Pasadena Village
- Company typePrivate
- Founded2012
- HeadquartersPasadena, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Pasadena Village firmographics
Firmographics- Name
- Pasadena Village
- Legal name
- Pasadena Village
- Website
- https://pasadenavillage.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Pasadena Village industry classification
Industry- Product category
- Senior Community Services
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Civic and Social Organizations (81341)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK)
- akta.pro secondary industries
- Community & Senior Center Lifelong Learning Programs (EDAAAMAB), Elder Services & Aging Support (BPAGAEAF), Arts, Culture & Creative Learning for Seniors (Music, writing, crafts) (EDAAAMAI)
Keywords
Where Pasadena Village is headquartered
LocationHeadquarters
- HQ city
- Pasadena
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pasadena Village business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership fees: Membership fees are a crucial part of Pasadena Village's support but fund only about 20% of their mission and programs.
- Individual donations: Individual donors contribute to the nonprofit organization's mission and programs.
- Foundation and corporate support: Funding generated from foundations and corporate sponsors including business partners.
- Disaster relief grants: The California Community Foundation awarded Pasadena Village a grant to provide direct cash assistance to older adults displaced by the 2025 Eaton Fire. A recovery team of nine seniors managed the equitable distribution process, finalizing awards ranging from $5,000 to $8,175 for 61 senior residents in February 2025.
Distribution channels3 records
Marketing channels6 records
Pasadena Village product offering
Product offeringCore offering
Pasadena Village is a member-driven 501(c)(3) nonprofit community that enables older adults in the greater Pasadena area to age in place through peer support, social engagement, educational programming, and care coordination. Members access a vibrant social calendar, self-led small group gatherings, expert presentations, a Village Care Team for individual support, and the HelpfulVillage online portal for event registration, volunteering, and member-to-member messaging. The organization supplements these services with disaster recovery assistance (e.g., Eaton Fire relief) and connections to local partner resources for seniors.
Product overview
Pasadena Village is a member-driven nonprofit organization offering a unified community membership program for older adults in the greater Pasadena area. The core offering combines membership-based social engagement through the Helpful Village online platform with in-person small group gatherings, educational programs, and care coordination. The portfolio includes the Helpful Village member portal as the central digital hub, supplemented by small group gatherings (book clubs, hiking, walking groups, and neighborhood meetups), educational presentations, a Village Care Team for member support, a monthly Voice of the Village newsletter, the AgingSGV.org resource portal, a Legacy Circle planned giving program, and a Business Partner sponsorship tier. The organization funds approximately 20% of operations through membership fees, with the remainder from donations, foundations, and corporate support.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Program
- HelpfulVillage Member Portal
Companies that use Pasadena Village
Customer profileSegments1 record
Ideal customer profiles2 records
Pasadena Village technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Pasadena Village partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered laurel (highest tier), willow (entry tier), founding sponsor and core.
- Clifford Swan Investment Counselorslaurel (highest tier)Laurel Partner providing investment counseling services. An established, 100% employee-owned investment counseling firm of expert, caring, and trusted professionals that guide, grow, and manage wealth for high-net-worth individuals, generations of families, and institutions. Listed as a business partner sponsor on the website with logo placement and recognition.
- Gently Guidedlaurel (highest tier)Laurel Partner specializing in Alzheimer's and Dementia placement for seniors. Acts as a matchmaker, taking time to understand each family's unique needs and recommending senior living options. Partners with Pasadena Village to support older adults aging in place.
- New Wave Home Carelaurel (highest tier)Laurel Partner and locally-owned, in-home care agency in Pasadena, CA. Not a franchise; a locally-owned business providing trusted companions and caregivers who help bind loved ones to their family, friends, and community. Sponsors educational programs including the Dementia presentation.
- Pegasus Home Health Carewillow (entry tier)Willow Partner and home health care provider. Sponsors educational programs including the Dementia presentation by UCLA neurologist Dr. Nikita Maniar.
- Episcopal Communities & Servicesfounding sponsorFounding Sponsor of Pasadena Village. Listed with special recognition on the business partners page.
- Revolutionaging Inc. (HelpfulVillage)coreHelpfulVillage is an online platform built and operated by Revolutionaging Inc., a US company headquartered in San Diego, California. The platform serves as an extension of the Village Movement philosophy, enabling social engagement and autonomy for seniors who choose to age in their own homes.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Pasadena Village competitors and assessment
Company assessmentBroad incumbents
- AARP: The largest national nonprofit serving older adults in the United States. Comparable as a broad incumbent in the same end-user demographic, providing engagement, education, and advocacy for older adults 50+.
- Village to Village Network: The national umbrella organization supporting the growth and replication of Villages across the United States. Pasadena Village is part of this broader network, comparable as the sector's organizing body and replication infrastructure.
- National Council on Aging: A national nonprofit advocating for and providing programs and resources to older adults, including aging-in-place initiatives. Comparable as a broad incumbent in the same mission space at national scale.
- Meals on Wheels America: The national nonprofit network supporting community-based meal delivery and social contact programs for seniors aging in place. Comparable as a broad incumbent addressing senior isolation and independence through community-based nonprofit programming.
- Front Porch: A California-based nonprofit operating multiple senior living communities and community engagement programs for older adults. Comparable as a broader-incumbent operator in California senior services with overlapping community engagement programs.
Regional players
- Jewish Family Service LA: A Los Angeles-based social services nonprofit serving older adults and other vulnerable populations across the LA region. Comparable as a regional nonprofit serving Pasadena-adjacent older adults with social support programming.
- Partners in Care Foundation: A Southern California nonprofit providing community-based health and social services for older adults and family caregivers. Comparable as a regional provider in the LA market offering aging-in-place and caregiver support.
Direct peers
- San Francisco Village: A California-based peer Village serving older adults in San Francisco with the same membership-based peer-support model for aging in place. Closely comparable peer in scale, geography, and operating model.
- Ashby Village: A Berkeley, California-based Village founded in 2010 serving East Bay older adults through the same membership-based, member-led engagement model. Highly comparable as a California peer of similar vintage and scale.
- Beacon Hill Village: The original 'Village' that launched the Village Movement in 2002 in Boston. Operates a substantially identical membership-based peer-support model for older adults aging in place, making it the most directly comparable peer to Pasadena Village.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Pasadena Village social profiles
Digital presencePasadena Village compliance and trust
Trust signalCompliance1 record
Pasadena Village financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pasadena Village leadership team
Management profileNumber of profiles
Profiles3 records
Pasadena Village funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pasadena Village M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pasadena Village
What does Pasadena Village do?
Pasadena Village is a member-driven 501(c)(3) nonprofit community that enables older adults in the greater Pasadena area to age in place through peer support, social engagement, educational programming, and care coordination. Members access a vibrant social calendar, self-led small group gatherings, expert presentations, a Village Care Team for individual support, and the HelpfulVillage online portal for event registration, volunteering, and member-to-member messaging. The organization supplements these services with disaster recovery assistance (e.g., Eaton Fire relief) and connections to local partner resources for seniors.
Is Pasadena Village a public or private company?
Pasadena Village is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Pasadena Village founded?
Pasadena Village was founded in 2012. It employs 1 to 10 people.
Where is Pasadena Village based?
Pasadena Village is headquartered in Pasadena, United States, in the North America region.
How does Pasadena Village make money?
Four revenue lines are on record. Membership fees are the primary driver. The others are individual donations, foundation and corporate support and disaster relief grants.
Who are Pasadena Village's main competitors?
Broad incumbents on record are AARP, Village to Village Network, National Council on Aging, Meals on Wheels America and Front Porch. Regional players are Jewish Family Service LA and Partners in Care Foundation. Direct peers are San Francisco Village, Ashby Village and Beacon Hill Village.
Does Pasadena Village have an API?
No public API is recorded for Pasadena Village.
What industry is Pasadena Village in?
Pasadena Village's product category is Senior Community Services. Its primary akta.pro industry code is HSABANAK, Senior Social Clubs & Community-Based Day Programs (Non-Clinical), with a secondary code of EDAAAMAB, Community & Senior Center Lifelong Learning Programs. Its NAICS code is 624120 and its SIC code is 8300.