Expandore Electronics
Expandore Electronics is a Singapore-based distributor and system integrator, founded in 1994, authorized for 80+ professional AV and broadcast brands, serving broadcasters, production houses, corporate AV teams, educational institutions, houses of worship, marine operators, and content creators across Southeast Asia.
- Company typePrivate
- Founded1994
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Expandore Electronics does
Expandore Electronics, operating as Expandore Pte Ltd, is a Singapore-based distributor and system integrator of professional broadcasting, video, and audio equipment, established in 1994 and restructured into its current private limited form in 2003. The company is an authorized distributor for over 80 professional AV and broadcast brands — including Sennheiser, Clear-Com, Blackmagic Design, Roland, YoloLiv, EcoFlow, BirdDog, Panasonic, DataVideo, Hollyland, Synco, Saramonic, and AVMATRIX — offering a full-stack portfolio spanning professional audio, video and broadcast, wireless transmission, intercom and communication, lighting and grip, display and projection, creator and streaming solutions, corporate and commercial AV, accessories and infrastructure, and high-performance computing.
The company generates revenue through three streams: (i) hardware equipment sales of branded professional AV and broadcast gear via a physical showroom near Aljunied MRT Station in Singapore and a dedicated e-commerce platform (expandore.biz); (ii) system integration and design consulting, including pre-sales technical consulting, site surveys, custom system design, installation, and after-sale technical support; and (iii) education and training services delivered through seminars and workshops for schools, educators, and government initiatives. Pricing is quote-based across all channels with no public list pricing disclosed.
Expandore serves a diversified set of vertical customer segments including broadcasters and production houses, corporate AV teams, educational institutions, houses of worship, marine and offshore operators, content creators and live streamers, and government and institutional facilities across Singapore and the broader Southeast Asian region. The company markets primarily through technical blog content, SEO, and social media (Facebook, Instagram, YouTube, Telegram), supplemented by physical showroom visits and field-sales consultation for complex enterprise deployments. The founder(s) and management team are not named in publicly available materials, and no venture capital, private equity, or parent company relationships are identified.
Expandore Electronics firmographics
Firmographics- Name
- Expandore Electronics
- Legal name
- Expandore Pte Ltd
- Website
- https://expandore.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Expandore Electronics is a Singapore-based distributor and system integrator, founded in 1994, authorized for 80+ professional AV and broadcast brands, serving broadcasters, production houses, corporate AV teams, educational institutions, houses of worship, marine operators, and content creators across Southeast Asia.
- Ownership category
- akta.pro rank
Expandore Electronics industry classification
Industry- Product category
- Professional AV Equipment Distribution
- NAICS
- Audio and Video Equipment Manufacturing (334310), Audio and Video Equipment Manufacturing (3343)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK)
- akta.pro secondary industries
- Cables, Mounts & Installation Accessories Retail (HDMI, Wall Mounts, Stands) (CRACAEAJ), Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC), Hybrid Event AV & In-Room Integration (Room Kits, Switching, Capture, Projection) (THAHAOAF)
Keywords
Where Expandore Electronics is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Expandore Electronics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Hardware Equipment Sales: Primary revenue stream from distributing and selling professional AV, broadcast, audio, video, lighting, wireless, intercom, display, and computing equipment from over 80 branded manufacturers. Revenue is generated through one-time product sales via direct showroom sales and e-commerce channels.
- System Integration & Design Consulting: Revenue from designing, integrating, and supporting complete broadcast and AV workflows. Includes site surveys, custom system design, infrastructure consulting, installation, and after-sale technical support.
- Education & Training Services: Revenue from conducting seminars, training workshops, and educational programs for schools and government initiatives to keep educators and customers current on the latest AV technology.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Product sales are quote-based with no publicly listed prices. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Expandore Electronics product offering
Product offeringCore offering
Expandore Electronics is an authorized Singapore-based distributor and system integrator of professional broadcasting, audio, video, lighting, wireless transmission, intercom, display, and streaming equipment sourced from over 80 professional AV brands. The company sells hardware through its physical showroom and e-commerce platform and provides complementary system design, integration, installation, and training services to broadcasters, production houses, corporate AV teams, educational institutions, and content creators across Southeast Asia.
Product overview
Expandore Electronics is a Singapore-based professional AV equipment distributor and system integrator established in 1994, offering a comprehensive portfolio of broadcast, professional audio, video, and lighting equipment. Their product offering spans multiple interconnected categories including Professional Audio (mixing consoles, microphones, PA systems), Video & Broadcast (PTZ cameras, switchers, monitors), Wireless Transmission (HD/4K video transmitters, wireless audio), Intercom & Communication (Clear-Com, Hollyland, Synco, Saramonic systems), Lighting & Grip (LED fixtures, modifiers, stands), Display & Projection (broadcast monitors, LED walls, projectors), Creator & Streaming Solutions (YoloLiv YoloBox series, capture cards), Corporate & Commercial AV, Accessories & Infrastructure (cables, racks, network equipment), and Computer & Peripheral solutions. The company serves broadcasters, production houses, corporate AV teams, educational institutions, and content creators across Southeast Asia.
Differentiator
Problem solved
Functional benefit
Products and services
- Sennheiser Wireless Microphone Systems
Quantifiable outcome
- Expandore has served broadcasters, production houses, corporate AV teams, educational institutions, and content creators for over 30 years since 1994
- +1 more outcomes
Companies that use Expandore Electronics
Customer profileSegments7 records
Ideal customer profiles7 records
Expandore Electronics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Expandore Electronics partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- SennheisercoreExpandore Electronics Pte Ltd is an authorized distributor for Sennheiser professional wireless microphone systems and related audio equipment. Sennheiser is recommended as the preferred brand for mission-critical broadcast and professional audio applications requiring zero-failure reliability and spectral efficiency.
- Clear-ComcoreExpandore distributes the full Clear-Com intercom product lineup, including Arcadia Central Station, FreeSpeak II, HelixNet Digital Network Partyline, and the Encore Analog Partyline. Clear-Com is positioned as the gold standard for mission-critical broadcast and marine intercom deployments.
- HollylandcoreExpandore distributes the Hollyland Solidcom wireless intercom product family (C1 Pro, M1, M1 Pro, SE, H1), serving mid-sized churches, live event spaces, and fast-growing content production teams.
- SyncominorExpandore distributes Synco Xtalk wireless intercom systems (Xtalk Master, Xtalk Xpro, Xtalk S), targeting cost-conscious independent filmmaking and small live-event sectors with decentralized, hub-free wireless solutions.
- SaramonicminorExpandore distributes Saramonic WiTalk wireless intercom systems (WiTalk9X, WiTalk9, WiTalk9 SE, WiTalk5), targeting budget-conscious small-to-mid-sized production crews with long battery run times and ergonomic form factors.
- Roland Professional A/VcoreExpandore distributes the complete Roland video switcher and AV mixer lineup, including the VR-120HD, VR-6HD, VR-400UHD, V-160HD, V-80HD, V-8HD, V-1HD+, and V-600UHD. Roland switchers are positioned as superior alternatives for live event environments requiring built-in input scalers and standalone hardware operation.
- Blackmagic DesigncoreExpandore distributes the full Blackmagic Design product ecosystem including ATEM Mini and ATEM Constellation switchers, URSA Broadcast cameras, Studio Fiber Converters, Teranex converters, HyperDeck recorders, ATEM Camera Control Panels, ATEM Advanced Panels, and ATEM Micro Panels.
- YoloLivcoreExpandore distributes the complete YoloLiv all-in-one streaming device lineup including YoloBox Pro, YoloBox Ultra, YoloBox Extreme, Instream, and YoloCam S3. YoloLiv devices are positioned as PC-free alternatives to vMix/OBS rigs for multi-camera live streaming.
- EcoFlowcoreExpandore distributes EcoFlow portable power stations, solar panels, and home energy storage solutions including the DELTA Series, RIVER Series, Power Kits, and accessories (WAVE 3 portable AC, GLACIER portable refrigerator).
- BirdDogcoreExpandore distributes BirdDog NDI-enabled PTZ cameras including the P400 4K Full NDI with Sony sensor and P4K Full NDI PTZ Camera with 1-inch Sony sensor, supporting the NDI IP video ecosystem.
- DataVideocoreExpandore distributes DataVideo NDI PTZ cameras including the PTC-140NDI and PTC-280 4K models, supporting professional IP-based video workflows in the Southeast Asian market.
- PanasoniccoreExpandore distributes Panasonic professional PTZ cameras including the AW-UE150 4K PTZ and AW-UE160 4K integrated PTZ with PoE++ for broadcast and corporate AV installations.
- AVMATRIXminorExpandore distributes AVMATRIX products including the PTZ1271 Full HD PTZ Camera, serving the NDI-enabled professional video ecosystem.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Expandore Electronics competitors and assessment
Company assessmentDirect peers
- B&H Photo Video: Large multi-channel US retailer of professional video, audio, broadcast, and lighting equipment. Most directly comparable global peer to Expandore's showro
- Full Compass Systems: US professional audio, video, lighting, and musical equipment retailer serving broadcast, production, and corporate AV customers. Directly comparable business model to Expandore as a multi-brand pro AV distributor with field sales and integration services.
- Adorama: US-based professional audio, video, and broadcast equipment retailer with both physical showroom and e-commerce presence. Closely parallels Expandore's mix of retail, distribution, and integration across the pro AV category.
- Vega Global: APAC-headquartered AV system integrator and managed services provider serving enterprise, broadcast, and venue customers. Most directly comparable regional systems integrator peer to Expandore's integration business in SE Asia.
- Trew Audio: US-based professional audio retailer and rental house serving film, broadcast, and live production. Comparable as a specialty distributor of premium pro audio brands (similar to Expandore's Sennheiser and intercom focus).
- Broadcast Supply Worldwide (BSW): US specialty broadcast equipment distributor serving radio and TV stations with mixers, microphones, processing, and studio build-out services. Directly comparable broadcast-focused distribution business to Expandore's broadcaster segment.
Broad incumbents
- Sweetwater: Largest US retailer of professional audio and music production equipment with strong distribution and educational content. Broader incumbent in the pro audio/music space that overlaps with Expandore's professional audio category.
Regional players
- Visual Solutions Group: Singapore-based AV system integrator serving corporate, education, and government customers. Comparable regional peer in the same Singapore corporate AV integration market that Expandore serves through its Corporate & Commercial AV category.
- Jands Pty Ltd: Australian distributor and integrator of professional audio, lighting, and staging equipment. Comparable regional peer to Expandore in the broader APAC market with similar product categories (pro audio, lighting, broadcast).
- Venuetech: Middle East and Africa-based distributor and integrator of professional AV, broadcast, and lighting equipment. Comparable regional systems integration peer to Expandore serving broadcasters and enterprise customers outside SE Asia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Expandore Electronics social profiles
Digital presenceExpandore Electronics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Expandore Electronics leadership team
Management profileNumber of profiles
Expandore Electronics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Expandore Electronics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Expandore Electronics
What does Expandore Electronics do?
Expandore Electronics is an authorized Singapore-based distributor and system integrator of professional broadcasting, audio, video, lighting, wireless transmission, intercom, display, and streaming equipment sourced from over 80 professional AV brands. The company sells hardware through its physical showroom and e-commerce platform and provides complementary system design, integration, installation, and training services to broadcasters, production houses, corporate AV teams, educational institutions, and content creators across Southeast Asia.
Is Expandore Electronics a public or private company?
Expandore Electronics is a private company. It is classified as unknown and is currently operating.
When was Expandore Electronics founded?
Expandore Electronics was founded in 1994. It employs 11 to 50 people.
Where is Expandore Electronics based?
Expandore Electronics is headquartered in Singapore, Singapore, in the Asia region.
How does Expandore Electronics make money?
Three revenue lines are on record. Hardware Equipment Sales are the primary driver. The others are system Integration & Design Consulting and education & Training Services.
Who are Expandore Electronics's main competitors?
Direct peers on record are B&H Photo Video, Full Compass Systems, Adorama, Vega Global, Trew Audio and Broadcast Supply Worldwide (BSW). Sweetwater is listed as a broad incumbent. Regional players are Visual Solutions Group, Jands Pty Ltd and Venuetech.
Does Expandore Electronics have an API?
No public API is recorded for Expandore Electronics.
What industry is Expandore Electronics in?
Expandore Electronics's product category is Professional AV Equipment Distribution. Its primary akta.pro industry code is CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail, with a secondary code of CRACAEAJ, Cables, Mounts & Installation Accessories Retail (HDMI, Wall Mounts, Stands). Its NAICS code is 334310 and its SIC code is 5731.