Soma Technology Group
Soma Technology Group is a privately-held Australian Managed Service Provider founded in 2004, delivering managed IT, cloud, cybersecurity, and professional IT services to over 500 mid-market and SMB customers across Australia from six offices.
- Company typePrivate
- Founded2004
- HeadquartersBroadbeach, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Soma Technology Group does
Soma Technology Group is a privately-held Australian Managed Service Provider (MSP) founded in 2004 and headquartered in Broadbeach, Queensland. The company delivers comprehensive managed IT services to more than 500 Australian businesses, with a primary focus on mid-market organisations employing 20 to 1,000 staff and additional reach into small businesses, financial services, manufacturing, accounting, and non-profit and educational institutions. The firm operates from six offices across Australia (Broadbeach, Brisbane, Sydney, Melbourne, and Perth), positioning local on-the-ground technical presence and 24/7 support as core delivery differentiators.
The product portfolio is organised into four pillars: Infrastructure and Cloud (covering IaaS, network support, cloud solutions, unified communications, mobile device management, and managed firewall and access control); Managed IT Services (helpdesk, co-managed IT, proactive maintenance, status monitoring, virtual CIO, and endpoint management); Professional IT Services (technology alignment, Microsoft 365 optimisation, process automation, business continuity, cloud migration, technical business reviews, and cybersecurity consulting); and IT Security (cybersecurity and antivirus, backup and disaster recovery, managed detection and response, security awareness training, penetration testing, and vulnerability management). The underlying technical stack is anchored by Gold- and Platinum-tier partnerships with Microsoft, Cisco, Telstra, and Datto, with supporting integrations across Dell, VMware, Palo Alto Networks, Trend Micro, Kaseya, Veeam, HP, SnapLogic, and Egnyte. A proprietary Virtual Security Operations Centre (vSOC) provides 24/7 dedicated security monitoring, and the firm holds ISO 9001:2015, ISO 27001 alignment, CyberGRX Essential Eight Maturity Level 3, and ITIL credentials.
The business model is predominantly subscription-based: clients pay monthly recurring fees in advance for managed services, supplemented by project-based professional services revenue for cloud migrations, security consulting, and strategic alignment engagements. Pricing is quote-based rather than publicly tiered, and lead generation relies on free IT health checks and dark web assessments, SEO-driven content marketing across 54+ blog articles, customer testimonials, and direct phone sales via a national 1300 number. Go-to-market is sales-led and direct, targeting decision-makers at Australian businesses with 20–1,000 employees. The firm is led by CEO Justin Amos and operates with no parent company and no disclosed institutional ownership.
Soma Technology Group firmographics
Firmographics- Name
- Soma Technology Group
- Legal name
- Soma Technology Group
- Website
- https://soma.com.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Soma Technology Group is a privately-held Australian Managed Service Provider founded in 2004, delivering managed IT, cloud, cybersecurity, and professional IT services to over 500 mid-market and SMB customers across Australia from six offices.
- Ownership category
- akta.pro rank
Soma Technology Group industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Facilities Management Services (541513), Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742), Services-Management Services (8741)
- akta.pro primary industry
- ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)
- akta.pro secondary industries
- Service Desk & ITSM Outsourcing (BPAEAMAF), ITSM Platform Implementation & Administration (ServiceNow/JSM/BMC/etc.) (BPAEAJAC), ITSM Tooling Integration, Automation & Orchestration (BPAEAJAD), ITSM Reporting, SLA/XLA & Service Performance Management (BPAEAJAL), ITIL/ITSM Process Consulting & Implementation (BPAEAJAB)
Keywords
Where Soma Technology Group is headquartered
LocationHeadquarters
- HQ city
- Broadbeach
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Soma Technology Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Managed IT Services Subscription: Monthly recurring fees for comprehensive managed IT services including proactive maintenance, monitoring, and support. Payment is required in advance according to Terms of Service.
- Professional IT Services: Project-based professional services including technology alignment, cloud migration, cybersecurity consulting, and technical business reviews
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom managed IT services with pricing based on client requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Soma Technology Group product offering
Product offeringCore offering
Soma Technology Group is an Australian Managed Service Provider delivering 24/7 managed IT services to Australian businesses across four integrated pillars: Infrastructure and Cloud, Managed IT Services, Professional IT Services, and IT Security. Services span IT support, co-managed IT, helpdesk, proactive maintenance, monitoring, virtual CIO, endpoint management, cloud migration, Microsoft 365 optimisation, business continuity, cybersecurity, managed detection and response, backups, and penetration testing. Customers receive a single trusted outsourced IT partner under monthly subscription agreements, with project-based professional services billed separately.
Product overview
Soma Technology Group is an Australian Managed Service Provider (MSP) offering a comprehensive suite of managed IT services since 2004. Their unified offering comprises four core service categories: Infrastructure and Cloud Services (including IaaS, network support, cloud solutions, unified communications, MDM, and managed firewall), Managed IT Services (covering helpdesk, co-managed IT, proactive maintenance, monitoring, virtual CIO, and endpoint management), Professional IT Services (technology alignment, Microsoft 365 optimisation, process automation, business continuity, cloud migration, technical reviews, and cybersecurity consulting), and IT Security Services (cybersecurity, antivirus, data backups, disaster recovery, MDR, security training, penetration testing, and vulnerability management). The company operates with ISO 9001:2015 quality standards and maintains Essential Eight Level 3 cybersecurity maturity, serving 500+ Australian businesses across multiple locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Infrastructure and Cloud Services End-to-end infrastructure and cloud offering for Australian businesses covering Infrastructure as a Service (IaaS), network support, cloud solutions, unified communications, mobile device management (MDM), and managed firewall and access control. Designed for organisations migrating to or operating in cloud and hybrid environments that need secure, always-on networking and communications.
- Managed IT Services Comprehensive outsourced IT support including IT helpdesk, co-managed IT (alongside internal teams), proactive maintenance, status monitoring, virtual CIO services, and endpoint management. Aimed at mid-market and enterprise Australian businesses needing 24/7 IT support without the cost of a full in-house team.
- Professional IT Services Project-based expert services covering technology alignment, Microsoft 365 optimisation, business process automation, business continuity planning, cloud migration and integration, technical business reviews (TBR), and cybersecurity consulting. Targeted at Australian businesses undertaking specific technology initiatives or strategic IT reviews.
- IT Security Services Comprehensive cybersecurity offering including cybersecurity and antivirus, data backups and disaster recovery, managed detection and response (MDR), security awareness training, penetration testing, and vulnerability management. Designed to protect Australian businesses from cyber threats and meet compliance obligations.
Quantifiable outcome
- Australian businesses lose $7,011 per minute due to downtime - Soma aims to prevent this through proactive IT management
- +1 more outcomes
Companies that use Soma Technology Group
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles3 records
Soma Technology Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature2 records
Soma Technology Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- MicrosoftcoreTechnology integration partner; Soma is a Microsoft Gold Partner providing Microsoft 365, Azure, and related Microsoft solutions to clients
- CiscocoreLong-standing technology partner; Soma won Cisco FY19 Commercial Champ Sales Competition award and provides Cisco Meraki and networking solutions
- TelstracoreTelstra Cloud Gold Partner providing telecommunications and cloud services; Soma offers Telstra Calling for Office 365
- DattocoreAchieved Platinum Partner Status within Datto's Global Partner program, providing backup and disaster recovery solutions
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Soma Technology Group competitors and assessment
Company assessmentDirect peers
- Brennan IT: One of Australia's largest independent MSPs, providing managed IT, cloud, and cybersecurity services to mid-market and enterprise clients nationally. Directly comparable to Soma in service portfolio (managed IT, security, cloud) and target customer segment.
- Outcomex: Australian managed services and cybersecurity provider with Microsoft, Cisco, and cloud platform expertise serving mid-market and enterprise clients. Comparable in vendor stack and target segments.
- ASI Solutions: Australian managed IT and cloud services provider serving mid-market and enterprise customers across multiple states. Directly overlaps with Soma's managed IT, cybersecurity, and cloud migration offerings and mid-market focus.
- CyberCX: Australia's largest dedicated cybersecurity services firm, offering managed detection and response, security consulting, and vSOC capabilities. Comparable as a competitor in Soma's security services and vSOC offerings.
- AGL Technology Group: Australian IT services and managed services provider focused on mid-market clients with cloud, cybersecurity, and managed IT offerings. Closely comparable to Soma in scale, customer profile, and service mix.
Broad incumbents
- Logicalis Australia: Global IT solutions and managed services provider with Australian operations focused on digital infrastructure, cloud, and security. Comparable as a mid-market/enterprise managed services competitor with broader portfolio.
- Fujitsu Australia: Global IT services giant with significant Australian managed services, cloud, and digital transformation operations. A much larger incumbent serving the same enterprise buyer profile.
- Datacom: Large Australasian IT services firm with broad managed services, cloud, and cybersecurity capabilities across ANZ. A larger incumbent operating in Soma's space with deeper bench and broader geographic reach.
Others
- Kaseya: Global provider of IT management and security software (RMM, PSA, security) for MSPs. Soma is a Kaseya partner and customer of these tools; relevant as an enabling platform rather than a direct competitor.
- Datto (Kaseya company): Backup, disaster recovery, and business continuity platform vendor for SMB and mid-market IT providers. Soma holds Datto Platinum Partner status, sourcing backup/DR capabilities from Datto's platform.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Soma Technology Group social profiles
Digital presenceSoma Technology Group compliance and trust
Trust signalCompliance4 records
Soma Technology Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soma Technology Group leadership team
Management profileNumber of profiles
Profiles1 record
Soma Technology Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soma Technology Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soma Technology Group
What does Soma Technology Group do?
Soma Technology Group is an Australian Managed Service Provider delivering 24/7 managed IT services to Australian businesses across four integrated pillars: Infrastructure and Cloud, Managed IT Services, Professional IT Services, and IT Security. Services span IT support, co-managed IT, helpdesk, proactive maintenance, monitoring, virtual CIO, endpoint management, cloud migration, Microsoft 365 optimisation, business continuity, cybersecurity, managed detection and response, backups, and penetration testing. Customers receive a single trusted outsourced IT partner under monthly subscription agreements, with project-based professional services billed separately.
Is Soma Technology Group a public or private company?
Soma Technology Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Soma Technology Group founded?
Soma Technology Group was founded in 2004. It employs 11 to 50 people.
Where is Soma Technology Group based?
Soma Technology Group is headquartered in Broadbeach, Australia, in the Oceania region.
How does Soma Technology Group make money?
Two revenue lines are on record. Managed IT Services Subscription is the primary driver. The others are professional IT Services.
Who are Soma Technology Group's main competitors?
Direct peers on record are Brennan IT, Outcomex, ASI Solutions, CyberCX and AGL Technology Group. Broad incumbents are Logicalis Australia, Fujitsu Australia and Datacom. Others are Kaseya and Datto (Kaseya company).
Does Soma Technology Group have an API?
No public API is recorded for Soma Technology Group.
What industry is Soma Technology Group in?
Soma Technology Group's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAJAN, ITSM Managed Services (Run/Operate/Optimize), with a secondary code of BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 541513 and its SIC code is 7370.