What Fleet DATA does

Fleet DATA, legally Envirokind Limited, is an Irish fleet management provider founded in 2012 in Galway and acquired by Latvian fleet management company Mapon in November 2025. The company historically offered tracking, live camera, and tachograph services for fleets across various sizes, along with compliance and efficiency solutions targeted at Irish transport and logistics operators. Post-acquisition, Fleet DATA operates as a brand under Mapon's portfolio and contributes 13 years of local market expertise to Mapon's push into Ireland and Western Europe.

Following the acquisition, Fleet DATA's offering is delivered through Mapon's broader fleet management platform, which combines a core software platform (Mapon Platform), in-house GPS hardware (Mapon Expert and Mapon Basic trackers with self-installation), and mobile applications (Driver App, Manager App). This core is extended by more than 16 modular add-ons spanning safety (AI Video Telematics, Camera Systems, Asset Tracking, Alcohol Interlocks), cost optimisation (Fuel Management, Driving Behaviour, Fleet Maintenance, Task/Route Planning, EV, Carsharing), process automation (GPS Tracking, Worktime, Vehicle Inspection, Digital Forms, Communication Tool), and compliance (Remote Tachograph Download, Temperature Monitoring, Tachogram). The platform processes video telematics, vehicle telemetry, and structured fleet data to deliver AI-powered safety monitoring, driver coaching, and operational optimization.

Fleet DATA's business model is a B2B subscription model with tiered plans (Mapon Platform/Pro, Mapon Expert, Mapon Basic) plus hardware sales, sold through direct enterprise sales with dedicated project managers for fleets of 100+ vehicles, self-install plug-and-play channels for SMBs, and a white-label partner program. Customer segments span transport and logistics, construction, courier and delivery, agriculture, taxi and ride-hailing, passenger transport, waste management, and service providers. Pricing is not publicly disclosed; enterprise deals are quoted annually with custom ERP/TMS integration.

Name

Fleet DATA

Legal name

Envirokind Limited

Website

https://fleetdata.ie

Company type

Private

Founded year

2012

Operating status

Acquired

Headcount range

1–10 employees

Short description

Fleet DATA is an Irish fleet management provider offering GPS tracking, video telematics, and tachograph compliance solutions; founded in 2012 in Galway, it was acquired by Latvian firm Mapon in November 2025 to anchor Mapon's expansion into Ireland and Western European markets.

Ownership category

akta.pro rank

Product category

Fleet Management Software

akta.pro primary industry

GPS Fleet Tracking & Mapping (TLABAJAA)

akta.pro secondary industries

Driver Behavior, Safety & Video Telematics (Dashcams/AI) (TLABAJAG), Fuel, Idling & Emissions/Carbon Analytics (TLABAJAF), Telematics Hardware, Sensors & Installation Services (TLABAJAL), Data Integration, APIs & Telematics Data Platforms (TLABAJAM), Vehicle Diagnostics, Predictive Maintenance & Remote Monitoring (TLAEAFAE)

Keywords

• Fleet management software
• GPS vehicle tracking
• Video telematics solutions
• Driver behavior monitoring
• Tachograph compliance software

Headquarters

HQ city

Ballyjamesduff

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Software Platform Subscription: Subscription-based fleet management platform access with tiered plans (Mapon Platform, Mapon Expert, Mapon Basic)
2. Hardware Sales: Sale of GPS tracking devices, dashcams, and related fleet hardware

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Fleet DATA provides a fleet management platform (now operating under Mapon's ecosystem following the November 2025 acquisition) that combines GPS vehicle tracking, AI-powered video telematics, driver behaviour monitoring, and tachograph compliance for commercial fleet operators. The offering bundles cloud-based software with in-house GPS hardware (Mapon Expert, Mapon Basic) and mobile applications, and is extended through specialised solutions covering safety, cost optimisation, compliance, and process automation. Customers span transport and logistics, construction, passenger transport, waste management, agriculture, taxi/ride-hailing, and service providers.

Product overview

Fleet DATA, acquired by Mapon in November 2025, operates as part of Mapon's fleet management platform ecosystem. The offering is a platform-plus-modules architecture consisting of the core Mapon Platform (central fleet management system) with integrated hardware products (Mapon Expert GPS tracker, Mapon Basic tracker) and mobile applications (Mapon Driver App, Mapon Manager App). This core is extended through 16+ specialized add-on modules covering safety (AI Video Telematics, Camera Systems, Asset Tracking, Alcohol Interlocks), cost optimization (Fuel Management, Driving Behaviour, Fleet Maintenance, Task/Route Planning, EV management, Carsharing), process automation (GPS Tracking, Worktime, Vehicle Inspection, Digital Forms, Communication Tool), and compliance (Remote Tachograph Download, Temperature Monitoring, Tachogram). The platform processes video telematics, vehicle telemetry, and structured fleet data to deliver AI-powered safety monitoring, driver coaching, and operational optimization across industries including transport, construction, agriculture, and waste management.

Differentiator

Problem solved

Functional benefit

Products and services

• Mapon Platform Central cloud-based fleet management platform providing unified visibility, reporting, and integration with ERP, TMS, fuel, HR and BI tools for fleet operators.
• Mapon Expert GPS Fleet Tracker High-quality in-house GPS tracking device with self-installation option for reliable vehicle tracking and data gathering across fleets.
• AI Video Telematics AI-powered video telematics that processes dashcam footage to identify hazards, report near-misses, and analyse incidents for driver protection and legal evidence.
• Camera Systems Video camera solutions for fleet vehicles providing livestream access, footage archives, and video evidence for legal protection and insurance disputes.
• Fuel Management Data-driven fuel management solution for minimising fuel consumption and CO2 emissions, with integration to fuel card systems.
• Driving Behaviour Monitoring Driver behaviour analysis solution tracking driving habits, scoring drivers, identifying improvement areas, and providing AI-assisted coaching for fuel-saving practices.
• Remote Tachograph Download Automatic remote tachograph download solution capturing driver card and mass memory data, eliminating manual checks and reducing tachograph-related fines.
• Temperature Monitoring Cold chain monitoring solution with automated alerts and data logging to ensure temperature-sensitive cargo reaches its destination safely.
• GPS Tracking and Live Data Real-time GPS fleet tracking with live data monitoring that provides vehicle location visibility via phone or computer.
• Asset Tracking BLE-based asset tracking solution providing real-time asset locations and configurable alerts for location changes.
• Alcohol Interlocks Safety solution that prevents drunk driving by automatically blocking vehicle startup when alcohol is detected by the interlock.
• Fleet Maintenance Automated fleet maintenance overview with service reminders, fuel consumption tracking, repair cost tracking, and maintenance scheduling.
• Task and Route Planning Automated route optimisation solution that finds optimal routes for vehicles to save time and resources.
• Electric Vehicles Electric vehicle fleet management solution supporting EV-specific tracking, charging and monitoring needs.
• Worktime Digital coordination solution for large teams across worksites that tracks work hours and calculates wages.
• Vehicle Inspection Mobile-based vehicle inspection solution enabling employees to perform vehicle inspections for fleet maintenance compliance.
• Digital Forms Digital forms solution allowing employees to complete forms from mobile devices at any location.
• Carsharing Digital vehicle booking solution enabling employees to book vehicles and reducing fleet idle time.
• Fleet Efficiency Fleet performance measurement solution that identifies ways to improve existing vehicle usage.
• Communication Tool Messaging communication tool for fleet manager and driver coordination.
• Tachogram Tachograph data analysis solution for improving driver performance and reducing fines, distributed via a dedicated tachogram.com website.

Quantifiable outcome

• 10% fuel savings within four months; nearly €300,000 annually for 350-vehicle fleet
• +4 more outcomes

Named customers11 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability8 records

Feature5 records

Partnerships

One partnership is on record.

• MaponcoreStrategic or Co-development Partner · 5 November 2025Latvian fleet management provider Mapon acquired 100% of shares of Irish company Envirokind Limited, operating under the Fleet DATA brand. The acquisition aims to leverage Fleet DATA's 13 years of local market expertise and expand Mapon's presence in Ireland and Western Europe. Fleet DATA was founded in Galway in 2012.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Verizon Connect: Enterprise fleet management suite with GPS tracking, video telematics, fuel management, and compliance — a broad incumbent competing in the same enterprise fleet space.
• Webfleet (Bridgestone): Mature European fleet management platform under Bridgestone, offering GPS tracking, tachograph download, vehicle diagnostics, and compliance — overlapping broadly with Fleet DATA's offering across Europe.
• Trimble Transportation: Established telematics and transportation management vendor with fleet tracking, driver safety, and compliance solutions — comparable in enterprise functionality and integration depth.

Direct peers

• Azuga (Bridgestone): GPS fleet tracking, video telematics, and driver gamification — closely aligned with Fleet DATA's AI video and driver coaching modules.
• Fleetio: Fleet management SaaS focused on maintenance, fuel, and operations — overlapping with Fleet DATA's cost-optimisation and fleet maintenance modules.
• Geotab: Global fleet telematics provider with GPS tracking, driver behavior analytics, fuel and EV management — competes head-to-head across the same product categories as Fleet DATA/Mapon.
• MiX Telematics: Global fleet and asset management provider with driver behavior, video, and compliance offerings — directly comparable across commercial vehicle verticals.
• Samsara: Public fleet telematics leader offering GPS tracking, AI video-based safety, driver coaching, and compliance — directly overlapping with Fleet DATA/Mapon's core platform and add-on modules.
• Motive (GoMotive): AI-native fleet and driver safety platform with dashcam, GPS tracking, and compliance — competes in the same AI video telematics and SMB-to-enterprise segments.

Regional players

• Quartix: UK-based fleet telematics provider with GPS tracking and driver behavior analysis — competing regionally in British and Irish Isles markets with comparable SMB and mid-market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Fleet_DATA

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fleet DATA