SOF Missions
SOF Missions is a Tampa-based 501(c)(3) nonprofit founded in 2011 that delivers free four-pillar whole-health medical care through its Be Resilient Program to post-9/11 veterans, active-duty service members, first responders, and military families, funded entirely by donations, events, and merchandise.
- Company typePrivate
- Founded2011
- HeadquartersTampa, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SOF Missions does
SOF Missions (legally Shield of Faith Missions Inc., DBA "SOF Missions" / "SOFM") is a Tampa, Florida-based 501(c)(3) nonprofit organization founded in 2011 by retired U.S. Air Force Special Warfare Lieutenant Colonel Dr. F. Damon Friedman and Dayna Friedman. Its mission is to reduce veteran and first-responder suicide by delivering free whole-health medical care to post-9/11 veterans, active-duty service members, first responders, and military families across all branches and regardless of MOS or discharge status.
The core delivery platform is the Be Resilient Program (BRP), a four-pillar whole-health model that combines psychological, physical, spiritual, and social wellness through an intradisciplinary care team drawn from multiple medical specialties. Operationally, care is delivered via week-long Be Resilient Clinics (typically pairing ~10 warriors with ~20 healthcare providers at Saddlebrook Resort in Wesley Chapel, FL) followed by up to 365 days of telemedicine and 30/60/90-day plus 6-month check-ups. Adjacent products include the Galea mobile and desktop app for ongoing engagement, the multi-award documentary "Surrender Only to One," discussion guides (The Warrior's Challenge, Ethos Discussion Guide), and the book "Igniting Movements." The organization also runs the Operation Red Belt awareness campaign and monthly Veteran Coalition of Florida Facebook LIVE meetings.
The business model is donation-driven: contributions from individuals, corporations, and foundations are processed through NeonCRM and fund the Be Resilient Program at zero cost to qualifying warriors. Revenue is supplemented by merchandise sales ($13-$50 per item), event fundraising including the annual $150/ticket Emerald Coast Gala and Warrior Golf Classic at Saddlebrook Resort, and institutional grants (e.g., a $50,000 Lightning Foundation Community Award). To date the organization states it has invested over $10.7 million into the lives of over 3,000 warriors across 10 years, and operates with a 1-10 person staff supplemented by a large volunteer healthcare provider network.
SOF Missions firmographics
Firmographics- Name
- SOF Missions
- Legal name
- Shield of Faith Missions Inc.
- Website
- https://sofmissions.org
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SOF Missions is a Tampa-based 501(c)(3) nonprofit founded in 2011 that delivers free four-pillar whole-health medical care through its Be Resilient Program to post-9/11 veterans, active-duty service members, first responders, and military families, funded entirely by donations, events, and merchandise.
- Ownership category
- akta.pro rank
SOF Missions industry classification
Industry- Product category
- Veteran and First Responder Wellness Services
- NAICS
- Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Social Assistance (624)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Humanitarian-Development-Peace Nexus & Resilience Programming (BPADAEAK)
- akta.pro secondary industries
- Crisis Stabilization Units & Psychiatric Emergency Services (HLAFACAH), Community Resilience, Preparedness Training & Exercises (HLAJAGAL)
Keywords
Where SOF Missions is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
SOF Missions business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Donations and Charitable Contributions: SOF Missions is a 501(c)(3) nonprofit organization that relies primarily on charitable donations from individuals, corporations, and foundations. Donations are processed through their NeonCRM platform and go directly to support veteran programs.
- Merchandise Sales: The organization sells branded merchandise including apparel (t-shirts, golf polos, hats), books (The Warrior's Challenge, Igniting Movements, Ethos Discussion Guide), DVDs (Surrender Only to One), and discussion guides. Proceeds support the Resiliency Project.
- Event Fundraising: Annual events including the Emerald Coast Gala ($150/ticket) and Warrior Golf Classic generate revenue through ticket sales, sponsorships, and auctions. These events celebrate impact and invite community investment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Emerald Coast Gala Ticket |
| Freemium | Annual | Free Be Resilient Program |
| Unit Pricing | Pay-as-you-go | Apparel and Merchandise |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
SOF Missions product offering
Product offeringCore offering
SOF Missions delivers the Be Resilient Program (BRP), a four-pillar whole health program addressing psychological, physical, spiritual, and social wellness for post-9/11 veterans, active-duty service members, and first responders. Delivery occurs through week-long Be Resilient Clinics that bring together approximately 10 veterans with around 20 healthcare providers in an intradisciplinary care model, followed by up to 365 days of telemedicine follow-up and scheduled check-ups. The program is provided free of charge to qualifying applicants regardless of branch, MOS, or discharge status.
Product overview
SOF Missions (Shield of Faith Missions) is a faith-based 501(c)(3) nonprofit offering a portfolio of veteran support programs centered around the Be Resilient Program (BRP), a four-pillar whole health approach to addressing psychological, physical, spiritual, and social wellness. The core service delivery consists of Be Resilient Clinics (week-long intensive medical programs with follow-on care) supplemented by the Galea mobile app. The organization also provides educational resources including the Surrender Only to One documentary and discussion guides (The Warrior's Challenge, Surrender Only To One Discussion Guide, Ethos Discussion Guide), published works (Igniting Movements book), and hosts annual fundraising events (Warrior Golf Classic, Emerald Coast Gala). Operation Red Belt raises awareness for veteran suicide prevention. To date, over $10.7 million has been invested into the lives of over 3,000 warriors.
Differentiator
Problem solved
Functional benefit
Brands
- Be Resilient Program (BRP): Four-pillar whole health program addressing psychological, physical, spiritual, and social wellness for at-risk veterans and first responders
- Be Resilient Clinics (BRC)
- Operation Red Belt
- Resiliency Project
Products and services
- Be Resilient Program (BRP) A four-pillar whole health program addressing psychological, physical, spiritual, and social wellness for veterans and first responders struggling with challenges from military service. Combines intradisciplinary care with a patient-centered approach. Provided free of charge to qualifying applicants regardless of branch, MOS, or discharge status.
- Be Resilient Clinics Week-long medical intensives bringing together approximately 10 veterans with around 20 healthcare providers in an intradisciplinary approach. Addresses PTSD, mild traumatic brain injury, chronic/acute pain, sleep issues, isolation, stress, and moral injury. Followed by up to 365 days of follow-on care including telemedicine and 30/60/90-day check-ups.
- Galea App Mobile and desktop application that empowers, inspires, and equips veterans and active service members to be resilient and to live a life of wellness. Available for iPhone and Android/Desktop users.
- Surrender Only To One (Documentary Film) Multi-award winning documentary film dedicated to understanding traumatic issues military warriors and their families face, and providing spiritual and lasting solutions for healing and spiritual growth.
- Surrender Only To One — Discussion Guide An eight-session study designed to prompt and generate discussion around eight themes found in the documentary film. Includes session overview, key scriptures, group discussion, after-action review, and personal reflection components.
- The Warrior's Challenge A twelve-session topical study addressing the 12 most common challenges warriors face during and after service to their country. Designed to provide spiritual and lasting solutions for healing and spiritual growth.
- Ethos Discussion Guide A twelve-session discussion guide designed to prompt and generate discussion around core values relevant to the spiritual needs of service members, veterans, and their families. Collaborative effort between The Warrior's Journey and SOF Missions.
- Igniting Movements (Book) Book by Dr. Damon Friedman providing a model for building effective movements using Four Pillars (visionary leadership, shared cohesive ideology, effective organizational structure, and powerful strategic messaging) to inspire people to make positive change.
- Warrior Golf Classic Annual charity fundraising golf tournament benefiting SOF Missions' whole health medical care programs for veterans and military service members.
- Emerald Coast Gala Annual black-tie fundraising gala celebrating the organization's impact and raising funds for veteran programs.
- Operation Red Belt Awareness program symbolized by red belts to represent shared dedication to speak up, shine the spotlight on veteran and first responder suicide, and end the epidemic.
- Veteran Coalition of Florida (VCF) Monthly Facebook LIVE meetings on the last Thursday of each month connecting veterans to services, resources, and programs available to Florida veterans.
Quantifiable outcome
- 100% success rate - changing lives and building strong families
- +3 more outcomes
Companies that use SOF Missions
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
SOF Missions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SOF Missions partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, major and minor.
- Saddlebrook Resort & Golf ClubcoreVenue partner for Be Resilient Clinics and Warrior Golf Classic events. Provides championship golf facilities and conference space for week-long intensive warrior programs. Located in Wesley Chapel, Florida.
- Operation Red BeltcoreCampaign symbolizing shared dedication to end veteran and first responder suicide. The red belt merchandise supports the cause and raises awareness for the epidemic.
- The Warrior's JourneycoreCollaborative partner for ETHOS Discussion Guide curriculum development. Provides chaplain services, veteran peer support connections, and crisis line resources.
- Florida Department of Veterans Affairs (FDVA)majorState-level partnership supporting Florida's veteran community. Logo displayed indicating partnership alignment.
- Veteran Coalition of Florida (VCF)majorMonthly Facebook LIVE meetings to share services, resources, and programs available to Florida veterans. Co-hosts veteran crisis services information.
- Project Vet ReliefminorVeteran support organization partner with co-branding on event materials and sponsorship.
- Veterans Crisis LinemajorReferral partner providing immediate crisis support resources for veterans in crisis.
- 22ZerominorVeteran support organization partner providing services to veterans.
- Guardian Angels Medical Service DogsminorPartner providing service dogs for veterans.
- Veterans AlternativeminorAlternative therapy and services provider for veterans.
- Vets Counseling VetsminorPeer counseling organization for veterans.
- Olson Land PartnersminorReal estate partner with logo displayed as sponsor. Rick Olson serves on advisory board.
- Florida Lightning FoundationmajorAwarded SOF Missions the Lightning Foundation Community Award with $50,000 grant.
- C12 / PensacolaminorMajGen (Ret.) Norm Brozenick serves as Chair for C12 Pensacola and owner of Azimuth Strategies Team.
- Ronny G. ChenkinminorAnnual Sponsor for Emerald Coast Gala.
- Flag & FlagsminorAnnual Sponsor for Emerald Coast Gala.
- The Patriot FundminorAnnual Sponsor for Emerald Coast Gala.
- BMW of Wesley ChapelminorHole in One Prize sponsor for Warrior Golf Classic (2026 X5 vehicle).
- PAR 3minorGolf Classic sponsor.
- Florida Consolidated Credit UnionminorGolf Classic sponsor.
Scale indicators6 records
Recent moves7 records
Expansion highlights4 records
SOF Missions competitors and assessment
Company assessmentDirect peers
- The Headstrong Project: Nonprofit providing cost-free, confidential, and easily accessible mental health care to post-9/11 veterans. Comparable PTSD treatment mission with similar free-of-charge service model.
- Team Rubicon: Veteran-led nonprofit using disaster response to provide purpose and community for veterans. Comparable veteran-resiliency-through-mission model with similar national fundraising footprint.
- K9s For Warriors: Veteran service dog nonprofit providing PTSD mitigation, military veteran suicide prevention, and warrior reintegration. Comparable post-9/11 veteran focus and peer-comparable scale.
- Stop Soldier Suicide: Nonprofit dedicated exclusively to reducing military and veteran suicide. Closest direct peer on mission with comparable donor-supported funding model and veteran-targeted service population.
- Boulder Crest Foundation: Nonprofit providing combat veterans and their families long-term, residential-based PTSD treatment and resilience training. Strongest direct comparison to SOF Missions' Be Resilient Clinic model given similar intensive, multi-day treatment programs.
- Wounded Warrior Project: Largest U.S. nonprofit serving post-9/11 veterans with physical/mental health, career, and long-term support programs. Directly comparable mission to SOF Missions' warrior resiliency focus, but operates at vastly larger scale with broader program portfolio.
- The Mission Continues: Nonprofit empowering post-9/11 veterans to continue service through volunteer-led programs addressing community challenges. Comparable veteran-resilience-and-purpose mission with similar peer-driven community model.
- Iraq and Afghanistan Veterans of America (IAVA): Largest post-9/11 veteran advocacy organization focused on policy, mental health, and benefits navigation. Directly comparable target demographic but with advocacy/casework rather than clinical care focus.
Broad incumbents
- Cohen Veterans Network: National network of mental health clinics for veterans, active-duty military, and their families. More established scale and clinical infrastructure than SOF Missions, with similar outpatient mental health focus.
Emerging players
- Veterans Alternative: Holistic, alternative-therapy-focused veteran support organization; also a current SOF Missions partner. Comparable non-clinical, integrative wellness approach for veterans in crisis or transition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SOF Missions social profiles
Digital presenceSOF Missions compliance and trust
Trust signalCompliance6 records
SOF Missions financial estimates
Financial estimateRevenue estimate
Valuation estimate
SOF Missions leadership team
Management profileNumber of profiles
Profiles9 records
SOF Missions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SOF Missions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SOF Missions
What does SOF Missions do?
SOF Missions delivers the Be Resilient Program (BRP), a four-pillar whole health program addressing psychological, physical, spiritual, and social wellness for post-9/11 veterans, active-duty service members, and first responders. Delivery occurs through week-long Be Resilient Clinics that bring together approximately 10 veterans with around 20 healthcare providers in an intradisciplinary care model, followed by up to 365 days of telemedicine follow-up and scheduled check-ups. The program is provided free of charge to qualifying applicants regardless of branch, MOS, or discharge status.
Is SOF Missions a public or private company?
SOF Missions is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was SOF Missions founded?
SOF Missions was founded in 2011. It employs 1 to 10 people.
Where is SOF Missions based?
SOF Missions is headquartered in Tampa, United States, in the North America region.
How does SOF Missions make money?
Three revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are merchandise Sales and event Fundraising.
Who are SOF Missions's main competitors?
Direct peers on record are The Headstrong Project, Team Rubicon, K9s For Warriors, Stop Soldier Suicide, Boulder Crest Foundation, Wounded Warrior Project, The Mission Continues and Iraq and Afghanistan Veterans of America (IAVA). Cohen Veterans Network is listed as a broad incumbent. Veterans Alternative is listed as an emerging player.
Does SOF Missions have an API?
No public API is recorded for SOF Missions.
What industry is SOF Missions in?
SOF Missions's product category is Veteran and First Responder Wellness Services. Its primary akta.pro industry code is BPADAEAK, Humanitarian-Development-Peace Nexus & Resilience Programming, with a secondary code of HLAFACAH, Crisis Stabilization Units & Psychiatric Emergency Services. Its NAICS code is 62412 and its SIC code is 8090.