What Roundedcube does

Roundedcube, Inc. is a privately held digital technology and marketing agency founded in 2002 and headquartered in St. Louis, Missouri. The company specializes in enterprise Customer Experience Management (CXM) and Content Management System (CMS) implementation, with deep expertise in Sitecore (Gold Implementation Partner since 2015, certified since 2005, with 150+ completed projects), Kentico (Bronze Partner, including Kentico Xperience 13), and Umbraco CMS. Its core technology stack is .NET-based, with integrations spanning CRM (Salesforce, Microsoft Dynamics), ERP (JD Edwards), Association Management Systems (Avectra NetForum, iMIS, Aptify, Personify), marketing automation (Marketo, Eloqua, Exact Target, Blue Hornet, Constant Contact), enterprise search (Coveo, Google Search Appliance, Lucene), document management (SharePoint, Worlddox), community platforms (Zimbra/Telligent, Ning), and event management (Trumba).

The company's service portfolio spans digital strategy consulting, experience design (UX/UI, content strategy, personas, accessibility/ADA compliance), technology implementation (architecture, audits, training, upgrades, e-commerce via Insite Software), and managed services for ongoing website operations, content management, and digital marketing support. Its first productized software offering, Bolster (launched in beta in 2020), is a proprietary search enhancement module for Kentico Xperience 13 that adds faceting, search result formatting, boost settings, synonym management, and field-level configuration to Kentico's native search. Roundedcube also developed the Help Center for Sitecore module and the Bolster Search API.

The business operates a professional services and managed services model with project-based, quote-driven pricing for strategy, design, and development engagements, complemented by recurring managed services retainers and emerging software licensing revenue from Bolster. Customers are primarily mid-to-large enterprises, government entities (cities, public libraries), and nonprofit/association organizations across the United States, including Feeding America, Newspaper Association of America, Netsurion, Dierbergs Markets, Sara Lee Foodservice, Tenaris, City of Sacramento, Dollar/Thrifty, Aegion, and Microsoft Voices for Innovation. GTM motion is hybrid: direct enterprise sales supported by partner-driven referrals through Sitecore, Kentico, Microsoft, and Coveo partner channels.

Name

Roundedcube

Legal name

Roundedcube, Inc.

Website

https://roundedcube.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Roundedcube is a St. Louis-based digital agency specializing in enterprise Sitecore and Kentico CMS/CXM implementations, with 150+ Sitecore projects for 80+ clients across government, nonprofit, and commercial verticals. It generates revenue through professional services, managed services, and a proprietary search module called Bolster.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Marketing Consulting Services (541613)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Integration, API & Middleware Consulting (BPAHAEAJ)

Keywords

• CMS implementation services
• Digital experience design
• Enterprise web development
• Customer experience platforms
• Managed web services

Headquarters

HQ city

Maryland Heights

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Digital Agency Services: Roundedcube generates revenue through strategic consulting, UX design, web development, and system integration project engagements. Projects are delivered across the full project lifecycle including discovery, strategy, design, development, QA, deployment, and training. Engagement models include fixed-scope projects and phased delivery approaches.
2. Managed Services: Ongoing retainer-based services covering day-to-day website operations, content management, digital marketing assistance, strategic consulting, application development, and hosting support. Clients can custom-build a web team with right-sized skill sets.
3. Bolster (Product): Roundedcube develops and licenses Bolster, a proprietary search enhancement module for Kentico Xperience 13. Beta testers receive a perpetual license for the initial release free of charge. Commercial licensing model implied for production use.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Roundedcube is a full-service digital technology and marketing agency providing strategy, experience design, technology implementation, and managed services centered on enterprise CMS/CXM platforms—primarily Sitecore and Kentico, with Umbraco as an alternative. The company delivers custom web development, system integrations (CRM, ERP, AMS), e-commerce, digital marketing automation, and ongoing managed services across the full project lifecycle. Its proprietary standalone product, Bolster, is a search enhancement module for Kentico Xperience 13 that adds faceting, search result formatting, boost settings, related term sets, and field settings.

Product overview

Roundedcube is a full-service digital technology and marketing agency offering strategy, experience design, technology implementation, and managed services. The company's core offering centers on enterprise CMS/CXM platform implementation — specifically Sitecore and Kentico CMS — augmented by a proprietary search enhancement product called Bolster. Bolster is a module built for Kentico Xperience 13 that adds faceting, search result formatting, boost settings, related term sets, and field settings to Kentico's native search. Roundedcube's service portfolio spans digital strategy, experience design (UX/UI), technology enablement (CMS, e-commerce, integrations), managed services, and specialized Sitecore and Kentico services including audits, training, upgrades, architecture, and DMS/EMS enablement. The company also delivers community and social solutions using Zimbra Community integrated with Sitecore. Bolster represents the company's first standalone product offering beyond professional services.

Differentiator

Problem solved

Functional benefit

Brands

• Bolster: A search enhancement tool for Kentico Xperience 13, developed by Roundedcube as a product offering to improve website search experiences.

Products and services

• Bolster for Kentico Xperience 13 A proprietary search enhancement module for Kentico Xperience 13 (and Kentico 12) that adds faceting, search result formatting, boost settings, related term sets (synonym management), and field settings to improve the visitor search experience on Kentico-powered websites. Available via perpetual license.
• Sitecore Solutions Enterprise Customer Experience Management (CXM) and Content Management System (CMS) implementation services covering Sitecore architecture, development, integrations, audits, training, upgrades, and consulting. Roundedcube is a Sitecore Gold Implementation Partner with over 150 completed Sitecore projects since 2005, serving enterprise, government, nonprofit, and multi-brand clients.
• Kentico CMS Solutions Full-service Kentico CMS implementation services including Kentico 8, Kentico 9, Kentico EMS (Enterprise Marketing System), Kentico Xperience 13, and managed services. Roundedcube is a certified Kentico Bronze Partner providing development, audits, responsive retrofits, upgrades, and load testing.
• Umbraco CMS Solutions Open-source .NET CMS platform implementation service provided by Roundedcube as an Umbraco Partner. Targets organizations seeking a user-friendly, flexible .NET open-source CMS with extendable modules for forms, content delivery, and infrastructure support.
• Managed Services Customizable outsourced web operations service allowing organizations to build a right-sized web team covering day-to-day website management, ongoing enhancements, content creation, digital marketing, strategic consulting, support, and hosting, with Microsoft Team Foundation Server anchoring application lifecycle management.

Quantifiable outcome

• Dierbergs Markets increased online sales by nearly 30% one month after launch, with overall traffic up 15.45%
• +1 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration28 records

AI capability8 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SitecorecoreTechnology or Integration · 1 January 2005Sitecore Gold Implementation Partner since 2015 (certified since 2005, one of the first in North America). Roundedcube has completed 150+ Sitecore projects — more experience than 98% of Sitecore partners. Services include Sitecore architecture, development, training, audits, upgrades, and DMS/CEP strategy. Sitecore has certified Roundedcube's developers, marketers, mobile, and e-commerce practices.
• KenticocoreTechnology or IntegrationKentico Bronze Partner. Roundedcube has been a certified Kentico solutions provider, offering CMS implementations, managed services, and the proprietary Bolster search enhancement product for Kentico Xperience 13.
• CoveocoreTechnology or IntegrationCoveo Solutions Partner. Roundedcube integrates Coveo Advanced Enterprise Search with Sitecore implementations (e.g., Tenaris.com) for personalized, contextual website search integrated with Sitecore Experience Database (xDB).
• MicrosoftcoreTechnology or IntegrationMicrosoft Gold Certified Partner specializing in .NET development in Visual Studio and Team Foundation Server, Azure cloud services, and Bing search services. Microsoft ALM tools (Team Foundation Server) sit at the center of Roundedcube's application lifecycle management process.
• Fpweb.netminorChannel Partner/ Reseller/ DistributorPreferred hosting partner for Kentico-as-a-Service subscriptions. Fpweb.net provides fully managed hosting for Kentico deployments, with 99.9% uptime and dedicated support included.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Rightpoint: Sitecore Gold Partner digital experience agency offering strategy, design, and technology services. Similar enterprise CMS/CXM implementation orientation, though larger in scale.
• Velir: Sitecore-specialized digital agency with a similar profile of CMS/CXM implementation services, strategy, and managed services for mid-to-large enterprises. Directly comparable in platform focus and delivery model.
• Horizontal Integration: Sitecore Gold Partner digital agency focused on CMS, CRM, and digital marketing implementations. Directly comparable in technology partner ecosystem and enterprise delivery model.
• XCentium: Sitecore Gold Partner digital consultancy delivering CMS, commerce, and digital marketing implementations. Closely comparable in Sitecore/Kentico partner positioning and enterprise customer base.
• Oshyn: Digital agency specializing in Sitecore and Kentico CMS implementations with a similar strategy/design/technology services stack. Comparable in platform focus and agency model.

Broad incumbents

• Avanade: Joint Accenture-Microsoft consultancy with deep Sitecore and Microsoft (.NET) capabilities. Competes for the same enterprise Sitecore/Microsoft implementation work as Roundedcube at a much larger scale.
• Americaneagle.com: Large digital agency and Sitecore partner offering CMS, e-commerce, and hosting. Overlaps with Roundedcube on enterprise CMS implementations but at meaningfully greater scale and breadth.
• Perficient: Larger digital consultancy with a Sitecore partner practice and broad enterprise services portfolio. Comparable on the CMS/digital experience axis but with a much wider service offering.
• Deloitte Digital: Global incumbent digital agency within a Big 4 firm, with significant Sitecore and Adobe experience platform practices. Represents the upper-bound competitive threat for large enterprise digital transformation RFPs.
• Slalom: Major technology and digital consulting firm with Sitecore alliance partnerships. Adjacent competitor for enterprise digital transformation engagements, though with a broader strategic consulting overlay.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/roundedcube
• Facebookfacebook.com/roundedcube
• LinkedInlinkedin.com/company/roundedcube

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roundedcube