Kingstone Promotion

What Kingstone Promotion does

Kingstone Promotion is a privately held French real estate developer (promoteur immobilier) headquartered in Paris at 37-39 Avenue Ledru-Rollin, with operational offices in Serris and Marne-la-Vallée (SIRET 841 268 477 00012). The company develops and sells new residential properties in the Île-de-France region, operating 12 named apartment programs across municipalities including Noiseau, Bry-sur-Marne, Champigny-sur-Marne, Villiers-sur-Marne, Montévrain, Chanteloup-en-Brie, Survilliers, Pontault-Combault, Gretz-Armainvilliers, Le Plessis Trévise, and Étampes. Unit mix spans studios to 4-room apartments, all built to RT 2012 / BBC thermal standards with PMR accessibility compliance; certain programs (L'Altitude) include domotics (smart-home) integration with connected alarm systems as standard equipment.

The company's business model is one-time transactional: Kingstone acquires land, develops projects (frequently in co-promotion with partners such as LNC, Agencity Promotion, ODE A Promotion, and SEPIMO), and sells units off-plan (VEFA) to end buyers. Pricing is unit-based and varies by program and surface area, with studios starting around €145,000 and larger T4 units reaching €490,000. Distribution is sales-led, executed through on-site commercial advisers at each development and supported by digital flip-book catalogues plus PTZ/Pinel/loan-capacity simulators on the corporate website. Target customers are primary residence buyers (including first-time buyers eligible for PTZ government-assisted loans) and individual buy-to-let investors seeking Pinel tax reductions; the company also operates two ODEN branded apparthôtels (Ivry-sur-Seine, delivered 2024; Bussy-Saint-Georges, 197 rooms, due Q1 2026) targeting extended-stay tourists and business travelers. Strategic value to buyers includes reduced notary fees (2–3% vs 7–8% on older properties), buyer protection guarantees (financial completion, 10-year structural warranty), and access to government tax/financing programs that are restricted to certified new construction.

Name

Kingstone Promotion

Legal name

Kingstone Promotion

Website

https://kingstonepromotion.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Kingstone Promotion is a privately held French real estate developer selling new residential apartments and ODEN apparthôtel units across the Île-de-France region, serving primary-residence buyers, individual buy-to-let investors, and extended-stay guests through co-promoted programs and on-site sales offices.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Lessors of Other Real Estate Property (53119)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Residential real estate development
• New construction apartments
• Property development
• Real estate investment
• Aparthotel development

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Property Development and Sales: Kingstone Promotion generates revenue through the development and sale of new residential properties and hotel residences in Île-de-France. The company acquires land, develops real estate projects, and sells apartments and hotel units to end buyers, operating on a one-time transaction model per unit.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Kingstone Promotion is a French real estate developer (promoteur immobilier) that develops and sells new residential apartment programs and hotel/aparthotel properties in the Île-de-France region. The company acquires land, develops turnkey new construction projects meeting modern environmental standards (RT 2012, BBC, NF, PMR), and sells apartments (studios to 4-room units) and hotel residences to end buyers and investors through on-site sales offices and digital channels.

Product overview

Kingstone Promotion is a real estate developer (promoteur immobilier) specializing in the sale of new residential programs in the Île-de-France region. The company operates a portfolio of distinct property programs spanning two main categories: residential housing (Logements) including apartments and residences in multiple municipalities across the Paris region, and hotel programs (Hôtellerie) under the ODEN Appart'Hôtel brand. The product portfolio includes 12 named residential programs offering apartments ranging from studios to 4-room units, plus 2 ODEN hotel/aparthotel properties. Each residential program is marketed as a distinct branded property (e.g., Villa Henri IV, L'Altitude, Le Cœurville) with specific locations, amenities, and delivery timelines. The company also provides digital financial simulation tools on its website to support buyer financing decisions.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Energy savings through BBC/RT 2012 compliance - lower energy consumption than older properties
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• LNCcoreStrategic or Co-development PartnerCo-promotion partner for Le Domaine des Marmoussets development in Noiseau. LNC is a recognized real estate developer contributing to this joint residential project.
• Agencity PromotioncoreStrategic or Co-development PartnerCommercial partner for L'Altitude development in Montévrain. Agencity handles commercial sales for this residential project.
• ODE A PromotioncoreStrategic or Co-development PartnerCo-development partner for Le Chancelor residential project in Bry-sur-Marne.
• SEPIMOcoreStrategic or Co-development PartnerCo-development partner for Villa Eiffel residential project in Le Plessis Trévise.
• Construction PartnerscoreStrategic or Co-development PartnerSolid alliances with recognized construction partners known for their professionalism and experience.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vinci Immobilier: Real estate arm of Vinci Group and one of France's largest residential developers with a deep Île-de-France pipeline. Comparable in operational scale, product mix (residential plus serviced residences), and government-program-aligned marketing.
• Nexity: France's largest residential real estate developer with extensive Île-de-France operations. Most directly comparable to Kingstone in product offering (new construction), customer segments (PTZ/Pinel-eligible buyers and investors), and reliance on government incentive programs.
• Eiffage Immobilier: Real estate development arm of Eiffage Group, focused on new residential construction across France including Île-de-France. Comparable in product offering, target customers (primary residence and investors), and use of co-promotion partnerships on larger projects.
• Kaufman & Broad: Major French residential real estate developer focused on new housing for first-time buyers and investors. Comparable in product offering, target market, and reliance on government incentive programs (PTZ, Pinel) for buyer demand.
• Bouygues Immobilier: Real estate subsidiary of Bouygues Group and one of France's largest residential developers. Comparable in developing and selling new residential properties in the same French market, with similar buyer segments and co-promotion partnership models.
• OGIC: Mid-sized French residential real estate developer with strong Île-de-France presence. Comparable in company size, new-construction focus, and target customer base, making it the closest size and market analogue to Kingstone in the candidate set.
• Pichet: French family-owned real estate developer with a mid-size operation and strong regional focus. Comparable in size profile, new-construction development approach, and dual residential/hospitality offerings via serviced residences.
• Crédit Agricole Immobilier: Real estate development subsidiary of Crédit Agricole bank, active in French residential new construction. Comparable in new-build development, banking-partnership model for completion guarantees, and customer segments spanning primary residence and investor buyers.
• Altarea Cogedim: French real estate developer with a strong residential and mixed-use portfolio including major Île-de-France operations. Comparable in new-construction development approach, commercial positioning, and customer mix of owner-occupiers and buy-to-let investors.

Broad incumbents

• Icade: Major French real estate company with a diversified portfolio across commercial, residential, healthcare, and serviced residences. Overlaps with Kingstone in residential and serviced-residence development but operates at substantially larger scale and broader scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kingstone-promotion
• Instagraminstagram.com/kingstonepromotion
• Facebookfacebook.com/kingstone.promotion

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kingstone Promotion