Roar Adventures
Roar Adventures is an online marketplace that aggregates and books guided bicycle tours from 78 third-party operators across 54 countries, serving leisure cyclists worldwide through a commission-based and affiliate-revenue model.
- Company typePrivate
- Founded2018
- HeadquartersBeenleigh, Australia
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Roar Adventures does
Roar Adventures is an online marketplace that aggregates and resells guided bicycle tours from a curated network of third-party operators. Founded in 2018 and operated by Australian parent Power Sport Parts Pty Ltd, the platform lists 368 unique adventure itineraries drawn from 78 tour operators across 54 countries. Target customers are leisure and enthusiast cyclists seeking packaged, multi-day guided cycling experiences in international destinations. The platform categorizes listings across multiple cycling disciplines — road cycling, mountain biking, gravel, and self-guided formats — with published per-person pricing ranging from $762 to $4,965 USD.
The underlying platform is a standard digital catalog and checkout model: tour inventory is aggregated from external operators, with multi-currency support across eight currencies and payment processing handled by Stripe. The company has no proprietary mobile application and operates as a lean, founder-led team of 1–10 employees based in Beenleigh, Queensland. There is no disclosed technical differentiation, no proprietary algorithms, and no integrations beyond standard payment and affiliate tooling.
Roar Adventures monetizes via marketplace commissions on bookings routed through its checkout, supplemented by an affiliate/referral program that distributes tours through third-party websites and influencers. The company publicly commits to donating 10% of profits to charity as part of its positioning. There is no disclosed funding history, no institutional investor base, and no published revenue or GMV figures, indicating a bootstrapped, lifestyle-scale operation rather than a venture-backed marketplace. The founder, Chika Sakane, is the only named principal in the company's public material.
Roar Adventures firmographics
Firmographics- Name
- Roar Adventures
- Legal name
- Power Sport Parts Pty Ltd
- Website
- https://roaradventures.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Roar Adventures is an online marketplace that aggregates and books guided bicycle tours from 78 third-party operators across 54 countries, serving leisure cyclists worldwide through a commission-based and affiliate-revenue model.
- Ownership category
- akta.pro rank
Roar Adventures industry classification
Industry- Product category
- Adventure Travel Marketplace
- NAICS
- Tour Operators (561520), Tour Operators (56152)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Cycling, Mountain Biking & E-Bike Adventure Tour Operators (THAAADAE)
- akta.pro secondary industries
- Cycling / MTB / E-Bike Guiding & Rentals (THAAALAG), Cycling, Mountain Biking & E-bike Adventures (THAJABAF)
Keywords
Where Roar Adventures is headquartered
LocationHeadquarters
- HQ city
- Beenleigh
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Roar Adventures business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Technology or R&D, Marketing or Sales, Personnel, Others
Revenue model
- Tour booking marketplace commission: Platform charges tour operators a commission or listing fee for bookings made through the Roar Adventures website. Prices shown are per-person and actual charges occur in the tour operator's native currency.
- Travel credits and referral program: Earn travel credits on bookings (e.g., $74 on Tasmania tour) and affiliate program for partner referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-person tour pricing ranging from budget to premium experiences |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Roar Adventures product offering
Product offeringCore offering
Roar Adventures operates an online marketplace that aggregates 368 cycling adventures from 78 local tour operators across 54 countries. Travelers search and book guided or self-guided bike tours by destination, adventure style, and skill level, with pricing per-person in eight supported currencies. The platform takes a commission on each booking processed through Stripe and runs an affiliate referral program, donating 10% of profits to charity.
Product overview
Roar Adventures is a bike tour booking marketplace operated by Power Sport Parts Pty Ltd, a company based in Queensland, Australia. The platform aggregates 368 unique cycling adventures from 78 local tour operators across 54 countries worldwide. The core product is the booking platform itself, which enables travelers to search and book bike tours by destination, adventure style (including Road Cycling, Mountain Biking, Trail Riding, E-Bike Tours, Solo, Cultural & Historical, Adventurous, Multi-Activity, Hiking, and Women-Only Tours), and skill level. The platform connects users with third-party tour operators and facilitates secure payment processing through Stripe. The company also operates a charitable giving program, donating 10% of revenue to charity.
Differentiator
Problem solved
Functional benefit
Products and services
- Roar Adventures Bike Tour Booking Marketplace An online marketplace aggregating 368 unique cycling adventures from 78 verified local tour operators across 54 countries, enabling individual travelers to search, compare, and book guided or self-guided bike tours by destination, adventure style, and skill level.
- Cycling Tour in Tasmania - Launceston to Hobart A 9-day fully guided gourmet cycling tour along Tasmania's east coast from Launceston to Hobart, including Freycinet National Park, Wineglass Bay hike, wine tastings, and wildlife encounters, offered to adventure travelers via Tour de Vines.
- Cycle Laos: Vientiane to Luang Prabang An 11-day multi-activity cycling tour covering 370km from Vientiane to Luang Prabang in Laos, incorporating visits to NGOs, conservation sites, UNESCO heritage sites, and social enterprises supporting local youth.
- Siem Reap to Phnom Penh A 7-day socially-conscious cycling tour across Cambodia from Siem Reap to Phnom Penh, featuring visits to local NGOs and cultural sites including Angkor Wat and the Genocide Museum.
- Siem Reap to Saigon A 16-day socially-conscious epic cycling adventure across Cambodia and Vietnam from Siem Reap to Saigon, covering approximately 700km with NGO visits, temple tours, and Mekong Delta exploration.
- Northern Rivers Rail Trail and Tweed Cycle Explorer A 6-day self-guided e-bike cycling expedition exploring Wollumbin (Mt Warning), Northern Rivers Rail Trail, Tweed Valley, and coastal beaches in New South Wales, Australia.
- Alps to Ocean Classic A fully guided 6-day trail riding tour from Tekapo through Mackenzie Country to Aoraki/Mt Cook National Park, following the Alps to Ocean cycle trail to Oamaru in New Zealand.
- Gobi Desert Bike Tour A fully guided 7-day mountain biking exploration of Mongolia's Gobi desert, featuring dinosaur fossil sites, sand dunes, yurt camp accommodations, and nomadic cultural experiences.
- Wilds of Cambodia A 9-day adventurous cycling tour from Phnom Penh through Cardamom mountains to Thailand's Koh Chang island, featuring eco-tourism projects, mangrove forests, and coastal trails.
- Hanoi to Saigon by Bicycle A 14-day cultural and historical cycling tour covering 561.7 miles from Hanoi to Ho Chi Minh City through Vietnam's karst landscapes, coastal roads, and historic sites.
- 6 Day Epic Top End Outback Riding Adventure A deluxe 6-day mountain biking adventure in Australia's Northern Territory, covering Litchfield National Park, Nitmiluk Gorge, and outback trails with waterfall swims.
- Fiordland and South Coast Gravel A 7-day road cycling tour covering 300.1 miles through New Zealand's Catlins coastline, Fiordland National Park, and Otago Peninsula with wildlife experiences.
- Island Hopping the Philippines A 13-day mountain biking adventure traversing four islands in the Visayas region of the Philippines, including Cebu, Bohol, Siquijor, and Negros with coastal rides and cultural sites.
- Road Cycling Chiang Mai to Bangkok An 11-day road cycling tour covering 574.8 miles from Chiang Mai to Bangkok through Thailand's center, featuring ancient temples, UNESCO World Heritage sites, and smooth tarmac roads.
Quantifiable outcome
- 10% of profits donated to charity
Companies that use Roar Adventures
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles1 record
Roar Adventures technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Roar Adventures partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Tour de VinescoreTour operator providing gourmet cycling tours including the popular Tasmania Launceston to Hobart tour. Operates as a verified tour provider on the Roar Adventures platform.
- SpiceRoads CyclingcoreMajor tour operator providing cycling tours across Asia and beyond, including Wilds of Cambodia, Hanoi to Saigon, and Island Hopping Philippines. One of 78 verified tour operators on the platform.
- Stripe LLCcoreThird-party payment processor handling all credit and debit card transactions. Securely stores payment card details through their platform per their privacy policy.
- 78 Local Tour OperatorscoreNetwork of verified local cycling tour operators across 54 countries providing 368 unique adventure tours. Operators range from boutique single-guide operations to larger regional providers.
- AffiliatesminorAffiliate marketing partners who earn commissions for referring customers to Roar Adventures tours.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Roar Adventures competitors and assessment
Company assessmentDirect peers
- TourRadar: Online marketplace aggregating multi-day adventure tours from hundreds of operators worldwide. Most directly comparable to Roar Adventures as a multi-operator tour booking platform, though broader in scope (not cycling-specific).
- TourHero: Online marketplace connecting travelers with local tour operators for multi-day guided trips. Closely aligned with Roar Adventures' marketplace-commission model and adventure-tour positioning.
- BikeTours.com: Specialist cycling tour marketplace offering self-guided and guided bike tours across many countries. Directly comparable as a cycling-focused tour aggregator with similar curated-inventory and booking-marketplace model.
- TDA Global Cycling: Specialist long-distance cycling tour operator running multi-country bike tours. Comparable as a competing supplier of guided cycling tours in destinations Roar Adventures covers.
Broad incumbents
- Intrepid Travel: Large adventure tour operator offering small-group trips worldwide, including cycling itineraries. Comparable as a competing supplier of guided cycling tours that travelers might book instead of via a marketplace.
- Viator: Tripadvisor-owned global activities and tours marketplace. Overlaps with Roar Adventures in online tour booking, but operates at vastly greater scale across all activity categories, not cycling-specific.
- GetYourGuide: Large online marketplace for tours, activities, and attractions worldwide. Comparable business model (third-party operator marketplace with commission revenue) but much broader scope and deeper capital base.
- Backroads: Established active-travel company specializing in biking, walking, and family trips globally. Comparable as a competing cycling-tour provider with premium positioning and direct-to-consumer booking.
- Exodus Travels: Adventure tour operator offering walking, cycling, and cultural trips across 90+ countries. Comparable as a competing supplier of guided cycling tours overlapping Roar Adventures' destinations and customer segments.
Emerging players
- SpiceRoads Cycling: Specialized bicycle tour operator active across Asia and beyond, featured on Roar Adventures' platform. Comparable as a supplier of guided cycling tours in similar destinations and trip styles.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Roar Adventures social profiles
Digital presenceRoar Adventures financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roar Adventures leadership team
Management profileNumber of profiles
Profiles1 record
Roar Adventures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roar Adventures M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roar Adventures
What does Roar Adventures do?
Roar Adventures operates an online marketplace that aggregates 368 cycling adventures from 78 local tour operators across 54 countries. Travelers search and book guided or self-guided bike tours by destination, adventure style, and skill level, with pricing per-person in eight supported currencies. The platform takes a commission on each booking processed through Stripe and runs an affiliate referral program, donating 10% of profits to charity.
Is Roar Adventures a public or private company?
Roar Adventures is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Roar Adventures founded?
Roar Adventures was founded in 2018. It employs 1 to 10 people.
Where is Roar Adventures based?
Roar Adventures is headquartered in Beenleigh, Australia, in the Oceania region.
How does Roar Adventures make money?
Two revenue lines are on record. Tour booking marketplace commission is the primary driver. The others are travel credits and referral program.
Who are Roar Adventures's main competitors?
Direct peers on record are TourRadar, TourHero, BikeTours.com and TDA Global Cycling. Broad incumbents are Intrepid Travel, Viator, GetYourGuide, Backroads and Exodus Travels. SpiceRoads Cycling is listed as an emerging player.
Does Roar Adventures have an API?
No public API is recorded for Roar Adventures.
What industry is Roar Adventures in?
Roar Adventures's product category is Adventure Travel Marketplace. Its primary akta.pro industry code is THAAADAE, Cycling, Mountain Biking & E-Bike Adventure Tour Operators, with a secondary code of THAAALAG, Cycling / MTB / E-Bike Guiding & Rentals. Its NAICS code is 561520 and its SIC code is 7900.