Motor Traders'​ Association of NSW

What Motor Traders'​ Association of NSW does

Motor Traders' Association of NSW (MTA NSW) is a member-based employers association and registered training organisation serving businesses in the NSW and ACT automotive industry. Founded in 1910 and headquartered in Burwood, NSW, the association represents over 3,000 member businesses across automotive mechanical and repair, service stations, heavy vehicle repairers, automotive dealers, and tow truck operators. Its core function is providing employers with employment relations advice, legal services, work health and safety guidance, training and apprenticeship support, and government advocacy on industrial matters affecting the retail motor industry.

The organisation operates a suite of wholly-owned divisions and programs including MTA NSW Training (an RTO), Motor Trades Care (WHS), Greenstamp (environmental accreditation), MTA Assured (fee-for-service workplace relations consulting), the Service Station Association (SSA), and the Australian Heavy Vehicle Repairers Association (AHVRA). Additional offerings include a member-exclusive online shop for compliance materials and consumables, a members-only jobs board for apprenticeship recruitment, vehicle inspections, an annual Wage Guide, and weekly/quarterly publications. Distribution is principally direct, via a network of Area Managers across NSW and ACT serving SMB and mid-market members; alliance partnerships with Bunnings Trade, Capricorn Society, Commonwealth Bank, CareSuper, Officeworks, RT Health, Scott & Broad, and Zembl extend the member benefits package.

Revenue is generated primarily through recurring annual membership subscriptions, supplemented by RTO training fees, MTA Assured consulting engagements, MTA Shop e-commerce sales, and ancillary services. As a non-profit association, MTA NSW is owned and controlled by its member businesses, with no parent company or external investors disclosed. The leadership team is industry-tenured, with the CEO holding 30+ years across BMW Group, Iveco, and Fiat Chrysler, and the broader executive team bringing experience from Volkswagen Group, Ampol, KONE, Optus, and AMP.

Name

Motor Traders'​ Association of NSW

Legal name

Motor Traders' Association of NSW

Website

https://mtansw.com.au

Company type

Private

Founded year

1910

Operating status

Operating

Headcount range

101–250 employees

Short description

MTA NSW is a member-based employers association and registered training organisation representing 3,000+ automotive businesses across NSW and ACT, providing employment relations, legal, training, WHS, and advocacy services since 1910.

Ownership category

akta.pro rank

Product category

Automotive Industry Association Services

NAICS

Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Occupational Safety, OSHA & Workplace Compliance Training (EDAOAMAK)

akta.pro secondary industry

General Occupational Safety & OSHA Compliance (EDABAEAA)

Keywords

• Automotive industry association
• Employment relations advisory
• Vocational training services
• Workplace health safety
• Industry advocacy lobbying

Headquarters

HQ city

Burwood

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: Primary revenue stream from membership fees charged to automotive businesses across NSW. Members pay for access to employment relations advice, training, legal services, advocacy, and business support services.
2. Training Services: Registered Training Organisation (RTO) providing automotive training delivered through employment-based mode with face-to-face training and skill-based resources in the workplace.
3. MTA Shop: Online shop selling automotive-specific stationery, signage, compliance materials, safety signs, forms, registers and consumables for workshop needs.
4. MTA Assured: Fee-for-service people management and workplace relations consulting for members, including workplace consultations, disciplinary meetings, investigations, and mediations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

MTA NSW is a membership-based employers' association and Registered Training Organisation serving over 3,000 automotive businesses across NSW and ACT. It delivers employment relations advisory, workplace health and safety services, legal advice, vocational training, environmental accreditation (Greenstamp), government advocacy, and member publications to motor trade businesses.

Product overview

MTA NSW operates as a membership-based industry association offering a comprehensive suite of services to automotive businesses in New South Wales. The core offering includes training through a Registered Training Organisation, employment relations and HR advisory services, legal advice, work health and safety support via Motor Trades Care, and Green Stamp environmental accreditation. Additional services include MTA Assured (people management consulting), an online shop, a members-only jobs board, vehicle inspections, and member publications including the weekly Wrap-Up e-bulletin and quarterly MTA Journal. The association also operates the Service Station Association (SSA) Division for petroleum industry members and maintains partnerships with the Australian Heavy Vehicle Repairers Association (AHVRA). The Wage Guide annual publication provides updated employment rate information for the automotive sector.

Differentiator

Problem solved

Functional benefit

Brands

• Greenstamp: Environmental accreditation program for automotive businesses to achieve environmental compliance and sustainable practices.
• MTA Assured
• MTA NSW Training
• Motor Trades Care
• Service Station Association (SSA)

Products and services

• MTA NSW Membership Annual subscription membership for automotive businesses providing access to employment relations advice, legal services, training, advocacy, WHS support, member publications, and exclusive business partner discounts. Members also gain access to dedicated Area Managers across NSW and ACT.
• MTA NSW Training (RTO)

Quantifiable outcome

• Member Advice Line handles over 1,500 calls each year providing immediate advice
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Bunnings TradecoreGTM or Marketing PartnerBunnings Trade is a leading retailer of home improvement and hardware products in Australia and New Zealand. As an Alliance Partner, MTA NSW members gain access to a customised price list offering discounts on products essential for automotive businesses.
• Capricorn SocietycoreGTM or Marketing PartnerEstablished in 1974, Capricorn Society is a member-owned cooperative that empowers businesses in the automotive industry. Through consolidated billing, instant credit, and access to preferred suppliers, Capricorn helps members save time and money.
• CareSupercoreGTM or Marketing PartnerCareSuper is the Industry SuperFund that has been supporting the motor trades for over 30 years, working with members and employers to deliver better retirement outcomes.
• Commonwealth BankcoreGTM or Marketing PartnerAs an Alliance Partner, CommBank provides an exclusive member-only deal for credit and debit card merchant fees. MTA NSW Members could be eligible for preferential rates on merchant fees and terminal rental, along with access to other business products.
• OfficeworksminorGTM or Marketing PartnerEstablished in 1994, Officeworks is Australia's leading supplier of office products and services for business, offering an extensive selection of office supplies, furniture, technology at competitive prices.
• RT HealthminorGTM or Marketing PartnerBacked by HCF (Australia's largest not-for-profit health fund), RT Health offers MTA members discount on selected hospital and extras cover, with waiting periods waived on extras only cover.
• Scott & BroadcoreGTM or Marketing PartnerBacked by Steadfast (Australasia's largest insurance broker network), Scott & Broad offers members tailored business insurance solutions with 30+ years' experience in motor trades.
• ZemblminorGTM or Marketing PartnerZembl is a leading Australian energy brokerage with over 15 years' experience helping businesses secure competitive electricity and gas deals, supporting more than 30,000 customers.
• Australian Heavy Vehicle Repairers Association (AHVRA)coreStrategic or Co-development PartnerAHVRA represents the heavy vehicle accident repair industry at a national level as a division of MTA NSW.
• Service Station Association (SSA)coreStrategic or Co-development PartnerSSA is a division of MTA NSW representing businesses within the petroleum industry, providing dedicated services for service station operators.
• Automotive Training Board of NSWcoreStrategic or Co-development PartnerStavros Yallouridis (CEO) holds position of Chairman of the Automotive Training Board of NSW, supporting industry training initiatives.
• Motor Trades CarecoreStrategic or Co-development PartnerMotor Trades Care (MTC) provides access to free industry WHS and worker's insurance information, topical publications, webinars, and management system resources for members.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Motor Trades Association of Queensland (MTAQ): MTAQ is the Queensland counterpart of MTA NSW, representing automotive businesses with the same membership, RTO training, employment relations, and advocacy service suite. Direct state-level peer with identical operational model serving a different Australian state.
• Motor Trade Association of SA & NT: Motor Trade Association SA & NT represents automotive businesses in South Australia and the Northern Territory with comparable trade association services including training, advocacy, and member support. State-level peer operating the same membership-based model in different Australian geographies.
• Victorian Automotive Chamber of Commerce (VACC): VACC is the Victorian state-level automotive industry association providing membership services, training, employment relations advice, and government advocacy. It is the closest state-level peer operating with an identical membership-based model in a different Australian geography, making MTA NSW and VACC direct functional comparables for benchmarking.

Others

• Capricorn Society: Capricorn Society is a member-owned automotive cooperative providing financial services, supplier networks, and credit facilities to automotive businesses. Strategic GTM partner of MTA NSW with a closely overlapping member base but a fundamentally different cooperative business model.
• Master Electricians Australia: Master Electricians Australia is a national trade association providing accreditation, training, and business support to electrical contractors. Thematically related through the trade association membership and training business model but serving an entirely different trade vertical, so no direct member competition with MTA NSW.
• Master Builders Australia: Master Builders Australia is a national building and construction industry association offering membership services, training, and advocacy. Comparable trade association business model operating in an adjacent industry vertical rather than competing for the same automotive member base.

Broad incumbents

• Australian Industry Group (Ai Group): Ai Group is a major national industry association providing HR, industrial relations, training, and advocacy services across multiple industries including manufacturing and services. Broader incumbent offering overlapping service categories but operating across many industries rather than specialising in automotive.
• Australian Automotive Aftermarket Association (AAAA): AAAA is the national peak body for Australia's automotive aftermarket industry, providing industry advocacy, training standards, and policy representation across all states. National-level incumbent in the same industry vertical with broader geographic mandate and overlapping scope to MTA NSW's specialist state-level operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=AiyM0DowiPk
• Facebookfacebook.com/MotorTradersAssociation
• Xx.com/mtansw

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Motor Traders'​ Association of NSW