Multi
MULTI, INC. is a U.S. healthcare technology distributor and service provider (founded 1983, Ontario, CA) that resells authentic OEM parts, medical imaging equipment, and surgical equipment through direct contracts with 9+ major manufacturers, serving ISOs, dealers, OEMs, hospitals, and ambulatory surgery centers nationwide.
- Company typePrivate
- Founded1983
- HeadquartersOntario, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Multi does
MULTI, INC. (operating as Multi Diagnostic Imaging & Surgical Solutions) is a privately held U.S. healthcare technology management distributor and service provider headquartered in Ontario, California, founded in 1983. The company sources and resells authentic OEM parts (350,000+ SKUs), medical imaging equipment (mammography, C-arms, CT, MRI, radiography, mobile X-ray, DR panels), surgical equipment (C-arms, ultrasound, patient monitoring, anesthesia, tables, surgical lighting), and power quality solutions through direct contractual relationships with 9+ major OEMs including GE HealthCare, Siemens Healthineers, Canon Medical Systems USA, Philips Healthcare, Carestream, Fujifilm, AGFA Healthcare, Konica-Minolta, and NXT Power. Its core technology is a parts catalog and distribution platform — branded as the MULTI Parts Catalog and parts.multi-inc.com — combined with the proprietary MULTISource Connect customer portal that delivers on-demand pricing, consumption forecasts, inventory/logistics planning, and automated purchase order creation for high-volume accounts.
MULTI makes money primarily through one-time transactional sales of OEM parts and equipment, with a subscription-like recurring layer via the MULTISource Connect portal for high-volume ISO, dealer, and OEM accounts, and professional services revenue from equipment sourcing, installation, applications training, and on-site service delivered nationwide across the United States. Pricing is quote-based and not publicly disclosed, with volume-based savings tiers for high-volume clients and same-day shipping on in-stock parts Monday-Friday from a strategic regional warehouse network. The go-to-market is a hybrid of consultative field sales for healthcare providers, inside sales/Request-a-Quote order fulfillment, and an OEM allegiant channel-partner model that positions MULTI as a non-competing extension of major OEMs to recapture market share lost to used, harvested, and internationally sourced parts. Customer segments include Independent Service Organizations (ISOs) and Dealers (primary), OEMs, HTM/clinical engineering professionals, hospitals and health systems (radiology/imaging), and ambulatory surgery centers (surgical); named long-tenured customers include Select Medical (10+ years, equipment placed in 35+ hospitals) and MTS (16+ years). The company is ISO 13485:2016 certified.
Multi firmographics
Firmographics- Name
- Multi
- Legal name
- MULTI, INC.
- Website
- https://multi-inc.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MULTI, INC. is a U.S. healthcare technology distributor and service provider (founded 1983, Ontario, CA) that resells authentic OEM parts, medical imaging equipment, and surgical equipment through direct contracts with 9+ major manufacturers, serving ISOs, dealers, OEMs, hospitals, and ambulatory surgery centers nationwide.
- Ownership category
- akta.pro rank
Multi industry classification
Industry- Product category
- Medical Imaging Equipment and Parts Distribution
- NAICS
- Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (42345), Surgical Appliance and Supplies Manufacturing (339113)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Durable Medical Equipment (DME) & Home Health Distribution (CRAOAHAF)
- akta.pro secondary industry
- Medical, Dental & Lab Supply Marketplaces (CRAFAHAG)
Keywords
Where Multi is headquartered
LocationHeadquarters
- HQ city
- Ontario
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Multi business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- OEM Parts Sales: Direct sale of new, authentic OEM parts (350,000+ SKUs) to ISOs, dealers, and healthcare providers. Pricing is quote-based with volume-based savings tiers, especially through the MULTISource Connect portal for high-volume clients. One-time transactional purchases dominate.
- Medical & Surgical Equipment Sales: Resale/sourcing of medical imaging (mammography, C-arms, CT, MRI, radiography, mobile X-ray, DR panels) and surgical equipment (C-arms, ultrasound, patient monitoring, anesthesia, tables, surgical lighting) sourced through OEM allegiant relationships. Quote-based transactional sales.
- Professional Services (HTM / Equipment Lifecycle): Professional service engagements including equipment sourcing, installation, applications training, and on-site service anywhere in the United States. Delivered by a dedicated service team supporting healthcare providers, ambulatory surgery centers, and hospitals.
- MULTISource Connect (Portal Subscription): Subscription-like access for high-volume clients to the MULTISource Connect portal, delivering on-demand accurate pricing, availability reporting, consumption forecasts, and automated purchase order creation. Engages high-volume customers with a recurring/embedded relationship.
- Power Quality Solutions: Sale/distribution of power quality products through the NXT Power line and a dedicated Power Quality Solutions category in the parts catalog.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard quote-based pricing for parts and equipment |
| Usage-based | Multi-year contract | Volume-based pricing for ISOs, Dealers, and high-volume OEM partners |
| Other | Multi-year contract | OEM Market-Share Recapture Program (manufacturers) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Multi product offering
Product offeringCore offering
Multi, Inc. distributes more than 350,000 authentic OEM parts and new/refurbished medical imaging, radiology, and surgical equipment sourced through direct contractual relationships with nine major medical OEMs (GE HealthCare, Siemens Healthineers, Canon Medical Systems, Philips Healthcare, Carestream, Fujifilm, AGFA, Konica-Minolta, and NXT Power). The company supplements parts and equipment distribution with a dedicated U.S.-wide professional services team that handles equipment sourcing, installation, applications training, and on-site service, and offers a MULTISource Connect portal for high-volume ISO, dealer, and OEM accounts.
Product overview
Multi, Inc. is a healthcare technology management distributor and service provider organized around its core Parts Catalog of more than 350,000 authentic OEM parts, augmented by the MULTISource Connect portal (on-demand pricing and automated purchase order creation) for high-volume clients. Built on direct OEM-allegiant relationships with GE HealthCare, Siemens Healthineers, Canon Medical Systems, Philips Healthcare, Carestream Health, Fujifilm Medical Systems, AGFA Healthcare, Konica-Minolta, and NXT Power, the offering spans Medical Imaging Equipment, Surgical Equipment, and Power Quality Solutions, supported by HTM/ISO Professional Services including installation, applications training, and on-site service across the United States.
Differentiator
Problem solved
Functional benefit
Brands
- MULTISource™ Connect: Customer portal offering on-demand accurate pricing, automated purchase order creation, and consumption forecasting for high-volume clients.
Products and services
- MULTI Parts Catalog A catalog of more than 350,000 authentic OEM parts for medical imaging and surgical equipment, sourced directly through OEM contracted relationships and shipped same-day from strategic regional warehouses to ISOs, dealers, OEMs, and healthcare providers across the United States.
- Medical Imaging Equipment Sourcing and resale of diagnostic imaging equipment (mammography, C-arms, CT, MRI, radiography, mobile X-ray, and DR panels) from leading OEMs, with professional installation, applications training, and on-site service across the United States for hospitals, imaging centers, and healthcare providers.
- Surgical Equipment Sourcing and distribution of surgical equipment (C-arms, ultrasound, patient monitoring, anesthesia delivery, surgical/procedure/exam tables, and surgical lighting) for ambulatory surgery centers and hospital operating rooms, with sourcing focused on FDA-listed, ISO-13485 certified manufacturers.
- Power Quality Solutions Power quality systems and solutions sold in partnership with NXT Power, available as a dedicated product category on the parts catalog for medical imaging and healthcare facility power protection.
- HTM/ISO Professional Services Professional service engagements for healthcare technology management (HTM) and ISO professionals covering equipment sourcing, installation, applications training, and on-site service anywhere in the United States, supported by a dedicated in-house parts fulfillment team staffed 6:00am–5:00pm PST.
Quantifiable outcome
- Helped Select Medical place radiology equipment in over 35 hospitals and facilities throughout the country over a 10+ year partnership
- +2 more outcomes
Companies that use Multi
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
Multi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Multi partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship and core.
- GE HealthCareflagshipDirect contracted OEM relationship. MULTI sources authentic GE HealthCare parts (e.g., GE LOGIQ ultrasound series, Voluson women's-health ultrasound, DR panels, OPIO assemblies) for resale to ISOs, dealers, and healthcare providers. GE is the most prominent OEM brand featured across the catalog and the primary anchor of the "OEM Allegiant" go-to-market. The relationship is bidirectional: MULTI distributes GE parts while helping GE recapture market share lost to used, harvested, and internationally sourced parts.
- Siemens HealthineersflagshipDirect contracted OEM relationship. Siemens Healthineers is one of the two OEMs most prominently featured on the MULTI homepage and across medical-equipment and parts pages. MULTI distributes authentic Siemens parts and equipment to ISOs, dealers, and healthcare providers while supporting Siemens' market-share recapture initiative.
- Canon Medical Systems USAcoreDirect contracted OEM relationship. MULTI sources and distributes authentic Canon Medical Systems parts and equipment as one of the featured OEM brands on the homepage and the dedicated parts catalog manufacturer page.
- Philips HealthcarecoreDirect contracted OEM relationship. Philips Healthcare is featured as one of the OEM allegiant partners on the homepage and has a dedicated manufacturer page in the parts catalog.
- Carestream HealthcoreDirect contracted OEM relationship. Carestream is featured as an OEM allegiant partner with a dedicated parts-catalog manufacturer page.
- Fujifilm Medical SystemscoreDirect contracted OEM relationship. Fujifilm Medical Systems is featured as an OEM allegiant partner with a dedicated parts-catalog manufacturer page.
- AGFA HealthcarecoreDirect contracted OEM relationship. AGFA Healthcare is featured as an OEM allegiant partner across the homepage, medical equipment page, and surgical equipment page, with a dedicated parts-catalog manufacturer page.
- Konica-MinoltacoreDirect contracted OEM relationship. Konica-Minolta is featured as an OEM allegiant partner on the homepage, surgical equipment page, and parts catalog.
- NXT PowercoreDirect contracted OEM relationship for power quality solutions. NXT Power has a dedicated manufacturer page in the parts catalog and a dedicated Power Quality Solutions category on multi-inc.com and parts.multi-inc.com.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Multi competitors and assessment
Company assessmentBroad incumbents
- Block Imaging: Block Imaging is a larger, broader aftermarket provider of refurbished imaging equipment, parts, and service across MRI, CT, mammography, and X-ray. While it competes with Multi for ISO and hospital wallet share, its core refurbishment model is distinct from Multi's authentic-OEM-only positioning.
- Soma Technology: Soma Technology is an established refurbished medical equipment and parts dealer serving hospitals, ASCs, and ISOs across multiple modalities. It overlaps with Multi on imaging equipment sourcing but competes primarily through used/refurbished inventory rather than OEM-authentic parts.
- Radiology Oncology Systems (ROS): ROS buys, sells, and services linear accelerators, CT simulators, and diagnostic imaging systems globally, including parts distribution. It overlaps with Multi on imaging parts and equipment resale, but with a heavier emphasis on radiation oncology and refurbished systems.
Direct peers
- Master Medical Equipment: Master Medical Equipment distributes OEM medical imaging parts and equipment (GE, Siemens, Philips, Carestream and others) and provides related service to healthcare providers and dealers, mirroring Multi's OEM allegiant go-to-market and 350,000+ SKU-style breadth.
- Conquest Imaging: Conquest Imaging supplies parts, probes, and service for ultrasound and imaging equipment, targeting ISOs and hospitals with a similar OEM-aligned aftermarket proposition to Multi. Both compete on ultrasound probe repair/replacement and OEM-alternative parts for GE, Siemens, Philips, and similar modalities.
- BC Technical: BC Technical is an independent service organization and parts provider for medical imaging modalities (MRI, CT, PET, ultrasound), with OEM-trained engineers and parts fulfillment. Its service-plus-parts model directly parallels Multi's HTM/ISO professional services and parts catalog business.
- JPI Healthcare Solutions: JPI Healthcare Solutions provides parts, service, and equipment for medical imaging (X-ray, CR, DR, mammography, CT) to hospitals, clinics, and ISOs, with OEM-aligned relationships — a closely comparable peer to Multi's parts + service offering.
- Innovatus Imaging: Innovatus Imaging is an independent service organization offering parts, repair, and depot services for MRI, CT, and ultrasound systems, including ultrasound probe repair — directly overlapping Multi's imaging parts and OEM-aligned service offering to hospitals and ISOs.
- DirectMed Parts: DirectMed Parts is an independent distributor of medical imaging parts with contracted OEM relationships (including GE, Siemens, Philips, Canon, Carestream), serving ISOs, in-house biomedical teams, and healthcare providers — closely overlapping Multi's ISO/dealer and OEM channel positioning.
- PartsSource (Ascend): PartsSource is a leading independent parts and service marketplace for healthcare technology management, directly competing with Multi in OEM parts distribution to hospitals, ISOs, and dealers. Its PartsSource Plus platform and contracted OEM relationships parallel Multi's MULTISource Connect and OEM allegiant model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Multi social profiles
Digital presenceMulti compliance and trust
Trust signalCompliance1 record
Multi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Multi leadership team
Management profileNumber of profiles
Profiles1 record
Multi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Multi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Multi
What does Multi do?
Multi, Inc. distributes more than 350,000 authentic OEM parts and new/refurbished medical imaging, radiology, and surgical equipment sourced through direct contractual relationships with nine major medical OEMs (GE HealthCare, Siemens Healthineers, Canon Medical Systems, Philips Healthcare, Carestream, Fujifilm, AGFA, Konica-Minolta, and NXT Power). The company supplements parts and equipment distribution with a dedicated U.S.-wide professional services team that handles equipment sourcing, installation, applications training, and on-site service, and offers a MULTISource Connect portal for high-volume ISO, dealer, and OEM accounts.
Is Multi a public or private company?
Multi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Multi founded?
Multi was founded in 1983. It employs 11 to 50 people.
Where is Multi based?
Multi is headquartered in Ontario, United States, in the North America region.
How does Multi make money?
Five revenue lines are on record. OEM Parts Sales are the primary driver. The others are medical & Surgical Equipment Sales, professional Services (HTM / Equipment Lifecycle), MULTISource Connect (Portal Subscription) and power Quality Solutions.
Who are Multi's main competitors?
Broad incumbents on record are Block Imaging, Soma Technology and Radiology Oncology Systems (ROS). Direct peers are Master Medical Equipment, Conquest Imaging, BC Technical, JPI Healthcare Solutions, Innovatus Imaging, DirectMed Parts and PartsSource (Ascend).
Does Multi have an API?
No public API is recorded for Multi.
What industry is Multi in?
Multi's product category is Medical Imaging Equipment and Parts Distribution. Its primary akta.pro industry code is CRAOAHAF, Durable Medical Equipment (DME) & Home Health Distribution, with a secondary code of CRAFAHAG, Medical, Dental & Lab Supply Marketplaces. Its NAICS code is 42345 and its SIC code is 5047.