PSR
PSR, Inc. is a Pennsylvania-based consumer electronics repair depot and 3PL/reverse logistics provider serving extended warranty companies, insurers, K-12 schools, retailers, and consumers from a 15,000 sq ft facility with 500+ units daily capacity.
- Company typePrivate
- Founded1988
- HeadquartersPhilipsburg, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What PSR does
PSR, Inc. is a U.S.-based consumer electronics repair depot and third-party logistics provider headquartered in Philipsburg, Pennsylvania. Founded on April 1, 1988 by Brian J. Hoopsick initially to repair C-Band satellite dish receivers, the company has progressively pivoted into broader consumer electronics repair, now servicing iPhones, smartphones, iPads, tablets, Microsoft Surface devices, laptops, MacBooks, desktop computers, cameras and lenses, drones, gaming consoles, and related devices. The company operates a modern 15,000-square-foot repair facility supported by three local warehouses and a technical division of more than 35 technicians, with stated capacity to service over 500 units per day through a standardized workflow of check-in, barcoding, triage, same-day diagnostic testing, and parts inventory management.
The business operates three revenue streams. The core repair services line bills a $79 base labor fee plus parts cost per unit for both direct-to-consumer mail-in repairs and B2B depot repair contracts, with no diagnostic fees, free return shipping, and a 90-day parts-and-labor warranty. The 3PL and reverse logistics line offers manufacturers, retailers, and warranty service providers receiving, warehousing, pick/pack/ship, returns management, product sorting and grading, kitting, and labeling on a managed-services basis. The third stream is wholesale product distribution, sourcing devices and parts on behalf of extended warranty clients and other customers.
PSR's go-to-market is dual-channel: enterprise field sales targeting extended warranty and insurance underwriters, warranty administrators, K-12 education systems, and large retailers via dedicated account professionals, alongside a direct-to-consumer mail-in service accessible through online request forms. Named enterprise clients include Asurion, Centricity, Warrantech, SquareTrade, and New Leaf Service Contracts on the warranty side, Wyndham Hotel & Resorts in hospitality, Amazon and eBay sellers in retail, and various K-12 education systems. The company is founder-owned and privately held, with Brian J. Hoopsick as President/CEO/Founder, Teresa L. Thompson as CFO and Head of Client Services, Victoria Gray as Director of Operations, and Robert Manners as Service Coordinator overseeing technician training and R&D. No external funding, M&A activity, or public offering has been disclosed.
PSR firmographics
Firmographics- Name
- PSR
- Legal name
- PSR, Inc.
- Website
- https://psr1.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PSR, Inc. is a Pennsylvania-based consumer electronics repair depot and 3PL/reverse logistics provider serving extended warranty companies, insurers, K-12 schools, retailers, and consumers from a 15,000 sq ft facility with 500+ units daily capacity.
- Ownership category
- akta.pro rank
Where PSR is headquartered
LocationHeadquarters
- HQ city
- Philipsburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PSR business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Repair Services: Per-repair labor and parts fees charged for consumer electronic device repairs including smartphones, tablets, laptops, drones, cameras, and gaming consoles. Base labor rate of $79 plus cost of parts.
- 3PL/Fulfillment Services: Third-party logistics services including receiving, warehousing, pick, pack, ship, returns management, reverse logistics, product sorting/grading, kitting, labeling for manufacturers, retailers, and warranty service providers.
- Wholesale Product Distribution: Wholesale product distribution sourcing for extended warranty companies and other clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard repair service - $79 labor plus parts |
| Unit Pricing | Pay-as-you-go | Microsoft Surface repairs - $79 labor plus parts |
| Unit Pricing | Pay-as-you-go | Special K-12 Education pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
PSR product offering
Product offeringCore offering
PSR is a consumer electronics repair depot and third-party logistics provider offering depot repair services for smartphones, tablets, laptops, Microsoft Surface devices, cameras, drones, and gaming consoles. The company serves both B2B clients (extended warranty companies, insurance companies, warranty administrators, retailers, and K-12 education systems) and individual consumers through mail-in repair, with per-repair fees set at a $79 base labor rate plus parts. Additional offerings include 3PL fulfillment, reverse logistics, returns management, sorting/grading, kitting, and labeling services.
Differentiator
Problem solved
Functional benefit
Products and services
- iPhone Repair
Quantifiable outcome
- 90-day warranty on all parts and labor
- +4 more outcomes
Companies that use PSR
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
PSR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PSR partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- AsurioncoreAsurion is a major extended warranty and insurance provider that uses PSR as their repair depot for consumer electronics. Testimonials indicate a long-standing relationship with Brian Hoopsick and the PSR team.
- CentricitycoreCentricity is an extended warranty company that partners with PSR for vendor relations and device repairs. Multiple testimonials from Centricity employees praising the partnership.
- WarrantechcoreWarrantech is a warranty service provider that sends electronics to PSR for quick and efficient repairs. Testimonial states PSR is the top depot center in the US.
- SquareTradecoreSquareTrade is an extended warranty company that worked with Brian and the PSR team for consumer electronics repairs.
- New Leaf Service ContractscoreService contract administration company that has worked with PSR for 10 years at two different companies, with CEO Sean M. Hicks recommending their services.
- Security Masters CorporationminorPresident David Nikrant worked with PSR in the warranty space and recommends Brian and his team for quality service.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
PSR competitors and assessment
Company assessmentBroad incumbents
- Micro Center: Micro Center operates US electronics retail superstores that also offer in-store device repair and build services. While broader in scope, its repair service line directly overlaps with PSR's consumer electronics and computer repair offerings.
- Best Buy (Geek Squad): Geek Squad is the in-store and mail-in consumer electronics repair arm of Best Buy, one of the largest US electronics retailers. It overlaps with PSR's smartphone, tablet, and computer repair services but operates as part of a much broader retail and services portfolio rather than a dedicated depot.
- CompuCom (ODG): CompuCom is a US IT services and lifecycle management provider that includes device repair, depot services, and reverse logistics for enterprise hardware. Its depot and reverse logistics line is comparable to PSR's 3PL and B2B repair operations, though it serves primarily enterprise IT endpoints rather than consumer devices.
- Office Depot / OfficeMax (Workonomy Services): Office Depot operates in-store and depot-based technology repair and support services for consumers and small businesses. It overlaps with PSR's consumer and small-business device repair offering but is part of a much broader office supplies and services business.
Direct peers
- Cellairis: Cellairis is a mall-based and mall-in-store consumer electronics repair franchise specializing in smartphones, tablets, and accessories with device protection programs. It is directly comparable to PSR's mail-in and warranty-channel consumer repair business, though it leans more retail-front.
- CPR Cell Phone Repair: CPR is a franchise-based consumer electronics repair network with mail-in and walk-in service for smartphones, tablets, computers, and gaming devices. It is directly comparable to PSR in service mix and mail-in consumer offering, though PSR is differentiated by its warranty-depot B2B focus and lack of franchise model.
- iFixit: iFixit operates a mail-in consumer electronics repair service alongside its well-known parts and repair-guide marketplace. Like PSR, it services smartphones, tablets, and laptops on a depot basis, and competes in the same mail-in consumer channel.
- uBreakiFix (Asurion subsidiary): uBreakiFix is a national consumer electronics repair chain owned by Asurion—one of PSR's largest enterprise clients. Both operate as depot and mail-in repair providers for smartphones, tablets, gaming consoles, and computers, serving warranty and insurance channels, making them the closest direct peer in business model and customer base.
Emerging players
- iPad Rehab: iPad Rehab is a specialized, mail-in micro-soldering and logic board repair provider for Apple devices. It is comparable to PSR in mail-in consumer electronics repair, but operates at a much smaller, niche scale and is focused on a subset of high-complexity Apple device repairs.
Others
- SquareTrade (Allstate Protection): SquareTrade is a major extended warranty administrator and a current PSR client. While it is also a buyer of depot repair services rather than a direct repair operator, it sits in the same warranty value chain and could, in theory, insource or switch depot providers—making it both a customer and an adjacent ecosystem participant.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
PSR social profiles
Digital presencePSR financial estimates
Financial estimateRevenue estimate
Valuation estimate
PSR leadership team
Management profileNumber of profiles
Profiles4 records
PSR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PSR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PSR
What does PSR do?
PSR is a consumer electronics repair depot and third-party logistics provider offering depot repair services for smartphones, tablets, laptops, Microsoft Surface devices, cameras, drones, and gaming consoles. The company serves both B2B clients (extended warranty companies, insurance companies, warranty administrators, retailers, and K-12 education systems) and individual consumers through mail-in repair, with per-repair fees set at a $79 base labor rate plus parts. Additional offerings include 3PL fulfillment, reverse logistics, returns management, sorting/grading, kitting, and labeling services.
Is PSR a public or private company?
PSR is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PSR founded?
PSR was founded in 1988. It employs 11 to 50 people.
Where is PSR based?
PSR is headquartered in Philipsburg, United States, in the North America region.
How does PSR make money?
Three revenue lines are on record. Repair Services are the primary driver. The others are 3PL/Fulfillment Services and wholesale Product Distribution.
Who are PSR's main competitors?
Broad incumbents on record are Micro Center, Best Buy (Geek Squad), CompuCom (ODG) and Office Depot / OfficeMax (Workonomy Services). Direct peers are Cellairis, CPR Cell Phone Repair, iFixit and uBreakiFix (Asurion subsidiary). iPad Rehab is listed as an emerging player. SquareTrade (Allstate Protection) is listed as an others.
Does PSR have an API?
No public API is recorded for PSR.