Happy at Work

What Happy at Work does

Happy at Work (legally Interactive Happiness Survey AB) is a Sweden-based SaaS company that provides employee well-being and engagement survey software to organizations ranging from small businesses to large enterprises. The platform enables HR leaders and people managers to run short pulse surveys that can be completed in under 10 seconds, dispatched via email, Slack, or SMS, with no login or installation required for respondents. Core functionality includes a 3-question Basic Survey, an Extended Survey module for custom questions, an eNPS (Employee Net Promoter Score) tracker, an Anonymous Chat feature for discrete two-way feedback, and Smart Alarms for negative trend detection. The system is designed around an anonymity-by-default architecture, with AES256 encryption, dynamic user IDs, and a minimum-five-respondent threshold for result visibility, and the company operates in compliance with GDPR.

The platform is built on Microsoft Azure for data storage, with Postmark handling EU-compliant email delivery and Twilio handling SMS distribution. Happy at Work sells through a three-tier subscription model denominated in Swedish Krona: Basic (1-100 employees at SEK 49/employee/month), Pro (101-250 employees at SEK 39/employee/month), and Enterprise (251+ employees with custom pricing). Add-on modules such as Happy Analysis professional reporting and additional consultation hours support upsell. Distribution combines a product-led growth motion (2-week free trial, self-serve onboarding) with an enterprise sales-assisted motion gated behind a demo booking form. Content marketing via a multilingual blog (English, Swedish, Dutch, German, Spanish, French, Hungarian, Polish) supports top-of-funnel awareness.

The company has 1-10 employees and reports no external funding. Named enterprise customers include ISS Facility Services (~6,000 Sweden-based employees of a ~400,000 global workforce), Fortnox, SAP, Bank of Georgia, and Länsförsäkringar Gävleborg. Operations are headquartered in Gothenburg (with a registered address also in Växjö) and include a Budapest-based subsidiary, Happy at Work International, supporting international licensing outside Sweden.

Name

Happy at Work

Legal name

Interactive Happiness Survey AB

Website

https://happyatwork.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Happy at Work is a Swedish SaaS platform that enables HR teams and people managers to run fast, anonymous pulse surveys measuring employee well-being, stress, and workload via email, Slack, or SMS, serving organizations from SMBs to large enterprises across Europe.

Ownership category

akta.pro rank

Product category

Employee Engagement Software

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Employee Engagement, Surveys & EX (BPACAPAJ)

Keywords

• Employee engagement software
• Pulse survey platform
• Workplace well-being measurement
• Employee net promoter score
• HR analytics SaaS

Headquarters

HQ city

Gothenburg

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription Licensing (SaaS): Three-tier subscription model billed per employee per month. Pricing scales with organization size: Basic (1-100 employees at SEK 49/emp/mo + SEK 500 start fee), Pro (101-250 employees at SEK 39/emp/mo + SEK 1,000 start fee), Enterprise (251+ employees with custom pricing). All tiers include unlimited surveys. Upsell opportunities exist through add-on modules (Happy Analysis professional reporting) and additional consultation hours. Payment via invoice (quarterly or annual) or card (monthly). Annual payers receive 1 month free.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Happy at Work is a cloud-based SaaS employee survey and engagement platform that enables organizations to measure employee well-being, workload, and stress through short pulse surveys distributed via email, Slack, or SMS. Respondents can answer anonymously in under 10 seconds with no login or app installation required, and results are compiled into real-time statistical dashboards with trend detection. The product is offered in tiered subscriptions (Basic, Pro, Enterprise) with add-on capabilities such as eNPS, anonymous chat, smart alarms, and professional Happy Analysis reporting.

Product overview

Happy at Work is an employee survey and engagement SaaS platform designed to measure well-being and stress levels in organizations. The platform operates on a tiered model with Basic, Pro, and Enterprise plans. The core Basic Survey offering provides standard 3-question employee satisfaction surveys with unlimited dispatches. The Pro tier adds Pulse Surveys (Extended Survey) for customized short-form monitoring and eNPS measurement for tracking employee loyalty. Enterprise includes Happy Analysis for professional reporting. Additional capabilities include Anonymous Chat for discrete feedback and Smart Alarms for negative trend detection. Surveys are dispatched via email, Slack, or SMS with responses collected in under 10 seconds and compiled into clear statistics.

Differentiator

Problem solved

Functional benefit

Products and services

• Happy at Work Platform Cloud-based SaaS employee survey and engagement platform that enables organizations to measure well-being, stress levels, and job satisfaction through pulse surveys and continuous feedback collection, distributed via email, Slack, or SMS with no respondent login required.
• Basic Survey Standard employee satisfaction survey built around 3 simple questions with unlimited survey dispatches and 1 hour per month of customer support with tailored tips; targets organizations with 1-100 employees.
• Pulse Survey (Extended Survey) Customizable short pulse surveys that allow organizations to tailor questions to their culture and dive deeper into specific topics beyond the standard 3-question pulse; enables continuous monitoring of engagement and targeted issues.
• eNPS Module Employee Net Promoter Score module that measures and tracks employee loyalty and engagement over time using a single question.
• Anonymous Chat Discrete chat functionality that allows employees to respond anonymously to feedback, protecting their identity while fostering open dialogue and enabling targeted management solutions.
• Smart Alarms Automated alerts that detect negative trends in survey results in real time, helping administrators and managers stay informed and take timely action before issues escalate.
• Happy Analysis Professional monthly or quarterly organizational report with additional consultation hours, providing deep insights into survey results for strategic decision-making; included with the Enterprise tier.

Quantifiable outcome

• Organizations using Happy at Work achieve 85-90% average survey response rates, significantly above the industry benchmark of 65-80% for large organizations.
• +4 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Partnerships

Three partnerships are on record, tiered core.

• Microsoft AzurecoreTechnology or IntegrationMicrosoft Azure is used as the cloud infrastructure provider for storing all customer data. The SLA and Privacy Policy confirm Azure as the primary data storage layer. This is a fundamental infrastructure dependency rather than a strategic partnership — Azure is the underlying platform on which the entire SaaS product runs.
• PostmarkcoreTechnology or IntegrationPostmark is used for transactional email distribution of surveys. The SLA notes Postmark's EU-specific privacy terms, indicating a compliant setup for European data protection. Reliable email delivery is critical for survey response rates.
• TwiliocoreTechnology or IntegrationTwilio is used for SMS survey distribution, enabling organizations to reach employees who may not check email regularly. SMS delivery complements email and Slack as one of three survey dispatch channels.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lattice: Lattice started in performance management and has expanded into employee engagement surveys, eNPS, and pulse feedback. It competes with Happy at Work on the engagement side and bundles it with broader talent management, putting pricing pressure on pure-play survey tools.
• Culture Amp: Culture Amp is a leading employee engagement survey and feedback platform with a similar pulse-measurement core, expanded into performance and development. It serves mid-market and enterprise customers and competes with Happy at Work for the same HR buyer.
• 15Five: 15Five offers continuous employee feedback, pulse surveys, and engagement measurement, with a similar lightweight, HR-led buying motion. It is a direct competitor in the engagement-surveys category, especially among mid-market employers.
• Leapsome: Leapsome is a European-based people enablement platform that combines engagement surveys, performance reviews, OKRs, and learning. It is a direct regional peer, especially relevant to Happy at Work's EU customer base.
• Workday Peakon Employee Voice: Workday's employee engagement survey platform (acquired for ~$700M in 2022) is the most direct head-to-head competitor, offering continuous pulse surveys, eNPS, and benchmarks to large enterprises globally with deeper capital and distribution than Happy at Work.
• TINYpulse: TINYpulse provides anonymous employee pulse surveys, eNPS, and recognition tools, with a comparable lightweight product profile and SMB-to-mid-market focus that overlaps directly with Happy at Work.
• Officevibe: Officevibe (acquired by Limeade) provides anonymous pulse surveys, eNPS, and feedback tools to SMB and mid-market employers, directly comparable to Happy at Work on feature set, customer profile, and ease-of-use positioning.

Broad incumbents

• Glint (LinkedIn): Glint, owned by LinkedIn (Microsoft), is an employee engagement survey and people analytics platform sold primarily into large enterprises. It is comparable on survey mechanics but operates with the distribution and capital of a much larger incumbent.
• SurveyMonkey Enterprise: SurveyMonkey offers an enterprise survey platform used by HR teams for engagement and feedback, often competing on the underlying survey infrastructure (distribution, analytics). It is a broader incumbent with a wider product portfolio than Happy at Work.

Emerging players

• Workhuman: Workhuman is an employee recognition and culture platform that has expanded into engagement surveys and people analytics. It overlaps with Happy at Work on the engagement and culture measurement side, primarily for mid-market and enterprise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/happyatwork_se
• Facebookfacebook.com/happyatwork.io
• LinkedInlinkedin.com/company/happy-work-sweden
• Instagraminstagram.com/happyatwork_io

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Happy at Work