketing across technology platforms. Comparable capabilities to Gabba but as part of a much larger portfolio serving Fortune 500 clients worldwide.

Direct peers

• Ueno: Ueno is a creative agency offering design, development, and branding services with strong ties to the U.S. tech startup market. Closely comparable business model and service mix to Gabba, with a similar boutique studio culture.
• Fantasy: Fantasy is a creative technology studio building interactive digital experiences, brand campaigns, and software products. Directly comparable to Gabba's mix of branded content production, motion graphics, and digital product development.
• B-Reel: B-Reel is a creative tech agency building digital experiences, interactive campaigns, and immersive content for global brands. Comparable to Gabba's content production and interactive campaign work for clients like Puma, Fanta, and Nestlé.
• Work & Co: Work & Co is a digital product studio that designs and builds apps, websites, and brand experiences for global brands. Highly comparable to Gabba's full-service digital studio model across strategy, design, development, and content.
• Active Theory: Active Theory builds immersive digital experiences using WebGL, Unity, and 3D production for brands and entertainment clients. Directly comparable to Gabba's Unity3D, VR, and 3D production capabilities demonstrated in the Polaris Aviophobia project.
• Manual: Manual is a design and development studio focused on product strategy, branding, and software development for tech-forward companies. Comparable to Gabba's full-service digital studio offering and similar focus on startup and tech clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/gabba

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gabba