What Minimum.run does

Minimum.run (legal entity MINIMUM RUN, S.L., registered in Madrid, Spain) is a digital growth studio founded in 2020 that delivers integrated design, marketing, and no-code/low-code web development services to ambitious companies seeking faster go-to-market. Its core deliverable is a product marketing website or growth campaign, executed by a cross-functional team that bundles strategy, branding, design, web development, and SEO/SEM work; engagements are sold either as fixed-scope projects (50% at signing, 50% on completion) or as recurring monthly subscriptions (Minimum, Full Marketing, and Custom tiers), with time-bank and hourly arrangements as additional formats.

The technology foundation rests on a no-code and low-code toolkit anchored by Webflow, with the company holding Webflow Enterprise Partner status after 100+ platform projects and co-developing the Webflow Localization feature. Supporting tooling spans Zapier, Airtable, HubSpot, Pipedrive, Segment, Hotjar, Google Analytics/GTM, Mailchimp, SendGrid, and Intercom; the Full Marketing Plan also incorporates generative AI for content creation. Average project timelines run 4-8 weeks.

Commercially, Minimum.run pursues a sales-led GTM via direct outreach, website contact forms (Tally), and Calendly booking, supported by content marketing, SEO, the NoCodeHackers community, and referrals. The customer base spans enterprise (Iberia, Mango, PagoNxt, Kpler, Velneo, Seedtag, Kfund) alongside venture- and Y Combinator-backed startups (Factorial, Gameto, Idoven, Covalto, Arengu, Processlabs, TrackingPlan). Minimum.run is a sister company of the Spanish digital product agency Mendesaltaren (clients include Inditex, Bankia, UEFA, Repsol, Movistar) and operates inside the broader Modulor ecosystem alongside NoCodeHackers, Tailor Hub, and SSTIL. As of 2022 the firm reported 15 full-time staff plus 4 freelancers, 300+ completed projects, and revenue growth from ~$50K to ~$500K within one year; no external funding rounds have been disclosed.

Name

Minimum.run

Legal name

MINIMUM RUN, S.L.

Website

https://minimum.run

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Minimum.run is a Madrid-based digital growth studio founded in 2020 that delivers Webflow-anchored product marketing websites, branding, SEO/SEM, and growth marketing to startups, scale-ups, and enterprises via subscription tiers and fixed-scope projects, operating as a sister company of Mendesaltaren.

Ownership category

akta.pro rank

Product category

Digital Growth Services

NAICS

Custom Computer Programming Services (541511), Specialized Design Services (5414)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)

akta.pro primary industry

Low-Code/No-Code Application Platforms (HDAEAKAA)

akta.pro secondary industry

Lead Generation & List Building Services (Prospecting, Data Sourcing) (BPAFAKAE)

Keywords

• Digital growth studio
• No-code development
• Webflow partner services
• Digital marketing strategy
• Product marketing websites

Headquarters

HQ city

Madrid

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Closed Project Contracts: Fixed-scope project engagements with defined start and end dates, deliverables, and pricing. 50% invoiced at signing, 50% upon completion or acceptance.
2. Monthly Subscription Plans: Recurring monthly flat-fee arrangements providing ongoing access to a team covering strategy, design, no-code development, and content marketing. Fixed price per month with flexibility to upgrade or downgrade.
3. Time Bank: Provision of a set number of hours for various tasks, available on a recurring or non-recurring basis. Hours consumed at client request with periodic reporting on availability.
4. Hourly Engagements: Ad-hoc services billed by the hour for tasks requested by the client. Invoiced monthly for hours spent in the previous month.
5. Professional Services: Design, marketing asset creation, web development, SEO/SEM execution, social media campaigns, and content distribution services billed through project, subscription, or time-based formats.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Minimum.run is a digital growth studio that provides integrated design, marketing, and web development services to help companies launch digital products and scale their digital presence. Its core offering is an all-in-one cross-functional team (strategy, design, no-code development, and content marketing) delivered either as monthly subscription plans (Minimum, Full Marketing, Custom) or as fixed-scope closed projects. Service delivery is anchored on a no-code/low-code toolkit, primarily Webflow, augmented by Zapier, Airtable, HubSpot, Google Analytics, Segment, and other marketing and automation platforms.

Product overview

Minimum.run is a digital growth studio that provides integrated design, marketing, and development services delivered as both subscription plans and custom closed projects. Its core offering centers on a dedicated team (strategy, design, no-code development, and content marketing) available through monthly subscription tiers (Minimum, Full Marketing, Custom), complemented by one-off fixed-scope project engagements. The studio's technical foundation rests on a no-code and low-code toolkit anchored by Webflow for website building and CMS, augmented by tools such as Figma, Notion, Zapier, Airtable, HubSpot, and analytics platforms. All services are informed by data and executed through an agile, sprint-based methodology inspired by Lean Startup and Shape Up.

Differentiator

Problem solved

Functional benefit

Brands

• Modulor: A venture builder or startup entity mentioned as part of the Minimum family network, though not explicitly detailed as a distinct product brand.

Products and services

• Minimum Plan Subscription Core monthly subscription providing a committed Minimum team covering digital design and development on Webflow with a dedicated project manager, roadmap dashboard, unlimited on-demand requests, one task open at a time, and weekly update calls. Quote-based pricing billed monthly.
• Full Marketing Plan Subscription Customized monthly subscription that delivers AI-powered marketing strategy and execution, including growth strategy, social media content plan, web content creation, Google Analytics 4 setup, and SEO/SEM/Social Ads. Quote-based pricing billed monthly.
• Custom Plan Subscription Fully customized monthly subscription engagement tailored to client goals and resources. Quote-based pricing billed monthly.
• Closed Project Service Fixed-scope custom project engagements covering web design, web development, and marketing execution with defined timelines and deliverables; billed 50% at signing and 50% upon completion or acceptance.
• Time Bank Engagement Provision of a set number of hours for various tasks, available on a recurring or non-recurring basis; hours consumed at client request with periodic reporting on availability.
• Hourly Engagement Ad-hoc services billed by the hour for tasks requested by the client; invoiced monthly for hours spent in the previous month.
• Growth Strategy Services Strategic consulting covering web strategy, content strategy, SEO/SEM strategy, and social media strategy to establish and accelerate client growth channels.
• Web and Marketing Design Services Design services including web design, social media content, branding, and copywriting focused on client KPIs.
• Web Development Services Web development encompassing Webflow-based website builds, low-code development, no-code development, and automations using a modular and scalable architecture.
• Marketing Growth Services Growth marketing execution including SEO/SEM, analytics, social media, and A/B testing with a data-driven approach to accelerate client acquisition.
• No-Code Tools Consulting Advisory and implementation services for no-code and low-code technology selection and adoption using tools such as Webflow, Figma, Notion, Zapier, Airtable, and others to build and iterate digital products rapidly.

Quantifiable outcome

• More than 300 projects completed
• +5 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• WebflowcoreTechnology or IntegrationOfficial Webflow Partner and Webflow Enterprise Partner. Minimum has built 100+ projects on Webflow and has been collaborating with Webflow since 2020. Co-developed Webflow Localization feature with Webflow's team. Primary website builder and CMS platform used across all client engagements.
• ModulorminorOthersListed under the MODULOR ecosystem on the website footer alongside Mendesaltaren, NoCodeHackers, Tailor Hub, and SSTIL. Modulor (modulor.ventures) appears to be a related venture/company in the same ecosystem.
• MendesaltarencoreStrategic or Co-development PartnerMinimum is a sister company of Mendesaltaren, a leading digital product design agency in Spain with clients including Inditex, Bankia, UEFA, Repsol, and Movistar. Danny Saltaren, CPO & Co-founder of Minimum, is also associated with Mendesaltaren. The companies share resources, expertise, and the broader ecosystem including NoCodeHackers, Tailor Hub, and SSTIL.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Elephant Room: Elephant Room is a digital agency focused on branding, web design, and growth marketing for ambitious brands. It overlaps with Minimum's horizontal design + digital growth studio positioning at a smaller scale and serves a similar startup-to-mid-market client mix.

Direct peers

• Clay (Global Design Agency): Clay is a UI/UX and digital product design agency serving global brands and startups with branding, web design, and product design. It overlaps with Minimum's web and marketing design services, particularly for VC-backed and enterprise clients needing product marketing sites.
• Locomotive: Locomotive is a digital agency that designs, builds, and markets websites for ambitious brands, with strong emphasis on strategy, design, and ongoing growth. It mirrors Minimum's integrated design + development + growth marketing studio model and competes for similar mid-market and enterprise clients.
• Fantasy (Interactive): Fantasy is an end-to-end digital agency focused on brand, design, and digital experience work for ambitious companies. It competes with Minimum in the same 'design + digital growth studio' category, serving similar enterprise and venture-backed clients.
• Resn: Resn is a New Zealand-based digital experience studio combining design, technology, and storytelling for global brands. It parallels Minimum's positioning as a multi-disciplinary digital studio that combines strategy, design, and development into subscription-style engagements.
• Refokus: Refokus is a Webflow Enterprise Partner specializing in high-end Webflow design and development for global brands. It is directly comparable because both agencies compete for the same enterprise Webflow build RFPs and emphasize premium design execution on the Webflow platform.
• Active Theory: Active Theory is a digital experience agency building immersive web experiences and product marketing sites for global brands. It is comparable to Minimum's work on high-end product marketing websites (e.g., Seedtag, Idoven, Factorial) where design quality is a key differentiator.
• Finsweet: Finsweet is a Webflow Enterprise Partner and productized design + development agency that builds Webflow-based websites and tools for enterprise clients. It is the closest direct peer because Minimum and Finsweet share Webflow Enterprise Partner status, B2B focus on marketing sites, and a similar subscription-style engagement model.

Broad incumbents

• Huge Inc. Huge is a large global digital agency offering strategy, design, marketing, and technology for enterprise clients including financial services and travel brands (e.g., Iberia-relevant vertical). It represents the scaled incumbent tier Minimum aspires to compete with for enterprise marketing-site and growth engagements.
• Webflow (in-house agency ecosystem): Webflow is the no-code platform on which Minimum has built its practice and of which it is an Enterprise Partner. It is a broad incumbent whose partner program and platform direction directly influence Minimum's economics and positioning, making it a critical comparable even though it is the underlying vendor rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/minimumrun

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minimum.run