Wattkraft Gruppe
Wattkraft Gruppe is a Hanover-based Value Added Distributor of photovoltaic components (Huawei FusionSolar, AIKO, Phono Solar, Canadian Solar) operating across DACH, Benelux, Italy, and Spain, selling exclusively through a B2B wholesale partner network that supplies installer businesses.
- Company typePrivate
- Founded2019
- HeadquartersHanover, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Wattkraft Gruppe does
Wattkraft Gruppe is a Hanover-headquartered Value Added Distributor (VAD) of photovoltaic components operating across four European markets — DACH (Germany, Austria, Switzerland), Benelux, Italy, and Spain/Iberia. The company curates and distributes a multi-brand solar equipment portfolio centered on Huawei FusionSolar inverters (SUN2000 series, 2kW to 330kW), LUNA2000 modular battery storage systems (residential 5-15 kWh, C&I 200-241 kWh, utility-scale 4.5 MWh BESS), the SmartAssistant SA4h-A02 energy management system, EV charging (SmartCharger), and safety/monitoring accessories. Module brands include AIKO Solar (ABC technology), Phono Solar, and Canadian Solar. Wattkraft augments this hardware portfolio with two proprietary software products: WK-EMS 1.0 energy management software for C&I self-consumption and Wattkraft ZI 2.0, an anti-reverse-power-feed (zero-injection) solution for grid-constrained industrial sites.
The company does not sell directly to installers or end customers. Instead, it operates a two-tier B2B model: Wattkraft purchases from manufacturers, holds inventory, and supplies a curated network of national and regional wholesale/trading partners (including EWS, Fega & Schmitt, Krannich, Rexel, SegenSolar, Sonepar, Varus Energy in Germany and Sundemand, Solar Today, GPC, Cebeo, ESTG in Benelux), who then resell to installer businesses. Wattkraft monetizes through hardware margin and reinforces the channel with training, certification (Huawei FusionSolar installer certification), the Smart PV Community bonus program, downloadable technical resources, webinars, regional events (Experience Day, Stadium Tour, Roadshow), and trade show presence at Intersolar Europe.
Wattkraft is a privately held GmbH & Co. KG with 11-50 employees, registered in Hannover, and represented by Giovanni Migliore. The company has invested in regional infrastructure — offices in Utrecht (Benelux HQ), Madrid (Iberia), Sonthofen (Italy), and Dresden (Germany) — and operates localized websites in German, English, Dutch, Italian, and Spanish. Wattkraft Italy holds Huawei Digital Power CSP 5 Stars certification, the highest tier in Huawei's service partner program, signaling premium technical service capability.
Wattkraft Gruppe firmographics
Firmographics- Name
- Wattkraft Gruppe
- Legal name
- Wattkraft GmbH & Co. KG
- Website
- https://wattkraft.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wattkraft Gruppe is a Hanover-based Value Added Distributor of photovoltaic components (Huawei FusionSolar, AIKO, Phono Solar, Canadian Solar) operating across DACH, Benelux, Italy, and Spain, selling exclusively through a B2B wholesale partner network that supplies installer businesses.
- Ownership category
- akta.pro rank
Wattkraft Gruppe industry classification
Industry- Product category
- Photovoltaic Component Distribution
- NAICS
- Solar Electric Power Generation (221114)
- SIC
- Motors & Generators (3621)
- akta.pro primary industry
- Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters) (EUAMABAE)
- akta.pro secondary industries
- Energy Storage Components for Renewables Manufacturing (BESS Packs, PCS, Thermal Management) (EUAMAHAI), Distributed Generation (DG) Solar & Small Wind (EUAMAJAD)
Keywords
Where Wattkraft Gruppe is headquartered
LocationHeadquarters
- HQ city
- Hanover
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
Wattkraft Gruppe business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Solar Equipment Distribution: Wattkraft purchases photovoltaic inverters (Huawei SUN2000 series), battery storage systems (Huawei LUNA2000), EV charging solutions, solar modules (AIKO ABC, Phono Solar, Canadian Solar) from manufacturers and resells them through a network of wholesale/trading partners (EWS, Fega & Schmitt, Krannich, Rexel, SegenSolar, Sonepar, Varus Energy, Sundemand, Solar Today, GPC, Cebeo, ESTG, etc.) to installer businesses and end customers. Revenue is generated through product margin on hardware sales. The company also offers associated services (technical consulting, training, certification, downloads) as part of its value-added distributor role.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Wattkraft Gruppe product offering
Product offeringCore offering
Wattkraft Gruppe is a Value Added Distributor of photovoltaic components, purchasing Huawei FusionSolar inverters and LUNA2000 battery storage systems, AIKO Solar ABC modules, Phono Solar modules, and Canadian Solar modules from manufacturers and reselling them exclusively through a network of wholesale/trading partners to installer businesses across DACH, Benelux, Italy, and Iberia. The company also develops its own WK-EMS energy management software and Wattkraft ZI anti-reverse power feed solutions for C&I self-consumption projects, and provides training, certification, and technical support as a value-added layer.
Product overview
Wattkraft Gruppe operates as a photovoltaic distributor offering a comprehensive portfolio of solar products across residential, commercial & industrial (C&I), and utility-scale segments. The core offering centers on Huawei FusionSolar inverters and LUNA2000 battery storage systems, complemented by solar modules from AIKO Solar (ABC technology), Phono Solar, and Canadian Solar. The product ecosystem includes intelligent energy management through SmartAssistant SA4h-A02 (formerly EMMA), EV charging solutions, and proprietary software including WK-EMS 1.0 and Wattkraft ZI anti-vertido solutions. Wattkraft functions as a Value Added Partner for Huawei, distributing products across Germany (headquarters in Hanover), Benelux, Italy, and Spain/Iberia with local support, training, certification programs, and technical service.
Differentiator
Problem solved
Functional benefit
Products and services
- Huawei FusionSolar SUN2000 Inverters Huawei SUN2000 series inverters for residential, commercial, and utility-scale PV installations, available in multiple power classes from 2kW to 330kW with AI integration and cloud connectivity. Distributed to installers and wholesale partners across DACH, Benelux, Italy, and Iberia.
- Huawei LUNA2000 Battery Storage Modular lithium-ion battery storage systems for residential (LUNA2000-5-15-S1) and commercial/industrial (LUNA2000-200KWH-2H1, LUNA2000-215, LUNA2000-241, LUNA2000-4.5MWh-2H1 utility) applications, scalable from 5kWh up to megawatt-scale BESS deployments.
- AIKO Solar ABC Modules AIKO Solar All Back Contact (ABC) high-efficiency solar modules using n-Type ABC cell technology, with residential (NEOSTAR), commercial (COMET), and utility-scale (STELLAR) product lines. Distributed by Wattkraft across DACH, Benelux, Italy, and Iberia.
- Phono Solar Modules High-quality PV modules from Phono Solar Technology Co., Ltd., a subsidiary of SUMEC GROUP and member of SINOMACH, specializing in solar module development since 2004. Positioned as the value tier within Wattkraft's module portfolio.
- Canadian Solar Modules Canadian Solar's high-quality solar PV modules with over 30 GW cumulative production capacity across more than 20 manufacturing facilities in Asia and the Americas, positioned as a globally established tier within Wattkraft's distribution portfolio.
- WK-EMS 1.0 Energy Management Software Wattkraft's proprietary energy management software that manages energy flows, storage dispatch, and grid interaction for C&I PV plants, enabling optimized self-consumption with batteries in commercial and industrial installations.
- Wattkraft ZI 2.0 Anti-Reverse Power Feed Solution Wattkraft's proprietary zero-injection solution for large PV self-consumption plants that prevents energy from being fed back into the grid, combining with Huawei 6MVA Jupiter transformer and SUN2000-330KTL-H1 inverters to ensure compliance with grid connection requirements.
- SmartAssistant SA4h-A02 (formerly EMMA) Energy Management System Intelligent Huawei FusionSolar energy management system rebranded as SmartAssistant SA4h-A02 providing real-time monitoring, AI-driven optimization, Shelly device integration (up to 20 devices), Wärmepumpen SG-Ready interface, dynamic load management, and WLAN/LAN/Modbus RTU support. Functions as a central gateway for connected homes with PV, storage, and EV charging.
Quantifiable outcome
- Bodegas Teneguía achieved >€20,000 annual savings and avoided 11 tonnes CO2/year with Wattkraft-provided C&I self-consumption solution
- +1 more outcomes
Companies that use Wattkraft Gruppe
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles5 records
Wattkraft Gruppe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature5 records
Wattkraft Gruppe partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Huawei FusionSolarcoreHuawei FusionSolar is Wattkraft's primary brand partnership — Wattkraft operates as an authorized Value Added Distributor (VAD) for Huawei FusionSolar products including SUN2000 inverters, LUNA2000 storage systems, SmartCharger EV charging, SmartGuard safety devices, and the FusionSolar platform. The relationship involves purchasing, warehousing, and distributing Huawei products across DACH, Benelux, Italy, and Iberia, supplemented by training, certification, and marketing support. Wattkraft participates in Huawei product launches, the FusionSolar Smart PV Community bonus program, and is recognized as a Huawei CSP 5 Stars certified partner.
- Huawei Digital Power (CSP Program)coreWattkraft Italy achieved Huawei CSP 5 Stars certification — the highest level in Huawei Digital Power's Certified Service Partner program. This certification recognizes excellence in pre-sales technical support, installation capability, after-sales service, and spare parts management. The 5 Stars distinction is noted as a first achievement in both Italy and Europe, signaling a premium level of service partnership with Huawei.
- AIKO SolarcoreWattkraft distributes AIKO Solar ABC (All Back Contact) solar modules across its European markets. AIKO Solar is positioned as a premium brand specializing in high-efficiency modules using n-Type ABC cell technology, with residential (NEOSTAR), commercial (COMET), and utility-scale (STELLAR) product lines. Wattkraft provides datasheets, certificates, installation manuals, and warranty documentation through its AIKO Download Center.
- Phono Solar (SUMEC Group)minorWattkraft distributes Phono Solar modules, a brand of China National Machinery Industry Cooperation (SINOMACH) member SUMEC Group. Phono Solar specializes in high-quality PV modules and is positioned as a value tier within Wattkraft's module portfolio, complementing the AIKO and Canadian Solar brands.
- Canadian SolarcoreWattkraft distributes Canadian Solar modules, one of the world's largest and most successful solar module manufacturers with over 30 GW of cumulative module production capacity across more than 20 manufacturing facilities in Asia and the Americas. Canadian Solar is positioned as a high-quality, globally established brand within Wattkraft's distribution portfolio.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Wattkraft Gruppe competitors and assessment
Company assessmentDirect peers
- Memodo: European solar and storage distributor headquartered in Germany, selling inverters, modules, and battery systems to installers. Direct competitor in the same product lines Wattkraft distributes, including a focus on mid-sized C&I and residential storage.
- Wagner Solar: German PV distributor and system house serving installers with modules, inverters, and storage. Comparable business model to Wattkraft's German operations, with a similar focus on the DACH market and installer channel.
- Krannich Solar: One of Europe's largest value-added photovoltaic distributors, operating across DACH, Benelux, Iberia, Italy, and additional European markets. Direct competitor to Wattkraft in the same product categories (inverters, modules, storage, EV charging) and also a Wattkraft wholesale partner, making it the closest comparable peer.
- IBC Solar: German-headquartered PV system distributor and EPC with a broad European footprint. Competes with Wattkraft in module and inverter distribution to installers, and overlaps on C&I storage offerings. Long-established brand in the German solar market.
Broad incumbents
- Sonepar: World's largest B2B electrical distributor with a developing solar offering. Named as a Wattkraft wholesale partner in Germany, but at far greater scale and with broader product scope, making it both a channel and a structural competitor.
- SolarMax: Sino-German inverter and storage manufacturer with European sales operations. Overlaps with Wattkraft on the inverter/storage product lines Wattkraft distributes, but competes from a manufacturing rather than distribution position.
- Rexel (Solar/Energy division): Global electrical wholesaler with a growing solar and energy efficiency offering. Listed as a Wattkraft wholesale partner but also a broad incumbent that competes for installer share across multiple product categories.
Emerging players
- Sungrow: Chinese inverter and storage manufacturer aggressively expanding direct and distributor relationships across Europe. A direct substitute supplier to Wattkraft's installer base, competing with the Huawei product line Wattkraft carries.
- SolaX Power: European-facing Chinese inverter and storage brand with growing installer programs. Represents a direct alternative to Huawei inverters/LUNA2000 in the residential and C&I segments where Wattkraft is most active.
Regional players
- Energetik Solartechnik (Enerix): German franchise network for PV installers, combining distribution of solar components with a structured partner system. Comparable in installer-channel focus and German market coverage, though more franchise-oriented than pure distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Wattkraft Gruppe social profiles
Digital presenceWattkraft Gruppe compliance and trust
Trust signalCompliance1 record
Wattkraft Gruppe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wattkraft Gruppe leadership team
Management profileNumber of profiles
Profiles3 records
Wattkraft Gruppe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wattkraft Gruppe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wattkraft Gruppe
What does Wattkraft Gruppe do?
Wattkraft Gruppe is a Value Added Distributor of photovoltaic components, purchasing Huawei FusionSolar inverters and LUNA2000 battery storage systems, AIKO Solar ABC modules, Phono Solar modules, and Canadian Solar modules from manufacturers and reselling them exclusively through a network of wholesale/trading partners to installer businesses across DACH, Benelux, Italy, and Iberia. The company also develops its own WK-EMS energy management software and Wattkraft ZI anti-reverse power feed solutions for C&I self-consumption projects, and provides training, certification, and technical support as a value-added layer.
Is Wattkraft Gruppe a public or private company?
Wattkraft Gruppe is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wattkraft Gruppe founded?
Wattkraft Gruppe was founded in 2019. It employs 11 to 50 people.
Where is Wattkraft Gruppe based?
Wattkraft Gruppe is headquartered in Hanover, Germany, in the Europe region.
How does Wattkraft Gruppe make money?
One revenue line is on record: solar Equipment Distribution.
Who are Wattkraft Gruppe's main competitors?
Direct peers on record are Memodo, Wagner Solar, Krannich Solar and IBC Solar. Broad incumbents are Sonepar, SolarMax and Rexel (Solar/Energy division). Emerging players are Sungrow and SolaX Power. Energetik Solartechnik (Enerix) is listed as a regional player.
Does Wattkraft Gruppe have an API?
No public API is recorded for Wattkraft Gruppe.
What industry is Wattkraft Gruppe in?
Wattkraft Gruppe's product category is Photovoltaic Component Distribution. Its primary akta.pro industry code is EUAMABAE, Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters), with a secondary code of EUAMAHAI, Energy Storage Components for Renewables Manufacturing (BESS Packs, PCS, Thermal Management). Its NAICS code is 221114 and its SIC code is 3621.