Verde
Verde is a Phoenix-based, minority-owned commercial facilities services company that delivers eco-friendly janitorial services—commercial cleaning, LEED support, floor care, exterior, project, and cleanroom cleaning—anchored by its Green Seal GS-42-certified Verde Earth program.
- Company typePrivate
- Founded2019
- HeadquartersPhoenix, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Verde does
Verde is a Phoenix, Arizona-based commercial facilities services company founded in 2019 that delivers janitorial and maintenance services with an explicit sustainability positioning. The company offers a portfolio of service lines—Commercial Cleaning, LEED Support, Floor Care, Project Work, Exterior Services, and Critical Space / Cleanroom cleaning—targeting commercial facilities that require professional cleaning aligned with environmental standards. Its core differentiator is the Verde Earth program, a green cleaning framework using 100% green daily-use products, equipment, and processes, which received Green Seal GS-42 third-party certification on May 2, 2024 and was recognized with a 2024 EPA Safer Choice Partner of the Year award.
Underlying technology is operational rather than proprietary: Verde integrates with third-party technology partners for attendance tracking, quality audits, work-order management, and interaction with cleaning robots and smart-building sensors. The company supplements its commercial services with a sustainability marketing platform built around a public tree-planting commitment—13,000 trees annually and 100,000 trees by 2030 through a strategic partnership with veritree, focused on Kenya's mangroves, Canada's kelp forests, Haitian farmlands, and Oregon burn zones. Verde is certified as a minority-owned business and uses this, alongside the EPA and Green Seal credentials, as commercial differentiators.
Verde's business model is professional services revenue generated through quote-based, multi-year commercial cleaning contracts sold via a direct sales motion (phone, email, website contact form) to facilities managers and property managers. Pricing is not publicly disclosed and contracts are customized. The company markets primarily through organic social channels (LinkedIn, Facebook, X) and its sustainability credentials rather than paid acquisition. Operating geography is the Southwest US, and headcount is reported in the 101-250 band. Leadership publicly disclosed includes Paul Sarzoza as President & CEO.
Verde firmographics
Firmographics- Name
- Verde
- Legal name
- Verde
- Website
- https://verdecleanservices.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Verde is a Phoenix-based, minority-owned commercial facilities services company that delivers eco-friendly janitorial services—commercial cleaning, LEED support, floor care, exterior, project, and cleanroom cleaning—anchored by its Green Seal GS-42-certified Verde Earth program.
- Ownership category
- akta.pro rank
Verde industry classification
Industry- Product category
- Commercial Cleaning Services
- NAICS
- Janitorial Services (561720), Janitorial Services (56172)
- SIC
- Sanitary Services (4950)
- akta.pro primary industry
- General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)
- akta.pro secondary industry
- Commercial Office & Corporate Janitorial (IMAIADAA)
Keywords
Where Verde is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Verde business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Commercial Cleaning Services: Eco-friendly commercial cleaning services including critical space/cleanroom cleaning, floor care, project work, and exterior services. Revenue generated through service contracts with commercial facilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom commercial cleaning services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Verde product offering
Product offeringCore offering
Verde delivers eco-friendly commercial cleaning and facilities maintenance services to businesses across the Southwest United States. Service lines include commercial cleaning, LEED certification support, floor care, project work, exterior services, and cleanroom/critical space cleaning, all delivered under its proprietary Verde Earth program, which is Green Seal GS-42 certified and uses 100% green daily-use products.
Product overview
Verde is an eco-friendly commercial facilities services company offering a portfolio of cleaning and maintenance services including Commercial Cleaning, LEED Support, Floor Care, Project Work, Exterior Services, and Critical Space/Cleanroom services. The core offering is the Verde Earth program, which provides a comprehensive green cleaning approach using 100% green products, equipment, and processes, validated by Green Seal GS-42 certification. Services are enhanced through technology partnerships for tracking attendance, quality audits, and work order management, including interaction with cleaning robots and sensors.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Cleaning
Companies that use Verde
Customer profileSegments1 record
Ideal customer profiles1 record
Verde technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Verde partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- veritreecoreStrategic partnership for tree-planting initiative. Verde committed to planting at least 13,000 trees annually and 100,000 trees by 2030 through veritree. Restoration efforts focus on Kenya's mangroves, Canada's kelp forests, Haitian farmlands, and Oregon burn zones. The partnership supports Verde's sustainability mission and environmental impact goals.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Verde competitors and assessment
Company assessmentDirect peers
- JAN-PRO Cleaning Systems: National commercial cleaning franchise focused on janitorial services for offices, medical facilities, and commercial properties. Closely comparable to Verde on service mix, recurring commercial contracts, and B2B GTM, with much larger national scale.
- OpenWorks: Commercial cleaning and facility services provider with a network model serving office, industrial, and healthcare customers. Comparable to Verde on commercial janitorial contracts, with broader scale and an integrated technology platform.
- Vanguard Cleaning Systems: Franchised commercial cleaning network focused on janitorial services for office and industrial customers. Comparable to Verde on recurring commercial cleaning contracts and franchise-style multi-region delivery model.
- CleanNet USA: National franchised commercial janitorial provider serving offices, schools, medical, and industrial facilities. Directly comparable to Verde on recurring B2B cleaning contracts and multi-line service offerings.
- Coverall Health-Based Cleaning System: Franchised commercial cleaning brand built around health-based and disinfection-focused janitorial offerings. Comparable to Verde on commercial contract cleaning with an added health/wellness angle that overlaps with Verde's indoor air quality positioning.
Broad incumbents
- ABM Industries: Public facility services company offering janitorial, parking, and integrated building maintenance across the US. Comparable to Verde as a major competitor in commercial janitorial, with far broader portfolio and national geographic coverage.
- ServiceMaster Clean: One of the largest commercial cleaning franchise networks in North America, offering janitorial, floor care, and specialty cleaning. Directly comparable as a multi-line commercial cleaning competitor with national reach, though less differentiated on green credentials than Verde.
- ISS A/S: Global facility services company with major US janitorial and integrated facility management operations. Comparable to Verde on commercial cleaning at scale, with vastly broader geographic and service portfolio coverage.
Regional players
- Bee-Clean Building Maintenance: Canadian-headquartered commercial janitorial and building maintenance provider with North American operations. Comparable to Verde on recurring commercial cleaning contracts and floor care services, though primarily focused on Canadian markets.
Emerging players
- Green Clean Institute: Industry organization that certifies and trains green cleaning providers and products. Comparable to Verde as an ecosystem player advancing eco-friendly commercial cleaning standards, which overlaps with Verde's GS-42 and EPA Safer Choice positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Verde social profiles
Digital presenceVerde compliance and trust
Trust signalCompliance2 records
Verde financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verde leadership team
Management profileNumber of profiles
Profiles1 record
Verde funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verde M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verde
What does Verde do?
Verde delivers eco-friendly commercial cleaning and facilities maintenance services to businesses across the Southwest United States. Service lines include commercial cleaning, LEED certification support, floor care, project work, exterior services, and cleanroom/critical space cleaning, all delivered under its proprietary Verde Earth program, which is Green Seal GS-42 certified and uses 100% green daily-use products.
Is Verde a public or private company?
Verde is a private company. It is classified as unknown and is currently operating.
When was Verde founded?
Verde was founded in 2019. It employs 101 to 250 people.
Where is Verde based?
Verde is headquartered in Phoenix, United States, in the North America region.
How does Verde make money?
One revenue line is on record: commercial Cleaning Services.
Who are Verde's main competitors?
Direct peers on record are JAN-PRO Cleaning Systems, OpenWorks, Vanguard Cleaning Systems, CleanNet USA and Coverall Health-Based Cleaning System. Broad incumbents are ABM Industries, ServiceMaster Clean and ISS A/S. Bee-Clean Building Maintenance is listed as a regional player. Green Clean Institute is listed as an emerging player.
Does Verde have an API?
No public API is recorded for Verde.
What industry is Verde in?
Verde's product category is Commercial Cleaning Services. Its primary akta.pro industry code is BPABABAA, General Commercial Janitorial (Recurring Contract Cleaning), with a secondary code of IMAIADAA, Commercial Office & Corporate Janitorial. Its NAICS code is 561720 and its SIC code is 4950.