CGM

What CGM does

CGMITALIA srl (Compagnia Generale Motoaccessori Italia), founded in 2004 in Campania, Italy, designs and manufactures motorcycle helmets and related accessories. The company operates three principal product lines: CGM motorcycle helmets (full-face, modular/transformable, jet/open-face, and junior models), CGM motorcycle equipment (rainwear, covers, anti-theft devices, and accessories), and CGM SPORT (cycling and skiing helmets plus sports goggles), supplemented by the SKA-P sub-brand targeting budget-conscious riders.

CGM's core technology stack centers on physical product engineering: multiple shell materials (Carbon, composite fiber, and injection-molded thermoplastic), proprietary Air Stream ventilation, Pinlock-ready fog-resistant visors, SOS emergency cheek-pad release systems, and full ECE 22.06 homologation including 12-point impact and rotational acceleration testing. Manufacturing is carried out in Far East facilities under Italian technical supervision, with designs and quality oversight retained in Italy.

CGM distributes through a multi-channel model combining authorized dealers and regional distributors across Europe, the Middle East, and North Africa, a B2B partner portal, direct e-commerce, and trade-show presence (EICMA). The company markets to a broad base of motorcyclists (commuter, sport, touring, adventure, and junior segments) with no disclosed anchor customers or enterprise contracts, indicating a diversified, volume-driven B2B2C revenue model.

Name

CGM

Legal name

Compagnia Generale Motoaccessori Italia srl

Website

https://cgmitalia.net

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

CGMITALIA is an Italian motorcycle helmet and accessories manufacturer (founded 2004) serving commuter, sport, touring, junior, and outdoor riders across Europe, the Middle East, and North Africa through dealer, distributor, B2B portal, and e-commerce channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Gricignano D'aversa

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Motorcycle Helmets Sales: Primary revenue stream from design, manufacturing and sale of motorcycle helmets across multiple categories: full-face, modular, jet/open-face, and junior helmets. Wide product range with over 200 references in models and colors.
2. Motorcycle Equipment & Accessories: Sales of complementary motorcycle equipment including rainwear, motorcycle covers, seat covers, anti-theft locks, and accessories. Extension of protection starting from helmets.
3. CGM Sport Products: Revenue from cycling and skiing helmets and accessories under the CGM Sport sub-brand, leveraging expertise from motorcycle helmet development.
4. SKA-P Helmet Sales: Sales under the SKA-P brand targeting young motorcyclists, beginners, and daily riders with affordable high-quality helmets. Brand stems from CGMITALIA expertise.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

CGM designs and manufactures motorcycle helmets (full-face, modular, jet/open-face, and junior models) plus motorcycle equipment (rainwear, covers, anti-theft devices) under the CGM and SKA-P brands, with manufacturing carried out in Far East facilities under Italian technical supervision. The company has expanded into cycling and skiing head protection through its CGM Sport sub-brand, offering helmets and sports goggles.

Product overview

CGM (Compagnia Generale Motoaccessori Italia) is an Italian motorcycle helmet and accessories manufacturer founded in 2004, offering a comprehensive portfolio of products organized into three main lines: CGM Motorcycle Helmets (full-face, modular/transformable, jet/open-face, and junior models incorporating Carbon, composite fiber, and injection-molded thermoplastic shells with technologies like Air Stream ventilation, Pinlock fog-resistant visors, SOS emergency release, and ECE 22.06 homologation), CGM Motorcycle Equipment (rainwear, covers, anti-theft devices, and accessories), and CGM SPORT (cycling and skiing helmets plus sports goggles). The company also markets the SKA-P sub-brand targeting budget-conscious riders with affordable yet quality helmets. Products are designed in Italy with manufacturing under Italian technician supervision in Far East facilities, and distributed across Europe, Middle East, and North Africa.

Differentiator

Problem solved

Functional benefit

Brands

• CGM Sport: Helmets and accessories for cycling and skiing, bringing quality and engineering expertise from motorcycle helmets to the outdoor sector
• SKA-P

Products and services

• CGM Motorcycle Helmets Flagship line of motorcycle helmets in full-face, modular/transformable, jet/open-face, and junior categories. Italian-designed shells using Carbon, Composite Fiber, or injection-molded thermoplastic with Air Stream ventilation, Pinlock visor preparation, and ECE 22.06 homologation. Sold to consumers through dealers and the CGM e-commerce shop.
• CGM Rainwear (Antipioggia) Waterproof motorcycle clothing including E31 FULL, E34 SPORT, E05 PONDER, E51 DRIVE, and E52 ULTRA. Features waterproof fabric, taped seams, wind resistance, thermal protection, breathability, reflective inserts, and compact storage bags.
• CGM Motorcycle Covers (Coprimoto) Motorcycle and scooter covers — C13 FIRE (flame-retardant), C12 CLASSICO, C18 WIND, C17 IDRO seat cover, C16 SHAPE seat cover. Waterproof fabric, anti-scratch lining, taped seams, anti-theft rings, central fastening straps.
• CGM Anti-Theft Devices (Antifurto) Security products including disc locks (Z13 DJ, Z14 MINI-DJ), chain kits (Z27 EVO, Z31 MED, Z44 EASY), and security cables (Z15 RICORDAMI, Z43 BIKE). Features dust-protected locks, scratch-resistant coatings, and multiple key configurations.
• SKA-P Motorcycle Helmets Sub-brand offering motorcycle helmets at affordable price points using production techniques derived from CGMITALIA's helmet engineering expertise. Targeted at young motorcyclists, new riders, and daily commuters, with a full product line spanning all segments.
• CGM SPORT Cycling and Skiing Helmets Sub-brand offering helmets for cycling and skiing (models 801 EBI, 852 BORGO, 854 VIALE, 851 CENTRO, 850 ESORDIO, 890 SENTIERO, 870 ROTELLE) plus sports goggles (771 HIT, 770 FLY) with TR90 frames, HD polycarbonate lenses, UV400 protection, and IRIDIUM PLUS chromatic lenses. Brings motorcycle-helmet engineering expertise to outdoor sports.
• CGM 366 DUAL Adventure Helmet Convertible adventure touring helmet with dual configuration — can transform between full-face road helmet and adventure helmet with front fairing and visor. ECE 22.06 homologation, P/J double homologation option, Pinlock preparation, Air Stream ventilation.
• CGM 265 MICRO Junior Helmet Full-face helmet for young riders, High Performance Terpolymer shell, average weight 1100 ± 50 grams (size M), ECE 22.06 homologation, Air Stream ventilation, modern graphics.
• CGM 267 DIRT-X Off-Road Junior Helmet Off-road style full-face helmet for children expanding CGM's junior range, Italian design and ECE 22.06 homologation.
• CGM Sports Goggles (770 FLY / 771 HIT) Sport goggles with TR90 frame (nylon and carbon fiber composition), HD polycarbonate lenses with extended peripheral vision, polarized lenses with anti-scratch treatment, 100% UV400 protection, IRIDIUM PLUS high-contrast chromatic lenses, EASY-SWAP lens change system, adjustable nose piece, anti-slip inserts, ventilation system. Weight 24 grams.

Quantifiable outcome

• Warranty rate under 1%
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• T.J. MARVINminorChannel Partner/ Reseller/ DistributorT.J. MARVIN is a partner providing accessories that can be ordered together with SKA-P helmets in a single shipment and invoice, offering convenience for dealers ordering multiple product lines.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Airoh: Italian motorcycle helmet manufacturer covering full-face, modular, off-road and adventure segments with ECE homologation. Direct competitor on home turf, with similar design-driven positioning and overlapping dealer base in Europe.
• MT Helmets (MTNG): Spanish helmet specialist offering ECE-certified full-face, modular, jet and off-road helmets at value-to-mid price points, distributed across Europe and emerging markets. Comparable to CGM on target customer (commuter and entry-level sport rider), product breadth and dealer-led GTM.
• LS2 Helmets: Spanish-origin mid-market motorcycle helmet manufacturer with a similarly broad helmet range (full-face, modular, jet, off-road) and aggressive price positioning. Closely comparable to CGM on product mix, ECE homologation focus and multi-region distribution through dealer networks.
• SMK Helmets: Spanish-owned helmet manufacturer focused on full-face, open-face, modular and junior helmets at value price points, distributed across Europe and emerging markets. Closely comparable to CGM on price tier, ECE homologation and broad category coverage.
• Shiro Helmets: Spanish budget-to-mid helmet brand with ECE-certified full-face, modular, jet and junior ranges targeting commuter and entry-level riders. Comparable to CGM's SKA-P sub-brand in positioning and price tier, and competes for similar dealer shelf space in Southern Europe.
• Nexx Helmets: Portuguese helmet maker offering full-face, modular, adventure and open-face ECE-certified helmets with European design language. Comparable to CGM on product segmentation, premium-leaning value positioning and EMEA distribution model.

Broad incumbents

• Schuberth: German premium helmet maker (part of Helmet Integrated Systems) specializing in modular and system helmets with strong European touring and commuter positioning. Overlaps with CGM in the modular / commuter segment at a higher price tier.
• Bell Helmets: American heritage helmet brand covering motorcycle, bicycle and snow helmet segments. Overlaps with CGM in motorcycle helmets and — through Bell's cycling/snow range — with CGM Sport, but at higher brand awareness and a wider geographic footprint.
• HJC Helmets: Korean global helmet manufacturer with extensive full-face, modular and off-road ranges distributed worldwide. Competes with CGM across multiple categories but operates at significantly larger scale and with global — not just EMEA — distribution.
• AGV: Italian premium helmet brand owned by Dainese Group, leader in racing and sport motorcycle helmets. Competes with CGM in the same Italian/European dealer channel but at materially higher ASPs and brand equity, anchoring the upper end of the segments CGM addresses.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@cgmitalia.official
• Facebookfacebook.com/cgmitalia.official
• Instagraminstagram.com/cgmitalia.official
• TikToktiktok.com/@cgmitalia.official
• LinkedInlinkedin.com/company/cgm-italian-lifestyle

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CGM