NuFi
NuFi AG is a Swiss-incorporated non-custodial multi-chain crypto wallet supporting 100+ blockchains, serving individual crypto users, stakers, and DeFi/NFT participants globally through a freemium browser-extension and web-wallet product.
- Company typePrivate
- Founded2018
- HeadquartersBaar, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What NuFi does
NuFi AG is a Swiss-incorporated (Baar, Canton of Zug), privately held cryptocurrency-wallet operator founded in 2018 that builds a non-custodial, multi-chain wallet supporting 100+ blockchains — including Bitcoin, Cardano, Solana, Ethereum, EVMs, SVMs, and Flow — delivered as a Chrome browser extension and a web application at wallet.nu.fi. The company's core technical platform combines social-account login (Google, Facebook, X, Discord via Torus/Web3Auth), integration with six hardware-wallet brands (Ledger, Trezor, Keystone, OneKey, GridPlus, BitBox02), wallet emulation to access DApps built for Phantom, Eternl, Xverse and Backpack, and Blockaid-powered real-time transaction scanning. NuFi also operates proprietary validator infrastructure — 20 Cardano block-producer nodes plus 8 relay nodes, Solana primary/secondary nodes, and Flow validators — making staking a first-party product rather than a third-party redirect.
The company's product surface has expanded from a single-chain Cardano browser wallet (AdaLite, 2018) to a multichain platform, supplemented by a MetaMask Cardano Snap that leverages MetaMask's installed base as a distribution channel and NuFiConnect, the first Web2 single sign-on solution for Cardano dApps. Go-to-market is exclusively product-led and self-serve: no sales team, distribution through the Chrome Web Store and direct web access, community-driven acquisition via Discord, Twitter/X and Reddit, and support via Discord and email tickets. Revenue is generated indirectly through exchange/transaction-fee shares from third-party providers (Changelly, Jupiter, WingRiders, DexHunter, SwapKit, NEAR Intents), staking-revenue margin from owned validators, and fiat on-ramp referral economics via MoonPay. The wallet itself is free to use.
NuFi serves individual cryptocurrency users, stakers, DeFi participants, and NFT collectors globally, with no named enterprise customers, no subscription pricing tiers, and a long-tail retail user base reported at 150K+ transactions processed and $220M+ assets staked. The company has been bootstrapped through hackathon winnings, three Cardano Project Catalyst community-funded grants, and operating revenue — no disclosed venture funding rounds, acquisitions, or institutional capital raises appear in the source material.
NuFi firmographics
Firmographics- Name
- NuFi
- Legal name
- NUFI AG
- Website
- https://nu.fi
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NuFi AG is a Swiss-incorporated non-custodial multi-chain crypto wallet supporting 100+ blockchains, serving individual crypto users, stakers, and DeFi/NFT participants globally through a freemium browser-extension and web-wallet product.
- Ownership category
- akta.pro rank
NuFi industry classification
Industry- Product category
- Cryptocurrency Wallet
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- NFT Custody, Wallets & Asset Management (collectibles wallets, vaults, portfolio tools) (FSAPAFAF)
- akta.pro secondary industries
- Wallet Connectivity & Session Protocols (WalletConnect, deep links, QR, auth sessions) (FSAPACAF), Decentralized Compute Node Operators (e.g., GPU/CPU providers) (FSADAKAK)
Keywords
Where NuFi is headquartered
LocationHeadquarters
- HQ city
- Baar
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
NuFi business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Exchange/Trading Fees: In-app crypto-to-crypto exchange powered by third-party providers including Changelly, Jupiter, WingRiders, DexHunter. NUFI earns a portion of exchange transaction fees.
- Staking Services: Native staking for Solana, Cardano and Flow through NUFI's validator nodes. Earn passive income from staking with high-performing validators.
- Fiat On-ramp: Integrated option to buy crypto with card via MoonPay fiat on-ramp provider.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free wallet with no subscription fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
NuFi product offering
Product offeringCore offering
NuFi provides a non-custodial multi-chain cryptocurrency wallet available as a browser extension and web app, supporting 100+ blockchains including Bitcoin, Cardano, Solana, Ethereum, EVMs, SVMs, and Flow. Users can store, send, receive, stake (Solana, Cardano, Flow), swap cross-chain, manage NFTs, and connect to DApps, with social login (Google/Facebook/Discord/X), hardware wallet integration (Ledger, Trezor, Keystone, OneKey, GridPlus, BitBox02), and real-time transaction security scanning. NuFi also operates its own validator node infrastructure for staking revenue and offers NuFiConnect SSO for Web2-to-Web3 onboarding.
Product overview
NuFi is a multi-chain non-custodial crypto wallet platform offering both a Browser Extension Wallet and Web Wallet as core products. The platform unifies management of Bitcoin, Cardano, Solana, Ethereum, EVMs, SVMs and Flow blockchains in a single interface. Key products include: the Browser Extension Wallet and Web Wallet (core products for multi-chain asset management), MetaMask Cardano Wallet Snap (add-on enabling Cardano access within MetaMask), NuFi Connect/SSO (Web2 onboarding solution for Cardano dApps), Validator Nodes (own infrastructure on Cardano, Solana, Flow), NFT Gallery (cross-chain NFT management), In-Wallet Staking (native staking for SOL, ADA, FLOW), and Solana/Cardano DEX integrations (Jupiter and DexHunter). NuFi also supports hardware wallets (Ledger, Trezor, Keystone, OneKey, GridPlus, BitBox), social login authentication, and wallet emulation mode for DApp compatibility. The platform processes 150K+ transactions with $220M+ assets staked through its validator operations.
Differentiator
Problem solved
Functional benefit
Products and services
- NuFi Browser Extension Wallet Chrome browser extension providing a non-custodial multi-chain crypto wallet for managing Bitcoin, Cardano, Solana, Ethereum, EVMs, SVMs and Flow from a single interface.
- NuFi Web Wallet
Quantifiable outcome
- 150K+ transactions processed through the platform
- +2 more outcomes
Companies that use NuFi
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
NuFi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration25 records
Feature11 records
NuFi partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core.
- ChangellycoreIntegrated cryptocurrency exchange provider for in-wallet token swaps and conversions. Enables users to exchange 400+ assets directly within the NuFi wallet interface.
- JupitercoreSolana DEX aggregator integrated for in-wallet token swaps on Solana blockchain. Powers Jupiter DEX widget for Solana token exchanges.
- WingRiderscoreCardano DEX integrated for in-wallet token swaps and liquidity farming on Cardano blockchain.
- DexHuntercoreCardano DEX aggregator providing in-app DEX functionality for Cardano tokens with order history tracking.
- MoonPaycoreFiat on-ramp provider enabling users to buy cryptocurrency with card or bank transfer directly within the wallet.
- Torus/Web3AuthcoreDistributed key storage service enabling social login authentication. Users can authenticate via social media accounts like Gmail, Facebook, Twitter. Seed phrase distributed across decentralized Torus network.
- LedgercoreHardware wallet integration supporting Ledger Nano S/X/Flex/Stax devices via USB and Bluetooth. Full transaction signing and Cardano, Solana, EVM, Bitcoin support.
- TrezorcoreHardware wallet integration supporting Trezor Model T and newer devices. Enables secure cold storage with transaction signing for Cardano, Solana, and EVM chains.
- OneKeycoreHardware wallet partnership providing multi-chain support including Solana, Ethereum/EVM, Bitcoin, and Cardano accounts.
- KeystonecoreHardware wallet support for Bitcoin and Cardano accounts with air-gapped security features.
- Cardano Project CatalystcoreSuccessfully completed three funded projects: Ethereum & Cardano Wallet migration, Cardano in MetaMask, and Google Wallet Web3 Single Sign-On. Received community funding through Cardano's decentralized governance.
- MetaMaskcoreCardano Snap integration allowing MetaMask users to access Cardano blockchain, send/receive/stake ADA, and connect to Cardano dApps.
- BlockaidcoreSecurity partnership providing real-time transaction scanning and malicious/spam token detection to protect users from scams and phishing.
- WalletConnectcoreWalletConnect protocol support enabling connection to decentralized applications across multiple chains via QR code or deep linking.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
NuFi competitors and assessment
Company assessmentDirect peers
- Eternl (Cardano): Eternl is one of the most popular Cardano-specific browser wallets. It directly overlaps with NuFi on Cardano asset management, staking and DApp connections, and NuFi's wallet emulation mode lets it act as Eternl for Cardano DApps.
- Exodus Wallet: Exodus is a multi-chain non-custodial wallet available on desktop, mobile and as a browser extension, supporting a broad set of chains, in-wallet swaps and staking. It is a direct peer to NuFi in the multi-chain retail wallet segment.
- Phantom Wallet: Phantom is the leading Solana-first browser and mobile wallet, now expanding multi-chain. It competes head-to-head with NuFi on Solana staking, NFT gallery, swaps, and DApp connectivity, and NuFi explicitly emulates Phantom to access Solana DApps.
Emerging players
- Trezor Suite (SatoshiLabs): Trezor Suite is the official desktop/web interface for Trezor hardware wallets and increasingly supports multi-chain assets and staking. It competes with NuFi for security-focused, hardware-wallet-integrated users and is also a NuFi partner.
- Ledger Live (Ledger): Ledger Live is the companion app to Ledger hardware wallets and supports a growing set of chains, staking, swaps and DApps. It overlaps with NuFi as a hardware-wallet-integrated multi-chain interface and is a partner/competitor simultaneously.
- Flint Wallet (Cardano): Flint was a popular Cardano mobile and browser wallet, now deprecated in favor of Eternl. It overlapped directly with NuFi's Cardano features and is emulated by NuFi's Wallet Emulation Mode for legacy DApp compatibility.
Broad incumbents
- OKX Wallet: OKX Wallet is a multi-chain self-custodial wallet from a major global exchange, supporting 60+ chains, in-wallet swaps, staking and DApp access. It competes with NuFi for the same multi-chain power-user segment.
- MetaMask (Consensys): MetaMask is the dominant Ethereum/EVM browser-extension wallet and the most-installed self-custodial wallet globally. It is a direct peer to NuFi in multi-chain browser wallet functionality, and NuFi's MetaMask Cardano Snap integration puts it inside the MetaMask distribution surface.
- Trust Wallet: Trust Wallet, owned by Binance, is a widely used multi-chain mobile and extension wallet supporting a large number of blockchains. It is a direct competitor in the multi-chain non-custodial wallet category where NuFi operates.
- Coinbase Wallet: Coinbase Wallet is the self-custodial companion to the Coinbase exchange, supporting multiple chains, DApp connectivity, and an in-wallet DEX. It competes with NuFi for multi-chain self-custodial users and benefits from Coinbase's brand and distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NuFi social profiles
Digital presenceNuFi compliance and trust
Trust signalCompliance1 record
NuFi financial estimates
Financial estimateRevenue estimate
Valuation estimate
NuFi leadership team
Management profileNumber of profiles
NuFi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NuFi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NuFi
What does NuFi do?
NuFi provides a non-custodial multi-chain cryptocurrency wallet available as a browser extension and web app, supporting 100+ blockchains including Bitcoin, Cardano, Solana, Ethereum, EVMs, SVMs, and Flow. Users can store, send, receive, stake (Solana, Cardano, Flow), swap cross-chain, manage NFTs, and connect to DApps, with social login (Google/Facebook/Discord/X), hardware wallet integration (Ledger, Trezor, Keystone, OneKey, GridPlus, BitBox02), and real-time transaction security scanning. NuFi also operates its own validator node infrastructure for staking revenue and offers NuFiConnect SSO for Web2-to-Web3 onboarding.
Is NuFi a public or private company?
NuFi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NuFi founded?
NuFi was founded in 2018. It employs 11 to 50 people.
Where is NuFi based?
NuFi is headquartered in Baar, Switzerland, in the Europe region.
How does NuFi make money?
Three revenue lines are on record. Exchange/Trading Fees are the primary driver. The others are staking Services and fiat On-ramp.
Who are NuFi's main competitors?
Direct peers on record are Eternl (Cardano), Exodus Wallet and Phantom Wallet. Emerging players are Trezor Suite (SatoshiLabs), Ledger Live (Ledger) and Flint Wallet (Cardano). Broad incumbents are OKX Wallet, MetaMask (Consensys), Trust Wallet and Coinbase Wallet.
Does NuFi have an API?
No public API is recorded for NuFi.
What industry is NuFi in?
NuFi's product category is Cryptocurrency Wallet. Its primary akta.pro industry code is FSAPAFAF, NFT Custody, Wallets & Asset Management (collectibles wallets, vaults, portfolio tools), with a secondary code of FSAPACAF, Wallet Connectivity & Session Protocols (WalletConnect, deep links, QR, auth sessions). Its NAICS code is 52232 and its SIC code is 6200.