What Sector45 does

Sector45 is a full-service digital marketing agency founded in 2011 and headquartered in San Ysidro, California, focused exclusively on the medical and aesthetic healthcare vertical. The firm serves plastic and cosmetic surgeons, medical spas, and hospital/health systems, delivering an integrated offering that spans AI optimization (AIO), SEO/SEM, paid media management (PPC), email and text marketing, online reputation management, medical practice growth strategy consulting, website design and development, website security, and performance tracking. The company is privately held, structured as a division of Sector45 Partners, LLC, and is led by founders Scott Tobin (President) and Matthew Moore (Vice President), who together bring 30+ years of combined marketing experience.

The firm's technology stack is anchored by several proprietary assets built and refined over 15+ years: a custom Before & After Photo Gallery WordPress plugin designed for cosmetic surgery practices (also sold standalone at $500 setup plus $99/month), a LeadAlign lead management dashboard, a 53-point SEO evaluation checklist, and proprietary LLM tracking software that monitors how AI search engines reference client practices. Underlying the product offering is a partner ecosystem including Google Partner status, RepuGen for review management, and standard tools (CloudFlare, Pressable, Campaign Monitor, YEXT, AdRoll, Weave) layered to serve healthcare clients. The company has accumulated 100+ medical practice and hospital group clients and maintains several multi-year anchor relationships dating to the firm's founding.

Revenue is generated through a mix of one-time website design and development projects priced at $10,000–$30,000 and recurring monthly search engine marketing retainers at $1,750–$4,500 per site, supplemented by standalone plugin subscriptions and a freemium lead magnet. The go-to-market motion is sales-led and direct, driven by website contact forms, phone outreach, and a content marketing engine of 30+ blog pages, with no long-term contracts and only 30 days notice required to discontinue services — a positioning choice the company brands as its "Breakup Promise." Sector45 operates exclusively in the United States with a deliberately small team posture ("small on purpose") and no disclosed external funding.

Name

Sector45

Legal name

Sector45 Partners, LLC

Website

https://sector45.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Sector45 is a full-service digital marketing agency founded in 2011, serving medical and aesthetic practices including plastic surgeons, medical spas, and hospitals. The company offers AI optimization, SEO, PPC, website design, reputation management, and proprietary healthcare-specific tools, operating exclusively in the US market.

Ownership category

akta.pro rank

Product category

Healthcare Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Social Media & Community Management (BPAFAAAE)

Keywords

• Medical marketing services
• Healthcare digital agency
• Website design services
• Search engine optimization
• AI optimization marketing

Headquarters

HQ city

San Ysidro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Website Design & Development Services: One-time website design or redesign projects for medical practices. Pricing ranges from $10,000 to $30,000 depending on site size, content writing needs, and custom programming requirements.
2. Monthly Search Engine Marketing (SEM) Retainers: Recurring monthly digital marketing services including SEO, SEM, email marketing, paid search management, and performance tracking. Monthly retainer ranges from $1,750 to $4,500 per site, with unlimited 24/7 marketing consulting included.
3. Photo Gallery Plugin (Standalone): The before/after photo gallery is available as a standalone product for non-web-design clients at $500 setup fee plus $99/month with a 6-month minimum contract.
4. Practice Manager Handbook (Lead Magnet): A downloadable PDF guide for medical practice managers provided in exchange for email sign-up. Serves as a lead generation tool rather than a significant revenue source.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Sector45 is a full-service digital marketing agency that designs, develops, and markets websites for medical and aesthetic practices, including plastic surgeons, cosmetic surgeons, medical spas, and hospital/health systems. Its service stack spans AI Optimization (AIO), SEO/SEM, paid media (PPC), email and text marketing, online reputation management, and medical practice growth strategy consulting, supported by custom WordPress development, website security, performance tracking, and a proprietary Before & After Photo Gallery plugin. Engagement is sold as one-time website design projects plus recurring monthly digital marketing retainers, with an optional standalone plugin subscription.

Product overview

Sector45 is a full-service online medical marketing agency offering a comprehensive suite of digital marketing services for healthcare practices. The core offering consists of AI Optimization (AIO), SEO/SEM, Paid Media Management (PPC), Email and Text Marketing, Online Reputation Management, and Medical Practice Growth Strategy consulting. These services are delivered alongside website design, web development, website security, and performance tracking. The company also offers proprietary add-on modules including a Before and After Photo Gallery WordPress plugin, Treatment Planners, and Website Accessibility services. All services are focused on the medical/aesthetic healthcare niche including plastic surgery, cosmetic surgery, medical spas, and hospital/health systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Artificial Intelligence Optimization (AIO) AI optimization service that helps medical practices improve their visibility and reputation in AI search tools such as ChatGPT, Gemini, and Deepseek. The service analyzes how AI engines perceive a practice and develops tactics to optimize brand presence in AI-generated answers, supported by Sector45's proprietary LLM tracking software.
• SEO/SEM Services Search engine optimization and marketing services that optimize websites to rank higher in Google, Bing, and other search engines. Includes a proprietary 53-point checklist evaluation, on-page optimization, link building, local search marketing, and ongoing marketing tactics to sustain rankings.
• Paid Media Management (PPC) Pay-per-click advertising and retargeting services across Google Ads, Facebook Ads, and Bing Ads, delivered as a certified Google Partner. Includes campaign optimization, remarketing strategies, and landing page focus for conversion.
• Email and Text Marketing Email newsletter and SMS text marketing services for building subscriber lists, sending personalized messaging, and tracking campaign results. Includes drip marketing automation and compliance with privacy regulations.
• Online Reputation Management Reputation management services to monitor and improve a medical practice's online reviews and ratings. Includes review solicitation programs and response strategies, supported by the RepuGen platform partnership.
• Medical Practice Growth Strategy and Consulting Strategic consulting for healthcare organizations including marketing audits, lead conversion funnel analysis, vendor management, performance metric benchmarks, and patient acquisition and retention strategy development.
• Website Design Services Custom website design services for healthcare practices including responsive design, ADA compliance, and brand-aligned aesthetics, priced at $10,000-$30,000 per project.
• Web Development Services Custom web development including coding, backend systems, and performance optimization. Emphasizes not cutting corners on technical quality, with WordPress-based implementations hosted on Pressable and protected by CloudFlare.
• Website Security Services Website hosting and security services to protect client websites from threats, leveraging CloudFlare for CDN and DDoS protection.
• Performance Tracking and Management Analytics and metrics tracking services to measure marketing performance and provide quarterly reporting with recommendations.
• Before and After Photo Gallery Plugin Custom-built WordPress plugin for plastic and cosmetic surgery websites featuring photo import capabilities, drag-and-drop admin interface, custom labels, case categorization, responsive design, and secure database integration. Available as a standalone product at $500 setup fee plus $99/month (6-month minimum) for non-client practices.
• Treatment Planners Interactive treatment planning tool for medical websites that helps prospects understand available treatments and plan their aesthetic journey.
• Website Accessibility Services ADA compliance and website accessibility services to ensure healthcare websites are accessible to individuals with disabilities, supported by Equalize Digital tools.

Quantifiable outcome

• Companies using email marketing to nurture leads see 50% more sales-ready leads at about one-third less cost (industry statistic cited)
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Google PartnercoreTechnology or IntegrationSector45 is a certified Google Partner for Google Ads PPC advertising. This certification indicates expertise in managing Google advertising campaigns and access to Google's partner resources and support.
• RepuGencoreTechnology or IntegrationPreferred review management solution for healthcare clients. Provides full range of review solicitation and management services with dashboard, live support, and tools to garner top reviews.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Intrepy Healthcare Marketing: Healthcare-focused digital marketing agency serving medical practices, dental groups, and specialty practices with web design, SEO, and patient acquisition. Comparable vertical specialization and agency model.
• PBHS (Practice Builders Healthcare Solutions): Marketing and practice management solutions provider for dental and medical specialty practices with website design and SEO offerings. Comparable healthcare vertical and recurring service model.
• Doctor Marketing: Medical practice marketing firm focused on physicians and aesthetic practices with website development, SEO, and patient acquisition services. Comparable customer base and full-service agency offering.
• Etna Interactive: Healthcare-focused digital marketing agency serving plastic surgeons, cosmetic surgeons, and medical spas with website design, SEO, and patient acquisition services. Direct competitor to Sector45 in the medical aesthetic marketing niche.
• Lure Creative: Cosmetic and plastic surgery digital marketing agency offering website design, SEO, PPC, and branding services to aesthetic practices. Direct peer with matching niche focus and recurring service model.
• NKP Medical Marketing: Specialized medical marketing agency focused exclusively on plastic surgery practices, offering web design, SEO, and patient lead generation services. Closely comparable vertical focus, customer base, and service mix to Sector45.
• Glacial Multimedia: Medical marketing agency providing web design, SEO, video production, and patient acquisition for healthcare practices including plastic surgeons and hospitals. Similar services and customer overlap with Sector45.
• Practice Marketing Agency: Medical practice marketing agency offering website design, SEO, and reputation management specifically to healthcare providers. Direct competitor for similar client profile and service delivery.

Broad incumbents

• Tebra (formerly PatientPop + Doctor.com): Large healthcare technology platform providing practice growth, web design, SEO, reputation management, and patient engagement tools to medical practices. Broader incumbent offering overlapping services but not specialized exclusively in medical aesthetic marketing.

Emerging players

• MyAdvice: Digital marketing agency serving healthcare, legal, and financial professionals with website design and patient/client acquisition services. Comparable services to medical practice subset with broader professional services expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@S45MedicalMarketing
• Facebookfacebook.com/Sector45
• LinkedInlinkedin.com/company/sector45

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sector45