Eezy Flow

What Eezy Flow does

Eezy Flow is a Finnish B2B organizational development consultancy headquartered in Helsinki (Maistraatinportti 1, 00240), operating under publicly listed parent Eezy PLC. The firm delivers consulting, coaching, and training services to enterprise and mid-market organizations in Finland across four practice areas: strategy and culture design, leadership development, employee experience research, and change management. The service offering is anchored by PeoplePower®, described as Finland's largest annual employee experience survey with approximately 200,000 respondents per year and over 1 million cumulative respondents since 2013, and by a Suomen innostavimmat työpaikat (Finland's Most Inspiring Workplaces) recognition program covering the top ~35% of surveyed organizations.

The technology stack includes PeoplePower® (research/benchmarking), Cixtra (anonymized survey data management with a minimum-group threshold, GDPR-compliant, EU-hosted), Siqni AI (AI-powered employee understanding with Ask Kiddy conversational interface, multilingual NLP preserving tone, and AI-generated summaries), and ActeeChange (a change-management simulation platform combining physical and digital game boards). Eezy Flow is also Kotter International's authorized partner in Finland, offering Kotter's 8-Step Change Management certification.

Revenue is generated through two streams: project-based professional services fees (consulting, coaching, training) and subscription/recurring research services priced annually by respondent count and scope. Go-to-market combines direct enterprise sales, a named entrepreneur-partner network operating under the Eezy Flow brand, and open-enrollment training programs. Named customers include Kesko, Ahlström Ruukki, Fredman Group, Visit Lahti, Puuilo, Hartela, Scandic, Osuuskauppa Maakunta, Attendo, and Nomentia. Eezy Flow was formed in its current shape on 1 April 2022 when Eezy PLC acquired Siqni (The Siqnificant Company) and Leidenschaft and consolidated them under the Eezy Flow brand.

Name

Eezy Flow

Legal name

Eezy Flow Oy

Website

https://flow.eezy.fi

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Eezy Flow is a Helsinki-based B2B organizational development consultancy offering leadership, change management, and employee experience research services to enterprise and mid-market organizations in Finland, anchored by the PeoplePower® survey and Siqni AI tools.

Ownership category

akta.pro rank

Product category

Organizational Development Consulting

NAICS

Management Consulting Services (54161), Human Resources Consulting Services (541612), Professional and Management Development Training (61143)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Operations & Process Improvement Consulting (BPAHACAB)

akta.pro secondary industries

Process Mapping & Improvement (SIPOC, VSM, BPM) (EDABAKAG), Foundational PM & Delivery Methods (Waterfall/Agile/Hybrid) (EDABAHAA)

Keywords

• Organizational development consulting
• Leadership development training
• Change management services
• Employee experience research
• Corporate culture design

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Consulting and Training Services: Eezy Flow provides B2B consulting, coaching, and training programs to organizations. Services include leadership development, organizational culture design, change management, research-based interventions, and custom program delivery. Revenue is generated through project-based engagements and training program fees.
2. Research and Survey Services: The company conducts commissioned employee experience research, leadership studies, and organizational surveys for clients using proprietary tools like PeoplePower® and Siqni. Revenue generated through survey implementation and analysis fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Eezy Flow provides B2B consulting, coaching, and training services in organizational development, change management, leadership development, and corporate culture design. The company runs Finland's largest annual employee experience research program (PeoplePower with ~200,000 respondents) and delivers proprietary AI-enabled survey tools (Siqni AI, Cixtra). Services are delivered through direct consulting engagements, certified training programs (including Kotter), and a network of entrepreneur partners.

Product overview

Eezy Flow is a multidisciplinary organizational development consultancy offering an integrated portfolio of consulting services, proprietary research products, and training programs. The core research offering is PeoplePower, Finland's largest annual employee experience survey with ~200,000 respondents, which serves as the primary data collection and benchmarking tool. Siqni AI is their AI-powered employee understanding product featuring Ask Kiddy conversational AI and multilingual analysis capabilities. Cixtra is the underlying survey data management platform ensuring respondent anonymity. The service layer encompasses strategy consulting, leadership development, corporate culture design, and change management. Training offerings include Kotter certification programs, ActeeChange simulations, and open enrollment courses. The company also operates the 'Suomen innostavimmat työpaikat' recognition program based on PeoplePower benchmark data.

Differentiator

Problem solved

Functional benefit

Products and services

• PeoplePower Employee Experience Research Finland's most comprehensive annual employee experience survey, measuring engagement, leadership, and organizational performance with ~200,000 respondents annually and benchmarking against Finnish workplace norms. Used by HR leaders and management teams in enterprises.
• Siqni AI Employee Understanding Tool AI-powered employee survey tool that helps organizations prioritize development investments based on what matters most to individual employees. Includes Ask Kiddy conversational AI, multilingual analysis, and AI-generated summaries.
• Cixtra Research System Research and survey data management system that guarantees respondent anonymity by enforcing minimum group-size thresholds (typically 5 respondents) and processing data within the EU under GDPR compliance.
• ActeeChange Simulation Platform Change management simulation game combining a physical board game with digital elements, allowing leadership teams to test different approaches in realistic change scenarios.
• Suomen innostavimmat työpaikat Recognition Program Annual recognition program for organizations with exceptional employee experience, based on PeoplePower survey results; approximately top 35% of surveyed organizations receive the recognition.
• The NextGen Project Leadership development initiative helping large organizations become more attractive employers for young talent and better leverage their strengths in future forecasting and business renewal amid growing sustainability and AI challenges.
• Strategy Services Strategic consulting covering strategy development, concept design, AI-driven growth programs, corporate culture design, Lean, and regional and tourism development for organizational transformation.
• Leadership & Coaching Services Comprehensive leadership development including personal growth, supervisor skills, executive team development, work community development, employee experience, customer experience programs, and speaker engagements.
• Change Management Services Change management consulting covering change design, communication strategies, change impact measurement, certification programs, and coaching including Kotter methodology-based offerings.
• Kotter Certification Programs Change management certification programs based on Kotter International's 8-Step Model methodology, offered in Finland under Eezy Flow's Kotter International partnership.

Quantifiable outcome

• Suomen innostavimmat työpaikat award recipients show significantly better organizational performance: 81% rate decision-making as efficient vs 59% in other organizations; 82% report information availability vs 66% in other organizations; 81% report less bureaucracy vs 67% in other organizations.
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• SiqnicoreStrategic or Co-development Partner · 1 April 2022Eezy PLC (parent company) acquired Siqni, a research and business culture company, effective April 1, 2022. Siqni specializes in employee experience survey tools and employee understanding research. The acquisition was intended to enhance Eezy's research portfolio and business culture development services.
• LeidenschaftcoreStrategic or Co-development Partner · 1 April 2022Eezy PLC (parent company) acquired Leidenschaft, a company specializing in cultural expertise and corporate culture design, effective April 1, 2022. Leidenschaft brings deep knowledge of organizational culture development to the Eezy Flow portfolio.
• Kotter InternationalcoreStrategic or Co-development PartnerEezy Flow is an authorized partner of Kotter International, the pioneering change management company. Eezy Flow delivers Kotter-certified change management programs in Finland, including Kotter's 8-Step Model certification.

Scale indicators2 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Prosci: Provider of the ADKAR change management methodology and certification programs — the primary alternative to Kotter in the change management training space and a direct competitor for Eezy Flow's Kotter-certified change practice.
• FranklinCovey: Global leadership and change management training firm offering methodology-based programs (The 7 Habits, Leading at the Speed of Trust) and certification. Directly comparable to Eezy Flow's Kotter-certified change and leadership practice.
• Gallup: Global leader in employee engagement research (Q12 methodology), directly comparable to Eezy Flow's PeoplePower employee experience research business. Both monetize proprietary engagement surveys and benchmarking datasets at enterprise scale.
• Great Place to Work: Operates the leading global workplace certification/recognition program, directly comparable to Eezy Flow's 'Suomen innostavimmat työpaikat' (Finland's Most Inspiring Workplaces) award, with similar pull-through into consulting and certification services.

Emerging players

• Culture Amp: Employee engagement SaaS platform with continuous surveys, performance, and people analytics. Competes for the same employee survey and engagement budget as Eezy Flow's PeoplePower research, but with a global product-led model.

Broad incumbents

• Aon: Global professional services firm with a substantial Radford employee experience and rewards consulting practice. Overlaps with Eezy Flow's employee research and HR consulting work as part of a much broader portfolio.
• McKinsey & Company: Global management consultancy with its Organization Practice covering culture, change, and leadership transformation. A broad incumbent that competes with Eezy Flow for senior-level organizational development engagements.
• Mercer: Global HR consulting leader with employee engagement research and workforce advisory practices. Comparable to Eezy Flow in addressing leadership, culture, and engagement for enterprise clients, but as part of a much larger benefits and talent portfolio.
• Korn Ferry: Global organizational consulting firm with deep leadership development and talent management capabilities. Overlaps with Eezy Flow's leadership development and coaching services through its Hay Group/Korn Ferry Advisory heritage.
• Deloitte: Big Four consultancy with a dedicated Human Capital practice covering change management, leadership development, and organizational transformation. Competes with Eezy Flow for enterprise transformation mandates, especially among large Nordic clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@eezyflowoy
• Facebookfacebook.com/eezyflowoy
• LinkedInlinkedin.com/company/eezyflow
• Instagraminstagram.com/eezyflowoy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eezy Flow