Spotted Monkey Marketing

What Spotted Monkey Marketing does

Spotted Monkey Marketing is a privately held, full-service digital marketing and advertising agency headquartered in Muncie, Indiana, founded in 2020. The firm employs a six-person team, branded internally as "The Monkey Crew," and serves small to mid-size businesses primarily across the Midwest United States. Its service portfolio spans six interconnected offerings: advertising consulting with recurring client meetings, digital ad management (Google Ads, social media ads, location-based mobile ads), website development, email marketing design and automation, social media management with a TikTok specialization, and branding/identity work. There is no proprietary technology disclosed; the agency executes work using standard industry marketing platforms and tools.

The business operates on a professional services model, delivering work through ongoing retainer or project-based engagements rather than productized offerings. Pricing is not publicly disclosed and engagements are quote-based, with consultation meetings structured on weekly, bi-weekly, or monthly cadences delivered via Zoom or in-person. The go-to-market motion is sales-led and consultative, centered on direct engagement with SMB clients to understand marketing objectives and develop tailored strategies. Geographic focus is regional (Midwest), though remote-delivery capability via Zoom enables broader reach in principle. The agency is founder-led by Ashli Smith ("Head of Monkey Business"), with no disclosed institutional investors, parent company, board composition, or external funding.

Strategically, the firm has executed no funding rounds, acquisitions, partnerships, geographic expansions, or leadership changes beyond its initial team build-out. There are no disclosed patents, certifications, regulatory actions, or third-party recognitions. Customer concentration, revenue, and ARR figures are not publicly available, and the SMB-focused horizontal segmentation implies a small number of anchor clients likely drive most revenue. No AI or proprietary technology capabilities are referenced, leaving the firm reliant on conventional agency execution rather than differentiated tooling or data assets.

Name

Spotted Monkey Marketing

Legal name

Spotted Monkey Marketing

Website

https://spottedmonkeymarketing.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Spotted Monkey Marketing is a privately held, six-person full-service digital marketing agency in Muncie, Indiana, serving small to mid-size businesses in the Midwest with advertising consulting, digital ads, website development, email marketing, social media management, and branding services.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (541830), Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Programmatic Display & Retargeting (DSP) (MPAAACAE)

Keywords

• Digital marketing services
• Advertising agency
• Social media management
• Website development
• Branding and identity

Headquarters

HQ city

Muncie

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Services: Professional services revenue from providing comprehensive marketing and advertising services including consulting, digital ads management, website development, email marketing, social media management, and branding solutions. Services appear to be delivered on a retainer or project basis through ongoing client relationships.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Spotted Monkey Marketing is a full-service digital marketing and advertising agency that provides advertising consulting, digital ads management (Google, social media, location-based mobile), website development, email marketing design and automation, social media management and strategy, and branding services to local and regional small to mid-size businesses. The agency delivers services through recurring consultation meetings on weekly, bi-weekly, or monthly cadences via Zoom or in-person, taking on projects of any size.

Product overview

Spotted Monkey Marketing is a full-service marketing and advertising company that offers a unified portfolio of digital marketing services. The company provides six interconnected service offerings: Advertising Solutions (strategic consulting with recurring meetings), Digital Ads (Google, social media, and mobile advertising), Websites (development services), Email Marketing (design and automation), Social Media (management and strategy), and Branding (logo and identity). All services are designed to help businesses of any size reach their marketing goals, with no project considered too big or too small.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Solutions Marketing plan consulting service providing recurring strategy meetings (weekly, bi-weekly, or monthly) via Zoom or in-person, with Spotted Monkey Marketing preparing agendas and consulting on marketing strategies. Designed for businesses needing structured, ongoing marketing guidance.
• Digital Ads Online advertising service managing Google Ads, Social Media Ads, and Location-Based Mobile Ads to promote client websites, hiring, sales, and events. Targeted at businesses lacking Google presence or seeking event/promotional advertising.
• Websites Website development service ranging from small to large scale projects, providing clients with new or redesigned websites. For businesses needing an online presence or a website overhaul.
• Email Marketing Email marketing service encompassing email design, automation setup, and tagging to deliver email communication solutions for client businesses. For businesses seeking to deploy or improve email campaigns.
• Social Media

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Fruition: Digital marketing agency offering web design, SEO, paid media, and content strategy, primarily serving mid-market and SMB clients. Comparable service mix to Spotted Monkey with broader geographic reach.
• LocaliQ (USA TODAY Network): Digital marketing solutions provider for local businesses, offering advertising, SEO, and lead generation. Comparable SMB/local customer segment and digital ads focus to Spotted Monkey, with substantially more scale.
• Straight North: Mid-sized digital marketing agency providing SEO, PPC, web design, and email to B2B and SMB clients. Overlaps Spotted Monkey's service portfolio at a larger scale.
• Hibu: National marketing services provider for SMBs offering websites, SEO, social media, and digital advertising. Directly comparable SMB customer focus and bundled service approach, though at national scale.
• WebFX: Large full-service digital marketing agency offering SEO, PPC, web design, social, and content with proprietary technology (MarketingCloudFX). Provides a scaled comparison to Spotted Monkey's SMB-focused service stack.

Emerging players

• Boostability: Digital marketing platform-plus-services company focused on SEO, local search, and SMB marketing. Comparable SMB target market to Spotted Monkey, with a more tech-enabled delivery model.

Direct peers

• LYFE Marketing: Social media and digital marketing agency focused on SMBs, offering social media management, PPC, email, and content. Similar boutique size and SMB-centric model to Spotted Monkey.
• Disruptive Advertising: PPC and digital advertising agency specializing in paid media, SEO, and website optimization for mid-market and SMB clients. Comparable digital ads-heavy offering to Spotted Monkey's core service.
• Thrive Internet Marketing Agency: Full-service digital marketing agency providing web design, SEO, PPC, social media, and branding to SMB and mid-market clients. Directly comparable service portfolio and customer segment to Spotted Monkey.
• SmartSites: Digital marketing agency offering web design, SEO, PPC, and social media services to SMBs. Closely comparable to Spotted Monkey's full-service digital offering and SMB customer base, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks7 records

Key highlights5 records

Customer concentration

• Xx.com/SpottedMonkey_
• Facebookfacebook.com/spottedmonkeymarketing
• LinkedInlinkedin.com/company/spotted-monkey-marketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spotted Monkey Marketing