GeissMed

What GeissMed does

GeissMed, operating commercially as Senior Doc, is a private U.S. healthcare services company founded in 2014 and headquartered in Santa Ana, California, that delivers geriatric primary care and psychiatric services directly to seniors in their homes, in senior living communities, and via telehealth. The core product is the Senior Doc service, which supplies physicians, nurse practitioners, and physician assistants for in-home primary care visits covering wellness exams, chronic illness management, medication management, mental health assessments, immunizations, and coordination of labs, imaging, and specialist referrals. A telehealth layer provides same-day virtual appointments to extend reach for medication refills, urgent care needs, and routine consultations. Underpinning delivery is a non-AI-enabled telehealth platform that facilitates video consultations with providers.

The company extends its offering through Memory Connect, a sub-brand and program providing dementia and caregiver support services, and participates in the CMS GUIDE Innovation Model, which provides additional reimbursement and support for dementia care delivery. Services are billed predominantly through fee-for-service arrangements with Medicare, Medicaid, and private insurance, with a direct-to-consumer go-to-market approach via a website find-a-doctor portal and partnerships with senior living communities. Field operations are supported by an internal layer of Medical Assistants and Medical Scribes that enable providers to operate at higher visit volumes.

GeissMed operates as a subsidiary under Brigade Health, the parent entity, and serves seniors across 21 U.S. states spanning the West, South, Midwest, and Mid-Atlantic. Distribution is anchored in mobile in-home visits supplemented by virtual care, with a sales-led clinician acquisition model featuring performance-based compensation. The company maintains HIPAA compliance for protected health information, holds no disclosed external funding rounds, and operates with a 11-50 employee base across its multi-state footprint.

Name

GeissMed

Legal name

Senior Doc

Website

https://seniordoc.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

GeissMed (operating as Senior Doc) is a U.S. mobile healthcare provider that delivers in-home primary care, psychiatric services, and dementia support to seniors across 21 states, supplemented by telehealth and CMS GUIDE-aligned care delivery.

Ownership category

akta.pro rank

Product category

Geriatric Home Healthcare Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Home Health Care Services (8082), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Chronic Care & Complex Care Management (HSABAIAD)

akta.pro secondary industry

Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF)

Keywords

• Mobile primary care
• Senior home healthcare
• Telehealth services
• Dementia caregiver support
• In-home medical care

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Healthcare Services Delivery: Fee-for-service healthcare delivery including in-home primary care visits, telehealth consultations, and dementia support services. Revenue generated through insurance billing and direct patient services including medication management, chronic care support, and diagnostic coordination.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

GeissMed (operating as Senior Doc) provides mobile primary care and psychiatric services delivered in-home, at senior living communities, and via telehealth, targeting older adults. The company offers routine wellness exams, chronic illness management, medication management, mental health assessments, diagnostic coordination, immunizations, and same-day virtual appointments, supplemented by the Memory Connect dementia and caregiver support program. Services are billed through Medicare, Medicaid, and private insurance across 21 U.S. states.

Product overview

Senior Doc is a unified healthcare service platform offering mobile primary care and psychiatric services for seniors. The core offering, Senior Doc, provides in-home medical care and telehealth visits, while Memory Connect extends the portfolio with specialized dementia and caregiver support services. The company also participates in CMS's GUIDE Program for dementia care. Services include routine wellness exams, chronic care management, medication management, mental health assessments, diagnostic coordination, and same-day virtual appointments for urgent needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Doc Mobile Primary Care and Telehealth Services Mobile primary care and psychiatric services delivered in-home, at senior living communities, or via telehealth for older adults. Includes routine wellness exams, chronic illness management, medication management, mental health support, immunizations, diagnostic coordination, specialist referrals, and same-day virtual appointments.
• Memory Connect (Dementia and Caregiver Support Services) Dementia-specific support program for individuals living with dementia and their caregivers, providing personalized resources, care navigation, and assistance, integrated with Senior Doc's primary care services.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Memory ConnectcoreStrategic or Co-development PartnerMemory Connect is Senior Doc's dementia and caregiver support service, providing personalized support and essential resources to dementia patients and their caregivers. Integrated with Senior Doc's primary care services to provide comprehensive dementia care navigation.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Landmark Health: Landmark Health provides in-home primary, urgent, and behavioral care for complex, chronically ill patients, primarily seniors with multiple comorbidities — a near-identical patient profile and care model to Senior Doc's mobile primary care offering.
• ConcertoCare: ConcertoCare delivers in-home primary care, behavioral health, and palliative care to seniors with complex needs through value-based contracts. Closely comparable to Senior Doc's mobile primary care and dementia/caregiver support model.
• DispatchHealth: DispatchHealth delivers in-home medical care (acute, primary, and post-acute) plus virtual visits, directly competing with Senior Doc's mobile primary care and telehealth model for senior patients. Both combine house calls with technology-enabled care coordination.
• Heal: Heal is a doctor house-call and telehealth service offering in-home primary and urgent care, overlapping directly with Senior Doc's mobile and virtual visit model. Both target seniors and chronic-care populations through payer partnerships.

Emerging players

• Galileo: Galileo offers virtual and in-home primary care with a focus on complex and senior populations, often through risk-bearing contracts with health plans. Overlaps with Senior Doc on mobile/in-home primary care delivery to seniors.
• Patina Health: Patina Health provides in-home and virtual primary care for older adults on Medicare Advantage, combining clinician house calls with a care-team model. Directly comparable to Senior Doc's hybrid in-home + telehealth approach for seniors.

Broad incumbents

• VillageMD: VillageMD (owned by Walgreens Boots Alliance) operates senior-focused primary care clinics and is expanding home-based care models for Medicare beneficiaries. Comparable target population and value-based care orientation, though delivered through a clinic-anchored rather than purely mobile model.
• CenterWell Senior Primary Care: CenterWell (Humana) operates a large network of senior-focused primary care clinics and is actively investing in home-based care. Comparable patient demographic and value-based contracting; broader scale but less mobile-only than Senior Doc.
• CareMore Health: CareMore (an Anthem subsidiary) provides integrated senior care including in-home visits, chronic disease management, and behavioral health for Medicare Advantage members — overlapping with Senior Doc's chronic and complex care focus.

Others

• Spruce Health: Spruce Health provides telehealth and care coordination software commonly used by home-based medical practices and clinicians, including those serving seniors. Comparable as a technology enabler for in-home primary care delivery models like Senior Doc's.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MobileSeniorCare
• LinkedInlinkedin.com/company/geiss-med

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GeissMed