Growth

What Growth does

Kroissance (legal entity Kroissance SAS, RCS 818 165 979) is a France-based professional-services firm that provides integrated business-development and talent-recruitment services to French startups, SMEs, mid-cap enterprises (ETI), and large accounts (Grands Comptes) across both B2B and B2C segments. The company is headquartered in Nice (4 boulevard de Cimiez) with a secondary office in Blagnac (Toulouse region), operates as a 100% independent SAS with €169,920 share capital, and runs 11-50 employees. Service delivery is organized into three operational poles: Kroissance Business (commercial delegation, tele-prospecting, lead generation, outsourced sales force), Kroissance Search (IT and digital recruitment via direct sourcing and connected approaches), and Kroissance Potentiels (training, including complex sales programs).

The firm's packaged offerings include SMART BUSINESS (lead generation with guaranteed results — up to 5 qualified leads within days, 50+ successful calls), WINK (a 2022-launched bundle combining rare-profile recruitment with sales delegation, training, and management of SDR/BDR/AE profiles), and SMART PORTAGE (payroll portage plus onboarding for agile staffing). Disclosed client references include Bigsool (SaaS construction tracking, 150% annual growth with outsourced sales force), Wiziboat (nautical subscription, scaled from 3 to 1,000+ leads monthly), and an ERP publisher and a collaborative platform editor, both targeting rare talent acquisition in provincial locations.

The business model is professional-services based: revenue is generated through fee-for-project engagements on a quote-based pricing model with no published rate cards; go-to-market relies on direct client engagement, content marketing via the corporate blog, LinkedIn presence, and contact-form-driven lead qualification returning 24-hour estimates. The company carries no proprietary software platform, no disclosed APIs, no app presence, no patents, no certifications, and no AI/ML capabilities.

Name

Growth

Legal name

Kroissance SAS

Website

https://kroissance.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Kroissance is a France-based B2B professional-services firm that combines outsourced sales delegation, lead generation, and IT/digital talent recruitment into an integrated offering for French startups, SMEs, and large enterprises.

Ownership category

akta.pro rank

Product category

Business Development & Recruitment Consulting

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161), Advertising Agencies (541810)

SIC

Services-Employment Agencies (7361), Services-Advertising (7310)

akta.pro primary industry

Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE)

akta.pro secondary industries

B2B Appointment Setting & SDR/BDR Outsourcing (BPAAADAA), B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA), Sales, Marketing & Customer Success Direct Hire (BPACAFAD)

Keywords

• Commercial delegation services
• Executive recruitment services
• Lead generation consulting
• Sales training programs
• Business development consulting

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Business Development Services: Commercial delegation, lead generation, tele-prospecting, sales force outsourcing, and business development consulting services for B2B and B2C clients.
2. Talent Recruitment Services: Recruitment services for IT and digital industry professionals, including executive search, sourcing, candidate selection, and integration support. Operates through Kroissance Search division.
3. Training Services: Sales training programs including complex sales training (2-day programs) through Kroissance Potentiels division.
4. Smart Portage: Flexi-security staffing solution combining recruitment, salary portage, and onboarding support for agile resource management.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Growth (operating as Kroissance) is a French business-development and talent consulting firm providing outsourced commercial delegation, lead generation, tele-prospecting and sales-force management via its Pôle Business, specialised IT and digital recruitment via Pôle Talents/Kroissance Search, and sales training via Kroissance Potentiels. Its signature integrated offer, WINK, combines commercial delegation with the recruitment, training and management of rare sales profiles (SDR/BDR/AE). The firm serves Start-Ups, SMEs, mid-market ETIs and large enterprises across B2B and B2C, with packaged deliverables such as SMART BUSINESS (guaranteed qualified leads) and SMART PORTAGE (recruitment plus payroll portage).

Product overview

KROISSANCE is a business growth consultancy operating as a unified services company rather than a software platform. The company provides integrated business development and talent management services organized into three main pillars: KROISSANCE Business (commercial delegation, lead generation, and sales force management), KROISSANCE Search (IT and digital recruitment), and KROISSANCE Potentiels (professional training). The portfolio includes branded offerings such as WINK (combining commercial expertise with recruitment), SMART BUSINESS (guaranteed lead generation), and SMART PORTAGE (agile HR management with payroll portage). The core innovation is an integrated approach that articulates business development and talent resources in real-time within a virtuous Business-Talents circle.

Differentiator

Problem solved

Functional benefit

Brands

• WINK: Innovative offer combining commercial delegation expertise with recruitment of rare profiles for recruitment, training and management of sales forces
• Kroissance Business
• Kroissance Search
• Kroissance Potentiels
• SMART BUSINESS
• SMART PORTAGE

Products and services

• KROISSANCE Business (Pôle Business) Business development and commercial delegation services providing outsourced sales force, lead generation, tele-prospecting and prospection support for B2B and B2C clients, including the SMART BUSINESS package with guaranteed lead results.
• KROISSANCE Search (Pôle Talents) Recruitment services specialised in IT industry and digital professions, using direct approach and connected sourcing to find rare talent profiles for commercial, consulting, technical and functional roles, with national deployment in France.
• Kroissance Potentiels Professional sales training programs, including complex sales training delivered as 2-day programs under the Kroissance Potentiels division (formerly Anode Management).
• WINK Innovative integrated offer combining commercial delegation expertise with recruitment of rare talent profiles, providing a turnkey solution for the recruitment, training and management of sales forces including SDR, BDR and AE profiles.
• SMART BUSINESS Business delegation package guaranteeing up to 5 qualified leads within a few days, with a minimum of 50 successful calls and qualified appointments for clients' sales teams.
• SMART PORTAGE Packaged HR management and business acceleration solution combining talent recruitment, payroll portage (portage salarial) and onboarding support for flexible workforce management.

Quantifiable outcome

• 150% annual growth achieved by Bigsool client with fully outsourced sales force
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• La ClaqueminorOthersCoffee shop concept and mobile barista school with mission to eradicate bad coffee while awakening senses and curiosity for better communication. Kroissance helped develop brand archetype (Artist) and created baseline: 'Le café, en plus excitant'.
• SafenergyminorOthersSpecialist in mobile field application deployment with NoCode approach enabling creation of business applications in hours. Vision: 'The challenge of digitalization is won on the ground'. Kroissance developed Expert archetype and baseline: 'Field data are the data'.
• EpicnpocminorOthersSophia Antipolis-based startup in engineering, research and software editing for intelligent product creation and industrialization. Enchanter archetype with NoCode collaborative prototyping tools. Baseline: 'make your experience real'.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• CIENCE: Outsourced SDR/BDR and B2B lead generation agency with guaranteed appointment-setting outcomes, mirroring Kroissance's SMART BUSINESS and WINK services. Targets SMB and mid-market with measurable pipeline deliverables.
• Operatix: B2B lead generation and outbound sales agency serving SaaS and tech clients with SDR outsourcing, comparable in target customer (B2B tech firms like Bigsool) and service model to Kroissance Business.
• Belkins: B2B appointment setting and lead generation agency combining outbound prospecting with SDR outsourcing, directly comparable to Kroissance's SMART BUSINESS tele-prospecting model.
• Uptoo: French specialist in B2B sales recruitment and outsourced sales force building, directly overlapping with Kroissance's Pôle Business and Pôle Talents offerings. Operates in the same French SMB/mid-market segment with tele-prospecting and SDR/BDR support.
• Sales Talent Agency: French commercial recruitment firm focused on B2B sales profiles, comparable to Kroissance Search's IT/digital recruitment practice. Competes for the same candidate pool and client companies seeking sales hires in France.

Broad incumbents

• ManpowerGroup France: Large global staffing and workforce solutions provider with sales outsourcing and recruitment services in France; competes in the same Pole Business and Smart Portage categories with greater scale.
• Michael Page (PageGroup): Global recruitment firm with a strong French IT/digital practice, overlapping with Kroissance Search but operating at much larger scale across many verticals and geographies.
• Hays France: Global staffing and recruitment group with dedicated sales/marketing and IT/digital practices in France, competing for the same recruitment mandates as Kroissance Search with broader geographic reach.
• Adecco France: Global staffing leader offering permanent placement, temporary staffing, and recruitment process outsourcing, comparable to Kroissance's recruitment and Smart Portage service lines.

Regional players

• Sales Force (sales outsourcing): French commercial delegation and outsourced sales force specialist (Droits de l'Homme commercial, externalisation commerciale), overlapping with Kroissance Business's tele-prospecting and lead generation services in the French market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/groupe-kroissance
• Facebookfacebook.com/kroissance

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Growth