Convergence Media
Convergence Media is a privately held boutique marketing and public affairs agency founded in 2017 and headquartered in Alexandria, Virginia, serving Republican political candidates, party committees, SuperPACs, and Fortune 100 corporations with integrated campaign strategy, creative production, digital fundraising, and strategic communications services.
- Company typePrivate
- Founded2017
- HeadquartersAlexandria, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Convergence Media does
Convergence Media is a privately held boutique marketing, branding, and public affairs agency founded in 2017 by Mike Shields (former RNC Chief of Staff) and Rob Simms, headquartered in Alexandria, Virginia with additional offices in Atlanta, Georgia (production house) and Phoenix, Arizona. The firm provides integrated campaign strategy, creative production, digital fundraising, public affairs, and strategic communications services primarily to Republican political candidates, national party committees (NRCC, NRSC, Congressional Leadership Fund, state parties), SuperPACs, and Fortune 100 corporations (Apple, Microsoft, T-Mobile, PhRMA). Core service lines include Convert Digital (online fundraising and campaigning platform), Creative Services (TV/digital/radio ad production), Digital Services, Public Affairs, Strategy (data-driven targeting built on what the firm describes as the largest political data warehouse in history), and Strategic Communications.
The firm's operating model is built on a professional services fee structure with customized, quote-based engagements rather than disclosed menu pricing. Revenue is generated through campaign-cycle project work, independent expenditure production, ongoing corporate public affairs retainers, and digital fundraising program execution. Convert Digital functions as the firm's proprietary technology backbone, supporting email, SMS, and peer-to-peer messaging at scale (more than 750 million emails sent and more than 2 million subscribers built in cycle-level activity), and the Atlanta production house provides in-house creative capacity for television, digital, and radio advertising production.
Convergence reports cumulative client outcomes of more than $100 million raised, work across 48 states, and engagement with more than 200 campaigns, companies, trade associations, and political organizations since founding. The firm has accumulated at least 70 industry awards, including Reed Awards and AAPC Pollie Awards across television, digital, public affairs, and online fundraising categories. With approximately 24 named team members across executive, production, digital, and client services functions, and active 2024 hiring across digital and operations, the firm operates as a mid-sized boutique with concentration in the Republican political and corporate public affairs market.
Convergence Media firmographics
Firmographics- Name
- Convergence Media
- Legal name
- Convergence Media
- Website
- https://convergencemedia.us
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Convergence Media is a privately held boutique marketing and public affairs agency founded in 2017 and headquartered in Alexandria, Virginia, serving Republican political candidates, party committees, SuperPACs, and Fortune 100 corporations with integrated campaign strategy, creative production, digital fundraising, and strategic communications services.
- Ownership category
- akta.pro rank
Convergence Media industry classification
Industry- Product category
- Political Consulting and Public Affairs Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Media Planning, Buying & Optimization (BPAFAAAC)
- akta.pro secondary industry
- Affiliate & Partner Media Buying (BPAFABAJ)
Keywords
Where Convergence Media is headquartered
LocationHeadquarters
- HQ city
- Alexandria
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Convergence Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Services - Political Consulting: Convergence Media generates revenue through professional services fees for political consulting, campaign strategy, creative production, digital marketing, and public affairs services. As a boutique agency, they execute customized solutions for political candidates, corporations, trade associations, and political organizations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Convergence Media product offering
Product offeringCore offering
Convergence Media is a boutique political and public affairs marketing agency that provides strategy, creative production, digital fundraising, public affairs messaging, and strategic communications services to political candidates, Fortune 100 companies, trade associations, and PACs. Its work spans television, digital, radio, and SMS advertising production, paired with data-driven voter targeting through its proprietary Convert Digital platform and political data warehouse. Services are delivered as customized, end-to-end campaign engagements rather than off-the-shelf products.
Product overview
Convergence Media is a campaign strategy, digital, public affairs, and media firm offering integrated marketing services primarily for political and corporate clients. The company operates through its core service divisions: Convert Digital (digital fundraising and campaigning platform), Creative Services (production house for TV/digital/radio advertising), Digital Services, Public Affairs, Strategy (data-driven), and Strategic Communications. The firm has a production house in Atlanta and utilizes a unified approach combining data, technology, and creativity to help clients run cohesive campaigns.
Differentiator
Problem solved
Functional benefit
Products and services
- Creative Services Campaign strategy and production services that build superior creative campaigns from the ground up, using storytelling approaches to brand building and message development for television, digital, and radio advertising. Targeted at political candidates, Fortune 100 companies, trade associations, and PACs.
- Digital Services Comprehensive digital marketing services encompassing online fundraising, digital strategy, and elevating online presence for political and corporate clients through targeted digital campaigns.
- Public Affairs Policy knowledge, political expertise, and creative capabilities combined to develop forward-thinking messaging and strategically execute visions to reach public affairs goals for Fortune 500 companies and political organizations.
- Strategy Data-driven campaign strategy utilizing the largest political warehouse of data with precision targeting to create the most efficient and effective voter contact model for messages and audiences.
- Strategic Communications Expert communications strategies leveraging decades of experience building media relationships and developing robust communications strategies across all mediums to promote client priorities and protect reputations in crisis situations.
- Convert Digital An online fundraising and campaigning platform that converts prospects into donors, citizens to voters, and votes to win through a full suite of digital marketing services including email, SMS, and online advertising programs. Used by Convergence Media's political and corporate clients.
Quantifiable outcome
- Raised over $100 million for clients since founding in 2017
- +3 more outcomes
Companies that use Convergence Media
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles3 records
Convergence Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Convergence Media partnerships and signals
Strategic signalScale indicators11 records
Recent moves6 records
Expansion highlights5 records
Convergence Media competitors and assessment
Company assessmentDirect peers
- WPA Intelligence: Republican political consulting and public affairs firm providing research, messaging, and communications strategy to GOP campaigns, super PACs, and corporate clients.
- FP1 Strategies: Republican political consulting and direct marketing agency specializing in direct mail, fundraising, and online advertising for GOP candidates and conservative causes.
- GMMB: Top-tier political media agency aligned with Democratic campaigns and progressive causes — same product category (TV/digital political creative and paid media) but opposite partisan orientation, useful as a market-sizing analogue.
- Targeted Victory: Republican-aligned digital strategy and political marketing firm offering fundraising, online advertising, and data services to candidates and party committees — overlapping directly with Convergence Media's digital and public affairs offerings.
- Jamestown Associates: Conservative political media firm producing television, digital, and direct mail advertising for Republican campaigns and causes — directly comparable creative/video production capability.
- Brabender Cox: Pittsburgh-based Republican political consulting and advertising firm offering creative, digital, and public affairs services to campaigns and corporations — close peer in size and service mix.
- Majority Strategies: Republican political and public affairs firm specializing in direct mail, persuasion, and strategic communications for GOP candidates and conservative organizations.
- OnMessage: Republican-focused public affairs and political media agency serving candidates, PACs, and corporate clients — comparable to Convergence Media across creative production, message development, and digital fundraising.
Broad incumbents
- Bozell: Established full-service advertising agency with a strong political and public affairs practice — comparable as a broader-incumbent agency serving corporate and political clients across multiple channels.
- SKDK: Larger public affairs and political advertising firm aligned with Democratic clients and Fortune 500 corporations — adjacent competitor in public affairs and strategic communications with broader service portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Convergence Media social profiles
Digital presenceConvergence Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Convergence Media leadership team
Management profileNumber of profiles
Profiles10 records
Convergence Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Convergence Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Convergence Media
What does Convergence Media do?
Convergence Media is a boutique political and public affairs marketing agency that provides strategy, creative production, digital fundraising, public affairs messaging, and strategic communications services to political candidates, Fortune 100 companies, trade associations, and PACs. Its work spans television, digital, radio, and SMS advertising production, paired with data-driven voter targeting through its proprietary Convert Digital platform and political data warehouse. Services are delivered as customized, end-to-end campaign engagements rather than off-the-shelf products.
Is Convergence Media a public or private company?
Convergence Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Convergence Media founded?
Convergence Media was founded in 2017. It employs 11 to 50 people.
Where is Convergence Media based?
Convergence Media is headquartered in Alexandria, United States, in the North America region.
How does Convergence Media make money?
One revenue line is on record: professional Services - Political Consulting.
Who are Convergence Media's main competitors?
Direct peers on record are WPA Intelligence, FP1 Strategies, GMMB, Targeted Victory, Jamestown Associates, Brabender Cox, Majority Strategies and OnMessage. Broad incumbents are Bozell and SKDK.
Does Convergence Media have an API?
No public API is recorded for Convergence Media.
What industry is Convergence Media in?
Convergence Media's product category is Political Consulting and Public Affairs Services. Its primary akta.pro industry code is BPAFAAAC, Media Planning, Buying & Optimization, with a secondary code of BPAFABAJ, Affiliate & Partner Media Buying. Its NAICS code is 5418 and its SIC code is 7311.