MAA

What MAA does

The Mississippi Apartment Association (MAA) is a private, non-profit trade association headquartered in Brandon, Mississippi, that serves as the statewide voice for the rental housing industry. Founded in 2007, MAA represents over 325 member companies — including rental housing owners, property management companies, individual apartment communities, and supplier/service companies — collectively covering 36,000+ apartment units across Mississippi. The organization is an official affiliate of the National Apartment Association (NAA), which automatically extends NAA membership and resources to every MAA member.

MAA's core offering is a portfolio of services rather than a traditional product: quality education and nationally recognized designations (CAPS, CAMT, CPM, ARM, CLP), networking and recognition events (the annual Diamond Awards Gala with separate Capital Area and Pine Belt regional editions, the Leadership Lyceum, Tradeshow & Crawfish Boil, regional mixers), legislative advocacy (Government Affairs Committee, Capitol Day, Proposed Ordinance Report), and member resources (member directory, job board, online learning, NAAPAC fundraising). The technology stack is modest and largely outsourced: a Novi AMS-powered member portal handles accounts, directory, events, and invoicing, while the NAA Click & Lease web-based lease generation platform is distributed to members as a productivity tool.

MAA's revenue model is membership-dues-driven (annual subscription, company-based tiers with member-supplier rates differentiated from owner/manager rates), supplemented by a job board paid posting fee ($25/month after a 60-day free member period) and Diamond Partner sponsorships from national multi-family vendors (HD Supply, Chadwell Supply, Apartments.com, Xfinity Communities, Artisent Floors, SVN | Southgate Realty, among others). All membership applications are subject to Board of Directors approval, and the association is governed by a member-elected Board with a small staff led by Association Executive Meghan Elder (in role since March 2016) and Director of Membership Services Cadie Collins. No revenue figures are publicly disclosed, and the organization operates with 1-10 employees from a single Brandon, MS P.O. Box address.

Name

MAA

Legal name

Mississippi Apartment Association

Website

https://msaptassoc.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

The Mississippi Apartment Association (MAA) is a non-profit trade association and NAA affiliate serving 325+ rental housing owners, property managers, apartment communities, and supplier companies across Mississippi through education, networking events, legislative advocacy, and member resources.

Ownership category

akta.pro rank

Headquarters

HQ city

Brandon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees from rental housing owners, property management companies, apartment communities, and supplier companies. Membership applications must be approved by the Board of Directors.

Pricing tiers

Distribution channels2 records

Marketing channels6 records

Core offering

MAA is a non-profit trade association that promotes and enhances the professionalism of Mississippi's apartment industry by providing company-based annual memberships, quality education programs leading to national designations (CAPS, CAMT, CPM, ARM, CLP), networking events, trade shows, and legislative advocacy through its government affairs committee. All members automatically receive National Apartment Association (NAA) membership, gaining access to national resources including Click & Lease legal documents, IRO Resources, and Units Magazine.

Product overview

MAA (Mississippi Apartment Association) is a professional trade association for the multifamily housing industry. As an affiliate of the National Apartment Association (NAA), MAA provides membership services including advocacy, education, networking events, and access to industry resources. The organization does not operate as a technology product company but connects members to NAA's Click & Lease platform, a web-based leasing document system. MAA's core offerings include annual events such as the Diamond Awards Gala and Leadership Lyceum, online learning programs, government affairs advocacy, and a member directory.

Differentiator

Problem solved

Functional benefit

Products and services

• MAA Membership

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered flagship, core, diamond partner and minor.

• National Apartment Association (NAA)flagshipStrategic or Co-development PartnerMAA is an official affiliate of NAA. All MAA members automatically become NAA members, gaining access to national advocacy efforts, educational programs, national events (Apartmentalize, Advocate Conference), Click & Lease legal documents, IRO Resources, Units Magazine, and career development resources.
• NAA Click & LeasecoreTechnology or IntegrationWeb-based lease generation platform that enables MAA members to create legally compliant leasing documents. Features include customizable lease forms, online rental applications, built-in calculations, and error checking.
• Apartments.comdiamond partnerGTM or Marketing PartnerLeading online apartment listing website powering the Apartments.com network. Provides marketing exposure for MAA members' rental properties with over 1 million available unit listings.
• Guarantee Restoration Servicesdiamond partnerGTM or Marketing PartnerRestoration services company specializing in fire damage, mold remediation, water damage restoration. 2024 Supplier Company of the Year award winner.
• Chadwell Supplydiamond partnerGTM or Marketing PartnerMRO supply business serving multi-family properties with 14 branches nationwide. Known for 99% one-shipment fill rate and over 10,000 multi-family SKUs stocked locally.
• HD Supplydiamond partnerGTM or Marketing PartnerLeading supplier of maintenance, repair, operations (MRO) products serving multifamily, hospitality, and commercial properties. 2022 Supplier Company of the Year winner.
• Watkins Construction & Roofingdiamond partnerGTM or Marketing PartnerQuality roofing repair and installation company serving Mississippi properties. Hosts Maintenance Mash educational events.
• Artisent Floorsdiamond partnerGTM or Marketing PartnerFlooring services company with 30 years of experience serving multifamily properties. 2023 Supplier Company of the Year winner.
• Argen Billing & Conservationdiamond partnerGTM or Marketing PartnerUtility management provider founded in 1982 specializing in water conservation and energy control for rental properties.
• ProCollectdiamond partnerGTM or Marketing PartnerDebt collection agency serving the apartment industry since 1995, focused on superior training and customer service.
• SVN | Southgate Realty, LLCdiamond partnerGTM or Marketing PartnerCommercial real estate firm combining local market insights with SVN's global reach. 2021 Management Company of the Year winner. SVN franchise serving Hattiesburg, MS area.
• Xfinity Communitiesdiamond partnerGTM or Marketing PartnerCable, internet and high-speed services provider for apartment communities under the Advanced Communities Network brand.
• Multifamily InsiderscoreStrategic or Co-development PartnerWebinar Wednesday series provider delivering the largest premium webinar series in the multifamily industry with monthly sessions on leasing, marketing, maintenance, and management topics.
• Mississippi Association of Affordable Housing Providers (MAAHP)minorStrategic or Co-development PartnerJoint legislative events co-hosted with MAA to advocate for rental housing industry interests at the Mississippi State Capitol.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• California Apartment Association: Large NAA-affiliated state trade association providing advocacy and education to California's multifamily industry. Directly comparable to MAA in mission, with significantly larger membership and regulatory footprint.
• Florida Apartment Association: Statewide NAA-affiliated trade association serving Florida's apartment industry with advocacy, education, and supplier programming. Closely mirrors MAA's structure, including regional chapters and an annual awards program.
• Texas Apartment Association: Large state-level apartment trade association affiliated with NAA, providing education, advocacy, and supplier networking to Texas rental housing professionals. Directly comparable to MAA in mission and operating model, but at much greater scale.
• North Carolina Apartment Association: State-level NAA affiliate offering education, advocacy, and networking for North Carolina apartment owners and suppliers. Comparable in scope and structure to MAA.
• Apartment Association of Metro Denver: Regional apartment trade association serving Metro Denver, offering education, advocacy, and supplier networking comparable to MAA's program mix but at a metro scale.
• Alabama Apartment Association: Neighboring NAA-affiliated state trade association serving Alabama's rental housing industry with similar advocacy, education, and supplier programs. Regional peer with a closely aligned operating model.
• Louisiana Apartment Association: Regional NAA-affiliated state trade association representing Louisiana's apartment industry. Directly comparable to MAA in geographic proximity and association structure.
• Georgia Apartment Association: NAA-affiliated state trade association representing Georgia's rental housing industry. Operates with a similar membership, advocacy, and education model as MAA.
• Apartment Association of Greater Philadelphia: Regional NAA-affiliate trade association serving the greater Philadelphia multifamily market. Comparable to MAA in mission, but operating at a metro rather than state scale.

Broad incumbents

• National Apartment Association (NAA): Parent affiliate of MAA and the national trade association for the U.S. rental housing industry. NAA provides the education, advocacy, and content infrastructure that MAA resells at the state level, making it the broadest comparable incumbent in this space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SouthgateRealtyLLC
• Xx.com/MSAPARTMENTASSN

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAA