Tadmarton Heath Golf Club

What Tadmarton Heath Golf Club does

Tadmarton Heath Golf Club is a private members golf club operating an 18-hole traditional heathland course in Wigginton, near Banbury, Oxfordshire, in the United Kingdom. Founded in October 1922 and designed by Cecil K Hutchison with land endorsed by six-time Open champion Harry Vardon, the club serves individual members, pay-and-play visitors, golfing societies, and junior golfers across the regional Oxfordshire and Buckinghamshire/Bedfordshire/Oxfordshire (BB&O) catchment.

The club monetizes through four core streams: usage-based green fees with season-tiered pricing (£55–£85 for adults), recurring seven-day membership subscriptions (with long-service discounts for 70+ members of 30+ years), one-time open competition entry fees (£10–£200 across men's, ladies', team, mixed, seniors, and junior events), and Pro Shop plus clubhouse F&B revenue delivered from an 18th-century farmhouse. Underlying operations run on the third-party IntelligentGolf SaaS platform, which provides online tee-time booking, competition management, member login, and CONGU-ratified handicap maintenance; no proprietary technology, AI, or data assets are disclosed.

Distribution is direct-to-consumer: visitors self-book online, societies coordinate tee times through the club, and the Professional Shop handles on-site equipment and buggy hire. The go-to-market is community-led, anchored by a BB&O-sponsored Junior Winter Series that grew from 107 to 152 participants in 2024/25, and by a 2025 Junior Open that drew a record 60 entries. Brand positioning is reinforced by a Top 100 ranking on Top100GolfCourses.com, England Golf Value Courses 2025 recognition, R&A Charter Signatory status, and SafeGolf certification.

Name

Tadmarton Heath Golf Club

Legal name

Tadmarton Heath Golf Club Company Limited

Website

https://tadmartongolf.com

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

11–50 employees

Short description

Tadmarton Heath Golf Club operates a private 18-hole heathland golf course near Banbury, UK, founded 1922, serving members, day visitors, societies, and junior golfers via green fees, subscriptions, competitions, and clubhouse F&B.

Ownership category

akta.pro rank

Product category

Golf Club & Course Operations

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Golf course facilities
• Members golf club
• Visitor green fees
• Open golf competitions
• Junior golf development

Headquarters

HQ city

Banbury

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Green Fees: Revenue from visitor green fees charged at varying rates based on season (Spring, Late Spring, Summer, Autumn, Winter) and day of week (weekday vs weekend/public holidays). Additional revenue from County Cards and buggy hire.
2. Membership Subscriptions: Seven-day membership subscriptions with discounts available for long-serving members (30+ years) aged 70+. Financial incentives offered to juniors and under-represented groups for membership recruitment.
3. Competition Entry Fees: Revenue from open competitions including Men's Open (£35), Ladies Open (£120 for 3-ball teams), Team Open (£200), Mixed Open (£90), and Junior events (£10-£20).
4. Pro Shop and Clubhouse: Professional Shop sales including equipment, apparel, and golf balls. Clubhouse food and beverage service in an 18th century farmhouse setting.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Tadmarton Heath Golf Club operates an 18-hole heathland golf course (opened 1922) at Wigginton, Banbury, Oxfordshire, offering visitor green fees, seven-day memberships, open competitions, a junior golf programme, and clubhouse dining in an 18th-century farmhouse. Core commercial activities are visitor green-fee play, membership subscriptions, open competition entry fees, and Pro Shop sales, all supported by an IntelligentGolf-powered online booking and handicap management platform.

Product overview

Tadmarton Heath Golf Club operates as a traditional golf club with a unified service offering centered around its 18-hole heathland golf course opened in 1922. The club provides green fee access for visitors, full membership packages, and organizes open competitions including the prestigious Beaumont Pease Cup. Services are delivered through an IntelligentGolf-powered web platform that handles online tee time booking, competition management, and CONGU ratified handicap maintenance for members. The clubhouse, housed in an 18th century farmhouse, offers dining and event facilities. A comprehensive junior golf programme includes BB&O-sponsored Junior Winter Series and Junior Opens.

Differentiator

Problem solved

Functional benefit

Products and services

• Tadmarton Heath Golf Course An 18-hole traditional heathland golf course (approximately 5,523 yards) opened in October 1922 and designed by Cecil K Hutchison, maintained year-round with mandatory winter mats during colder months. Available to paying members and visitors on a green-fee or membership basis.
• Visitor Green Fees Per-round green fee access for non-members, with seasonal pricing across Spring (£60–£70), Late Spring (£65–£75), Summer (£70–£85), Autumn (£65–£75), and Winter (£55–£65) periods, plus junior rates and County Card discounts after 2pm on weekends.
• Golf Club Membership Seven-day membership subscriptions providing full access to the 18-hole course, clubhouse facilities, club competitions, and member events, with subscription discounts for members aged 70+ with 30+ years of continuous membership.
• Open Competitions Annual organised golf competitions open to regional entrants, including the 2026 Banbury Town Cup Men's Open (£35), Ladies Open 3 Ball Alliance (£120), Team Open (£200), Mixed Open (£90), Junior Open 18 holes (£20), Junior Open 9 holes (£10), Seniors' Pairs Open (£95), and 4-Ball Alliance (£200), plus the prestigious Beaumont Pease Cup.
• Clubhouse Facilities Hospitality and event facilities housed in an 18th-century farmhouse, offering dining, bar service, and private function hosting for members, competition attendees, and society/corporate groups.
• Online Tee Time Booking System Self-serve web-based tee time booking for visitors, powered by the IntelligentGolf platform and integrated with course status updates and weather information.
• Junior Golf Programme Structured junior golf development offering including the BB&O Junior Order of Merit Junior Opens, BB&O-sponsored Junior Winter Series (£12 per member, £20 per visitor per event), handicap maintenance, and coaching pathways. The 2025 Junior Open had a record 60 entrants with 38 playing off single-figure handicaps.
• CONGU Handicap Maintenance Official CONGU-ratified handicap tracking and maintenance service for playing members, powered by the IntelligentGolf platform with integrated World Handicap System (WHS) calculator functionality.
• Professional Shop Services On-site Professional Shop offering golf equipment, apparel, and golf ball sales along with buggy hire, supporting both members and visitors.

Quantifiable outcome

• Record entry of 60 juniors for 2025 Junior Open
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• BB&O (Buckinghamshire, Bedfordshire & Oxfordshire Golf)coreStrategic or Co-development PartnerBB&O Golf Partnership sponsors the Junior Winter Series hosted by Tadmarton Heath. This partnership provides Order of Merit competition structure, BB&O vouchers for prize winners, and supports junior golf development across the region. The 2024/25 series saw 152 junior participants across six events.
• England GolfcoreStrategic or Co-development PartnerOfficial affiliation with England Golf, the governing body for amateur golf in England. The club displays the England Golf logo indicating membership and adherence to their standards. Club competitions use CONGU ratified handicap maintenance.
• The R&AminorStrategic or Co-development PartnerClub is a Charter Signatory with The R&A, golf's governing body for territories outside the United States and Canada. The R&A Putter is awarded as a prize in the Junior Open competition.
• IntelligentGolfcoreTechnology or IntegrationThird-party golf club management software provider powering the club's website, online booking system, competition management, and member login functionality.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• American Golf (UK): UK's largest golf retailer and operator of multiple golf courses, leisure venues, and retail stores. While operating golf courses rather than a single members club, American Golf overlaps with Tadmarton's Pro Shop retail function, equipment/apparel sales, and broader UK golf consumer base.

Direct peers

• The Berkshire Golf Club: Premium private members golf club in Berkshire within driving distance of Tadmarton's catchment. Operates two championship heathland/parkland courses, similar Top 100 heritage positioning, similar member-and-visitor revenue model, and directly competes for society bookings and corporate golf events in the Thames Valley region.
• The Wisley Golf Club: Surrey-based members club with three courses including a Top 100 heathland layout opened in 1991. Comparable visitor-and-member revenue model, modern clubhouse facilities, and competes with Tadmarton for society bookings and premium green-fee visitors in the southern England catchment.
• Feldon Valley Golf Club: Oxfordshire-area golf club also named as a feeder club supplying junior golfers to Tadmarton's Junior Open. Comparable scale and member-and-visitor operating model, and direct competitor in the same regional catchment.
• Frilford Heath Golf Club: Oxfordshire-based private members golf club operating multiple heathland/parkland courses. Direct geographic competitor in the regional Top 100 landscape, with similar membership and visitor green-fee business model, comparable heritage, and overlap in society-day and junior development demand.
• Sunningdale Golf Club: One of the UK's most prestigious private members golf clubs, founded 1900, with two Top-100-ranked heathland/parkland courses. Comparable heritage, premium member pricing, England Golf and R&A affiliations, and direct competition for elite society and championship amateur events.
• Walton Heath Golf Club: Historic Surrey heathland golf club founded in 1903, consistently ranked in the UK and World Top 100. Comparable heritage positioning, two 18-hole courses, private members structure, and similar elite-amateur competition pedigree including major amateur championships.
• Oxford Golf Club: Pay-and-play and membership golf club located in Oxfordshire, explicitly named as a source club for Tadmarton's Junior Open entries. Direct local competitor for casual visitors and junior golfers, with overlapping BB&O regional ecosystem participation.
• Burford Golf Club: Oxfordshire-based golf club mentioned in Tadmarton's junior competitor roster. Comparable small-to-mid scale private club with similar member/visitor model and direct overlap in regional junior golfer recruitment funnel.

Others

• England Golf: The national governing body for amateur golf in England, of which Tadmarton is an affiliated member. Not a competitor but a key ecosystem participant that sets handicap standards (CONGU/WHS), accredits clubs, and drives the Value Courses marketing channel that features Tadmarton.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/taddygolf
• Facebookfacebook.com/taddygolf
• Instagraminstagram.com/taddygolf
• LinkedInlinkedin.com/company/taddygolf

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tadmarton Heath Golf Club