VayK Gear

What VayK Gear does

VayK Gear operates a beach and outdoor recreational gear rental service that delivers equipment directly to vacation rental properties across 16 beach destinations in the southeastern United States, spanning Alabama (Gulf Shores, Orange Beach), Florida (30A, Fort Myers, St. George Island, 360 Blue), Georgia (St. Simons Island), North Carolina (Outer Banks, North Outer Banks, Wilmington), South Carolina (Hilton Head Island, Grand Strand, Charleston), and Texas (Corpus Christi, Port Aransas, South Padre Island). The catalog spans bikes (adult and kids cruisers, e-bikes, kid trailers), watercraft (paddleboards, kayaks, surfboards, bodyboards, skimboards), beach furniture (chairs, umbrellas, umbrella tables), games (cornhole, spikeball), and accessories (coolers, carts, life jackets, ice packs), with free delivery and pickup to rental properties and no same-day fulfillment.

The business is operated by The Vacation Property Group, LLC, a Florida limited liability company, and runs a B2B2C go-to-market layered on top of direct-to-consumer self-serve online ordering. The primary demand-generation channel is partnerships with 80+ vacation rental property management companies — including Outer Banks Blue, Sun Realty, Resort Realty, Hatteras Realty, 360 Blue by Natural Retreats, Hodnett Cooper, Luxury Rentals of Hilton Head, and several South Padre Island and Port Aransas operators — which offer beach gear rental credits to guests and direct them to vaykgear.com. The underlying technology is a web-based ordering and logistics management platform with no disclosed AI, API, or proprietary technology stack beyond standard e-commerce and delivery scheduling (orders placed by 2pm EST delivered the next business day).

Revenue is generated on a usage-based rental model with daily, weekly, and monthly tiers (example price points: paddle boards $125–$230, single kayaks $85–$135, beach chair 2-packs $40–$70, adult bikes $45–$75, surfboards $60–$105, cornhole $50–$90), plus an 8.9% damage protection plan option. The company is privately held, has no disclosed outside funding, no public revenue figures, and no disclosed management team in the source data.

Name

VayK Gear

Legal name

The Vacation Property Group, LLC

Website

https://vaykgear.com

Company type

Private

Operating status

Operating

Short description

VayK Gear is a beach gear rental service delivering bikes, watercraft, beach furniture, games, and accessories directly to vacation rental properties across 16 southeastern U.S. beach destinations via B2B2C partnerships with property managers and direct-to-consumer online ordering.

Ownership category

akta.pro rank

Product category

Beach Equipment Rental

NAICS

Recreational Goods Rental (532284)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM)

Keywords

• Beach gear rentals
• Vacation rental equipment
• Recreational gear rental
• Watercraft rentals
• Beach equipment delivery

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Beach Gear Rental: Rental of beach equipment including bikes, kayaks, paddleboards, surfboards, bodyboards, skimboards, beach chairs, umbrellas, beach carts, coolers, cornhole sets, and safety accessories. Offers daily, weekly, and monthly rental options. Revenue is usage-based, varying by rental duration and item type. Damage protection plan available at 8.9% of rental value.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

VayK Gear rents recreational beach and outdoor equipment—including bikes, kayaks, paddleboards, surfboards, bodyboards, skimboards, beach chairs, umbrellas, coolers, beach carts, cornhole sets, and safety accessories—on daily, weekly, or monthly terms, and delivers the items directly to vacation rental properties before check-in with pickup after checkout across 16 southeastern U.S. beach destinations.

Product overview

VayK Gear is a beach gear rental service operating across 15+ beach destinations in the southeastern U.S. The company offers a unified rental platform for recreational beach and outdoor gear including watercraft (paddle boards, kayaks, surfboards, bodyboards, skimboards), bicycles (adult and kids cruisers), beach furniture (chairs, umbrellas, umbrella tables), games (cornhole), and accessories (coolers, beach carts, life jackets, bike helmets, ice packs, bike baskets). Gear is delivered to vacation rental properties before check-in and picked up after departure, eliminating the need for travelers to transport bulky equipment. The service partners with vacation rental property management companies to offer integrated booking options.

Differentiator

Problem solved

Functional benefit

Products and services

• Paddle Board Rentals Stand-up paddle board (SUP) rentals including paddle, up to 11'10" length with 340 lbs capacity, delivered to vacation rentals across multiple beach destinations.
• Kayak Rentals Single and tandem kayak rentals, including Splash I (solo, 10'2" x 32", 300 lbs capacity) and Splash II (solo/tandem/triple, 12'4" x 34", 500 lbs capacity) with paddles included.
• Surf Board Rentals Soft-top surfboard rentals for beginners and all skill levels, ranging 7'-9' in length.
• Bodyboard Rental High-grade EPS core foam hard-bottom bodyboard rental for all skill levels.
• Skimboard Rental Wooden skimboard rentals suitable for beginners and experts for shoreline gliding and wave skimming.
• Adult Beach Cruiser Bike Rental 26" single-speed beach cruiser bike for adults 5' or taller with adjustable seats and backpedal brakes.
• Kids Beach Cruiser Bike Rental 20" single-speed cruiser bike for children ages 7-10 (height 3'8" to 4'8") with coaster brakes.
• Beach Chair Bundle (2) Two-beach chair bundle with four reclining levels and shoulder straps, approximately 8" from ground with 300 lbs weight capacity each.
• Beach Chair Bundle (3) Three-beach chair bundle with four reclining levels and shoulder straps, approximately 8" from ground with 300 lbs weight capacity each.
• Beach Umbrella Rentals SPF 50 UV protection beach umbrella, 6'9" coverage with sand anchor for easy installation.
• Umbrella Table Rental Portable beach table that fastens to beach umbrellas, with four cupholders and 18" x 18" tabletop, weighing 2 pounds.
• Cornhole Rental Waterproof PVC cornhole game set with two boards (2'x3') and eight bean bags.
• Stress-Free Beach Cart Lightweight portable beach cart with 18" x 42" dimensions and 132 lbs capacity, attachable to VayKLife bikes.
• Roller Cooler Rental 40 qt portable roller cooler with heavy-duty wheels and large tow handle, fits up to 59 cans.
• Life Jacket Rentals USCG approved life jackets available in adult (30"-52" chest), adult XL (50"-60" chest), and kids (50-90 lbs) sizes.

Named customers10 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core.

• 360 Blue by Natural RetreatscoreChannel Partner/ Reseller/ Distributor360 Blue is a vacation rental property management company in Florida that includes beach gear credits with their rental properties. Guests are directed to VayK Gear to order their beach equipment delivery.
• Coastal Carolina Vacations and SalescoreChannel Partner/ Reseller/ DistributorProperty management company serving Outer Banks, NC that partners with VayK Gear to offer beach gear rentals to their guests. Includes beach gear credit offers for qualifying reservations.
• Hatteras RealtycoreChannel Partner/ Reseller/ DistributorHatteras Island vacation rental property management company that includes VayK Gear beach gear deliveries as part of their guest experience. Beach gear may be included with certain properties.
• Outer Banks BluecoreChannel Partner/ Reseller/ DistributorOuter Banks vacation rental property management company offering VayK Gear beach equipment deliveries to guests. Beach gear may be included with qualifying bookings.
• Resort RealtycoreChannel Partner/ Reseller/ DistributorVacation rental property management company in Outer Banks, NC that partners with VayK Gear to provide beach gear rentals for guests. Beach gear may be included with certain properties.
• Southern Shores RealtycoreChannel Partner/ Reseller/ DistributorOuter Banks property management company offering VayK Gear beach equipment deliveries to guests. Beach gear credit may be included with bookings.
• Sun RealtycoreChannel Partner/ Reseller/ DistributorVacation rental property management company in Outer Banks that includes VayK Gear beach gear deliveries for guests. Beach gear may be part of guest experience program.
• Shoreline OBX Vacation RentalscoreChannel Partner/ Reseller/ DistributorOuter Banks vacation rental property management company partnering with VayK Gear to offer beach equipment deliveries to guests.
• Seaside VacationscoreChannel Partner/ Reseller/ DistributorOuter Banks property management company that includes VayK Gear beach gear rentals with qualifying guest bookings.
• Sandbridge BluecoreChannel Partner/ Reseller/ DistributorVirginia Beach/Outer Banks area vacation rental property management company partnering with VayK Gear for beach equipment deliveries.
• Stan White RealtycoreChannel Partner/ Reseller/ DistributorOuter Banks vacation rental property management company offering VayK Gear beach gear rentals to guests. Beach gear may be included with properties.
• Hodnett Cooper Vacation RentalscoreChannel Partner/ Reseller/ DistributorSt. Simons Island vacation rental property management company partnering with VayK Gear for beach equipment deliveries to guests.
• Luxury Rentals of Hilton HeadcoreChannel Partner/ Reseller/ DistributorLuxury vacation rental property management company in Hilton Head Island, SC that offers VayK Gear beach equipment to guests.
• SPI RentalscoreChannel Partner/ Reseller/ DistributorSouth Padre Island vacation rental property management company partnering with VayK Gear for beach gear deliveries.
• Blue Ocean Vacation RentalscoreChannel Partner/ Reseller/ DistributorSouth Padre Island vacation rental property management company offering VayK Gear beach equipment to guests.
• Sandbucket Beach GetawayscoreChannel Partner/ Reseller/ DistributorSouth Padre Island vacation rental property management company partnering with VayK Gear for beach gear rentals.
• Port A Beach House CompanycoreChannel Partner/ Reseller/ DistributorPort Aransas vacation rental property management company offering VayK Gear beach equipment deliveries.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Vacasa: Largest U.S. vacation rental property management company. Operates the same B2B partner channel that VayK Gear depends on, and could either insource guest amenities or partner with VayK; relevant as both a channel partner and a potential vertical integrator.
• Airbnb: Dominant vacation rental marketplace where many of VayK Gear's end customers book their stays. Comparable only in customer base and demand context, but pivotal as the upstream platform shaping the partner-channel economics.
• VRBO: Major vacation rental marketplace owned by Expedia. Competes for the same beach-vacationer customer and is a primary distribution platform for many of VayK Gear's property management partners.
• Evolve: Large U.S. vacation rental property manager with a national portfolio. Operates the partner side of the B2B2C relationship and bundles guest amenities, making it a comparable channel counterparty for VayK Gear's distribution model.
• TurnKey Vacation Rentals: Professionally managed vacation rental company across U.S. coastal and mountain destinations. Represents the property manager side of the same partner channel that drives VayK Gear's demand.
• REI Co-op: National outdoor co-op that rents bikes, paddleboards, kayaks, and other recreation gear at select locations. Much broader catalog and store footprint; relevant as a scale benchmark for outdoor recreation rental demand and as a potential competitor in coastal markets.

Direct peers

• BabyQuip: BabyQuip delivers rented baby gear (cribs, strollers, car seats) to vacation rental properties and hotels via a B2B2C model with property managers. Same unattended-delivery-to-vacation-rental channel and credit-integration mechanic as VayK Gear, with a different product vertical.
• Kozy: Kozy delivers baby and toddler gear to vacation rentals using a property-manager partnership model very similar to VayK Gear's channel. Closest direct comparison on business model, B2B2C mechanics, and target customer (vacationing families).

Others

• Hobie: Watercraft and watersports brand that makes kayaks, paddleboards, and pedalboats commonly found in rental fleets. Adjacent supplier rather than competitor, but a key ecosystem participant whose products anchor VayK's marine rental inventory.

Emerging players

• Sun & Ski Sports: Multi-region outdoor and watersports retailer with rental programs for bikes, kayaks, paddleboards, and beach gear. Overlapping product categories with VayK Gear but distributed through physical retail stores rather than vacation-rental delivery.

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vayk-gear

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VayK Gear