Agency Two Twelve

What Agency Two Twelve does

Agency Two Twelve is a privately held, full-service marketing and advertising agency headquartered at 950 North Main Ave in Sioux Center, Iowa. Founded in 2014 and led by CEO Travis J. Olson, the firm operates with a headcount in the 11-50 range and is independently owned with no disclosed outside capital, parent company, or institutional investors. Its name references the boiling point of water (212°F), used as a metaphor for elevating client marketing outcomes.

The agency's core offering is an integrated portfolio of marketing services delivered under a single roof, spanning print collateral (brochures, business cards, billboards, signage, direct mail), web strategy and digital marketing (responsive website design and development, SEO, social media management, e-newsletters, Google Analytics), branding (logo design, brand standards, marketing plans), television and video production (commercials, long-form video, web video), radio (commercials, production, media buys), and supporting services such as photography, public relations, copywriting, crisis communication, and event management. Technical capabilities are standard digital agency tooling rather than proprietary technology: responsive/adaptive web design with e-commerce and custom tracking components, SEO and analytics platforms, and multimedia production workflows.

Agency Two Twelve serves primarily small and medium-sized businesses in the Northwest Iowa region, with a secondary footprint in nonprofit and local government work, generating revenue through project-based engagements (e.g., logo design, website builds, video production) and ongoing marketing retainers (e.g., Vander Berg Furniture 360 review, marketing calendar, and multi-channel execution). GTM motion is sales-led, driven by a portfolio website showcasing 60+ client projects, direct outreach via phone/email (712.722.2117 / [email protected]), referrals, and an active Facebook presence. Pricing is quote-based, not publicly disclosed, and structured around an intake worksheet that gathers scope before estimation. Customer concentration is highly diversified across 60+ SMB clients spanning construction, agriculture, healthcare, financial services, retail, food and beverage, religious organizations, and home services, with Peoples Bank as the only named enterprise-tier client.

Name

Agency Two Twelve

Legal name

Agency Two Twelve

Website

https://agencytwotwelve.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Agency Two Twelve is a privately held full-service marketing and advertising agency in Sioux Center, Iowa that delivers integrated print, web, digital, branding, television, video, and radio services primarily to small and medium-sized businesses across Northwest Iowa.

Ownership category

akta.pro rank

Product category

Advertising and Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Brand Campaign & Integrated Communications Agencies (MPAAAAAC), Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

Keywords

• Full-service marketing agency
• Branding and logo design
• Website design development
• Video radio production
• Digital marketing SEO

Headquarters

HQ city

Sioux Center

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Project-Based: Agency provides project-based professional services for individual marketing deliverables such as logo design, website development, print materials, video production, and other creative services. Projects are scoped individually based on client needs and typically billed per project or deliverable.
2. Ongoing Marketing Retainers: Agency establishes ongoing marketing relationships with clients (such as Vander Berg Furniture) involving comprehensive marketing calendars, budgets, and recurring deliverables across multiple channels including website, print, TV, and digital marketing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Agency Two Twelve is a full-service marketing and advertising agency that delivers integrated marketing solutions across print, digital, and broadcast channels. The agency provides branding, logo design, website design and development, digital marketing (SEO, social media, e-newsletters), television and video production, radio advertising, and print collateral such as brochures, signage, and direct mail. It serves primarily small and medium-sized businesses in the Northwest Iowa region with project-based and ongoing retainer engagements.

Product overview

Agency Two Twelve is a full-service marketing agency that offers an integrated portfolio of marketing, advertising, and public relations services. The company's service offerings span six core areas: Print Services (brochures, business cards, billboards, signage, and promotional materials), Web Strategy & Digital Marketing (website design, SEO, social media management, e-newsletters), Marketing Campaigns & Branding (logo design, brand standards, marketing plans), Television & Video Production, Radio Services, and Additional Marketing Services (photography, event management, public relations, copywriting). The agency serves clients across various industries in the Northwest Iowa region and beyond, providing comprehensive marketing solutions from brand development through multi-channel campaign execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Print Services Traditional print marketing materials including annual reports, brochures, business cards, letterhead, direct mail, newsletters, newspaper ads, postcards, posters, billboards, folders, banners, signage, and other promotional pieces, for businesses needing physical marketing collateral.
• Web Strategy and Digital Marketing Services Digital marketing services including website design and development, e-newsletters, targeted digital marketing, search engine optimization (SEO), social media management, social media advertising, and Google Analytics integration, for businesses seeking online visibility and lead generation.
• Marketing Campaigns and Branding Brand development services including brand standards development, logo design, and marketing plan creation, for businesses establishing or refreshing their brand identity and integrated marketing strategy.
• Television and Video Production Video production services including commercials, long form video, media buys, placement, production, and web-specific video content creation, for businesses producing broadcast and online video advertising.
• Radio Services Radio advertising services including commercials, production, media buys, and placement, for businesses purchasing radio airtime and creative production.
• Additional Marketing Services Supplementary marketing offerings including apparel design, billboard buys, crisis communication, event management, general consultation, media management, photography, press releases, public relations, and copywriting, for businesses requiring specialized marketing support.
• Custom Website Development Services Custom website development with configurable functionalities including home page sliders and video, testimonials sections, call-to-action buttons, contact forms, click-to-call phone numbers, event subscriptions, product image galleries, online shopping/e-commerce, video and audio content, social media integration, payments, donations, reservations, event calendars, and educational content modules, for businesses needing tailored web properties.

Quantifiable outcome

• Client testimonials highlight successful brand launches, website improvements, and customer satisfaction. George-Little Rock Community Schools reported 'excellent resource' and website created 'consistency' in design. Van Voorst Concrete praised 'easy and simple' process with 'flawless communication'.
• +1 more outcomes

Named customers36 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Strategic America: West Des Moines-based integrated marketing services firm providing advertising, digital, media, branding, and public relations. Comparable to Agency Two Twelve as a Midwest full-service agency operating across multiple channels with regional SMB and enterprise clients.
• Lessing-Flynn: Des Moines, Iowa-based full-service advertising and marketing agency offering brand strategy, media planning, creative, digital, and PR services to regional and national clients. Directly comparable to Agency Two Twelve as another Iowa-rooted integrated agency serving a similar SMB and mid-market client base.
• Disruptive Advertising: Full-service digital marketing agency providing PPC, SEO, web design, and CRO for mid-market and SMB clients. Comparable to Agency Two Twelve's integrated service offering, particularly its web strategy and digital marketing capabilities.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, social media, PPC, and branding to SMB clients. Comparable to Agency Two Twelve in target customer (small businesses) and integrated service mix, though more digitally focused and operating at broader geographic scale.
• Knutson Marketing: Midwest full-service marketing and advertising agency offering creative, digital, media, and branding services. Comparable in size and service mix to Agency Two Twelve, both serving regional clients with integrated campaigns spanning traditional and digital channels.

Emerging players

• LYFE Marketing: Digital marketing agency specializing in social media management, SEO, and PPC for small businesses. Comparable to Agency Two Twelve's SMB-focused social media and digital services, though more narrowly focused on digital channels without traditional media production.

Broad incumbents

• Bold Orange (formerly Periscope): Minneapolis-based full-service advertising agency with brand strategy, creative, media, digital, and content capabilities serving major regional and national brands. Comparable in service breadth to Agency Two Twelve but operates at materially larger scale and broader geographic reach.
• Carmichael Lynch: Minneapolis-based creative advertising agency known for integrated brand campaigns across traditional, digital, and PR channels. Comparable service offering to Agency Two Twelve but at significantly larger scale and with higher-profile national clients.
• HubSpot: Leading CRM and inbound marketing platform widely adopted by SMBs for email, social, SEO, and marketing automation. Competes with Agency Two Twelve for SMB marketing budget by enabling in-house execution of tasks the agency traditionally handled.

Regional players

• Plattner Advertising: Regional Midwest advertising agency offering integrated marketing, creative, digital, and media services. Comparable in size and service mix to Agency Two Twelve, both operating as full-service shops in smaller Midwest markets rather than major metros.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/agencytwotwelve
• Xx.com/agcytwotwelve
• LinkedInlinkedin.com/company/agency-two-twelve-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agency Two Twelve